1

SuccessFactors and
The Cloud

Lars Dalgaard
CEO, President and Founder
1 1 1 1
2 2 2 2 2
Safe Harbor Statement
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. These forward-looking statements are SuccessFactors current expectations and beliefs.

These forward-looking statements include statements about anticipated revenue, deferred revenue and cash flow from operations for the third
quarter and expected revenue for the fourth fiscal quarter of 2009 and the full fiscal year 2009. Factors that could cause actual results to
differ materially with respect to our anticipated results for the third quarter include the fact that our third quarter financial statement review
process is ongoing, and accordingly, actual results are preliminary and are subject to further review as part of our quarterly financial
statement review process, and accordingly, we cannot assure you that the final amounts will not change materially as a result of our quarterly
review process. Factors that could cause actual results to differ materially from those contemplated by the other forward-looking statements
include: our ability to continue to experience high customer renewal rates; whether customers renew their agreements for additional modules
or users; levels of new customers; pricing pressures; the uncertain impact of the overall global economic slowdown, including on our
customers, prospective customers and partners, renewal rates and length of sales cycles; the fact that our market is at an early stage of
development, and it may not develop as rapidly as we anticipate; competitive factors; outages or security breaches; our ability to develop, and
market acceptance of, new services; our ability to continue to sell our services outside the HR area; our ability to manage our growth; our
ability to successfully expand our sales force and its effectiveness; whether our resellers and other partners will be successful in marketing our
products; our ability to continue to manage expenses; the impact of unforeseen expenses; and general economic conditions worldwide. If any
such risks or uncertainties materialize or if any of the assumptions proves incorrect, our results could differ materially from the results
expressed or implied by the forward-looking statements we make.

Further information on these and other factors that could affect our financial results is included in the section entitled Risk Factors in our
Annual Report on Form 10-K for 2008 and in our most recent report on Form 10-Q and in other filings we make with the Securities and
Exchange Commission from time to time.

These documents are or will be available in the SEC Filings section of the Investor Relations section of our website at
www.successfactors.com/investor.

SuccessFactors, Inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

89% Greenfield
Opportunity
SuccessFactors Proprietary & Confidential
Successful teams
execute.
SuccessFactors Proprietary & Confidential
no matter
what.
SuccessFactors Proprietary & Confidential
And in times of crisis,
SuccessFactors Proprietary & Confidential
execution is the
difference,
SuccessFactors Proprietary & Confidential
between success
and
game-over.
SuccessFactors Proprietary & Confidential
the seminal question
is
SuccessFactors Proprietary & Confidential
how do you get
your whole company
to execute
the right actions,
at the right time,
to produce
the right results?
SuccessFactors Proprietary & Confidential
every day.
SuccessFactors Proprietary & Confidential
Welcome
to the new era of
Business Execution
SuccessFactors Proprietary & Confidential
14 14
Business Execution Software is a new category
of applications that align, arm, and incite
teams to take actions that drive superior
business results.
Business Execution Software


a very
quick history
SFSF Pioneered Employee Performance Mgmt
OLD NEW
2001










SuccessFactors
Pioneered EPM
$15.9B
89% Greenfield
Opportunity
11%










SuccessFactors
Pioneered EPM
Rest of Market
30%
18
Strategic Selling
Innovation
Militaristic, McKinsey-
esque Training
How We Do It Its Working
25% of our customers
already use us to manage
execution
Increasing engagement with
the C-Suite
Transaction sizes growing
18 18 18 18
T
r
a
n
s
f
o
r
m
a
t
i
o
n

A
u
t
o
m
a
t
i
o
n

People Performance Business Alignment
HR + CXO


Business
Execution
HR
People
Performance
Natural Extension of our Solution Suite
19
$0
$5
$10
$15
$20
$25
$30
$35
$40
$45
$
b
n

People Performance TAM Business Alignment TAM
$15.9
130M * $35 = $4.6bn
($/seat/year) (employees)
Enterprise
150M * $75 = $11.3bn
($/seat/year) (employees)
SMB
People Performance
$15.9
Billion Market
Business Alignment
$20.0
Billion Market
130M * $45 = $5.8bn
($/seat/year) (employees)
Enterprise
150M * $95 = $14.2bn
($/seat/year) (employees)
SMB
$15.9
$20.0
$35.9
Only 11%
Penetration
Note: Potential market size for Business Alignment is based solely on company analyses. Assumes a substantial majority of the currently estimated
worldwide work force as users. Assumed price per seat per year is significantly higher than current average per user rates for many customers.
BizX Doubles Our TAM
Able to make $ on innovation
$ from Old $ from New
Traditional 95% 5%

SuccessFactors 46% 54%


2.8%
Performance
Change
AVG
HIGH
5.4%
13.8%
Increased Project
Completion
AVG
HIGH
67%
5.5%
Increased Time Spent
on Strategic Priorities
AVG
HIGH
40%
Faster Communication
of Strategy Change
1wk
AVG
HIGH
8wk

