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Introduction to Supply Chain

Management
July 9, 2007

Copyright 2005 Baios, Inc.

Agenda

The new role of supply chain in business


The Impact of Supply Chain on internal stakeholders
Developing partnerships with suppliers
Elements of an effective strategic sourcing strategy

Copyright 2005 Baios, Inc.

The Integrated Supply Chain


Relationship Management
Flows of Information, Product, Services, Funds and Knowledge
SUPPLIER
NETWORK

ENTERPRISE

DISTRIBUTIVE
E

NETWORK

N
D

Engineering
C
O

Sourcing

Logistics

S
U
M

Operations

E
R
S

Resource Base (Capacity, Information, Core Competencies, Financial)

Supply Chain Management Definition

Supply chain management (SCM) is the


integration and management of order fulfillment
processes, organizations, and activities through
cooperative organizational relationships, effective
business processes, and high levels of information
sharing to create high-performing Value Systems
that provide companies, its customers and its
suppliers a sustainable competitive advantage.

Key SCM Concepts

Supply chains may be internal or external to the organization


Internal supply chain -- that portion of the supply chain
occurring within a single organization

External supply chain -- that portion of the supply chain


occurring outside of the given organization (i.e., upstream
suppliers and downstream distributors)

Stages of Supply Chain Strategy Evolution


Automotive/Electronics

Energy
I - Basic
Beginnings

Quality/cost
teams
Longer -term
contracts
Volume
leveraging
Inventory
and transport
measurement

II - Moderate
Development

Ad hoc supplier/
customer
alliances
Crossfunctional
teams
Supplier/
Customer base
optimization
Cross-location
international
teams

III - Limited
Integration

Global sourcing /

distribution
Defined alliances
Supplier
development
Total cost of
ownership
Parts/service
standardization
Pull/demand flow
inventory systems

IV- Fully Integrated


Supply Chains

Global supply

chains with
external customer
focus
Comprehensive
information
visibility
Full service
suppliers
EPI / ESI
Insourcing/
outsourcing to
maximize core
competencies of
firms throughout
the supply chain
6

We are Entering a Third Phase of Industrial Renewal

Phase 1: Optimization of individual functions


Phase 2: Optimization of cost and quality between individual
organizations

Phase 3: Management of entire supply chains with


synchronized goals and involved managers

Jeff Trimmer, National Initiative for Supply Chain Integration.

Principles of the New Model


1) The only entity that puts money into a supply chain is the end
customer
2) The only solution that is stable over the long term is where
every element of the supply chain, from raw material to end
customer, profits from the business
3) Supply chain management is about economic value added
and total content of a product/ service.

Objective: Transforming Supply Chains into


Customer-Focused Value Systems

A value system is a connected series of

organizations, resources, and knowledge streams


involved in the creation and delivery of value to
end customers.

Value systems integrate supply chain activities,

from determination of customer needs through


product/service development,
production/operations and distribution, including
(as appropriate) first, second, and third tier
suppliers.
9

Can Technology Help to Create Value Systems?

YES - but only as an ENABLER


Value systems are crated by positioning your
organization in the supply chain to achieve the
highest levels of customer satisfaction and value
while effectively exploiting information technologies
and the competencies of all organizations in the
supply chain.

Value systems compete as an integrated business


unit, not as individual businesses working together.

10

Agenda

The new role of supply chain in business


The Impact of Supply Chain on internal stakeholders
Developing partnerships with suppliers
Elements of an effective strategic sourcing strategy

Copyright 2005 Baios, Inc.

11

Impact of Demand/Supply Management is Increasing


Five Year Cumulative
GMROI

ROA

Market Return

Circuit City

162%

4%

-33%

Best Buy

208%

8%

1025%

Kmart

109%

-2%

-62%

Wal-Mart

199%

8%

284%

Daimler Chrysler

172%

7%

-47%

Toyota Motor

228%

12%

26%

Motorola

432%

3%

-11%

Intel

2507%

22%

55%

GMROI =

Achieved Gross Margin


Avg. Inventory Investment
Copyright 2005 Baios, Inc.

