What’s in my clothes? If you’re asking that question, you probably expect the answer to be about fabric content. Polyester? Cotton? Wool maybe, or silk. But what about chemicals? You won’t find these listed on your typical garment label.

Last Series, Clare interviewed Greenpeace activist Kirsten Brodde, who led the Detox My Fashion campaign, launched in 2011, to force fashion to wake up to the toxic trail of textile production. So what’s changed since then? 

Chemistry in fashion is still not a mainstream topic, and most people have no idea about chemical use in clothing production. But the fashion industry has made headway.

The Greenpeace campaign succeeded in making fashion take action. Initially 6 brands got behind the formation of the Zero Discharge of Hazardous Chemicals (ZDHC) programme, with the aim of removing hazardous chemicals from apparel and footwear supply chains by 2020. It’s called Roadmap to Zero.

Discover how it works, learn about the wins and find out what’s left to be done.

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