PW Show Daily, Day 1, June 5

Day
Tuesday
June 5, 2012
Publishers Weeklys Show Daily is produced each day during the 2012 BookExpo in New York.
The Show Daily press office is in room 1C02. PWs booth is #3153.
A L L
T H E
B U Z Z
O N
B O O K E X P O
A M E R I C A
The American Booksellers

Association couldnt have
chosen a better spokesperson to launch its new campaign on Why Indies
Matteror to get more than
250 booksellers to the Javits
Center before lunchthan
Pulitzer Prizewinning
author Richard Russo. At
yesterdays opening session
of the 10th annual ABA Day
of Education, also named
Why Indies Matter, journalist Lynn Sherr, author of
Swim, interviewed Russo
about the changes roiling
the industryand his New
York Times editorial about
the giant retailers promotion that encouraged its
customers to go into stores,
scan a product, compare
the price, and then buy it
from Amazon and get a $5
coupon.
The ABA campaign (its
not a question) is meant to
remind readers about the
importance of independent
booksellers, something that
is almost visceral for Russo.
What he sees independent
booksellers like his daughter Emily doing that no
search engine can do is
helping people find books
that they dont know they
want to read. When you go
into an independent bookstore, he said, you dont
search, you browse. Youre
hoping to find something
you didnt know existed.
He worries about upcoming
writers like Lauren Groff
(Arcadia) and Jess Walter
(Beautiful Ruins). Amazon
is good to writers we
already know, but how will
we find the next generation? he asked. He attri-
Richard Russo indie champion.
butes his own success to

independents like
Barbaras Bookstore in
Chicago, where they optimistically set up five or
seven chairs for his very
first reading from his first
novel, Mohawk, in 1986.
STEVE KAGAN.COM
By Judith Rosen
We no longer have
Borders, Barnes & Noble is
hanging by a thread. Weve
lost an enormous number
of independent bookstores.
The Amazon threat is real.
It now has 75% of the market for books and electronic books, said Russo,
who proceeded to tell a
story about Amazons
power that he said is not
going to cheer anybody in
this room. He and his artist daughter, Kate, just published a collection of stories, Intervention, which
they wanted to make as
local as possible. The book
was made of sustainable
materials, printed in the
continued on page 6
STEVE KAGAN.COM
Russo Takes On Amazon

At Why Indies Matter
Boxes and crates were everywhere on the show floor during Mondays setup,
but all will be ready for galley-grabbers by this mornings opening bell.
IDPF 2012: Experimenting Is Key

By Calvin Reid
The imperative to develop

a connection to readers
and communities of passion, the institutionalization of self-publishing, and
the transformation of book
publishing from a product
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lottery to an industry
delivering services that
create new revenue were
just a few of the themes
bouncing around the morning session of IDPFs Digital
Book 2012, held at the
Javits Center in conjunction with BookExpo
America.
In front of a sizable crowd
in the Javits Special Events
Hall, IDPF executive director Bill McCoy welcomed
the audience, announcing
that experimenting is the
theme of this years conference and that youve
got to make the future.
Youve got to be a doer.
Marketer and publishing
maverick Seth Godin certainly fits the description of
an experimenter, and he
spent his time reviewing
the success of the Domino
Project, an experiment in
partnership with Amazon
.com, through which he
published 12 sometimes
unlikely books over the
course of a year, and, he
says, made bestsellers out
of all of them.
Godin says hes focused
on attracting attention
from an interested reader,
not in competing for what
he called scarce shelf
continued on page 6
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BEA SHOW DAILY DAY 1
Russo continued from page 1
U.S., and published by their local

press, Down East. To promote it,
Russo and his daughter drove
around New England. They werent
anticipating huge sales and were
surprised when they researched
how the book was doing on
Amazon. On one Saturday it went
from 200,000 to 1,299 in ranking. It
was the kind of jump you only get
by getting on The Today Show,
Stephen Colbert, or getting a frontpage review in the New York
Times, he said. Or, in this case,
when Amazon sends an e-mail to
every person on its mailing list who
ever bought a book by Russo.
Russo doesnt like to hear his
writer friends tell him blithely that
independent bookstores will be
fine, we dont have to worry. I dont
want independent bookstores to
survive. I want them to thrive, he
said. Part of that is dependent on
PUBL I SHERS
W E E K LY
The Russians Are Coming
the publishing ecosystem, which

Russo accuses of having no spine in
the face of $9.99 e-books. I found it
astonishing when they acquiesced,
when publishers would sell brandnew novels for $9.99. It was like
allowing Netflix to stream The
Avengers on the weekend that the
movie came out, he said. Book
publishers have been timid. What
they need to do more than anything
else is to find a spine. Like most
bullies, Amazon will back down.
You have to stand up.
Afterwards, Russo worried about
Amazon taking off his buy buttons.
Although he has a memoir,
Elsewhere, coming out this fall and
is finishing a novella and working
on a sequel to Nobodys Fool, he is
also doing more screenwriting.
When Amazon gets ready to take
the buy buttons off my books, he
said, I better have a second profession.
Russia, the guest of honor at BEA

Russia faces the same problems as
this year, opened with a panel on its
other nations, with a decline in
book and publishing market, introreading and in the volume of books
duced by Vladimir Grigoriev, the
sold. Novikov showed a chart docudeputy director of the Russian
menting the decline, from a peak in
Federal Agency of Press and Mass
2008 of $2.9 billion to 2011s $2.2 bilCommunication. Grigoriev was
lion, with the adult fiction market
joined by colleagues Oleg Novikov,
the most challenged. Interestingly,
CEO and founder of EKSMO,
independent bookstores are seeing
Russias largest trade publishing
a drop in business yet they retain
house, and Yuri
Deikalo, CEO of AST/
Astrel, one of the largest publishing groups in
Russia.
Seventy publishers
and 30 booksellers,
along with writers, literary critics, and librarians, have come from
(L. to r.) Oleg Novikov, Rudiger Wischenbart, Andrew Nurnberg.
Russia as part of
Russias BEA program, which
the largest market share.
includes the Russian Library
To encourage reading, the govProject, whose goal is new translaernment offers subsidies to the pubtions of the classics and also translalishing industry of $5 million$10
tions of contemporary works in both
million a year. Russia, Grigoriev
print and digital. The Russian maracknowledged, is a great nation of
ket is huge, with Grigoriev putting it
literature yet is also considered an
at $3 billion, with 4,000 publishing
emerging market. Andrew
houses publishing 650 million copies
Nurnberg, a London agent, noted
of 1,000 titles a year. Despite this,
that 40 years ago Russia had no
IDPF continued from page 1
digital marketing was her companys specialty. Charkin said that

while publishers spend a lot of time
talking to retailers, they are not
our real customers.
Probably one of the most interesting responses of the morning
was McIntoshs embrace of the rise
of self-publishing. Citing the success of the originally self-published
50 Shades of Grey, which has sold 10
million copies since Random House
acquired it, she described the book
as one of the bonuses of self-publishing. Many more people can
bring their content to life and when
they reach a certain level of interest, we can jump in. The book was
also used to support the notion that
digital releases can drive print
sales and the reverse, with the
books sales split about 50/50
between digital and print.
Oddly for a provocateur best
known for poking fun at publishers
about their impending obsolescence, digital publisher Richard
Nash closed the morning session
with a presentation that actually
put publishing in the forefront of
the digital revolution going on in
media. Nash pinpointed the digital
publishing revolution with
Pagemaker, the desktop publishing
application that debuted in 1985
and subsequently led to an explosion of publishing in the years that
followed. While it was a production
revolution, Nash said, rather than a
consumption revolution, it happened eight years before the arrival
of the MP3 and about 16 years
before the iPod. Publishing offered
this kind of broad access to the
marketplace far earlier than other
industries, he said.
Nash added that publishers need
to cease being a producer of products [and become one] of services.
Products are a lottery; services are
for revenue.
At the late afternoon adult buzz

panel on Monday: John Evans,
of Diesel, a Bookstore; Trish
Todd, Simon & Schuster; Millicent Bennett, Free Press; Lauren Wein, HMH; Eli Horowitz,
McSweeneys; Alexis Washam,
Hogarth; and Kendra Harpster,
Random House. Look for PW
Show Daily coverage of the panel
in Wednesdays issue.
Small world, many bags: Disney staffers add tags to their Its a
Small World totebags.
Time for setup at Workman.
STEVE KAGAN.COM
space. Godins point is that things

have changed: books used to be
scarce, but no longer. Retail shelf
space for books also used to be
scarce, he said, but the Internet
and online retailing changed that.
What is scarce is the connection to
readers that a company like
Amazon has, Godin says. The
power is with whoever knows who
is interested in what, he continued, chiding publishers for still
being far too interested in the next
cool thing that will get you a little
shelf space. Godin touched on
themes that the panels that followed him would echo: connect
with readers and think hard about
just who your real customers are
and engage them.
Most of his themes were taken up
by the publishers roundtable,
which featured Random Houses
Madeline McIntosh, Jane Friedman
of Open Road Integrated Media,
and Richard Charkin of
Bloomsbury, but not before
Friedman made a point of correcting McCoys introduction of her as a
trade publisher. Im not a trade
publisher, Im a digital publisher,
she said, followed by Charkin (Im
just a publisher) and McIntosh
(Im a global print publisher that
releases books in all formats).
Once that was out of the way, all
were quick to define just who their
real customers are, and actual
book readers were more often considered their indirect customers.
Authors, they all declared to one
degree or another, are the real customers of publishers today.
We try to service our authors
and their relationship with their
readers, McIntosh said, noting
that was far more effective than trying to brand the publishing house
directly to readers. Most readers
are looking for authors, not for publishers, said Friedman, adding that
TUESDAY, JUNE 5 , 2012
STEVE KAGAN.COM
BEA, and the livin is easy... Anne Landa takes the Sourcebooks
hammock for a test drive.
copyright protection and all publishers were owned by the state;

censorship was strict, very few
Russian authors were published
outside of Russia, and few Western
books were translated except for
the perennialsIris Murdoch and
Danielle Steel.
But while young peoples interest
in reading is suffering in Russia as
it is universally, writers are still a
cornerstone of the culture. The economic downturn has also stalled
growth, but the main problem in
Russia is piracy of digital titles. To
show how the world has changed,
PUBL I SHERS
when Putin met George Bush in