12

Stock Price Performance Around Announcement of a


SC Glitch

Source: Hendricks and Singhal, Journal of Operations Management, 2004.


Copyright 2005 Baios, Inc.

13

Fact: Vertical & Horizontal Disconnection of SC


Organizations
Customer

Manufacturing

SC Organization

Disconnection of
External Market
Intelligence
Marketing & Sales

Disconnection of
Internal Business
Intelligence
Supplier
Copyright 2005 Baios, Inc.

14

Building Partnerships

In 2006 Tom Bizzup and John McKellar were assigned to


work with plants on industrial services

A few wins:

Mill liners over $2mm purchased

Gear box at Nazareth Plant

Copyright 2005 Baios, Inc.

15

Our Role
Plant perspective

Let us know when youre done.


Let us focus on keeping production running.
Weve got suppliers who meet our needs.

Copyright 2005 Baios, Inc.

16

Our Role
What we are trying to do

Buy better (lower cost)


Make good technical decisions about total cost of equipment
and services

Copyright 2005 Baios, Inc.

17

Challenges
Knowing what we have
Real differences among plants

Areas of similarity are hidden by inconsistent naming,


classifications, data management
BOMs not well maintained
Timeliness of decisions
2007 capital budgets still being debated
Mill liner purchase decision not made until August 2006
Increased lead times in the market
Copyright 2005 Baios, Inc.

18

Challenges (continued)
How to demonstrate savings

Comparing quotes is rarely apples to apples


Year over year is rarely relevant
Communication

Need for their involvement


Concerns about working with new suppliers
Complete/accurate information to present to suppliers

Copyright 2005 Baios, Inc.

19

Case Discussion Questions


What is the current relationship between supply chain managers
and stakeholders? What do you think needs to change?

What information does the supply chain team need access to?
What are obstacles to getting it?
What do stakeholders need to do to support the SC team?

How should decision-making processes in your location change?


Who can make those changes?
Who would support those changes?

In your location what are the enablers and obstacles to effective


communication?
Copyright 2005 Baios, Inc.

20

Agenda

The new role of supply chain in business


Developing partnerships with our customers
Developing partnerships with suppliers
Elements of an effective strategic sourcing strategy

Copyright 2005 Baios, Inc.

21

Breakthrough
SupplyPeople
Management Performance
Model
Process
Collaboration
Results
and Integration
Continuous
Improvement

Power
Knowledge

Position
Supplier
Relationship
Management

+
Critical
Factors
Maturity
Score

Strategic
Sourcing

Performance
Management

Core Influence
Tactics
Consulting
Aligning

Personal
Effectiveness
Score

Enterprise
Perspective
& Team Spirit

Productive
Internal
Business
Discussions

SCM Business
Impact &
Performance

Reasoning
Supplier
Collaboration
&
Cooperation

Relationship
Capital
Trust

Process &
Performance
Enablers

Intimacy

Breadth of Network
Depth of Knowledge
Copyright 2005 Baios, Inc.

22

Assessing Supply Chain Maturity

Copyright 2005 Baios, Inc.

23

SRM Maturity Levels: Level 1

Sustainable, Intertwined Businesses


Ad
Ad Hoc
Hoc and
and Off
Off the
the Radar
Radar

Focus
onselected
Value
Creation
and
Innovation
Suppliers
based
Suppliers selected
based on
on local
local criteria
criteria &
& often
often without
without formal
formal

Contract
Contract terms,
terms, conditions,
conditions, &
& risks
risks vary
vary greatly.
greatly.
Established
Critical
Processes
and
Supplier
performance
rated
on
inconsistent
local
criteria.
Supplier performance rated on inconsistent local criteria.
Systems
Relationships
Relationships managed
managed through
through casual
casual &
& informal
informal contact
contact

processes.
processes.