Bridge the gap between Strategy and Execution
Execute top and bottom line
Source: Independent consultant research findings. Study sampled 527 customers .
21 21
BizX Impact Across the Board
22
22%
20%
13%
10%
44%
0%
20%
40%
Business Execution
Web Analytics
Sales Force
Automation
Expense
Management
Omniture
Salesforce.com
Concur
NetSuite
44%
Q209/Q208 Revenue Growth
ERP
Benchmarking the SaaS Category Leaders
Year to Date SFSF Performance
Since Nov2007 IPO SFSF Performance
Cash Profile
Cash flow positive
first 3 years
100% organic
growth
100% renewals
Accelerating CF
C
a
s
h

F
l
o
w

May
01
25 25 25 25 25 25
03 Q309
Goal
Investment
Q408
Actual
26 26 26 26
Consistently Delivering in the Toughest Markets
Continuing to achieve milestones
~$50M in bookings in Q3 biggest quarter ever
Big deals are back for SuccessFactors, globally
Q2 09: 49 deals $200K +, 4 deals $500K+
Q3 09: 62 deals $200K+, 11 deals $500K+, 4 >$1M+ deals
Continued strong renewals
Dollar renewals above 100% and unit retention above 90%
BizX Launch
Launched 572 company CEO and customer impact study
Resulting in BizX positioning, proving ROI in $ Millions
Doubled our TAM to $36B
Released 3 impactful new products
Launched Employee Central, BizX Recruiting and Goals Metrics
Navigator 2.0
Expanded world-class management team
Ex HP VP Software Europe: ~$300M business
Ex Gap VP HR Operations: ~100,000 people, CPA, MBA
Dont let a good recession pass you by
Note: Q3 2009 figures reflect mid-point of range disclosed in prospectus supplement
09 Accelerating Growth
Bookings = Rev + Change in Deferred
17%
29%
30%
20%
10%
0%
Q2 vs.
Q1
Q3 vs.
Q2
27
Operating Cash Flow
($12.3)
$3.4
@IPO Q4'07 Q3'09
Note: Based on non-GAAP metrics. Q3 2009 figures reflect mid-point of range disclosed in prospectus supplement
Revenue
$19.2
$38.5
@IPO Q4'07 Q3'09
Non-GAAP Operating Margin
(109%)
0%
@IPO Q4'07 Q3'09
Gross Margin
53%
@IPO Q4'07 Q3'09
78%
99% Total
Change
25% Incre-
mental
Uplift
109%
Incre-
mental
Uplift
$15.7
mm
Uplift
We Have Exceeded
Consensus Street Revenue
and EPS Expectations
8 Out of 8 Quarters Since IPO
8 Out of 8 Quarters Since IPO

We Have Exceeded Consensus
Street Revenue and EPS Expectations
Growth and Execution
28
As a % of New Subscription Bookings
2003 Q3 2009
North America
100%
Geographies North America
74%
EMEA, APAC, LATAM
26%
North America
100%
Performance & Goal
Management
46%
Other
Modules
54%
Product
Other
Modules
7%
Performance & Goal
Management
93%
NA Enterprise
46%
SMB, Channels, Intl.
54%
Market
Mid-market
5%
NA Enterprise
95%
Upsell
Upsell
41% New Customers
59%
Upsell
9%
New Customers
91%
Note: Q3 2009 figures reflect preliminary estimates
Acceleration Across All Fronts
29
At IPO Today June 2008
Users
2.0M+
5.4M+
3.7M+
Customers
1,400+
2,850+
1,950+
Countries 156+
185+
180+
Industries 60+
60+
60+
Languages 18
31
22
Largest Deployment
85K
420K
300K
A SaaS Success Story
Latin America
Customer Growth
Rate: [ ]%
North America
Customer Growth
Rate: [ ]%
EMEA
Customer Growth
Rate: [ ]%
Asia
Customer Growth
Rate: [ ]%
300,000
Users
New York, NY
8,500 Users
London, United Kingdom
5,000 Users
Munich, Germany
420,000 Users
Gurgaon, India
38,000 Users
Wuxi, China
250 Users
Espoo, Finland
6,200 Users
Chuo-ku, Japan
17,500 Users
Sydney, Australia
250 Users
75,000 Users
San Francisco, CA
20,000 Users
Adding to Blue-Chip Customers Around
the World
New locations, past 12 months

Arizona
San Francisco
San Mateo
Arkansas
Boston
Florida
Dublin
London
Copenhagen
Paris
Zurich
Munich
Beijing
Tokyo
Hong Kong
Manila
Singapore
Jakarta
Melbourne
Sydney
Santiago
Lima
Mexico City
San Salvador
Puerto Rico
Rio de Janeiro
Sao Paulo
Buenos Aires
Bangalore
Shanghai
Seoul
Continued Global Traction in Q309
ATLANTA
BENTONVILLE
Atlanta, GA
75,000 Users
Bentonville AR
300,000 Users
New York, NY
10,000 Users
London, United Kingdom
5,000 Users
Munich, Germany
420,000 Users
Espoo, Finland
6,200 Users
Rio de Janeiro, Brazil
60,000 Users
ATLANTA
BENTONVILLE
San Francisco, CA
20,000 Users