2000, they discussed the problem of
copyright; now in 2012, its digital
piracy, which is both a technical
and a legal issue. Grigoriev emphasized that digital books are the key
to the future (in the next four to five
years, he estimates, 80% of Russian
households will be wired and will
have Internet access), therefore
Russia is concentrating on internal
piracy. But while the U.S. approach
is to punish users, Russia must go
after the providers, he says, or millions of people would be put in jail.
Louisa Ermelino
More Books for Amazon

Amazon Publishing has significantly increased the size of its publishing program, acquiring publication rights from Avalon Books to
more than 3,000 backlist titles.
Founded in 1950 by Thomas
Bouregy, Avalon Books has specialized in producing books in such
major genres as mystery, romance,
and westerns. The titles, none of
which has been released in digital
formats, will be published by
Amazon in e-book and print editions under its Amazon Publishing,
Montlake Romance, and Thomas &

Mercer imprints.
According to Amazon, Ellen
Bouregy Mickelsen, publisher of
Avalon, will be assisting Amazon
for several months to support a
smooth transition for authors and
to help secure e-book amendments
for some of the older Avalon titles
whose digital rights are not owned
by Avalon. Authors that have been
released by Avalon include Holly
Jacobs, Carolyn Hughey, and
Jim Milliot
Carolyn Brown.
W E E K LY
Joyce Wins Second Ambassador Award
Rick Joyce, chief marketing officer of Perseus

Books Group, received the second annual
Industry Ambassador Award Monday afternoon
from BEA event director Steve Rosato. BEA
created the award in 2011 to single out one
individual for achievement in connecting
people, concepts, and organizations. Joyce
was cited for serving as a champion of
independent publishers and an innovator in
digital publishing.
STEVE KAGAN.COM
Self-Published Titles Tops 211,000

A nearly weeklong period filled
with BookExpo America events
kicked off Sunday at the Javits
Center as the uPublishU self-publishing seminar drew nearly 300
people attracted by panels and
exhibitors offering the latest developments in the self-publishing
field. Those who attended The
How, What, Where, and When of
Print and E-Books session heard
Kelly Gallagher, Bowker v-p for
publishing services, proclaim 2012
to be part of the golden age of selfpublishing, and provided statistics
to back it up; according to Bowkers
newest figures of books produced,
last year there were 211,269 selfpublished titles (based on ISBNs),
up from 133,036 in 2010.
Among other insights Gallagher
spoke of on the self-publishing
market: the most popular genre in
terms of units is fiction (45%), but
nonfiction leads in sales (38%). The

average price for a self-published
fiction book is $6.94, while nonfiction titles command $19.32. And
while e-books accounted for 41% of
self-published units, they only
accounted for 11% of sales; the reason? The average self-published
e-book sold for $3.18, while trade
paperbacks had an average price of
$12.68 and hardcovers averaged
$14.40.
According to Bowker, Amazons
CreateSpace was the largest player
in the self-publishing space last
year, publishing 57,602 titles;
AuthorSolutions various imprints
did 41,605 books, and Lulu 30,019.
Gallagher also said that Bowker
is developing a self-publishing
White Paper, and is creating a selfpublishing bestsellers list.
Jim Milliot
NYRBto Launch E-book Line
The audio lunch during the APAC convention was a

networking opportunity in an industry looking for growth
ideas.
Five foot two, books of blue: Little,

Browns Stephanie OCain, just slightly
taller than a stack of Libba Brays The
Diviners.
Picnic at Penguin:
staffers take a
break from setup
duties. Pass the
wonton soup!
The venerable magazine New York

Review of Books (booth 4044), which
already has two book
imprints,NYRB Classics andNYRB
Childrens Collection, will
announce at BEA the launch
ofNYRB Lit, a new, select e-book
series to be edited by Sue Halpern,
a longtime contributor the New
York Review.
The first four books in the new
series were all published to great
acclaim and in some cases enormous sales abroad, including On
the Edge by Swiss writer Markus
Weiner, whose book, a thriller, sold
more than 400,000 copies in
Germany, and 1948, a memoir by
Israeli writerYoram Kaniuk, which
sold 100,000 copies in Israel and
won the prestigious Sapir Prize.
Halperntold PW that she has
been working on the idea for two
yearsan attempt to address the
imperiling of literary booksand
literary books in translationas
current new business models convulse the marketplace. It occurred
to me one day that the New York
Review, which is deeply involved in
the industry, might be in a position
to do something, a new model to
invert the old model. She points to
the visionary leadership of Robert
Silvers at the Review and is eager to
use the trusted brand of the
Review to build a readership for
books that people somewhere have

already been passionate about.
As with all New York Review
imprints, Random House will distribute the titles in e-book format.
If we are successful, says Halpern,
they will distribute them in print,
too. But, she adds, success is not
to be measured by whether something makes it to print. Halperns
imprint will be making heavy use of
social media to get the word out
and start conversations. In an
unusual move, she has invited certain New York Review contributors
to engage with a book and consider
writing, not a review per se, but a
piece inspired by the work.
At BEA,Halpern will be meeting
with agents as she scouts for new
books. It has been agents and editorial acquaintances so far who have
been her gate-keepers.
AlthoughHalpern is working solo
as editor of the imprint, she is utilizing talent at Middlebury College,
where she runs the Fellowship in
Narrative Journalism program. A
talented sophomore, Ian Stewart,
has designed all the covers so far
and Random House loved them.
Middlebury students are also hosting a series of podcasts on the
booksfor credit or for pay, she
points out. Indeed, a new model for
changing times.
Michael Coffey
PUBL I SHERS
Hachette Nashville
Meet Our AutHOrs
Booth #3628 tuesday, June 5th
ted Dekker and tosca Lee
W E E K LY
HIGHLIGHTS
OF THE DAY
MEETING AND EVENTS

89:30 a.m. Adult Book and Author Breakfast: Junot Daz, Barbara Kingsolver, Jo Nesb, with Stephen Colbert as emcee.
9 a.m.5 p.m. Exhibit Hall

9 a.m.5 p.m. International Rights and Business Center
9:154:30 p.m. Insight Stages(14 events) including Natalia Solzhenitsyn,
publisher and executor of the estate of Alexander Solzhenitsyn; Meet BEA
Adult Buzz Authors; Science Fiction & MainstreamCrossing Over with Walter Mosley, John Scalzi, and Ann VanderMeer; Conversation with foodies
David Venable and Bobby Deen; The Ongoing Evolution of Young Adult Fiction; Migrating from Flash to HTML5: A Roadmap for Successful Migrations;
and many more.
Lincoln Journal-Star
1010:50 a.m. Young Adult Editors Buzz (Room 1E14/1E15)

Cheryl Muir
10:00 am
11:00 am
Joyce Meyer
David Dobson
34 p.m. ABA Town Hall Meeting.