Emerging Organizational Awareness

Ad Hoc and Off the Radar

No
No organized
organized process
process for
for review
review &
& development
development of
of relationships
relationships or
or
agreements.
agreements.

Improvement
Improvement actions
actions are
are event
event &
& occurrence
occurrence driven.
driven.

Copyright 2007 Supply Market Intelligence & Integration. All rights


reserved.

24

SRM Maturity Levels: Level 2

5
4
3

2
1

Emerging
Awareness
Sustainable,
Intertwined
Businesses
Emerging Organizational
Organizational
Awareness
Established
Established local
local pool
pool of
of potential
potential suppliers
suppliers is
is identified
identified &
&
documented.
documented.

Focus
ondriven
Value
Creation
and Innovation
RFX
established.
Locally
Locally
driven
RFX processes
processes
established.
Local
Local contracts
contracts built
built on
on standardized
standardized T&Cs
T&Cs &
& usually
usually subject
subject to
to
central
central review.
review.

Established
Critical
Processes
and
metrics
established
at
site
level.
Performance
Performance metrics established at site level.
Systems
Market
Market intelligence
intelligence limited
limited to
to local
local businesss
businesss understanding.
understanding.
Relationships
Relationships are
are managed
managed through
through regular
regular though
though often
often informal
informal
Emerging
Organizational
Awareness
contact
contact between
between suppliers
suppliers &
& local
local leadership.
leadership.
Informal
Informal reviews
reviews of
of outcomes
outcomes on
on an
an annual
annual basis.
basis.
Business
Business cases
cases for
for key
key product
product &
& process
process improvements
improvements driven
driven

Ad Hoc
and
Offcasual
the&&Radar
by
informal
by local
local needs.ugh
needs.ugh casual
informal contact
contact

Copyright 2007 Supply Market Intelligence & Integration. All rights


reserved.

25

SRM Maturity
Levels: Level 3
Established Critical Processes/Systems

5
4

3
2
1

Established Critical Processes/Systems

Sustainable,
Intertwined
Businesses
centrally,
strategies.
RFX
RFX processes
processes driven
driven
centrally, usually
usually by
by category
category
strategies.

Local
Local businesses
businesses select
select suppliers
suppliers already
already approved
approved through
through category
category management
management or
or
other
central
management
processes.
other central management processes.
Centralized
Centralized contracts
contracts driven
driven by
by aa central
central function.
function.
KPIs
KPIs established
established &
& tracked
tracked at
at both
both Corporate
Corporate (Big
(Big R)
R) &
& local
local (little
(little r)
r) levels
levels
Market
intelligence
is
driven
by
buyer
category
strategy
function.
Market intelligence is driven by buyer category strategy function.
Site
Site level
level relationships
relationships (little
(little r)
r) regularly
regularly reviewed
reviewed against
against enterprise-level
enterprise-level relationship
relationship
(Big
R)
strategies
&
objectives
(Big R) strategies & objectives
Customer/Supplier
Customer/Supplier contact
contact roles
roles are
are defined,
defined, including
including primary
primary &
& secondary
secondary contacts,
contacts,
little
r
business
sponsor
&
Big
R
executive
sponsor,
with
other
functional
&
team-based
little r business sponsor & Big R executive sponsor, with other functional & team-based
roles.
roles.
Relationship
Relationship mgt
mgt responsibility
responsibility is
is spread
spread across
across the
the organization
organization &
& relationship
relationship
managers
managers can
can have
have broad
broad portfolios
portfolios of
of relationships.
relationships.
Supplier/Customer
Supplier/Customer contacts,
contacts, business
business &
& executive
executive sponsors
sponsors are
are actively
actively engaged
engaged in
in
regular
regular reviews
reviews of
of business
business outcomes
outcomes &
& KPI.
KPI.
Performance
Performance information
information &
& project
project schedules
schedules are
are openly
openly shared
shared with
with suppliers
suppliers &
&
stakeholders.
stakeholders.
Centrally
Centrally managed
managed supplier
supplier development
development resources
resources ensure
ensure supplier
supplier quality.
quality.
Business
case
for
changes
&
relationship
management
is
clearly
defined
Business case for changes & relationship management is clearly defined &
& documented
documented
at
at Big
Big R
R&
& little
little rr levels
levels

