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COMPANY : ONTEX
Canbebe is a brand of Ontex, one of the biggest corporations of Turkey. Ontexs agenda for Pakistan, starting with Canbebe delivers and lives by its promise of giving more freedom and better comfort not just to the babies, but convenience for their mothers as well, says Syed Nusrat Shah, National Manager Marketing & Sales, Ontex Pakistan. With the product availability now ensured, Canbebe will soon be running an advertising campaign under the idea of Cannbebe Aapkay Janu Baby Kay Liye.
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The availability of the Pampers in the market is due to the knowledge of the people towards baby care, and pampers really innovates the culture of baby hygiene and care products, this is the main reason of its wide availability in the market. People are more conscious towards the baby health issues and pamper is one of the core product in that regard Value added features of Pampers
Dry Content Longer hours Fur content No leakage Packaging Gel Easement
How Can Baby Master & Canbebe Enhance Their Market Share
FOCUS ON FOUR PS
Product marketers differentiate their products to create the perception of a valuable product purchase. Price consumers may buy products more on the basis of price than other attributes. Place Convenience increases the probability of consumers finding and buying certain products. Promotion marketing communications plays a critical role in informing consumers about products and services