MICE TOUR PACKAGE DEVELOPMENT PROCEDURE

SUBMITTED TO:DR. RAVI BHUSHAN Associate Professor Department of Hotel & Tourism

BY SAHIL GUMBER MTM 2nd sem 19 Management

IN DETAIL
Meetings:- General term indicating the coming together of a number of people in one place, to confer or carry out a particular activity. Incentives:- simply put, it is a tool for motivating people involved in an organization success Employees, Dealers , Distributors, Sales people, consultants, & last but not least, even key customers , it is also means of rewarding them for a job well done or excellent sale

Conventions:-

conventions are generally largely meetings with some form of exposition or trade show included. A number of Associations have one or more conventions per year . These conventions raise a large part of the association budget.

Exhibitions:-

Events at which products & services are displayed. An exhibitions may simply be a few tabletop booths designed to display goods & services.

MEETINGS PROCESS

TYPES OF MEETINGS
Theatre Classroom U Shaped Hollow square setup Octagon setup

MEEETING PLANNING
PRE MEETING ACTIVITIES :Plan

meeting agenda Establish meetings objectives Predict attendance Set meeting budget Select meeting site Select meeting facility Select hotel Negotiate contracts Plan exhibitions Create marketing plan Plan travel to & plan from site Arrange ground transportation Organize audiovisuals needs

ON SITE ACTIVITIES
pre event briefing Prepare executive plans Move people in/out Troubleshoot Approve invoices
Conduct

POST MEETING ACTIVITIES

Debrief Evaluate Provides

recognition & appreciation

PROCESS OFCONVENTIONS

conventions are generally largely

meetings with some form of exposition or trade show included. A number of Associations have one or more conventions per year . These conventions raise a large part of the association budget
A TYPICAL CONVENTION FOLLOWS A FORMAT LIKE THIS:Welcome/Registration. Introduction of president. Presidents welcome speech, opening the convention. First keynote address by a featured speaker Exposition booths open. Several workshops or presentations on specific topics.

Continues
Demonstrations

of special topics Vendors private receptions Dinner Convention centre closes Convention services for incoming tourist Transportation Hotels & Motels Restaurants Attractions Suppliers & etc.

EXHIBITION PROCESS

TYPES OF EXHIBITIONS
Trade

& Industrial Fairs. Combined conferences & exhibitions Company product launches. Consumer & Public Exhibitions. Public exhibitions. Garden festivals. Company In House Events. Prospective staff interview. Product launching. Other Exhibitions / Display Attractions. Manufactures' Promotions.

ORGANISE AN EXHIBITION

EXHIBITION PROCESS
Feasibility

Space

requirement Proposal Bookings

phase Preliminary design phase Detail design phase Production planning phase Production phase Operational phase Termination phase Assessment phase

INCENTIVES

Incentive Travel
Incentive travel refers to the segment of business travel
that uses the allure of a trip as an incentive or reward for achievement.

A Typical example of incentive travel would be a

company-paid vacation to a resort for top-performing salespersons.

Sometimes this type of vacation will include

motivational seminars, morale-building activities, and other activities that build upon a gathering of employees.

Incentive trips also can include business-related group

activities, such as the introduction of new products or promotional campaigns, or training programs for

employees.

FORMS OF INCENTIVES TRAVEL

Pure

Incentives. Luxury pure incentives. Mid range pure incentives. Motivational Meetings Fam tour

INCENTIVE TOURISM DESTINATION NEED TO PERFORM WELL IN TRAVEL FOLLOWING CRITERIA Service level

Safety

& security Accommodation cost Scenic beauty Varieties of activities for all tastes Sightseeing & cultural attractions Modern technical system Sport & recreational facilities Unusual destination Climate Public transport Duration of flight

MICE PACKAGE DEVELOPMENT PROCEDURE

TOURISM INDUSTRY

ANCILLARY SERVICES

ACCESSIBILITY

MICE

ACCOMODATION

ATTRACTIONS

PROCESS OF MICE PACKAGE

CONSUMER OR TOURIST TRANSPORTATION

TRANSPORTATION

MICE VENUE

AIRLINES

SIGHTSEEING OR ENTERTAINMENT AT DESTINATION

DESTINATION

TRANSPORTATION

TRANSPORTATION OR AIRPORT TRNSFERS

TRANSFERS TO AIRLINES

HOTEL OR ACCOMODATION

TOURIST HOME PLACE

TRAVEL AGENCIES OR TOUR OPERATION SERVICES FOR MICE

CONTACT WITH MICE CUSTOMER ARRANGING FLIGHT TICKETS

TRANSPORT FOR SIGHTSEEING

TRANSFERS

ARRRANGING VISA

ARRANGING MICE VENUE

ACCOMODATION

TRAVEL INSURANCE

FOREX

AND OTHER AUXILARIES ACTIVITES

LOCAL TRANSPORT ESCORT SERVICES

THE SITE SELECTION PROCESS FOR MICE TOURISM BY MINISTRY OF TOURISM (INDIA)

Accessibility
Cost:

the monetary expense of transportation and access. Time: the duration/distance of travel involved and the opportunity cost of that time. Frequency: the frequency of connections to the site. Convenience: the scheduling convenience of the connections. Barriers: the extent of any travel formalities, which inhibit travel such as visas, customs, etc.

Local Support
Local

Chapter: the extent of assistance and backing offered by the local chapter of the Association. CVB/Convention Centre: the extent of planning, logistical and promotional support offered.

Subsidies: the extent to which the destination offers to defray costs through rebates and Subsidies.