Focus on Value Creation and Innovation

Established
Critical Processes and
Systems

Emerging
Organizational Awareness

Ad Hoc and Off the Radar

Copyright 2007 Supply Market Intelligence & Integration. All rights


reserved.

26

SRM Maturity
Levels: Level 4
Focus on Value Creation and Innovation

4
3
2
1

Focus on Value Creation and Innovation


RFX
RFX process
process often
often skipped
skipped or
or mutually
mutually developed
developed &
& then
then market
market tested
tested
Contracts
Contracts treated
treated as
as flexible
flexible frameworks
frameworks with
with more
more emphasis
emphasis on
on how
how to
to reach
reach desired
desired

Sustainable, Intertwined Businesses

outcomes
outcomes than
than compliance
compliance with
with T&Cs.
T&Cs.
KPIs
KPIs &
& other
other performance
performance metrics
metrics are
are increasingly
increasingly qualitativeespecially
qualitativeespecially at
at the
the Big
Big R
R
level.
level.
Extensive,
Extensive, multifunctional
multifunctional contacts
contacts at
at local
local &
& corporate
corporate levels
levels with
with access
access to
to each
each
others
best
functional
expertise
&
resources.
others best functional expertise & resources.
Deep
Deep investments
investments in
in relationships
relationships &
& understanding
understanding each
each others
others organizational
organizational
capabilities.
capabilities.
Market
Market intelligence
intelligence developed
developed by
by pooling
pooling the
the knowledge
knowledge of
of both
both supplier
supplier &
& buyer
buyer
organizations.
organizations.
Defined
Defined process
process for
for inducting
inducting &
& educating
educating new
new team
team members.
members.
Explicit
Explicit investment
investment in
in dedicated
dedicated Relationship
Relationship management
management resources
resources who
who manage
manage
limited
number
(1-3)
suppliers
&
spend
25-30%
of
time
with
suppliers.
limited number (1-3) suppliers & spend 25-30% of time with suppliers.
Organization
Organization recognizes
recognizes the
the value
value of
of maintaining
maintaining continuity
continuity of
of relationships
relationships with
with team
team
members
&
acts
to
balance
career
progression
with
tenure
in
role.
members & acts to balance career progression with tenure in role.
Relationship
Relationship Managers
Managers have
have aa dedicated
dedicated manager
manager who
who reports
reports high
high in
in the
the organization
organization
&
follow
a
defined
management/coaching
processes.
& follow a defined management/coaching processes.
Continuous
Continuous improvement
improvement processes
processes are
are in
in place
place &
& anchored
anchored into
into the
the culture.
culture.
Mutual
Mutual investments
investments in
in process
process &
& capability
capability enhancements
enhancements that
that provide
provide differentiated
differentiated
efficiencies
or
innovation.
efficiencies or innovation.
Problems
Problems are
are fixed
fixed quickly
quickly without
without extensive
extensive approval
approval processes/documentation.
processes/documentation.
Copyright 2007 Supply Market Intelligence & Integration. All rights
Transparency
&
Transparency of
of business
business model
model
& profit
profit drivers
drivers in
in aa climate
climate of
of verifiable
verifiable trust.
trust.
reserved.
27
Either party is willing to make short term investments without parity or short term

