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  • Group 2 Soren Chemical Coracle

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    Sriram Venkatakrishnan
    612 visualizzazioni5 pagine
    The document contains two bar graphs comparing four water purification products: Coracle, Purity, HydroPill, and Clear Blue. The first graph shows Coracle has the highest number of annual treatments, while the second graph shows Coracle also has the highest annual cost to consumers. The document recommends increasing Coracle's price by $1-2 but less than its $8.5 savings over competitors, passing the increase to distributors, increasing awareness of its long term savings, and distributing free samples to promote sales.

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    soren

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    The document contains two bar graphs comparing four water purification products: Coracle, Purity, HydroPill, and Clear Blue. The first graph shows Coracle has the highest number of annual treatments, while the second graph shows Coracle also has the highest annual cost to consumers. The document recommends increasing Coracle's price by $1-2 but less than its $8.5 savings over competitors, passing the increase to distributors, increasing awareness of its long term savings, and distributing free samples to promote sales.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPTX, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    612 visualizzazioni5 pagine

    Group 2 Soren Chemical Coracle

    Caricato da

    Sriram Venkatakrishnan
    The document contains two bar graphs comparing four water purification products: Coracle, Purity, HydroPill, and Clear Blue. The first graph shows Coracle has the highest number of annual treatments, while the second graph shows Coracle also has the highest annual cost to consumers. The document recommends increasing Coracle's price by $1-2 but less than its $8.5 savings over competitors, passing the increase to distributors, increasing awareness of its long term savings, and distributing free samples to promote sales.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Scarica in formato PPTX, PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    di 5

    Total number of treatments annualy

    20 15 10 5 0 Coracle Purity Hydropill Clear blu Total number of treatments annualy

    Annual Cost To Consumers in $


    350
    300 250 200 150 100 50 0 Coracle Purity HydroPill Clear Blue Annual Cost To Consumers in $

    Increase the price say by 1 or 2 $, but the significant price rise should be less then the savings (8.5$). Pass this increase in price to the distributers (retailers) to make it attractive for them. Increase awareness about the savings and other benefits in the long run as compared to the other products. Set up sales initiative program(Best distributer award). Distribute free samples to customer.

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