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Introduction History Vision Organization Hierarchy Products Manufacturing Process Machinery Industry Exports Competitors SWOT Analysis Achievements Summary
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almost 80 years Makers of the world's largest selling biscuit - Parle-G 40% share of the total biscuit market in India 15% share of the total confectionary market in India Parle name symbolizes quality, nutrition and great taste
confectionaries, during the time of British First Indian company to manufacture biscuits and confectionaries
standards in our people, products, processes & performance To lead in the domestic market and enhance our global presence Follow ethical and fair business practices while fulfilling employee`s expectations Maintaining respect for all fellow humans
Chairman
Managing Director
Executive Directors General Manager Factory Manager Production Manager Assistant Prod Mgr Shift Officer Chargeman Worker
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Parle G
Hide and Seek Krackjack
Golden Arcs
Nimkin Kreams Gold
Chox
Melody
Kismi Gold Mango Bite
Orange Candy
Kaccha Mango Bite Xhale Poppins
Mazelo
Parle Lites
Musst Bites
Jeffs Cheeslings
Chips
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Sugar Grinder
Stephen Mixer Biscuit Baking Oven
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units on contract in India & 3 factories abroad They have 268 teams with 65 categories of department working 3 shifts The company has 0% wastage Parle industry has the Asia`s Largest Oven The Mumbai Parle Unit Produces 12,000 Biscuits per minute
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To meet the market demand they constantly come up with new products They have been maintaining their market reputation since decades Parle has market experience of more than 80 years It has to maintain its position Since they have good market name they have opportunities to bring their other products at competitive levels
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maintaining gold medal for 3 consecutive years Monde selection 1999 Prestige award for 10 years of high quality products Monde selection registered trophy of international high quality awarded for Glucose, Krackjack, Monaco, Parle Super Milk biscuits & Cheese ling. It has received more than 85 gold medals & 9 trophy's
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maintained the cost of production along with the quality of products Parle has won international fame and has been sweetening people`s lives all over India and abroad In 1999 Parle emerged as the world`s single largest brand in any Country.
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