45 p.m. ABA Annual Membership Meeting
BEA events including Book and Author Breakfasts, Stage Events, and Editor
Buzz Panels will be livestreamed and available to the public for free viewing.
BEA estimates that there will be at least 20 hours of coverage from the
convention.
2:00 pm
3:00 pm
Michael Bolton
Workmans new photography book, Dancers Among Us by Jordan Matter, captures

moments in an extreme and beautiful way. Here Jordan took pictures of setup day at
BEA. Jordan will sign posters from the book today at the Workman booth (4158) at
11 a. m.
EDITOR-IN-CHIEF Daisy Maryles

MANAGING EDITORS Michael Coffey, Sonia Jaffe Robbins
ART DIRECTOR Clive Chiu
PHOTOGRAPHER Steve Kagan
STAFF REPORTERS Andrew Albanese, Rachel Deahl, Louisa Ermelino, Rose Fox,
Lynn Garrett, Gabe Habash, Carolyn Juris, Jim Milliot, Calvin Reid, Diane Roback,
Judith Rosen, Mark Rotella, Jonathan Segura, John A.Sellers
CONTRIBUTING EDITORS Gwenda Bond, Adam Boretz, Ann Byle, Lucinda Dyer, Liz Hartman,
Karen Jones, Hilary S. Kayle, Bridget Kinsella, Claire Kirch, Sally Lodge, Suzanne Mantell,
4:00 pm
5:00 pm
Shannon Maughan, Diane Patrick, Karen Raugust, Marc Schultz, Teri Tan, Kerry Weber,
Wendy Werris, Kimberly Winston
DIRECTOR OF DIGITAL Craig Teicher
PRODUCTION EDITOR Kady Francesconi
TECHNOLOGY EDITOR Ernie Pena
PUBLISHER Cevin Bryerman
faithwords.com
centerstreet.com
FaithWords and Center Street are divisions of Hachette Book Group
ASSOCIATE PUBLISHER, SHOW DAILY Joseph Murray

BookExpo America is owned by Reed Exhibitions and any of its marks used herein are used
under license from Reed Exhibitions.
10
PUBL I SHERS
W E E K LY
Comics and Graphic Novels: Indies Rule

Independent comics publishers will
rule the floor at BEA, while Marvel
and DC Comics, the Big Two of U.S.
comics publishing, have decided to
skip having their own booths at the
show. Nevertheless, both publishers are likely to have at least a minimal presence of their titles in the
Diamond Comic Distributors booth
(3575) as well as displays with their
parent companies, Disney (3351
and MR7023) and Warner Bros.
(RC67), respectively.
Fantagraphics (3422) returns to
BEA this year after last years decision to attend only biannually for
the duration of the shows stay in

New York, on hand with info for all
of the publishers spring, summer,
and fall releases. A featured fall
release is The Hypo: The Melancholic
Young Lincoln by Noah Van Sciver,
who is attending the show, and a
new volume of Love and Rockets,
the first in Fantagraphics 30th
anniversary celebration of the comic
by the Hernandez brothers; Jaime
Hernandez will be here.Check the
booth for signing schedules.
NBM Publishing and its childrensand YA comicsfocused sister company, Papercutz, are again exhibit-
INTRODUCING
ing together (3466) with a wide variety of books from their upcoming
catalogues. Papercutz is pushing
its big fall launch, Nancy Drew and
the Clue Crew, a tale of Nancy Drew
and friends when they were just
eight years old. Papercutz also continues promotion for its new Power
Rangers series and the Three
Stooges graphic novel, which
released in time for the Farrelly
brothers movie. Stan Goldberg, the
artist on both Nancy Drew and the
Three Stooges, will be at the booth,
signing today, 1011 a.m., noon1 p.m.
NBM is also showcasing its 35th
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anniversary celebration with a

sampler containing pages from
major fall titles, with a particular
focus on those with an educational
bent that will be available by
September, such as Taxes, the Tea
Party and Those Revolting Rebels: A
History in Comics of the American
Revolution by Stan Mack and
PhilosophyA Discovery in Comics
by Margreet de Heer. Also big this
fall will be a new book from Renaud
Dillies, whose Bubbles & Gondola is
up for two Eisner Awards this year,
and the second book in NBMs
Louvre collection, a line of graphic
novels published in collaboration
with and set in the great French
museum, coming February.
Steerforth Publishing/Campfire
(4048A), distributed by Random
House, is giving prominence to
Steve Jobs: Genius by Design, the
newest addition to its Heroes subject category. The graphic biography chronicles Jobss life beginning
with his unusual
upbringing, through
the origins of Apple,
and finally his rise to
the top of the tech
world. According to
publisher Chip
Fleischer, the diversity of BookExpo
attendees is perfect for Campfire,
which boasts more than 80 titles in
a wide range of genres suited for
libraries, bookstores, and comic
shops. Steerforths line of Campfire
graphic novels is produced in India
for an English-speaking market.
Oni Press, represented at the
Diamond Distributors booth (3575
3577), is highlighting its recent
Eisner Award nominees as well as
its newest releases, including the
supernatural western the Sixth
Gun, book 1: Cold Dead Fingers,
nominated for Best
Writer (Cullen Bunn)
and Best Coloring (Bill
Crabtree); Ivy, about an
aspiring painter on a
soul-searching journey,
nominated for Best
Writer/Artist (Sarah
Oleksyk) and Best
Graphic AlbumNew; and One
Soul by Ray Fawkes, a unique and
poetic narrative that follows the
lives of 18 individuals, also up for
Best Graphic AlbumNew. The
publisher is promoting the new
graphic novel The Coldest City, by
Antony Johnston, illustrated by
Sam Hart. The book, a historical
thriller about a British spy, includes
counterespionage, defections gone
bad, and secret assassinations.
Image Comics (3580) is on hand
with about 40 upcoming titles as
well as a new book market catalogue that will focus on self-contained collections, which Image
thinks will be of greater interest to
the book crowd at BEA than some
more popular ongoing titles. Of
continued on page 12
76
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Taylor Trade Publishing
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By Deborah Serani
Rowman & Littlefield Publishers
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Do Super HeroeS Have

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By Carmela LaVigna Coyle. Illustrated by Mike

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12
PUBL I SHERS
W E E K LY
continued from page 10
Ingram delivers content to the largest number of

potential readers worldwide, including retail customers,
library patrons, and studentsin any format.
More content. More reach. More sales.
Booth 3858
note are The Infinite Horizon by

Gerry Duggan and Phil Noto;
Queen Crab by Jimmy Palmiotti, art
by Artiz Eiguren; Severed by Scott
Snyder and Scott Tuft, art by Attila
Futaki; D.O.G.S. of
Mars by Johnny Zito,
Tony Trov, Christian
Weiser, art by Paul
Maybury; and memoir comics Between
Gears by Natalie
Nourigat and
Emitown by Emi Lennox. Image is
also featuring signings by creators
Chris Giarrusso (G-Man), Charles
Soule (Twenty-seven), and Jim
Zubkavich and Edwin Huang
(Skullkickers) at the booth; check
there for signing schedules.
Educational publisher Lerner
Publishing is exhibiting in the
Childrens Pavilion (2357). For its
Graphic Universe, Andrs Vera
Martnez will be signing copies of
Little White Duck: A Childhood in
China in the autographing area,
Table 17, today, 23 p.m.
Slightly Off Productions (3489) is
promoting Against the Grain:
Genesis, Part 1, the publishers first
release, which made its debut at
C2E2. The book, by Erica Austin,
follows the humorous exploits of
Leslie, a young girl with a wild
imagination who strives to stay true
to her independent spirit as she
comes of age. Austin is eager to
spread the word on her new book
and connect with more readers
by offering free copies to fans and
reviewers at the booth all three days.
Anomaly Productions (4070A) is
showcasing its debut release,
Anomaly, a sprawling science fiction epic that is more than just a
graphic novel (although its quite a
book at 370 full-color pages); its a

multimedia experience, including a stand-alone tablet app that
acts as a sort-of companion to the
book, and an augmented reality
app to further enhance the story.
Anomaly founders and authors
Skip Brittenham and Brian
Haberlin will be promoting the
book as well as demos of both apps.
First Second features its catalogue in the Macmillan Childrens
Publishing booth (3358) and is on
several panels. At 9:30 a.m. tomorrow in Room 1E04, First Second editorial director Mark Siegel will be
moderating a panel with representatives of Midtown Comics, WORD
bookstore, and Watchung
Booksellers on how to do graphic
novel events for bookstores. Later,
First Second authors Zack
Giallongo (Broxo) and Mark Siegel
(Sailor Twain) plus Fantagraphics
Noah Van Sciver will participate in
the Meet 2012 Graphic Novel
Authors! program at the Uptown
Author Stage, 1111:30 a.m.
Another Macmillan company,
Hill and Wang, (3358), is promoting
three upcoming releases, The
Hammer and the Anvil, Trinity, and
Not the Israel My Parents Promised
Me. The Hammer, written by Dwight
Jon Zimmerman and illustrated by
Wayne Vansant, tells the story of
two Civil Warera orators,
Abraham Lincoln and Frederick
Douglass. Trinity, a debut graphic
novel by writer/artist Jonathan
Fetter-Vorm, looks at the conception and utilization of the atomic
bomb. Finally, Not the Israel My
Parents Promised Me, a memoir
written by the late Harvey Pekar,
illustrated by JT Waldman, examines the history of the Jewish state.
Beth Scorzato and Matt White
Thrillers on the Big Questions
ingramcontent.com
Readers sometimes write to Steven

whether God exists or why a perJames to ask him a simple question:
sons choices matter. They can often
is your book a Christian book?
be found in bookstores in both the
James, the author of both thrillers
general fiction and inspirational
and inspirational titles, usually
sections. I dont start with a mesanswers with another question:
sage; I start with a moral question
what, exactly, makes a
or dilemma, James says. I
book un-Christian? I
try to tell the truth: that we
thought it was maybe if
are capable of evil, but also
theres gratuitous sex or
capable of incredible acts
violence or idolatry, he
of grace. Books that are
says. And then I
written for a Christian
thought, no, thats all in
audience need to be books
the Old Testament.
of excellence and not books
BEA attendees can ask
of an agenda. When it
James themselves when James tackles the
comes to fiction, the goal is
big questions.
he signs copies of The
to get people engaged in a
Queen (Revell) at 11 a.m. today at
story. The story suffers when
the Baker Publishing Group booth
agenda is primary.
(2332). The Queen is a finalist for a
Big fall titles from Baker include
Thriller Award this year in the Best
Nowhere but Up, a memoir by Justin
Paperback Original category, an
Biebers mother, Pattie Mallette
honor sponsored by the
(Sept.); The Bridesmaid by topInternational Thriller Writers, and
seller Beverly Lewis (Sept.); What a
for a Christy Award in the Suspense
Difference a Mom Makes by Kevin
category.
Leman (Sept.); and Full Disclosure
James sees his thrillers as books
by bestselling novelist Dee
Kerry Weber
that deal with big questions, such as
Henderson (Oct.).
14
PUBL I SHERS
W E E K LY
Little, Brown175 Years Young