Other Attractions
Entertainment:

Restaurants, Bars, Theatres,

Nightclubs etc. Shopping: Malls, Major Department Stores, Low Prices etc. Sightseeing: Architecture, Museums, Monuments, Attractions, Parks, Historical Sites, Local Tours. Recreation: Sports And Activities Either As Spectator Or Participant. Professional opportunities: Visiting Local Clients, Negotiations, Business Deals, Selling, Making Contacts etc.

Accommodation Facilities
Capacity:

The number of rooms available and whether more than a single hotel is required. Cost: The cost of suitable accommodation at the site. Service: The perception of standards of service. Security: The extent to which the hotels provide safe and secure environment. Availability: Are the facilities available when required?

Meeting Facilities
Capacity:

Ability of site to provide suitable sized facilities. Layout: suitability of facility layout and floor plan. Cost: the cost of the meeting space required. Ambience: the ability of the facility to create an appropriate atmosphere and environment. Service: the perception of the standards of service. Security: the extent to which the facility provides a safe and secure meeting space. Availability: are the facilities available when

Information
Experience: has the site performed satisfactorily in the past. Reputation: what is the reputation of the destination among other meeting planners. Marketing: the effectiveness of the destinations marketing activities.

Site Environment
Climate: the desirability of the destinations climate. Setting: the attractiveness of the destinations surroundings. Infrastructure: the suitability and standard of local infrastructure. Hospitality: the extent to which the host

Other Criteria
Risks:

the possibility of strikes, natural disasters, boycotts, and other possible adverse events. Profitability: the extent to which the site would produce a profit for the organizers.

Association Promotion: would the site add credibility to the association and build membership.

Novelty: the extent to which the destination represents a novel location for the associations

Top Mice destinations of world

Singapore
Frankfurt

,Dusseldorf, Shanghai Hamburg Kualalumpur (Germany) Bangkok Paris (France) Honkong Barcelona (Spain) Seoul (Korea) Geneva (Switzerland) Vienna (Austria) Guangzhou(China) Stockholm (Sweden) Jakarta

MICE TOURISM IN INDIA

Delhi - Infrastructure and location make Delhi a popular destination for exhibitions and events. Delhi has venues like The Ashok Hotel, the Habitat World Convention Centre, Vigyan Bhawan, and luxury hotels Taj Palace, Maurya Sheraton and Le Meridien.
Noida and Gurgaon - Noida and Gurgaon in NCR are also popular destinations and are known for state-of-art facilities.

Shimla / Manali - Shimla and Manali are one of the upcoming and ideal destinations for holding conferences as most of the hotels provide facilities for conferences and its scenic beauty allows you to enjoy in pleasurable activities and also provides peace of mind. The conference In Shimla few of the hotels providing such facilities are The Oberoi Cecil, Windflower Hall, Hotel De Park and Grand Leela Regancy etc. Some of the hotels in Manali are Span Resorts, Apple Valley Resorts and The Manali Inn etc.

Continues
Jaipur - Jaipur city founded in year 1728 has many conference venues including B. M. Birla Science center, ITC Rajputana, Clarks Amer and Mansingh Tower all providing world-class facilities. HyderabadHyderabad, the Information Technology city of India is also an emerging MICE destination of India. Beside the numerous heritage monuments, Hyderabad has some sophisticated venue. One of the most popular business venue of Hyderabad is Hyderabad International Convention Centre (HICC). This building is one of the favorite site for conventions, seminars and meetings. It has an capacity to accommodate 5000 people for convention, 500 for seminar and 50 for meeting. This venue has already hosted number of prestigious international and national conferences.

Continues..
Mumbai - Mumbai has many mice facilities. It is the busiest centre in west India and has many prime venues like The Renaissance Hotel and Convention Center. Chennai - The ITC Park Sheraton, Le Meridien and The Park Chennai, Chola Sheraton, Fisherman's Cove, Hotel Radisson and Taj Connemara are high-end luxury hotels geared to host meetings and conventions. Kolkata - Kolkata has many five star facilities and more are coming up like Kolkata convention centre. Agra-Agra famed for the symbol of epitome of love, Taj Mahal has some excellent venues to hold conferences, conventions and meetings. It is a fine city that is appropriate for both heritage and

Mice Tourism in Haryana

Rajhans

Convention

Centre

Convention Centre comprising of variety of superbly equipped conference, meeting and banquet halls provide diverse range of convention and banquet, Wi-Fi enabled facilities in the pal of Mother Nature at Surajkund, Faridabad. The Convention Hall measuring 6160 sq.ft. is pillar less. It is complemented by spacious lobby and massive car parking.

Tilyar convention centre

Convention

Centre with a capacity of more than 1000 persons at Tilyar Tourist Complex, Rohtak. The complex is on sprawling 142 acres of land and located on Rohtak-Delhi, N.H. 10 The Convention Centre is with in built stage, centrally air-conditioned, two committee rooms, two guests rooms, a changing room and with three well furnished modern kitchen. The unique features of the Convention Centre is the party terrace to accommodate a gathering of 500 guests, concrete parking for 300 vehicles to facilitate traffic movement and two acres spacious well landscaped green.

REFRENCES
Mr.

Surjeet sir (Department of Hotel & Tourism Management. India as a Global Conventions Destination prospects & strategy:- by Ministry of Tourism, Govt. of India. Introduction to Hospitality Management :By John R. Walker http://www.haryanatourism.gov.in/destinatio n/rajhans.asp http://www.incredibleindia.org/newsite/cms_ page.asp?pageid=866 http://www.conventionicpb.org/conf_location