Focus
on Value Creation and Innovation

Established
Critical Processes and

Systems

Emerging
Organizational Awareness

Ad Hoc and Off the Radar

SRM Maturity Levels: Level 5

Sustainable,
Intertwined
Businesses
Sustainable, Intertwined Businesses

Focus
on Value
Creation
andKPIs
Innovation
organizations
for
organizations directly
directly &
& quickly
quickly influence
influence KPIs
for teams,
teams,

Sustainable, Intertwined Businesses


Fast-track
Fast-track contracting
contracting for
for specific
specific opportunities.
opportunities.
Shifting
Shifting business
business priorities
priorities &
& performance
performance drivers
drivers of
of both
both

members
members &
& executive
executive sponsors.
sponsors.
Additional
Additional market
market intelligence
intelligence developed
developed through
through joint
joint investment
investment
in
in capabilities
capabilities &
& research.
research.
Business
Business strategies
strategies &
& models
models are
are adjusted
adjusted based
based on
on each
each others
others
plans
plans &
& capabilities.
capabilities.
The
The hard
hard issues
issues &
& areas
areas of
of conflict
conflict are
are addressed
addressed quickly
quickly &
&
objectively.
objectively.
Regular,
Regular, formal
formal &
& informal
informal contact
contact between
between both
both parties
parties
executives
executives in
in recognition
recognition of
of mutual
mutual dependence
dependence &
& in
in the
the spirit
spirit of
of
personal
personal &
& organizational
organizational intimacy.
intimacy.

Established Critical Processes and

Systems

Emerging
Organizational Awareness

Ad Hoc and Off the Radar

Copyright 2007 Supply Market Intelligence & Integration. All rights


reserved.

28

In My Opinion Responses from Procurement Executives

Procurement organizations consider price the highest priority


among their decision criteria. Agree Completely or Agree to a
Great Extent:
Procurement Executives:
17%
SAMA:
45%

Procurement generally does a good job integrating and


interpreting their organizations strategic business requirements
across the various functional units they represent. Agree
Completely or Agree to a Great Extent:
Procurement Executives:
50%
SAMA:
13%
Copyright 2005 Baios, Inc.

29

Agenda

The new role of supply chain in business


Developing partnerships with our customers
Developing partnerships with suppliers
Elements of an effective strategic sourcing strategy

Copyright 2005 Baios, Inc.

30

Strategic Sourcing Process


Develop vision &
objectives +
Strategy Initiation

1. Form team &


Charter,

2. Enroll
stakeholders

3. Establish
Governance

4. Review business
needs &
strategies

5. Establish
vision ;Themes &
drivers

6. Develop high level


project plan

Understand
Scope & subcommodities

1. Define market
sector
commodity
structure

3. Define resource
requirements

Sign off sector

demand

/demand
strategy for
& supply analysis interface & segment options implementation

1. Collate spend
2. Define business
need

2. Scope category 3. Analyse supply


& sub-category

Evaluate supply

market
dynamics &
trends and TCO

1. Segment &
identify
commodities &
sourcing
options

2. Evaluate
procurement
levers & cost
drivers

3. Develop
category & subcommodity
strategies

4. Confirm
procurement
approach

5. Back to ensure

alignment with
business (where
applicable)

1. Review and
finalise project
opportunities
with planning

2. Develop highlevel strategic


implementation
plan

3. Define enablers
to accommodate
strategic plan

4. Conduct
business review,
agreement &
signoff

5. Reassess and
confirm

6. Prioritise
projects against
sourcing criteria

31

The Commodity Segmentation Model


E-Sourcing

E-Negotiate

6 Sigma

Leverage

HIGH

Large Consumption
Many alternative

Spend
Risk
Impact on
core business
initiatives

products / services
Readily Available
Important to business

Business
Impact

LOW

Strategic

Non-Standard

Common

Standard product
Many alternative

products / services
Low value items
Numerous suppliers
Readily Available

LOW

Operationally Critical
Support LOB Initiatives
Competitive Advantage
Few qualified suppliers

Unique Request
Complex Specifications
Important to business
Not Readily Available
Few alternative products /
services

Supply Market Challenge

Business
Relationship
6 Sigma

HIGH

32

Elements of a Great Strategy

How much analysis is enough?