The publisher of Louisa May Alcott,
Benjamin Franklin, J.D. Salinger,
and David Foster Wallace, to name
just a few, is going all out, especially this month, the official anniversary month, to celebrate its
175th. Look up and youll see an
anniversary banner marking the
Hachette Book Group booth (3627),
of which it is a division. Inside there
are 175th anniversary tote bags,
tattoos, and booklets on Little,
Browns history, dating back to
when it was incorporated by
Charles Little and James Brown in
Boston in June 1837. The logo has
been quietly added to the spines of
all Little, Brown 2012 releases since
January. And it will appear on the
fall listincluding Tom Wolfes first
novel with the press, Back to Blood;
Scott Spencers pseudonymous
horror novel, Breed; Michael
Korytas thriller The Prophet; and
the final volume of William
Manchesters Winston Churchill
biography, The Last Lion, completed by Paul Reid.
Of course, a celebration isnt
complete without a party. For
Little, Brown publisher Michael
Pietsch, tonights anniversary
gathering headlined by the Kit

McClure all-female big band,
which will play Duke Ellingtons
My Little Brown Book, encapsulates the goals of the anniversary: to capture the fun and
joy. He wants to see everyone
dancing too. Beyond that,
Pietsch and the team at Little,
Brown have long looked to BEA
to build books by giving away
huge stacks of ARCs. We still
believe there are few things
more powerful than handing
someone a book, says marketing
director Heather Fain.
We really believe in BEA as a
gigantic opportunity to join us in
reading all these great books
early, adds Pietsch. Its a show
from which The Lovely Bones
emerged, The Historian, and
Room. We work hard to publish
books that we can get behind for
years and years and years, he
says. This year one of several books
the press is hoping to make is Iraq
veteran Kevin Powerss debut
novel, The Yellow Birds. Thats the
first great novel Ive seen out of
Iraq, says Pietsch. Theres been
some powerful narrative nonfic-
Bartletts Familiar Quotations,

edited by Geoffrey OBrien, is
coming out during the anniversary year. First published in 1855,
Bartletts will be available for the first time
as what Adams calls
a very cool app for
iOS, Nook, and other
Android devices. He
should know since
hes been spending
Publisher Pietsch believes in BEA book
half his job on getting
giveaways; LBs favorite bookshelf.
it right so that users
tion. He conveys
can add pictures and tweet them to
a sense of a war without a mission.
friends. There will also be a second
Backlist not only plays a key role
Bartletts app, a game app. Not that
in the press but in this years celeLittle, Brown is overlooking other
bration. Little, Brown kicked off the
backlist titles. Its using the anniyear with a bookseller promotion of
versary to repackage Evelyn
25 backlist titles on the spring list,
Waughs fiction in four formats:
and is following up with another 25
trade paperback, hardcover, audio,
in the fall, from The Complete
and e-book.
Poems of Emily Dickinson to
Backlist is also a driving force
Frances FitzGeralds Fire in the
behind a 14-book/14-day e-book
Lake. Plus backlist titles are being
promotion planned for later this
repositioned for the frontlist.
month, June 25 to July 9. Included
Backlist, notes v-p, digital and
among the seven fiction and seven
paperback publisher Terry Adams,
nonfiction e-books priced at $3.99
is the stuff that makes us want to
are Michael Connellys first novel,
get up in the morning. Were so
The Black Echo; William Least
proud of it.
Heat-Moons Blue Highways; and
In a bit of serendipity, the 18th
David Sedariss Naked.
Judith Rosen
edition of bookseller John Bartletts
Kim Alexis
SIGNING
Tuesday, 11:00-12:00
Table # 2
(ticketed author)
Available August 2012
BHPublishingGroup.com
16
PUBL I SHERS
chr o nicl e boo k s
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W E E K LY
Sourcebooks at 25:
Spreading the Love
Its a story of mythic proportions
sales. And Jabberwocky titles are
that long ago entered publishing
up almost tenfold for the first quarindustry lore: in 1987, Dominique
ter over last year, Raccah says.
Raccah left her high-powered job at
While Raccah declined to specify
the corporate advertising company
dollar amounts, company revenue
Leo Burnett, cashed in $17,000 from
is up 14% this year, and unit sales
her 401(k) plan, and
are up 71% over 2008.
launched a publishing
While adult nonfiction
company headquarsales have dropped
tered in a spare bedsince 2008 from 60% of
room in her
total sales, adult nonficChicagoland home.
tion sales are actually
A lot has changed
up, as the pie is much
for Raccah and for
bigger, with the comSourcebooks in the
pany releasing titles
quarter century since,
under seven imprints
starting with the comand developing its yearpany no longer being
old Sourcebooks EDU
housed in her home,
division of educational
although it is still
materials for the colOne of its book giveaways.
headquartered in
lege-bound and college
Naperville, Ill., with satellite offices
students. This year, Sourcebooks is
in New York City and Connecticut.
scheduled to release 300 titles in
While the company made its debut
print and digital formats; there curwith one title, Financial
rently are 2,500 Sourcebook titles in
Sourcebooks Sources, and became
print, and 2,000 e-books available.
best known for its MediaFusion
Its a remarkable evolution of a
multimedia line, which includes its
company from a one-person baretwo all-time bestsellers, We
bones operation 25 years ago to a
Interrupt This Broadcast and And
powerhouse publisher with almost
the Crowd Goes Wild, both by Joe
100 employees today, and its a
Garner, two imprints that didnt
transformation that Raccah attriexist in their present incarnations
butes to the power of love: Its all
five years agoLandmark (historiabout loving and sharing books. To
cal and other fiction) and
spread some of that love,
Jabberwocky (childrens/YA)
Sourcebooks isnt content with letaccount for a rapidly growing perting booksellers eat cake at booth
centage of revenues.
4112; theyre giving away galleys
Fiction currently accounts for
and books that demonstrate the
36% of all sales, with Landmark
quality and variety of its 2012 list.
Claire Kirch
titles accounting for 16% of all
A Model Storyteller
Until she was already writing her
first book, the cozy mystery Beauty
to Die For (B&H Publishing Group,
Aug., 4457), Kim Alexis never realized how much her modeling
career had shaped her life. Then
her coauthor, Mindy Starns Clark,
began to ask, What would you
do? and How would you think?
and How would you react? [in various situations in the modeling
industry], says Alexis. Through
this questioning, Alexis realized
that her attitudes and thought processes had been molded by her
experience. It changed how I felt
about myself and how I felt about
beauty and the business, and its
interesting to have all that come
out and to watch Clark develop that
into a character.
Juliette Taylor, the main character in Beauty to Die For, is a result of
this questioning and collaboration.
But while Juliette may reflect some
of Alexiss internal struggles as a
model, her external challenges
like solving crimesare a bit different. Juliette leaves the stress of a
modeling career to run a beauty

