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13th Edition
Stephen P. Robbins I Timothy A. Judge I Seema Sanghi
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Perception & its Importance Factors influencing Perception Person Perception: Judgment About Others Link between Perception & Individual Decision Making How Decisions should be made How are Decisions actually made in Organization Ethics in Decision Making
Perception
1. Definition Perception is a process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment.
What is its Importance? Understanding perception is important because peoples behavior is not based on reality but on their perception of reality.
When individuals observe behavior, they attempt to determine whether it is internally or externally caused. Internally caused behavior is believed to be under the personal control of the individual. Externally caused behavior is seen as resulting from outside causes, the person having being forced into the behavior by the situation. The behavior attribution depends on three factors: i. Distinctiveness: display of different behaviors in different situations; unusual behavior. ii. Consensus: refers to similar behavior by various individuals in the same situation. iii. Consistency: repetition of the same response over time.
a. Fundamental Attribution Error The tendency to underestimate the influence of external factors and overestimate the influence of internal factors when making judgments about the behavior of others. b. Self-serving bias The tendency for individuals to attribute their own successes to internal factors while putting the blame for failures on external factors.
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The proposition that individual creativity requires expertise, creative-thinking skills, and intrinsic task motivation.
This happens because of limited capacity of the human mind to grasp complex problems entirely in order to meet the requirements of full rationality. Managers then behave rationally within the limits of the simplified model.
performance and ability. b. Anchoring Bias: A tendency to fixate on initial information, from which we then fail to adequately adjust for subsequent information. c. Confirmation Bias: The tendency to seek out information that reaffirms past choices and to discount information that contradicts past judgments. d. Availability Bias: The tendency for people to base their judgments on information that is readily available. e. Representative Bias: Assessing the likelihood of an occurrence by inappropriately considering the current situation as identical to ones in the past.
previous decision in spite of negative information. g. Randomness Error: A tendency to create meaning out of a truly random pattern. h. Winners Curse: A decision-making dictum that argues that the winning participants in an auction typically pay too much for the winning item. i. Hindsight Bias: The tendency to believe falsely that we would have accurately predicted the outcome of an event, after that event is actually known.
7. Ethics in Decision-Making
7.1 Three Ethical Decision Criteria:
a. Utilitarianism: Decisions are made to provide the greatest
good for the greatest number. b. Focus on Rights: Respecting and protecting the basic rights of individuals. Whistle-blowers are individuals who report unethical practices by their employer to outsiders. c. Focus on Justice: Individuals impose and enforce rules fairly and impartially for equitable distribution of benefits and costs to all. 7.2 Ethics and National Culture: ethics vary with national or community culture.
Assignment-5
Q 1. Define perception. Discuss the perceiver, target & situational factors impacting perception.