How do you know you have reached the point to make a
decision?

What is the appropriate level of market intelligence


gathering?

Copyright 2005 Baios, Inc.

33

Supply Chain Intelligence


Companys Environment
TRADITIONAL FOCUS IS HERE

Customers Environment

Suppliers Environment

Suppliers

Supplier
Supplier
andand
Market
Market
Intelligence
Intelligence

A GUESSING GAME

Company

Customer and
Market Intelligence

Customers

Business Intelligence

Supply Chain Intelligence is the convergence of four activities (information gathering,


analysis, dissemination and response) both upstream and downstream in the supply chain.
Copyright 2005 Baios, Inc.

34

SCM Enablers Data, Information, Knowledge


SCM Processes
Supply Chain Design, Supplier Rel. Mgmt, Perf. Mgmt,
Supplier Quality Mgmt, Risk Mgmt, Cont. Improvement

KNOWLEDGE

Business Intelligence/Market Intelligence


Enabling SCM Processes

INFORMATION

Gather, Analyze, & Synthesize Data & Information


Business Intelligence
Spend
Demand
Performance
Finance
Quality

Market Intelligence
Markets
Industries
Goods & Commodities
Finance
Suppliers
Competitors
Technologies

Copyright 2005 Baios, Inc.

DATA

35

Business Intelligence Impact

Copyright 2005 Baios, Inc.

36

Pull and Push Approaches to Intelligence Integrated into


Strategic Sourcing Process
Step 1
Conduct
Spend
Analysis

Push
MEETING &
REPORT
Spend Analysis
Pricing
Market Status
Political
Geographic
Demand
Supply

Step 2

Step 3

Customer
Needs
Assessment

Conduct
Market
Analysis

Pull
Requests for:
Specific queries
SME Interviews
Scenario plans
Supplier data

Step 4
Develop
Category
Strategy

Step 5
Negotiate and
Select
Suppliers

Push
MEETING
Updated info
Present results
Strategic thinking
Positioning
Scenario plans

Step 6
Develop
Implementation
Plan

Pull
Contracts
Terms
Indicators

Step 7
Manage
Supplier
Performance

Relationship
Manager

Push
Alerts
News Feeds
Price Trends
Statistics

Business Intelligence Manager and Team


Copyright 2005 Baios, Inc.

37

Market Intelligence at British Petroleum: Four Components


Should cost and TCO
models to inform the
Sourcing process

Strategic
Cost
Modeling
Process to inform
management and
SBUs of trends
in cost and
supply

Market
Index
Planning &
Reporting

Commodit
y Price
Analysis
" CAMS

Supplie
r
Market
Analysi
s&
Reports
Identify/Communicate
trends in supply and
demand and provide
analysis
suppliers
Copyright of
2005
Baios, Inc.

Establish a market
price to compare BPs
price to identify
competitive
advantages

38

Essroc Case Study Oil and Gypsum

It seemed so straight forward


Hey we use it every day, get us the
stuff cheaper.

Copyright 2005 Baios, Inc.

39

Gypsum Learning About the Situation

Began by looking at buyers needs and looked to find ways to have


suppliers bid on larger volumes and regional need

Discovered Customers

Each plant makes a different mix

Chemical requirements ultimately more important than physical


requirements

Specialized equipment requirements for synthetic gypsum meant


that only two plants could use it

Potential exposure in how POs didnt match material delivered

Determined it would be best to source based on cost of delivered


SO3 verses delivered material

Copyright 2005 Baios, Inc.

40

Gypsum Learning About the Situation (continued)

Discovered Suppliers
Only three with national capabilities

International sources available for East Coast locations

Gypsum for cement represents very small percentage of


their overall business

No consistent method for handling fuel surcharges

Some sources simply not economical

Additional Research
PPI Detailed Reports

Industry & Trade Outlook


Copyright 2005 Baios, Inc.

