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TEI 066: Conducting customer research – with co-founder Jane Boutelle
Currently unavailable
TEI 066: Conducting customer research – with co-founder Jane Boutelle
ratings:
Length:
43 minutes
Released:
Apr 5, 2016
Format:
Podcast episode
Description
Global Product Management Talk is pleased to bring you episode 066 of...
The Everyday Innovator with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.
About the Episode: Need a better customer research approach? This is the interview to listen to. My guest has an impressive background in product management, having served in product manager roles at Apple, Intuit, and other companies before co-founding a company that solves an important problem for product managers—getting the voice of the customer in a timely and money-saving manner. The company is Digsite and its co-founder and CMO is Jane Boutelle.
In this interview Jane shares some of the problems product managers encounter when conducting and then sharing customer research data as well as how to improve these processes.
In this interview, you’ll learn:
how customer research is often piecemealthe need to have a 360 understanding of customers, andways to create an online customer community as an advisory board.
The Everyday Innovator with host Chad McAllister, PhD.
The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.
About the Episode: Need a better customer research approach? This is the interview to listen to. My guest has an impressive background in product management, having served in product manager roles at Apple, Intuit, and other companies before co-founding a company that solves an important problem for product managers—getting the voice of the customer in a timely and money-saving manner. The company is Digsite and its co-founder and CMO is Jane Boutelle.
In this interview Jane shares some of the problems product managers encounter when conducting and then sharing customer research data as well as how to improve these processes.
In this interview, you’ll learn:
how customer research is often piecemealthe need to have a 360 understanding of customers, andways to create an online customer community as an advisory board.
Released:
Apr 5, 2016
Format:
Podcast episode
Titles in the series (100)
TEI 193: Mistakes new (and not so new) product managers should avoid – with Cole: Insights for new product managers and people who want to be product managers. by Global Product Management Talk