Seminar On CSE-4102

SEMANTICS-EMPOWERED
SOCIAL COMPUTING

Presented by:
Q udra t-E-Alahy Ratu l

Reference:
IE E E Internet Computing J an uar y/F eb rua ry 2 009

Qudrat-E-Alahy Ratul, KUET, Khulna,

1
Bangladesh
 INTRODUCTION
Key Words(1)
Social web:
 Also known as Web2.0
 Major part is User-generated Content(UGC).
 Allow people to consume, produce and share
informati on.
 Example:
 Tagging
 Blogging
 Bookmarking
 Social networking
Qudrat-E-Alahy Ratul, KUET, Khulna,
2
Bangladesh
 INTRODUCTION
Key Words(2)
Semantic web:
 Currently hailed as Web 3.0
 Collection of machine understanding data
and documents.
 Web is more meaningful using:
 Marking Up,
 Tagging
 Annotating

Qudrat-E-Alahy Ratul, KUET, Khulna,

3
Bangladesh
 OBJECTIVE
Objective
 Determine the challenges marking up or
annotating UGC(User Generated Content)

Qudrat-E-Alahy Ratul, KUET, Khulna,

4
Bangladesh
 CHELLANGES
●
● Using Background Knowledge For Semanti c
1 Metadata Creati on

●
● Using Background Knowledge To Analyze
2 User Comments

3 ●
Aggregati ng Att enti on Metadata

4 ●
A Newer Breed Of Applicati on
Qudrat-E-Alahy Ratul, KUET, Khulna,
Bangladesh
5
 USING BACKGROUND KNOWLEDGE FOR
SEMANTIC META DATA CREATION
Identifying Entities
Using NLP:
Noun Verb
Information about Lils facial expression.

Post: Lils smile so rocks

[Post at music groups discussion board]

Background Knowledge:
“Smile” is a song by “Lily Allen”
Information about a song of a musician.
Qudrat-E-Alahy Ratul, KUET, Khulna,
6
Bangladesh
 USING BACKGROUND KNOWLEDGE TO
ANALYZE USER COMMENT

A.R Rahman Millionaire

[Comment]
[Popular Song list]

●
Smart song[user-1]
●
Millionaire ●
I lov it [user-2]
●
Joi Ho ●
Hmm.. Good..[user-3]
●
Gangsta Blues
●
Dilli-6

Joi Ho [Comment]

Annotator Parsed Adjective

●
Aw e s o m e ! ! ! [ u s e r - 1 ]
●
Brilliant lyrics[user-2]
●
Damn good [User-4]
●
Amazing song[user-5]

Urban Dictionary Muzic Brainz

Qudrat-E-Alahy Ratul, KUET, Khulna,
7
Bangladesh
 USING BACKGROUND KNOWLEDGE TO
ANALYZE USER COMMENT

A.R Rahman Before

Aft er Sorti
Sorting
ng
[Popular Song list]

●
●
JMoiil lHi oon a i r e
●
● J oiil lH
M i oon a i r e
●
●
Gangsta Blues
●
● Dilli-6

Annotator
Urban Dictionary Muzic Brainz
Qudrat-E-Alahy Ratul, KUET, Khulna,
8
Bangladesh
AGGREGATING ATTENTION METADATA

 Any information generated as a result of

user interest or attention to content.

 All type of attention metadata:

Description, tags and anchor links

Page views and access logs

Star rating and access logs

Image, audio, video and so on.

Qudrat-E-Alahy Ratul, KUET, Khulna,

9
Bangladesh
 A NEWER BREED OF APPLICATION

 Additional informati on of related content

will get easily.
 In social web people are not connected by
social title(such as friend).
 People are connected via information.

Qudrat-E-Alahy Ratul, KUET, Khulna,

10
Bangladesh
 CONCLUSION

 If the social web meets the semantic web

objects are treated as first-class citizen.
 Searching and integration of surrounding
information will easier.
 Application using this semantic
infrastructure will significantly enhance the
business potential.

Qudrat-E-Alahy Ratul, KUET, Khulna,

11
Bangladesh
THANK YOU

Qudrat-E-Alahy Ratul, KUET, Khulna,

12
Bangladesh