41

Gypsum Process Points

Involvement of VPs and Corporate Quality was critical


Used EZsupply
RFI
RFQ
Reverse auction
Suppliers suspicious of EZsupply
Registration process
1 supplier withdrew from the process
Hey, we dont do e-Bay!
Need for hands on follow-up and communication
Comfort level seems to be increasing
Copyright 2005 Baios, Inc.

42

Oil Learning About the Situation

Oil popped out as a priority based on spend analysis


($8-$9mm/yr)

Discovered Customers

Fuel needs different at each plant

Different tank sizes means different fittings means


different delivery methods

Deal with UPS didnt work well for several locations

All buying from local distributors

Copyright 2005 Baios, Inc.

43

Oil Learning About the Situation (continued)

Discovered Supplier

Huge mix of suppliers

Many apparently national suppliers work through local


distributors and so did not want to participate

Industry challenges

High price volatility

Challenge of setting prices for contracts

Settled on OPUS index plus fixed margin for suppliers

Copyright 2005 Baios, Inc.

44

Oil Process Points

Established a team up front to look at needs

Plant purchasing

Quary managers

Production managers

Used EZsupply

RFI to limit the field

Copyright 2005 Baios, Inc.

45

Case Study Themes

Hidden complexity

High level commodity overviews dont reveal key details

Local plants typically unaware of variation between them

Calculating value requires new thinking/education

Buying by ton of delivered chemical

Standardization of fuel surcharges

Determining how to set price/establish value

Engaging stakeholders is typically challenging


It was the nuance that enabled us to add value.
Copyright 2005 Baios, Inc.

46

A Great Strategy Should Help You Understand Risk

Copyright 2005 Baios, Inc.

47

Risk Escalation Process


CODE BLUE
Engage senior management in bi-weekly
review meeting or ASAP if required,
establish strategic action plans to lower
risk score if possible.

HIGH REV IMPACT,


HIGH P(RISK)

LOW REV IMPACT,


HIGH P(RISK)

HIGH REV IMPACT,


LOW P(RISK)

LOW REV IMPACT, LOW P(RISK)

Copyright 2005 Baios, Inc.

CONTINGENCY PLAN REQUIRED


Buyer-Planner team
visits supplier, validates risk level, and
discusses contingency plan with
Supplier and Manager, and escalates to
next level
if required

LOW RISK
Annual or quarterly
update using Risk
Survey Tool

48

Supply Chain Risk Management Process


3a. Make
Resources
Available
2. Identify Risk
3b. Supplier
Reduction
Relationship
Mechanisms for Collaboration &
High-Risk
Joint Planning
Suppliers

1. Measure the Risk


of Critical Suppliers

GOAL:
Resilient
Supply Chain
With On-going
Knowledge and
Risk Mitigation
Copyright 2005 Baios, Inc.

3c. Invest in
Visibility
systems

49

Supply Chain Organizational Structures


Developing the right organizational structure will become more chaotic
because of the convergence of many factors...

Commodity sourcing experts will


increasingly be dispersed around the
globe at business unit or geographic
buying locations (with coordination)

Sourcing personnel will increasingly


have dual reporting relationships

Greater use of global commodity teams


adds to organizational complexity

Increased global sourcing requires the


coordination of worldwide purchasing
activities
Copyright 2005 Baios, Inc.

50

What is Supplier Management?


Definition
Supplier Management is the targeted development of strategically prioritized suppliers containing:
Organization
Processes
Techniques
Tools
Knowledge
Systems

Manages external functions to meet Essrocs business objectives


Delivers maximum value to Essroc

Engages talent and skills of suppliers personnel in achieving Essrocs business goals
Integrates external organizations into Essrocs cross functional teams
Ensures relationship is mutually beneficial
Extends Essrocs quality and delivery expectations to tier-2 and tier-3 suppliers

Copyright 2005 Baios, Inc.