supply company. As her 50th birthday approaches, Juliettes past
resurfaces in the form of a mysterious and unpopular modeling colleague, who ends up dead.
Readers can
meet Alexis
and ask her
their own
questions during a ticketed
signing today,
11 a.m.noon,
at Table 2 in
the autographing area.
I want
readers to be
able to curl up with the book and
enjoy getting a glimpse into my
business, Alexis says. In the book,
Taylor reaches a breaking point
that Alexis says resonates with her
own experience. Many young
models are voiceless; theyre not
thought of as human beings and
just treated as objects to move
Kerry Weber
around.
17
SONPOTLIGHT
C H ILDREN
Browsing the Booths, Chapter 1
For booksellers scouting out new and upcoming
childrens books, heres a sampling of projects on
display, authors on hand, and raffles and giveaways at the childrens booths. Look for a second
installment of booth highlights in tomorrows issue.
At booth 3975, Llewellyn Worldwides Flux is
hosting a trio of meet-and-greet hours with YA
authors. Featured today are Tom Pollock (The
Citys Son), 1:302:30 p.m., and Suzanne Lazear
(Innocent Darkness), 2:303:30 p.m. Tomorrow,
Karen Mahoney (the Iron Witch series) will be at
the booth, 2:303:30 p.m., and there will be ARCs of
Book One. Also tomorrow, there will be finished
copies of In Too Deep by Amanda Grace and Ripper
by Amy Carol Reeves. Daily giveaways are ARCs of
Peter Adam Salomons Henry Franks: A Novel.
Harlequin is hosting two Harlequin Teen Hours
at booth 3739, during which YA authors will participate in group signings. Appearing today, 1111:45
a.m., are Julie Kagawa (The Immortal Rules),
Aime Carter (Goddess Interrupted), Maria V.
Snyder (Inside), Rachel Vincent (Soul Screamers,
vol. 1), and Cayla Kluver (Allegiance). The second
session takes place tomorrow, 1111:45 a.m., and
includes Katie McGarry (Pushing the Limits), Julie
Kagawa (The Iron King), Cara Lynn Shultz
(Spellcaster), and Kady Cross (The Girl in the
Clockwork Collar).
Penguin Young Readers Groups booth (3922)
will be abuzz with authors signing over the next
two days. First up on todays agenda is Ruta
Sepetys, autographing Between Shades of Gray
(Speak), 11a.m.noon. (Fan alert: the first 100 people in line for this signing will receive a bound
manuscript of Sepetyss forthcoming novel, Out of
the Easy, due in spring 2013). Today, 23 p.m., Ally
Condie will autograph chapter samplers from
Reached (Dutton). And tomorrows lineup includes
Maile Meloy (The Apothecary, Putnam), 1010:30
a.m.; Jessica Khoury (Origin, Razorbill), 11 a.m.noon; Marie Lu (Prodigy, Putnam), 12:301:30 p.m.;
Ashley Edward Miller and Zack Stentz (Colin
Fischer, Razorbill), 1:302 p.m.; and Curtis Jobling
(Wereworld, Dial), 2:303:30 p.m. Penguin has a
handful of other galley giveaways, among them
Adam Gidwitzs In a Glass Grimmly (Dutton), Falling

Kingdoms by Morgan Rhodes (Razorbill), and
Michelle Pavers Gods and Warriors (Dial).
John Green fans will want to be at the booth on
Thursday, 10:30 a.m., when the author will reveal the
cover of the paperback edition of An Abundance of
Katherines. The teenage winner (out of 300 entrants)
of the cover design contest Penguin hosted will be
announcedand will be present at the reveal.
Signed copies of the new design will be given away.
Fans of Courtney Sheinmels Stella Batts series will
want to drop by the Sleeping Bear Press booth (3548)
this morning and Thursday morning, 9 a.m., when
the publisher is giving away tote bags containing the
first two books in the series. Sheinmel will be at the
booth this afternoon, 3:30 p.m., to talk about the
series newest installment, Stella Batts: Pardon Me,
which continues the story of a girl whose parents own
a candy shop. To tie in with the story line, chocolatecovered pretzels will be available. Earlier today,
Andy Myer will be in the booth, talking about his
Delias Dull Day at 11 a.m. Booksellers can stop by at
noon to pick up a slice of cake celebrating that title
and enter a raffle for an original, signed piece of art
from the book; the drawing will take place tomorrow
at 4 p.m. Tomorrow, 10 a.m.noon, Sandra Dallas will
be at the booth giving away ARCs of her first middlegrade novel, The Quilt Walk. At noon, visitors can
sample cornpone and dried fruit in honor of the
book, which follows a familys journey west by covered wagon on the Overland Trail.
At booth 3339, 3340, HarperCollins Childrens
Books has a raffle under way for a gift basket celebrating the 60th anniversary of E.B. Whites
Charlottes Web. Other happenings at the booth are
an appearance by Melissa Marr, who will sign galleys
of Carnival of Souls, a September release, this afternoon, 2:303:30 p.m., and a joint signing tomorrow,
12 p.m., by the participants in the latest Dark Days
group author tour, Bethany Griffin (Masque of the
Red Death), Elizabeth Norris (Unraveling), Veronica
Roth (Insurgent), and Aprilynne Pike (Destined).
Theres considerable author traffic at booth 2663,
where Amazon Childrens Publishing (which
includes Marshall Cavendish Children) is hosting
THE LEADER IN
S P O RT S P U B L I S H I N G
978-1-60078-763-8
978-1-60078-761-4
978-1-60078-654-9
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978-1-60078-726-3
978-1-60078-758-4
WE
GOT
GAME
Authors will be signing their books/ARCs from Putnam, Sleeping Bear, and Llewellyns Flux imprint. Sandra Dallas will also have
treats: cornpone and dried fruits.
BOOTH #2740
18
PUBL I SHERS
W E E K LY
five autographings. Today, Susan Ee

signs ARCs of Angelfall, 11 a.m.
noon, and
Debby Dahl
Edwardson
autographs
copies of My
Name Is Not Easy, 3:304:30 p.m.
Tomorrow, Sarah Fine will be on
hand to sign ARCs of Sanctum, 11
a.m.noon, and Katie D. Anderson
will sign ARCs of Kiss & Make Up,
23 p.m. Thursdays author guest is
Mary Tavener Holmes, who will
sign copies of The Elephant from
Baghdad, 10:3011:30 a.m.

At the Disney Publishing
Worldwide
booth (3351,
3352), half a
dozen galleys
are up for
grabs, as well as a handful of other
giveaways, including an ornament
promoting Bob Sheas Dinosaur vs.
Santa, a water bottle touting Rick
Riordans Heroes of Olympus
series, a tote bag featuring the Its a
Small World book program, and
posters based on the Seven Realms
series by Cinda Williams Chima
and Riordans The Kane Chronicles:
The Red Pyramid; The Graphic
Novel. Pat Olliffe will be at the
booth, signing copies of Captain
America Joins the Mighty Avengers
this afternoon, 23 p.m.
Seven Stories Press is hosting an
author signing today, 23 p.m., at
booth 4050. James Lecesne will talk
about and autograph copies of his
September YA novel, Trevor, which
centers on a boy who is misunderstood by his parents and harassed
at school for being different.
Lecesne is cofounder of the Trevor
Project, a nationwide 24-hour crisis
intervention and suicide prevention lifeline for LGBT and questioning teens.
Simon & Schuster Childrens
Publishing will welcome a trio of
authors to booth 3657. This afternoon, 12:301:30 p.m., William Joyce
signs copies of his July release, The
Fantastic Flying Books of Mr. Morris
Lessmore (Atheneum), illustrated
by Joe Bluhm, which inspired the
Oscar-winning short film of the
same name. Following that, 23
p.m., illustrator Peter Brown will be
on hand to sign Creepy Carrots!
(S&S), an August picture book by
Aaron Reynolds about a rabbit who
fears his favorite treats are out to
get him. And tomorrow, Becca
Fitzpatrick will autograph Finale
(S&S), the October conclusion to
the Hush, Hush saga, 9:3010:30
a.m.
Little, Brown Books for Young
Readers has a roster of authors visiting booth 3632. Lemony Snicket
makes an appearance today, 11
a.m.noon, to promote Who Could
That Be at This Hour? the October
launch title of his four-book All the
Wrong Questions series, inspired
by classic noir novels in the vein of
Raymond Chandler and Dashiell
Hammett. To promote the book, the
publisher is distributing promotional kits designed to look like
attach cases, which contain chapter samplers. This afternoon, 34
p.m., James Patterson will be at the
booth to sign ARCs of Confessions
of a Murder Suspect, his first YA
detective novel, due in September.
After emceeing tomorrows
Childrens Book and Author
Breakfast, Chris Colfer of TVs Glee
will be at the booth, 11 a.m.noon, to
sign ARCs of his debut book, The
SPOTLIGHT
ON CHILDREN
Little, Brown and Capstone welcome Handler and Dahi.
Join two dynamic and admired HarperCollins Childrens Books

authors for a moderated discussion about writing
strong female characters in middle-grade books.
Beloved Newbery
Medal winner
and author of
the upcoming
THE GREAT
UNEXPECTED,
her eighteenth book.
LAUREN OLIVER
Jonathan Alpeyrie, 2010
Lyle Rigg
SHARON CREECH
New York Times

bestselling writer
and author of
THE SPINDLERS,
her second
middle-grade
novel.
Available
September
2012
Available
October
2012
Today from 11:00 11:30 AM

at the Uptown Stage
www.harpercollinschildrens.com
BEAutiful galleys
at Grand Central Publishing!
Booth #3621
grandcentralpublishing.com
Hachette Book Group
20
PUBL I SHERS
An unsettling dystopian
adventure of two souls
trapped in a single body.
Kirkus reviews
tHE c An t-mi s s yA dEbu t

c omin G sEptEm bE r 1 8 , 2 0 1 2
A shockingly unique
story that redefines what it
means to be human.
Lauren DeStefano, New York Times
bestelling author of Wither
EvEnts
tuesday, June 5
YA Editors Buzz Panel
Rooms 1E14 and 1E15
10:00 am-10:50 am
WHATS LEFT OF ME
ARC Signing with KAt ZHAnG
Autographing Area, Table 24
3:00 pm-3:30 pm
Wednesday, June 6
YA Author Buzz Panel with KAt ZHAnG
Downtown Stage 12:30 pm-1:00 pm
www.epicreads.com
WLOM_BEA_AD_04.indd 1
W E E K LY
Land of Stories: The Wishing Spell, a

