Masthead The masthead kerrang is in a big, bold and black font which appears to be smashed portraying the audience

e it is aimed at; typically young men who are interested in rock; this is foreshadowed by the edge of the magazine caused by the cracked and smashed effect of the text. Also, the exclamation mark at the end of the name also portrays the aggression of the magazine as it symbolises loud shouting and violent noises. Full Bleed The full bleed image features a member from Slipknot, of whom is dressed like a clown. The clown is dressed in red which has connotations of danger, blood and death. The fact that he is wearing a jumpsuit also foreshadows the jeopardy that the character denotes. He is also wearing a red wig and has bright red makeup on which emphasizes this further. His facial expressions appear to be happy although he is being sarcastic as this is the extreme epitome of irony as Slipknot are a very controversial, heavy metal band. A long shot is used to illustrate his body language and expressions fully so we can see his anger. The background behind him is an off shade of white which also portrays their lack of innocence and purity. This can relate to the target audience as this relates to the typical characteristics of a usual reader of Kerrang! Audience I think that this magazine is aimed at men aged 1524. This front cover in particular is aimed at those who like heavy rock music and are greatly influenced by music and fashion. I think that they also have an interest in computer games and fit within the social group C1/C2. This is portrayed by the demographics that this magazine fits within.

Coverlines The main coverline of the magazine uses the same font that Slipknot uses as a band. This is so that it attracts fans of the band to gain an increase in readership and circulation of the magazine. Also the background of the text is red again which follows the house style of the magazine and portrays endangerment. The various other coverlines also follow the house style and are generally about the classic theme of anger, rage and wrath. The various sizes and edgy font also foreshadows the audience and the blood splatters emphasizes the danger. House Style The house style of this magazine is typically red, black and white with pops of yellow. Red is a very popular colour which connotates danger, anger and blood. Black also connotates white however the use of white and yellow (usually happy, peaceful colours) contrasts with these colours to make the page stand out. Yellow and black together are often used on caution signs which further foreshadows the edge that this magazine contains. Strapline The strapline of this particular magazine has a jaunty structure as the photos included indicate the posters inside of the magazine. This jaunty structure is created by the tilted images which are all close-up shots/mid-shots. This types of images are used because hard-core fans typically buy this magazine and the posters are a freebie so a closer shot reinforces the audience to buy the magazine whilst the freebie gives them another reason to purchase the magazine as its like a gift. The colours red and yellow indicate caution. Barcode

Masthead The masthead Top Of The Pops is in a very sparkly, pink and big font which appears to be curved portraying the audience it is aimed at; typically young girls who are interested in all things girly; this is foreshadowed by the shape of the text as females are considered to be quite soft and free. Also, the colour and glitter of the text also foreshadows the audience as it is quite unprofessional, hence why its aimed at younger children. Young girls like anything sparkly so it is used to attract the audience in and make the front page look more bold. Full Bleed The full bleed image features a mid-shot of Jessie J, a young artist of whom young girls admire and aspire to be like in this generation. Jessie is wearing black to make the text stand out on the front cover, and it also matches her bold hair and eye-makeup. Shes also wearing red lip-stick which fits with the house style of the magazine shades of red, pink and purple. Red is also a very feminine colour and this foreshadows the audience as it is solely females. The fact that it is quite a close-up image portrays her lack of flaws, indicating how alike she is to the audience as young girls tend not to have flaws to the extent of people older than them. The white background contrasts with Jessies clothes to again, make the coverlines and masthead stand out. Jessie is smiling which automatically impacts the magazine as it makes the audience more intrigued to read it as well as reflecting the youth, innocence and purity of the audience. Barcode

Coverlines The main coverline of the magazine is about Jessie, with issues that could relate to the audience to again pull them in to purchase the magazine. The colours are red, pink and purple which, again, follows the colour scheme of the magazine. This is so that it attracts the audience whilst foreshadowing the youth of the magazine as it is again unprofessional to coordinate in such a way. The various other coverlines are used in the same colour scheme in fun shapes like arrows and circles to stand out amongst the very busy full bleed image as well as enticing the audience as shapes and fun colours tend to attract more of the target audience as they are young and use these features more often in everyday life so they can identify easily with it. Strapline The strapline of this magazine is a straight, rectangular bar which foreshadows the audience as perfect with their lack of flaws as it goes straight from one side to the other. The photos/captions featured also reflects the young audience as the speech bubbles are quite comical whilst featured on a red background which again connotates love and follows the colour scheme as well as attracting attention from the audience. Audience I think that this magazine is aimed at young females aged 11-15. The females that would be interested in this magazine would like anything feminine and have an interest in boys, music and fashion, especially boybands and gossip. They are too young to fit within a social group however would probably reach a B, and this is portrayed by the demographics that this magazine fits within.

Masthead The masthead Q follows the house style that is always used; a white Q on a red background portraying the audience it is aimed at; typically very professional; this is foreshadowed by the simplicity and boldness of the text. The flick of the Q also reflects the effectiveness of the magazine, whilst the colours white and red contrast against each other as they catch the readers eyes easily. The fact that the magazine is called Q shows simplicity and maturity which suggests that there is an older target audience. Full Bleed The full bleed image features a close-up shot of Cheryl Cole, Britains sweetheart who is also regarded as one of the sexiest women in the world. The red lipstick that she is wearing whilst licking a sharp ring indicates how sharp, concise and savvy that the magazine is. Also, it fits within the regular house style. Cheryls facial expressions are very straight and serious, suggesting the views and content in the magazine are the same. The rain is used as a prop to make Cheryl look more attractive to the target audience however its not too explicit as it fits within both genders. The red of her lipstick promotes love as well as danger, as women are very mysterious and this leads the audience into wanting to know what the magazine is about. The droplets of the rain as well as the dark background creates a nice slate for the coverlines to be behind. The flasher used immediately draws in the reader as it is a focal point as well as a lure, as it wants to attract in the audience as much as it can. Cheryls eye contact makes the audience feel more involved and engaged to read on. Barcode

Coverlines The main coverline is capitalised to illustrate the significance Cheryl Cole has. By using a celebrity on the cover, makes the audience want to read the magazine as they want to know more about their lives as well as their music. The font is extremely large compared to other coverlines and is quite spread out to cover the bottom width of the magazine, which again signifies her importance to the magazine. This is so that it can be easily spotted by the target audience. Red and white is used again to engage the audience whilst connotating both love and danger to the audience. The other coverlines use the same house style, however the text is smaller and on a background to make it stand out against Cheryls main feature. The coverlines are arranged by Rule Of Thirds to make the cover look professional and organised. Strapline The strapline of this magazine is very simplistic, again portraying how professional this magazine is. The strapline blends in with the background of white whilst having a white text over it THE UKS BIGGEST MUSIC MAGAZINE. The white contrasts with the black to make it stand out whilst engaging the audience to buy the magazine as many are only interested in the best, so they can predict that this is very honest and reliable. Audience Q Magazine is aimed at mature adults, typically those aged 30+ for those looking for a different mode of address, more sophisticated and wanting to know more about the music than gossip like in most music magazines. The audience would typically be in social class B and above, and this is portrayed by the demographics that this magazine fits within.