Type Public (NYSE: PG)

Founded 1837
Headquarters
Cincinnati, Ohio, USA; Toronto,
Ontario, Canada
Key people
Bob McDonald, President, and
Chief Executive.
Industry Consumer goods
Revenue US$79.0
[1]
billion (FY 2009)
Net income US$13.4
[1]
billion (FY 2009)
Employees 138,000


Procter & Gamble Co.
(P&G, NYSE: PG) is a Fortune 500,
American multinational corporation
headquartered in Cincinnati, Ohio,
that manufactures a wide range of
consumer goods. As of 2008, P&G is
the 8th largest corporation in the
world by market capitalization and
14th largest US company by profit.


The board of directors of Procter & Gamble
currently has thirteen members:
Alan Lafley
Robert A. McDonald
Charles Lee,
Ralph Snyderman M.D.
Margaret Whitman
W. J. McNerney Jr.
Lynn Martin

Johnathan Rodgers
Ernesto Zedillo
Scott Cook
Rajat Gupta(only indian)
Patricia Woertz
Kenneth Chenault.


William Procter, a candlemaker, and
James Gamble, a soapmaker, immigrants
from England and Ireland, respectively, who had
settled earlier in Cincinnati, who met as they both
married sisters, Olivia and Elizabeth Norris,formed
the company initially. Alexander Norris, their father-
in law, called a meeting in which he persuaded his
new sons-in-law to become business partners. On
October 31, 1837, as a result of the
suggestion, Procter & Gamble was born.
In 1859, sales reached one million
dollars. By this point, approximately
eighty employees worked for Procter
& Gamble. During the American Civil
War, the company won contracts to
supply the Union Army with soap
and candles.
In addition to the increased profits
experienced during the war, the
military contracts introduced soldiers
from all over the country to Procter
& Gamble's products.

Company Overview

With over $83 billion in sales across
the world in 2008 and 24 brands
with $1 billion of sales each,P&G is a
global giant for household and
personal goods. P&G divides its
business into three Global Business
Units:-
Beauty (33% of sales, 37% of net
income):

The Beauty GBU includes all hair and skin
products, medications, razors, electric shavers,
and batteries. Proctor & Gamble's global
market share in blades and razors is 70%,
primarily centered around its Mach3, Fusion,
Venus, and Gillette brands.
Health and Well-Being (23% of sales,
25% of net income):
The Health and Well-Being GBU provides oral
care, feminine health, pharmaceuticals,
snacks, coffee,and pet care products.
oral care, the company has the number two
market share position at 20% globally.

In potato chips and coffee, the company holds
a market share of approximately 10% and
33%.

Household Care (46% of sales, 42%
of net income):
The Household Care GBU manufactures a wide
range of products from snack food to laundry
detergent to diapers. The company's baby care
market share in 2008 was 29%.
Procter & Gamble Co. was the world's top
advertiser in 2007, spending almost $9.4 billion
worldwide. The company outspent its largest
competitor, Unilever, the second-highest
advertiser, by almost two-to-one (Unilever spent
$5.2 billion).
According to the Nielsen Company, in 2007
P&G spent more on U.S. advertising than any
other company; the $2.62 billion spent by
P&G is almost twice as much as that spent by
General Motors, the next company on the
Nielsen list.P&G was named 2008 Advertiser
of the Year by Cannes International
Advertising Festival.


Effective July 1, 2007, the company's
operations are categorized into three "Global
Business Units" with each Global Business
Unit divided into "Business Segments"
according to the company's March 2009
earnings release.
Beauty Care
Beauty segment
Grooming segment
Household Care
Baby Care and Family Care segment
Fabric Care and Home Care segment
Health and Well-Being
Health Care segment
Snacks, Coffee, and Pet Care segment


Procter & Gamble produced and sponsored
the first radio soap operas in the 1930s
When the medium switched to television in
the 1950s and 1960s, most of the new
serials.were sponsored and produced by the
company
The serials The Young and the Restless and As
the World Turns are currently broadcast on
CBS and are still partially sponsored by Procter
& Gamble

These past serials were produced
by Procter & Gamble:

Another World
The Brighter Day
The Catlins
The Edge of Night
The First Hundred Years
From These Roots
Guiding Light
Lovers and Friends
Our Private World
Search for Tomorrow
Somerset
Texas
Young Doctor Malone
NET
SALES
($M)
%TOTAL
SALES
NET
EARNINGS(
$M)
%TOTAL
EARNINGS
SAES
GROWTH
FROM
2007
CAPITEL
EXPENDI
TURE
($M)
BILLION DOLLAR
BRANDS
BEAUTY $19,515 23% $2,730 23% 9.09% $465 HEAD&SHOULDERS
,OLAY,
PANTENE
GROOMING $8,254 10% $1,679 14% 10.99% $305 GILLETE,
MACH3,
FUSION
HEALTH CARE $14,578 17% $2,506 21% 8.95% $450 ACTONEL,
ALWAYS,
ORAL-B
SNACKS,COFF
EE,
AND PET CARE

$4,852 6% $477 4% 6.94% $105 FOLGERS,
LAMS
PRINGLES
FABRIC AND
HOME CARE
$23,831 29% $3,422 28% 11.00% $765 ARIEL,DURA
CELL,TIDE
BABY AND
FAMILY CARE
$13,898 17% $1,728 14% 9.21% $763 BOUNTY,
CHARMIN,
PAMPERS

2008 SEGMENT INFORMATION
In October 2008, P&G was named one of
"Canada's Top 100 Employers" by Mediacorp
Canada Inc., and was featured in Maclean's
newsmagazine. Later that month, P&G was
also named one of Greater Toronto's Top
Employers, which was announced by the
Toronto Star newspaper.