(Grupo Folha)
Sao Paulo, Brazil
2,300 Users
Chuo-ku, Japan
17,500 Users
Gurgaon, India
38,000 Users
Adding Important Global Customers
Sydney, Australia
250 Users
New York, NY
8,500 Users
Wuxi, China
250 Users
(Grupo Folha)
Rio de Janeiro, Brazil
60,000 Users
Sao Paulo, Brazil
2,300 Users
Americas EMEA APAC


Revenue Growth
Rate 1H08-1H09:
42%
Revenue Growth
Rate: 1H08-1H09:
99%
Revenue Growth
Rate 1H08-1H09:
63%


Top Retailer
Top Financial
Services
Company
Major US
Automaker
30
31 31 31
Shorter Sales
Cycles
Rising Deal Size
Growing Upsell
Expanding Suite
Frictionless
Adoption
Able to make $ on innovation
$ from Old $ from New
Traditional 95% 5%

SuccessFactors 46% 54%


Scaling Within Customers
32
> 300,000
users
2
retailers
One of the
worlds largest
Cumulative Customers
2,850+
> 3 to
10,000 users
Empresa Folha de Manha S.A.
35+
> 25,000 to
50,000 users
Major US
Automaker
Note: * Placement represents total employee base.
Leading
retailer
financial
services
Leading
company
12
> 50,000 to
300,000 users
Top 2 Bottling Co.
*
*
*
115+
> 10,000 to
25,000 users
PPD Development LP
*
*
Organizations of All Sizes Need to Execute
Performance
Management
Compensation
Management
Goal
Management
Analytics &
Reporting
360
Reviews
Succession
Management
Employee
Central
Execution
Survey
Metrics
Navigator
Recruiting
Management
Learning &
Development
Employee
Profile
Stack
Ranker
Business
Performance
Accelerators
Results
Execution
People
Performance
Business
Alignment
Strategy
Metrics
Navigator
Traditional data output is
useful but difficult to navigate
Org Charts are intuitive, but provide
limited operational data and insight
Whats the top performer retention rate
for my entire team?
Is Carla managing out low performers?
33 33 33
SuccessCloud


35 35


35
Most Scalable
150 servers
5.4 million users
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database B
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database C
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database A
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database B
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database C
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant
Tenant
Tenant
CLIENT
Tenant A
Tenant B
Tenant C
Database A
Shared infrastructure
Most Efficient
Best in Class
Most Secure
Tenant A Tenant B Tenant C
Innovative Dynamic Approach
Single Tenant
Multi-Tenant
TENANT A



TENANT B



TENANT C





Inefficient scaling
1,000 servers
1.5 million users

SuccessCloud
BizAnalytics
DataConnect
AppConnect
SuccessFactors
Core Apps

Delivering the Next Generation of SaaS

Close the feedback loop on execution
SuccessFactors External Apps
Business
Alignment
People
Performance
Employees
Daily Work
SuccessFactors helps you cultivate an aligned high performing organization, and
then employees use other tools to efficiently do their job
Results
Right
Results
SuccessCloud closes the feedback loop; this ensures execution is tracked and
managers can make informed decision
Track progress on execution
Take action, drive necessary changes
Realign and refocus the organization of executing strategy. Continuous refinement
and improvement results in business execution excellence
Move to 360 insights into your business
SuccessFactors Core Apps
Ensure organization is aligned to
corporate objectives
These are leading indicators of
success
Across all aspect of your
business.
Focus on a specific business
function
Increase efficiency
Track progress and results
Integration Partners
SuccessCloud
Combining leading and lagging indicators to provide 360 Business Insights

Relevant insights available at every level in organization drive informed decisions

Integrations with industry leading application providers across all dimensions of your business -
HRIS, ERP, Sales, Support, Security and Learning Management
Social
Applications




Learning
Systems










Employee
Information
Systems


HRIS & ERP










Sales &
Support


Web Services
SuccessFactors
Core Apps
Web Services






Application
Provisioning


Security
Integration
(SSO)




Partnership Positioning
Web Services
SuccessCloud
Execution through integration
Cloud API
Cloud API to SuccessFactors Data Mapping
Mapping done in Cast Iron One Time
Migrated data in SuccessFactors
How BizX Works
42
Performance
Management
Compensation
Management
Goal
Management
Analytics &
Reporting
360
Reviews
Succession
Management
Employee
Central
Execution
Survey
Metrics
Navigator
Recruiting
Management
Learning &
Development
Employee
Profile
Stack
Ranker
Business
Performance
Accelerators
Results
Execution
People
Performance
Business
Alignment
Strategy
42 42 42 42 42
Goal
Management
file://\\Ibsfs003\super
manfo2\Roadshow
Presentation\George
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BizX Works
diagram.vsd[FOR
BOTTOM DIAGRAM
PAGE 2]
SuccessFactors Proprietary & Confidential
14 14
Business Execution Software
44
People Performance
Business
Alignment
Measurable $ ROI
44 44
BizX $ Impact for an Actual Customer
thank you!