booth (4112) will learn that the
July release. Tomorrow afternoon,
publisher is commemorating its
34 p.m., Libba
25th anniverBray will autosary and the
graph ARCs of
fifth anniverThe Diviners,
sary of its chilthe debut title
drens
of a historical paranormal series,
imprint, Sourcebooks
due in September. Visitors to the
Jabberwocky. The companys 25th
booth will be greeted by a life-size
anniversary promotions and givestandee monster promoting
aways at the booth are highlighted
Patrick McDonnells The Monsters
on page 28. Author signings at the
Monster, a September picture book.
booth include Kristi Yamaguchi
Today and tomorrow at 9 a.m.,
(Its a Big World, Little Pig!), today,
visitors to the booth of Macmillan
12 p.m.; mother-daughter
Childrens Publishing Group (3358)
authors Sheryl Berk and Carrie
can pick up tote bags commemoBerk (The Cupcake Club: Recipe
rating the 50th anniversary of
for Trouble) today, 34 p.m.; Len
Madeleine LEngles A Wrinkle in
Berman (Great Moments in Sports:
Time. The publisher will host three
Upsets and Underdogs), tomorin-booth author autographings durrow, 12 p.m.; and Marissa Moss
ing the show: Gennifer
Albin will sign ARCs of
Crewel (FSG) today at
11:30 a.m., and author
Philip Stead and illustrator Erin Stead will sign
copies of Bear Has a
Story to Tell (Roaring
Brook) this afternoon at 3
p.m. Tomorrow, Michael
Grant and Katherine
Applegate will autograph ARCs of Eve and
William Joyce will meet and greet fans at the S&S booth
Adam (Feiwel and
(3657) this afternoon.
Friends) at 2 p.m. The
publisher is giving away galleys of
(Miras Diary: Lost in Paris),
Eve and Adam today at 2 p.m. and
tomorrow, 34 p.m.
of Crewel tomorrow at 11 a.m.
Visitors to the National Center
Tickets for each days signings and
for Youth Issues booth (3283) can
galley giveaways will be handed out
meet author Julia Cook, who will
in the booth starting at 9 a.m. the
be spending several hours there
morning of the event. And througheach day of the show. Julia will be
out BEA, fans of Lane Smith can
accompanied by Jake and Angus,
have their photo taken with a lifetwo service dogs certified by Child
size standee of Abraham Lincoln,
Watch, which Cook uses to talk
created by the author for his Abe
with children about stranger
Lincolns Dream, an October novel
danger. The most recent books by
from Roaring Brook.
the author, who addresses issues
Visitors to American Girl
that affect kids, are Wilma Jean
Publishings booth (2657, 2658) will
the Worry Machine, recipient of
get a sneak preview of the compaa Moms Choice Award, and Bluenys newest historical character as
loon, which addresses depreswell as of the 2012 Girl of the Year,
sion.
McKenna. A fourth-grader who is a
At the Scholastic booth (3439), in
skilled gymnast and struggles with
addition to celebrating four annireading, McKenna is the star of two
versariesCliffords 50th, Klutzs
January releases, McKenna and
35th, Goosebumpss 20th, and
McKenna, Ready to Fly! by Mary
Captain Underpantss 15thstaffCasanova. The author will sign copers are giving out an assortment of
ies of McKenna at the booth today,
ARCs of lead fall titles. Booksellers
12 p.m., and tomorrow, 11 a.m.
can pick up Maggie Stiefvaters The
noon. Giveaways at the booth
Raven Boys (Scholastic Press);
include copies of I [Heart] Art by
James Dashners A Mutiny in Time,
Aubre Andrus, Marie-Grace treathe launch title of Infinity Ring
sure totes, and Ccile treasure
(Scholastic); Captain Underpants
totes.
and the Terrifying Return of Tippy
Among the authors making
Tinkletrousers by Dav Pilkey
headlines at the Headline Books
(Scholastic); Kirsty McKays
booth (2976) is Tim Packman, whose
Undead (Chicken House); and
Funny Dan the Race Car Man
Stealing Air by Trent Reedy (Arthur
(NASCAR Library Collection)
A. Levine).
recently received a Moms Choice
Today at 4 p.m. at booth 2968,
Award. Packman will sign copies of
Capstone will host a launch party
the book, which is illustrated by
for Capstone Young Readers, a new
Brendan Sellaro, this morning, 910
imprint that encompasses board
a.m., and again tomorrow at 11:30
books, early- and middle-grade fica.m.
tion, graphic novels, and novelty
Those visiting the Sourcebooks
and craft books. Four in-booth
SPOTLIGHT
ON CHILDREN
5/18/12 3:40 PM
Visit the Harlequin booth and meet

your favorite authors!
Tuesday, June 5 Booth 3739
IN-BOOTH SIGNINGS
Time
Event
Author
Title
11:00-11:45 am
Harlequin TEEN Hour
Julie Kagawa
Aime Carter
Maria V. Snyder
Rachel Vincent
Cayla Kluver
The Immortal Rules

Goddess Interrupted
Inside
Soul Screamers Volume 1
Allegiance
12:00-12:45 pm
Series Hour
B.J. Daniels
Heather Graham
Brenda Jackson
Beth Andrews
Leslie Kelly
Janice Maynard
Justice at Cardwell Ranch

The Keepers
Feeling the Heat
Unraveling the Past
Blazing Midsummer Nights
Impossible to Resist
1:00-1:45 pm
Paranormal Hour
Stephanie Chong
Maria V. Snyder
Maggie Shayne
Rachel Vincent
Heather Graham
The Demoness of Waking Dreams

Touch of Power
Mark of the Witch
Shadow Bound
Phantom Evil
2:00-2:45 pm
Thriller/Suspense Hour Rick Mona

Pamela Callow
J.T. Ellison
Andrea Kane
Carla Neggers
B.J. Daniels
They Disappeared
Tattooed
A Deeper Darkness
The Line Between Here and Gone
Herons Cove
Unforgiven
2:00-2:45 pm
Harlequin
Nonction Hour
The Virgin Diet

The Beauty Detox Foods
10:00-10:45 am Robyn Carr Hour
Robyn Carr
JJ Virgin
Kimberly Snyder
Sunrise Point
OFFICIAL BEA AUTHOR AUTOGRAPH SESSIONS

Time
9:30 am-10:30 am
10:00 am-11:00 am
10:00 am-11:00 am
11:00 am-12:00 pm
11:00 am-12:00 pm
11:30 am-12:30 pm
Table
4
25
20
20
25
16
Author
Heather Gudenkauf
Brenda Jackson
Susan Mallery
Rebecca Coleman
Kimberly Snyder
Carla Neggers
Title
One Breath Away

Private Arrangements
A Fools Gold Christmas
Heaven Should Fall
The Beauty Detox Foods
Herons Cove
www.Harlequin.com www.HarlequinForLibraries.com
12_206_PWDaily_June5.indd 1
12-05-23 10:53 AM
22
author signings are scheduled.

Today, Michael Dahl autographs
ARCs of Troll Hunters, 1011 a.m.,
and returns tomorrow, 1011 a.m.,
to sign ARCs of
Hocus Pocus
Hotel.
Tomorrow,
1011 a.m.,
Fran Manushkin will be on hand to
autograph ARCs of Katie Woo Rules
the School, and on Thursday, Art
Baltazar will sign posters promoting DC Super-Pets!, 9:3010:30 a.m.
Booksellers stopping by the booth
can pick up a Capstone book bag, a
Hocus Pocus Hotel deck of cards,
and a Troll Hunters postcard.
In addition to Candlewick Presss
raffle at booth 2758 to win a set of 20
books to mark the houses 20th
anniversary and an anniversary
T-shirt giveaway, the publisher is
hosting a roster of authors at its
booth. Today, Geoffrey Hayes will
sign ARCs of Benny and Penny in
Lights Out, 11:30 a.m.12:30 p.m.,
and M.T. Anderson will autograph
ARCs of Feed, 3:304:30 p.m. On
hand tomorrow are Lesla
Newman, signing galleys of October
Mourning, 10:3011:30 a.m.; Wendy
Delsol, autographing galleys of
Flock, 1:302:30 p.m.; and Steve
Light signing lithographs from
PUBL I SHERS
Zephyr Takes Flight, 34 p.m. Other