Ariel is a brand of laundry detergent/liquid
available in numerous forms and scents.
Actonel is a brand of the osteoporosis drug
risedronate co-marketed by Sanofi-Aventis.
Bounty is a brand of paper towel sold in the
United States, Canada, and the United Kingdom
(rebranded to "Plenty" in the UK after being sold
to SCA Svenska Cellulosa Aktiebolaget).
Braun is a small-appliances manufacturer
specializing in electric razors, coffeemakers,
toasters, and blenders.
Crest is a brand of toothpaste.


In October 2007, a class action lawsuit was
filed in the State of Georgia alleging that many
users of Crest Pro-Health mouthwash suffered
stained teeth and loss of their sense of taste
as a result. Procter & Gamble contends that
these side effects occur in only three percent
of users. The suit seeks to include disclosure
warning users of these side effects on product
packaging


Researchers at the University of
Massachusetts Amherst have identified
Procter & Gamble as the 52nd-largest
corporate producer of air pollution in the
United States, with roughly 350,000 pounds of
toxic chemicals released annually into the air.
Major pollutants indicated by the study were
manganese compounds, sulfuric acid,
epichlorohydrin, and bromine.
Animal testing

P&G conducts research using animals to
demonstrate safety or efficacy of their raw
materials and products.This has led to a
worldwide campaign to raise public awareness
and to stop P&G being involved in animal
testing. The campaign is led by Uncaged
Campaigns in the UK and Stop Animal
Exploitation Now in the USA.In 2002 P&G was
recognized by the Humane Society of the
United States for "advancing alternatives to
animal testing.
STEPS TO PROTECT ENVIRONMENT
In 2007 Procter & Gamble pledged to
reduce their carbon emissions, mainly
through reduction in packaging along
with decreases in water and energy use.
The stated emission reduction goal was
ten percent by 2012.
Revenue
($M)*
Net
income
($M)*
R&D
Spending
($M)
R&D as %
of Total
Revenue
Revenue
Growth
from
2006/2007*
Major
Brands/Products
Procter &
Gamble
$83,503 $12,075 $2,226 2.67% 9.00% Pantene, Crest, Tide,
Downy, Bounty,
Folgers, Gillette,
Duracell
Unilever NV
(UN)
$58,508 $6,022 $1,264 2.16% 1.37% AXE, Lipton, Slim-
Fast, Vaseline, Dove,
Ben & Jerry\'s
Clorox
Company
(CLX)
$5,273 $461 $111 2.11% 8.79% Clorox Laundry
Bleach, Pine-Sol
Cleaner, Glad Plastic
Bags, Brita Water
Filters
Kimberly-Clark $18,266 $1,822 $277 1.52% 9.07% Huggies Diapers,
Kleenex Tissue, Scott
Paper Towels
Colgate-
Palmolive
Company (CL)
$13,790 $1,737 $247 1.79% 12.68% Colgate Toothpaste,
Colgate
Toothbrushes, Irish
Spring Soap,
Palmolive Soap,
SpeedStick
Deodorant
L'oreal (LRLCY) $24,842 $3,870 $815 3.28% 8.06% Garnier Fructis,
L\'Oreal Paris,
Maybelline, Ralph
Lauren

PG COMPETITORS
Procter & Gamble is one of the founding
members of Carbon Disclosure Project's
Supply Chain Leadership Council. Procter &
Gamble is one of twelve global companies on
the council whose first course of action is to
distribute a survey to suppliers on the topic of
greenhouse gas emissions and climate
change. Since the first phase of the project,
more corporations have joined the effort. The
council's overall goal is to encourage
reductions in emissions down the supply
chain.

Procter & Gamble has, for several years,
funded a recycling school in the slums of
Cairo, Egypt. Many of the people in the
village of Manshiyet Nasser collect
garbage and have done so for decades.
Procter & Gamble along with UNESCO has
started the Mokattam Non-Formal
Education Project. The project teaches the
people of the village about the business
and economics of recycling and how to
properly recycle plastic.
In December 2008, The US
Environmental Protection Agency's
Design For Environment program
awarded P&G its highest level of
recognition, Champion, for P&G's work in
developing safer detergents under the
Safer Detergents Stewardship Initiative
(SDSI).
SAVE THE GIRL
CHILD
Procter & Gamble Partners
with Save the Children to
Help Girls Stay in School
Industry Leader to Provide
Health and Hygiene
Education and Products to
9,500 Girls