Integration of Medical

Education with
Social Media
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Why me?
I am NOT a medical educator
I am NOT a researcher

I am however passionate about the
topic and personally use social media
in all aspects of my professional and
personal life.
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What is Social Media?
Social media is media designed to be
disseminated through social interaction,
created using highly accessible and
scalable publishing techniques.

Social media uses Internet and web-based
technologies to transform broadcast media
monologues (one to many) into social
media dialogues (many to many).
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What is Social Media?
Its having conversations
Its making connections
Its building relationships
Its sharing resources and information
Its networking
Its collaborating

Social media is the platform where
connection, conversation and collaboration
take place.

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Social Media as it Relates to
Medical Education
To narrow the discussion:

Facebook
Twitter
Linkedin
Ning
Delicious
Google Wave

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Social Media as it Relates to
Medical Education
How are these tools being used?

Tools for communication
Tools for sharing of information
Tools for collaborating on projects
Tools for connecting
Tools for saving time
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Social Media as it Relates to
Medical Education
Whos Participating?

Institutions with faculty and students
Institutions with the communities they serve
Faculty with fellow colleagues
Faculty with students
Students with fellow peers

Everyone!

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Facebook in Medical
Education
Facebook is a social networking website that is
operated and privately owned by Facebook, Inc.
Users can add friends and send them messages,
and update their personal profiles to notify
friends about themselves.

Additionally, users can join networks organized
by city, workplace, and school or college. The
website's name stems from the colloquial name
of books given at the start of the academic year
by university administrations with the intention of
helping students to get to know each other
better.




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Facebook in Medical Education
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Facebook in Medical Education
Personal Profile

Must be a Friend first
Share as much or as little
as you choose
Limited profile controls
As a user you also
control what you see!
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Facebook in Medical Education
Join a Group
Tend to be short-term
Less participant
interaction
Not open to public
viewing
Less formal
Become a Fan
Long Term relationship
Greater methods for
communication
Seen on Public Profile
Scheduled Events
More formal

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Facebook in Medical Education
Keyword Search:

Medical School
9,800 Groups / 76 Fan Pages
Medical Education
7,500 Groups / 63 Fan Pages
Medical Association
4,600 Groups / 237 Fan Pages
E-Learning 1,500
Groups / 127 Fan Pages
Curriculum Development
1,200 Groups / 4 Fan Pages


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Facebook in Medical Education
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Facebook in Medical Education
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Facebook in Medical Education
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Facebook in Medical Education
Is Facebook a waste of time?
It depends on how you use it!


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Twitter in Medical Education
Twitter is a free social networking and micro-
blogging service that enables its users to send
and read messages known as tweets.

Tweets are text-based posts of up to
140 characters displayed on the author's profile
page and delivered to the author's subscribers
who are known as followers. Senders can restrict
delivery to those in their circle of friends or, by
default, allow open access.

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Twitter in Medical Education
Who is using Twitter?
Medical Schools
Medical Libraries
Medical School Departments
Medical Organizations
Medical Journals
Faculty
Students
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Twitter in Medical Education
How can Twitter be used?
Announcements
Helping Students to Study
Gathering Resources
Sharing Resources
Promoting Activities
Sharing Employment Opportunities
Networking

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Twitter in Medical Education
By Medical Schools
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Twitter in Medical Education
Helping Students Study
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Twitter in Medical Education
Gathering Resources
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Twitter in Medical Education
Sharing of Resources
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Twitter in Medical Education
Is Twitter a waste of time?
It depends on how you use it and who you follow!

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Linkedin in Medical Education
LinkedIn is a business-oriented social
networking site.

Founded in December 2002 and launched in
May 2003, it is mainly used for professional
networking. As of October 2009, LinkedIn had
more than 50 million registered users,
spanning more than 200 countries and
territories worldwide.

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Linked in in Medical Education
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Linkedin In Medical Education
Keyword Search of Groups:
Medical Education: 213 Groups
Medical Technology: 217 Groups
E-learning: 208 Groups
Instructional Design: 61 Groups
Curriculum Development: 45 Groups

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Linkedin in Medical Education
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Nings in Medical Education
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Nings in Medical Education
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Delicious in Medical Education
Delicious (formerly del.icio.us, pronounced
"delicious") is a social bookmarking web
service for storing, sharing, and discovering
web bookmarks.

The site was founded by Joshua Schachter
in 2003 and acquired by Yahoo! in 2005. It
has more than five million users and 150
million bookmarked URLs.
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Delicious in Medical Education
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Google Wave in Medical
Education
Google Wave is a self-described "personal
communication and collaboration tool"
announced by Google at the Google I/O
conference on May 27, 2009.



It is a web-based service, computing
platform, and communications protocol
designed to merge e-mail, instant
messaging, wikis, and social networking.
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Google Wave in Medical
Education
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Final Thoughts
Facebook Social, personal interactions;
become Friends and Fans
Twitter Quick interactions with Followers
LinkedIn Professional Networking, SIGs,
Online CV
Nings Specialized social networks, public
or private
Googlewave Too soon to tell!
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Lets Connect!
AXUEDU

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