giveaways include baseball caps
promoting Jon Klassens This Is Not
My Hat, posters for Gary Rosss
Bartholomew
Biddle and the
Very Big Wind
and for Toon
Books A Trip to
the Bottom of the World with Mouse
by Frank Viva, andwell attuned to
fairgoersB is for Bookseller
posters tying into Paul Thurlbys
Alphabet, a Templar title.
Exhibiting in the Independent
Book Publishers Association booth
(3044) is Little Valley Books, an
imprint of Woodglen Publishing
that was founded to publish Books
by Kids for Kids. Two of the
imprints young authors will
appear at the booth today to sign
their new books. Seven-year-old
Finnoula Louise will autograph
copies of Cookies Cookies: A Year
of Holiday Treats, a collection of
gluten-free recipes, 1010: 30 a.m.
And nine-year-old Christopher
John will sign copies of Marvin the
Shark, an illustrated story about a
shark who stands up to bullies,
10:3011 a.m.
At booth 3940, Random House
Childrens Books will be abuzz
with author autographings during
SPOTLIGHT
ON CHILDREN
W E E K LY
the show.
p.m.; and Mark
Appearing today
Frost signing ARCs
are Candace
of The Paladin
Fleming and Eric
Prophecy, 1:302:30
Rohmann, author
p.m.
and illustrator of
And at the
Oh, No!, signing
Bloomsbury booth
f&gs, 1:302:30 p.m.
(3458), where the
Tomorrows lineup
publisher is celeincludes Kadir
brating the 10th
Nelson, signing
anniversary of
ARCs of I Have a
Bloomsbury Kids,
Dream, 10:30
booksellers can
11:30 a.m.; N.D.
enter a raffle for
Wilson autoan iPad loaded
graphing ARCs
with selections
of The Drowned
from books on
Vault, 12 p.m.;
Bloomsburys
Rebecca Stead,
adult and chilsigning ARCs of
drens lists.
Liar and Spy,
Featured fall
1:302:30 p.m.;
titles and the
and John
times that galleys
Stephens, autoof them will be
graphing chapgiven away are
ter samplers
Beautiful Lies by
Books from Random and Roaring Brook Press.
from The Fire
Jessica Warman
Chronicle, 2:303:30 p.m. On deck
(today, 9:30 a.m.), Shannon Hales
Thursday are James Dashner,
Princess Academy: Palace of Stone
signing ARCs of The Kill Order,
(today, 3 p.m., and tomorrow, 2
910 a.m.; author Judy Sierra and
p.m.), Dark Lord by Jamie Thomson
illustrator Marc Brown, auto(tomorrow, 9:30 a.m.), and Throne of
graphing f&gs of Wild About You!,
Glass by Sarah J. Maas (tomorrow,
10:3011:30 a.m.; David Levithan
11:30 a.m. and 3 p.m.).
signing ARCs of Every Day, 12
Sally Lodge
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T R A I L E R PA R K P U B L I S H I N G . C O M
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PUBL I SHERS

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5/16/12
The Movie
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Tie-In
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The Hobbit
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and get your choice of THE HOBBIT or LIFE OF PI
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SPOTLIGHT
ON CHILDREN
dysto-postapocalypto YA of the
last couple of years, I still think
theres more to be said about
what this particular subgenre
means to the literature of adolescent experience, he
notes. In particular, Im
proud of the way Megs
novel answers the universal YA question: What will
happen when Im finally
done being a kid?
Karre views todays
panel as an opportunity
for editors to do one thing they
probably ought to do best: advocate
for books at a rhetorical level that
borders on raving lunacy yet lucidly
conveys the enthusiasm we still
have for books weve been eating,
sleeping, and breathing for months,
if not years.
The Middle-Grade Editors Buzz
Panel takes place tomorrow,
1111:50 a.m., in Room 1E12/1E13.
The following editors will talk up
these novels: Virginia Duncan, v-p,
publisher, of Greenwillow Books
(The Peculiar by Stefan Bachmann);
Steve Geck, editorial manager of
Sourcebooks Jabberwocky (Miras
The YA and
Middle-Grade
Fiction Buzz
For the second year, BEAs programming includes separate sessions

offering five editors of young adult
and five editors of middle-grade
books a chance to share with booksellers and librarians word of a forthcoming book that they believe is
especially promising.
The Young Adult Editors Buzz
Panel will be held today, 1010:50
a.m., in Room 1E14/1E15.
Participating editors and the novels
they are spotlighting are Aimee
Friedman, Scholastic senior editor
(Skinny by Donna Cooner); Andrew
Karre, editorial director of
Carolrhoda Books and Darby Creek
(Skylark by Meagan
Spooner); Gillian Levinson,
Penguin Young Readers
Group editor (Colin Fischer
by Ashley Edward Miller
and Zack Stentz); Janine
OMalley, senior editor of
Farrar, Straus and Giroux
Books for Young Readers
(Crewel by Gennifer Albin);
and Kari Sutherland,
HarperCollins Childrens
Books editor (Whats Left
of Me by Kat Zhang).
OMalley recalls readSourcebooks and Houghton Mifflin editors buzz their favoring the Crewel manuscript ites at the middle-grade panel tomorrow morning.
a year ago and deciding I
would do whatever it took to buy it.
Diary: Lost in Paris by Marissa
Since her colleagues in-house
Moss); Alvina Ling, editorial direcshared her enthusiasm, OMalley
tor, Little, Brown Books for Young
says they moved quickly to win the
Readers (Starry River of the Sky by
novel at auction just days later.
Grace Lin); Kate OSullivan,
What I love most about Crewel is
Houghton Mifflin Books for
that it takes place in a beautifully
Children, executive editor (Malcolm
constructed world where teenage
at Midnight by W.H. Beck); and
girls known as Spinsters are given
Jason Rekulak, creative director of
control over every aspect of life,
Quirk Books (Tales from Lovecraft
she says. It blends science fiction,
Middle School #1: Professor Gargoyle
romance, adventure, suspense, and
by Charles Gilman).
gorgeous writing to make for an
Duncan has high praise for The
utterly incredible debut.
Peculiar, which focuses on brotherOn the value of the buzz panel,
and-sister changelings who are
OMalley says, Its not often that
drawn into a web of intrigue in
editors have the opportunity to
Victorian England. This is the kind
speak directly with booksellers and
of book you remember in a very vistell them why they love a particular
ceral and powerful way, she
book. Having worked in a bookstore
remarks. When I initially read it
after college, I know the value of
and learned that the author was
hand-selling a book to a customer,
just 18 years old, I was stunned. The
and Im thrilled to be able to turn
world of The Peculiar is astonishing
the spotlight on Crewel in a similar
and inventive, and even now I am
way.
still discovering new details and
Karre says that it is easy for him
connections and allusions.
to rave about Skylark, in which a
Not surprisingly, the editor is
teen is forced to escape into the wileager to spread her excitement
derness when her city tries to use
about the novel. Im thrilled to
her as a human battery. For all the
have a chance to communicate my
heat surrounding the great boom in
enthusiasm as an editor and as a
BALLANTINE BOOKS PRESENTS

N e w Yo r k T i m e s b e s t s e l l i n g a u t h o r
JUSTIn CROnIn
ON SALE
10.16.12
T H E T W E LV E
B O O K
T W O
in the bestselling
Dont miss Justin Cronin at BEA to get an advanced signed copy of THE TWELVE*
BOOTH #3940
TUESDAY, JUNE 5
www.EnterthePassage.com
T H E
R A N D O M
H O U S E
11:30 AM
*while supplies last
facebook.com/EnterThePassage
P U B L I S H I N G
G R O U P
PHOTO: JULIE SOEFER
AUTHOR PHOTO: JULIE SOEFER
THE PASSAGE TRILOGY
26
PUBL I SHERS
QUIRK BOOKS
Booth #3848
Thank you for making
our first ten years
so fun, so successful,
and so rewarding.
In honor of Quirk Books
10th Anniversary, our prize
patrol is walking the show
floor and randomly giving
away prizes to attendees
carrying the Quirk Books
tote bag.
Stop by booth #3848 for a
Quirk Books tote bag and
other great giveaways.
AUTHOR SIGNING
Edgar Award nominee and New York Times
best-selling author Ben H. Winters will be
signing ARCs of The Last Policeman: A Novel
Wednesday
June 5
10 am
Booth #3848
W E E K LY
reader to the booksellers and

librarians who are all so tremendously important in introducing a new
storyteller like
Stefan to the
readers who will embrace his
work, she says.
OSullivan concurs, noting, Its
an editors dream to have the ear of
so many important booksellers.
Malcolm at Midnight, which features art by Brian Lies, centers on a
rat, a classroom pet who must
prove his innocence when the
leader of a secret society of classroom pets is kidnapped.

