Principles of Management Sept 2010

Case Study

Principles of Management Sept 2010

History of case study

sociology

the clinical methods of doctors

social workers

historians and anthropologists

Principles of Management Sept 2010

Why do Case Study in Teaching?

Shift of learning from teacher to student

Passive absorption active

construction (Boehrer 1990). problems, to recognize key players and their agendas, and to become aware of those aspects of the situation ." (Merseth 1991). that they might not otherwise experience.
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students learn to identify actual

Principles of Management Sept 2010

Why do Case Study in Teaching? Contd

"generate develop their own solutions, and

to practically apply their own knowledge of theory to these problems" (Boyce 1993).

the ability to test their ideas against facts,

and to throw them into fresh combinations" (Merseth 1991). something and then having it questioned, so that they can reflect on what they hear, and then refine what they say" (Boehrer 1990).
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"by engaging with each other and, by asserting

Principles of Management Sept 2010

Types of Case Study

1.

Illustrative Case Studies These are primarily descriptive studies. They typically utilize one or two instances of an event to show what a situation is like.

2. Exploratory (or pilot) Case Studies These are condensed case studies performed before implementing a large scale investigation. Their basic function is to help identify questions and select types of measurement prior to the main investigation.
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Principles of Management Sept 2010

Types of Case Study

3. Cumulative Case Studies These serve to aggregate information from several sites collected at different times.

The idea behind these studies is the collection of past studies will allow for greater generalization without additional cost or time being expended on new, possibly repetitive studies.

Principles of Management Sept 2010

Types of Case Study

4. Critical Instance Case Studies These examine one or more sites for either the purpose of examining a situation of unique interest to challenge a highly generalized or universal assertion. This method is useful for answering cause and effect questions.

Principles of Management Sept 2010

I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report

- Interesting, real world situations with insights into the studies of management - Decision making - may become easier - better quality of decisions - faster decision making - Working in teams
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The role of Case study in Teaching

Principles of Management Sept 2010

Role of Teacher
Guide

Pattern

Moderator
Tension releiver

discerner

Interogator

Role player
Prompter

Live participator

with students

Clarifier
Answer Giver
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Action Skills reinforced by Cases

Principles of Management Sept 2010

- Different from normal homework design - Often more than one answer
- depends on assumptions and problem definition

I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report

- Time is well spent

- confidence in a decision-making position - parallels to real-world situations
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Principles of Management Sept 2010

Steps of Problem Analyses

Read the case thoroughly Define the central issue Define the firms goals Identify the constraints to the problem - Identify all the relevant alternatives - Select the best alternative - Develop an implementation plan
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I. Agenda 1. Why Case Studies? 2. How to deal with them? 3. The report

Principles of Management Sept 2010

Analytical tools
SWOT

PEST
Ratio Analysis

Quantitative risk analysis

Break even analysis

NPV method
Related research and theory
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Principles of Management Sept 2010

Evaluation of a Case
Is the case born out of real situation?

Is the practice and theory nexus clear?

Is the case focused on decision making?

Does the case stand alone?

Is the length of the case good enough for

intended learning?

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