51

Best in Class Supplier Relationship Management: Dell Interview


It takes a team of IEs, of product engineers, or supplier quality engineers,
procurement and logistics people that will wrap around a supplier relationship
from Dell and an equivalent number of specialists and planning people from
the suppliers management team, to dive into the process.

People from the supplier (field application engineers) live in our Dell facilities,
and they are the feedback mechanisms to back to their company to deal with
supplier quality processes and failure analysis.

Lots of real-time internet data systems between us and the supplier


collaborative and reciprocal information databases that share what is going
on, when material gets here, quality, and yield of material that we are using.

Daily, weekly, and quarterly performance reviews with the supplier and not
just about the product, but with people who are providing service technicians,
HR services, etc.

Copyright 2005 Baios, Inc.

52

Why Do We Need SRM?


Successful supplier management targets several areas for improvement across all
the major supply chain processes: Plan, Source, Make, Deliver, and Return

Areas
Areas of
of Improvement
Improvement

Expected
Expected Outcome
Outcome

Supplier Qualification

Improved Part Quality

Supplier Development

Reduced Shortages

Product Development Process

Improved on-time Delivery

On-going Production Process

Lead Time Reduction

Quality Management

Reduced Inventory Levels

Planning and Scheduling

Reduced Invoice Discrepancies


Reduced Time to Connect a

Systems Alignment / Technology


Integration

New Supplier

Supplier Collaboration

Reduced Transportation Costs


Plan

Source

Make

Copyright 2005 Baios, Inc.

Deliver

Return

53

The Single Point of Contact Fallacy


Guess Whos Getting in the Way?

Sr.Sr.
management
management
Staff Business

Sr. management
Line of Business

Staff
Business
Leaders
Leaders
Line Business
Leaders
Line
Business
End Users
Leaders
End Users

SCM/
Procurement

Account
Owner

Specialists
R&D
Account Services
Geographic Sales

FACILITATE INTEGRATION!

The
The Customer
Customer
Organization
Organization

The
The Supplier
Supplier
Organization
Organization
Copyright 2005 Baios, Inc.

54

Deep Listening and Multi-Level Dialogue


The healthy relationship model as the outcome of Strategy

Sr. Management
Staff Business
SCM/
Procurement

Leaders
Line Business
Leaders
End Users

Sr. Management
Line of Business

Specialists
R&D
Account Services
Geographic Sales

The
The Customer
Customer
Organization
Organization

Account
Owner

The
The Supplier
Supplier
Organization
Organization
Copyright 2005 Baios, Inc.

55

Supply Chain Maturity


Competency Continuum
Ad Hoc

Defined

Managed/Linked

Leveraged/Integrated

Optimized/Extended

Traditional Competencies
Integrity and ethical behavior
Cost-reduction focus
Sense of urgency and results orientation
Business process analysis

More people have problems succeeding due to lacking social


competence than technical competence. Giunipero and Handfield

Copyright 2005 Baios, Inc.

56

Supply Chain Maturity


Competency Continuum
Ad Hoc

Defined

Managed/Linked

Traditional Competencies
Integrity and ethical behavior
Cost-reduction focus
Sense of urgency and results orientation
Business process analysis

Leveraged/Integrated

Optimized/Extended

Breakthrough Competencies
Enterprise-wide perspective and
customer-focused decision making
Business acumen and innovative thinking
Operational improvement through
collaboration and team leadership
Communications, influencing, and
facilitating change

More people have problems succeeding due to lacking social


competence than technical competence. Giunipero and Handfield

Copyright 2005 Baios, Inc.

57

Final Thought
If you insist on beginning only with
certainties
you shall end in doubts;
but if you will be content to begin with
doubts
you shall end in certainties.
(Francis Bacon)

Copyright 2005 Baios, Inc.

58

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