Flow of presentation

Introduction
Evolution and history
Strategic review
Top ten companies in India
Market structure
Mergers and acquisition
o Top two companies
Hindustan unilever limited
ITC
o SWOT Analysis
Conclusion
Introduction
FMCGs is a acronym. FMCGs are any types of
commercial products that are produced at low
unit costs and tend to sell quickly. The also
refer to the things which we use on daily basis
which have high turnover relatively available
at cheaper prices.

Strategic Review
Fourth largest in Indian economy
It involves production, distribution and
marketing of goods.
It is strong and competitive.
Top ten companies in India

ITC
Hindustan unilever limited
Nestle India
Dabur India
Godrej consumer products
Procter and Gamble
Colgate-Palmolive
Glaxosmithkline
Marico Industries
Emami
Market share

Mergers and Acquisition
Emami and Zandu Deal.
ITC Buys 26% on Esprit Hotels JV For Rs.45
crores.
Dabur and Fem Merger.
Top two companies in India
Hindustan unilever limited(HUL)
o Mr. Harish Manwani Chairman
o Mr. Nitin Paranjpe - CEO and Managing
Director

Indian Tobacco Company(ITC)
o Y.c.Deveshwar - CEO and Managing Director
o P.V.Dhobale Executive Director




Pictures

HUL company profile(1932)

Hindustan Unilever is a British-dutch based fast
moving consumer goods company. It is based
in Mumbai, Maharashtra. These company
operates in seven business . Personal
products include products in the categories of
oral care, skin care, hair care and colour
cosmetics. Beverages includes tea coffee. Its
portfolio includes lux, lifeboy, surf excel, rin,
wheel, fair and lovely etc..

Vision and Mission(HUL)
Vision
They work to create a better future every day
They help people feel good, look good and get more out of life with
brands and services that are good for them and good for others.
They inspire people to take small everyday actions that can add up
to a big difference for the world.
They develop new ways of doing business with the aim of doubling
the size of our company while reducing our environmental impact
Mission
Unilever's mission is to add Vitality to life. We meet everyday needs
for nutrition, hygiene, and personal care with brands that help
people feel good, look good and getmore out of life.

HUL structure:-

o Mr. Harish Manwani Chairman
o Mr. Nitin Paranjpe - CEO and Managing
Director
ITC Structure:-
o Y.c.Deveshwar - CEO and Managing Director
o P.V.Dhobale Executive Director





ITC company profile
ITC was formed on August 24, 1910 under the name
Imperial Tobacco Company of India Limited. Later
the name of the Company was changed from
Imperial Tobacco Company of India Limited to
India Tobacco Company Limited in 1970 and then
to I.T.C. Limited in 1974. ITC contains a wide range
of businesses - Cigarettes & Tobacco, Hotels,
Information Technology, Packaging, Agri-business,
Foods, Lifestyle Retailing, Education and
Stationery and Personal Care . Finally the
company changed its name to 'ITC Limited on
September 2001.

Vision and Mission(ITC)
Vision
Sustain ITCs position as one of Indias most valuable
corporations through world class performance.
Creating growing value for the Indian Economy and
the companys stakeholders.
Mission
To enhance the wealth generating capability of the
enterprise in a globalizing environment.
Delivering superior and sustainable stakeholder
value.

Awards and Recognitions
HUL is one of the eight indian companies to be featured on
forbes list of worlds most reputed companies in 2007.
In 2011 it was named the most innovative company in India
Currently it is ranked sixth in the top ten list of most
innovative companies of the world.
ITC is one of the eight Indian companies to figure in Forbes A-
List for 2006, featuring 400 of "the world's best big
companies".
Forbes has also named ITC among Asia's'Fab 50' and the
World's Most Reputable Companies.
SWOT ANALYSIS

Strengths
Low operational costs
Distribution Network
Environment friendly
Social responsibility(like P&G)
Weakness
Dependency on suppliers for raw materials
Attrition rate in the company

Opportunities
Leverage in brand equity
Potential in rural market
Innovation and Creativeness

Threats
Global competitors
Government policies
General threats
Conclusion
Consumption patterns have evolved rapidly in the last five to ten
years.
Fast moving consumer goods will become a Rs 400,000-crore
industry by 2020.
The Indian GDP per capita is low but many Indian consumer
segments which constitute rather large absolute numbers are either
close to or have already reached the tipping point of rapid growth
in FMCG sectors.
The report estimates the FMCG sector witnessed robust year-on-
year growth of approximately 11 per cent in the last decade, almost
tripling in size from Rs 47,000 crore in 2000-01 to Rs 130,000 crore
now (it accounts for 2.2 per cent of the countrys GDP). Growth was
even faster in the past seven years almost 17 per cent annually
since 2005.