Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
SBIs Transformation
Facing Reality Resource Dependency Routines ,Habits & reflexes tied to the old formula Setting High Standards of Performance Accepting responsibility of Results
Changing structures Monopoly Old , hierarchical, transaction oriented bank Eliminate bureaucracy Speed up decision process Change programs
Success Sclerosis
Why
Why
Why
Why
Employees did not know about the actual condition of the bank
Why
Communication strategy
Stories and Movies 1. Essence of transformation Caterpillar changing into butterfly 2. Golfers Swing SBI has lost its swing and we have t regain it 3. References from GITA Management & Unions 1. Creating Brand ambassadors MD & DMDs 2. Highly unionized work force trade unions and management are always at loggerheads. 3. The meeting isnt over till we agree Parivartan 1. Communicating to the clerical staff -1,38,000 2. How will a clerk in north-east know that the bank is loosing in Mumbai. 3. Helped in creating a sense of urgency.
(Branch head and clerk receiving same meeting invite)
Change the image to be relevant to the youth and growing middle class
Why
Why
Thank you