Illustrated
middle grade
is one of my
favorite
genres, and
Malcolm won my heart from the
very beginning, the editor says.
Hes so well-intentioned yet misunderstoodsomething many
readers will relate to. The story has
everything: humor, action, and an
unforgettable cast. Its just the type
of adventure I would have loved in
fourth or fifth grade. Sally Lodge
SPOTLIGHT
ON CHILDREN
A Toast to a
Host of Anniversaries
The year 2012 boasts a bumper crop

of milestones for childrens publishers, and a number of houses have
arrived at BEA ready to celebrate.
Heres a look at some of the anniversariesof companies, imprints,
series, or booksthat publishers
are commemorating at the show.
HarperCollins Childrens Books
is marking Charlottes Webs 60th
year in print at booth 3339, 3340
with a raffle for a gift basket of
items inspired by E.B. Whites classic, including a writing notebook; a
copy of the 60th anniversary edition
of the novel, which features a tribute by Kate DiCamillo; and a fern.
Visitors to the booth can drop off
business cards or provide contact
info to enter the raffle; the winner
will be announced tomorrow at 2:30
p.m. In honor of the book, which
has 25 million copies in print, the
publisher has a facsimile web set
up in the booth and is encouraging
those stopping by to write a favorite
word on a note card and hang it on
the web.
At booth 3358, Macmillan
Childrens Publishing Group is
continuing its
yearlong celebration of the
50th anniversary of
Madeleine
LEngles A
Wrinkle in
Time, which has
10 million copies
in print in the U.S. alone. Today and
tomorrow at 9 a.m., anniversary tote
bags are being given out to mark
the occasion. The publisher will follow up its January publication of A
Wrinkle in Time: 50th Anniversary
Edition (in a Farrar, Straus and
Giroux hardcover and Square Fish
paperback) with three October
releases: The Wrinkle in Time
Quintet (slipcased collectors edition), a paperback bind-up of A
Wrinkle in Time Trilogy,
and Madeleine LEngles
A Wrinkle in Time: The
Graphic Novel, adapted
and illustrated by Hope
Larson. An adult title, Leonard

Marcuss Listening for Madeleine: A
Portrait of Madeleine LEngle in
Many Voices, is due from FSG in
November.
Scholastic has a quartet of celebrations under way at booth 3439.
To mark the 50th birthday of
Norman Bridwells Clifford, the
publisher kicks off a school year
long commemoration of the
beloved big red dogs five decades
in print in September, when it
releases Norman Bridwells Clifford
Collection50th Anniversary, a
compilation of the six original stories. The canine hero has clearly
endeared himself to youngsters:
there are more than 126 million
Clifford books in print. Fans who
want to wish this iconic character
many happy returns will have a
chance to be photographed with a
costumed Clifford at Scholastics
booth today, noon1 p.m. and 45
p.m., and tomorrow, 910 a.m.
The publisher is also spreading
word of Klutzs 35th anniversary
and is unveiling a new box-packaging format for the imprints
releases. Klutz titles will continue
to offer materials and instructions
for completing activities, but the
new packaging will be more durable and stackable, and will feature
a more cohesive branding for easy
identification.
Scholastic is also celebrating the
20th anniversary of R.L. Stines
Goosebumps series, which, with
more than 300 million copies in
PLEASE JOIN WEINSTEIN BOOKS FOR

THESE AUTHOR SIGNINGS AND GIVEAWAYS
SIGNING: Perseus Books Group, Booth #3604
Tuesday, June 5, 1-2 PM
DIARY OF A STAGE MOTHERS

DAUGHTER: A MEMOIR
The Glass Castle meets The Battle Hymn of the Tiger Mother in this dazzlingly
honest and provocative memoir by former child actress Melissa Francis.
I am always in search of the book I cant put down. Her book

is captivating, revealing and ultimately healing. Who knew the
kid from Little House on the Prairie had such a fascinating reallife-story? I am in awe.
Hoda Kotb, co-host of the TODAY show
ON SALE: NOVEMBER 13, 2012
Melissa Francis
A graduate of Harvard
University, Melissa
Francis was a successful
child actress. As a broadcast
journalist, she has been an
anchor for CNBC, a regular
contributor to the Today
show, and currently hosts
two daily business shows on
the Fox Business Network.
SIGNING: Perseus Books Group, Booth #3604

Tuesday, June 5, 3-4 PM
DOMESTIC AFFAIRS: A CAMPAIGN NOVEL

A contemporary political novel of intrigue, adultery, and campaign corruption.
A remarkable debut novel from a consummate political insider.
Bridget Siegel is a true political campaign insider and she has

seen it ALL! Her novel, Domestic Affairs, is a fun, provocative
read and offers a rare glimpse into what really goes on behind
the scenes of political campaignsthe good, the bad, and
everything in between.
Terry McAuliffe, former chairman of the Democratic National Committee
Bridget Siegel
Bridget Siegel has
worked for political
campaigns including
those of Obama/Biden,
Hilary Clinton, and
Kerry/Edwards. She
is an actor, writer, and
political consultant.
ON SALE: JULY 31, 2012
BOOK GIVEAWAYS
The Lean
By Kathy Freston
On Sale Now
Cornelia
Guests
Simple
Pleasures
By Cornelia Guest
On Sale 6/12
You
Changed
My Life
By Abdel Sellou
Release Date
6/19
A Member of
The Perseus Books Group
www.WeinsteinBooks.com
The Garden
of Evening
Mists
By Tan Twan Eng
On Sale 8/28
28
PUBL I SHERS
Theres a Story
Inside Every Bookstore

Celebrate bricks-and-mortar bookstores
with this landmark collection of essays from
our greatest authors on the pleasure, guidance,
and support that their favorite bookstores and
booksellers have given them over the years.
ISBN: 978-1-57912-910-1
Coming November 13, 2012!

ENJOY A SNEAK PREVIEW!
Come visit us at the
Black Dog & Leventhal booth #4158
for a copy of the 40-page reader of selected
essays, including pieces from Ann Patchett,
Ann Hood, Ward Just, Francine Prose,
and more, available while supplies last.
Bookmarks also
available while
supplies last!
Theres a
Story Inside
Every
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Rick
John GBragg
Isabel Arisham
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My Bookstore
A portion of the proceeds

from the sale of this book will
be donated to the American
Bookseller Foundation for
Free Expression (ABFFE).
A portion of the authors fees
will be donated to a scholarship
established by Black Dog &
Leventhal for booksellers to
attend ABAs Winter Institute.
WRITERS CELEBRATE
THEIR FAVORITE
PLACES to BROWSE,
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ISBN: 978
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Price: $23
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Ship date
: October
31, 2012
Pub date
: Novemb
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Published
by Black
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W E E K LY
print, has scared oodles of kids

over two decades. Stines latest
additions to the line are
Goosebumps Wanted: The Haunted
Mask, the first hardcover release in
the series, due in July, and
Goosebumps: Most Wanted #1:
Planet of the Lawn
Gnomes, an October
title. Goosebumps
fans with a sweet
tooth will want to
visit the booth tomorrow at 3 p.m., when
Stine will be on hand
to celebrate with
anniversary cake.
Andtra-la-laaa!Captain
Underpants turns 15 in the fall. On
August 28, Scholastic will publish
Dav Pilkeys ninth adventure starring this superhero, Captain
Underpants and the Terrifying
Return of Tippy Tinkletrousers, with
a one-million-copy first printing.
Photo op alert: fans of the series
(and with 50 million copies in print
in the U.S. alone, there are many)
can cozy up to the eight-foot inflatable Captain Underpants at the
booth today, 1011 a.m. and 23 p.m.;
and tomorrow, 11 a.m.noon and
12 p.m.
The folks from Peachtree
Publishers are spreading word of
the Atlanta-based companys 35th
anniversary at booth 2865. Peachtree
is an independently owned publisher
specializing in childrens books,
and it also maintains a line of adult
backlist titles. The company originally emphasized works by
Southern writers exclusively, particularly in the areas of adult fiction
and humor. Since then, the houses
author base has expanded considerably, and the company now publishes 2530 titles annually. A staple
of the childrens backlist is 1994s
The Library Dragon by Carmen Agra
Deedy, illustrated by Michael P.
White. At its booth, the publisher is
giving away buttons promoting these
collaborators September sequel,
Return of the Library Dragon. Visitors
to the booth can also enter a raffle
to win 35 first editions of Peachtree
releases, one from each year of the
publishers existence; the winner
will be notified after BEA.
At the Sourcebooks booth (4112),
theres a double celebration in
progress: the publisher is commemorating its 25-year mark, and
its childrens imprint, Sourcebooks
Jabberwocky, is marking its fifth
anniversary. That imprint is now
helmed by editorial manager Steve
Geck, who arrived at the house
from Greenwillow last fall. Among
the 25th anniversary promotions
and giveaways at the booth (a full list
will be announced on Sourcebooks
Twitter account this morning) is a
raffle for 25 of the companys bestselling titles; one winner will be
announced each day of the show.
To celebrate Candlewick Presss
20th anniversary, the publisher is
5/24/12 4:22 PM
raffling off a set of 20 Candlewick

picture books, both classics and
newer titles. Booksellers visiting
booth 2758 can enter the raffle, and
the winner will be contacted after
the show. T-shirts touting the anniversary will be given out
today and tomorrow.
Those entering the
Javits Center lobby
will notice a Brain
Questthemed minivan on display, one of
three that Workman
Publishing will send
on the road from
August to November to celebrate
the 20th anniversary of Brain Quest,
which boasts an in-print tally of 36
million copies. The vans will visit a
total of 150 cities, where spelling
beelike Brain Quest Challenges
will be held at stores, libraries, and
schools. A kick-off Brain Quest
Challenge takes place on Thursday,
12:301:30 p.m., at the Downtown
Authors Stage (DZ2000). Those visiting Workmans booth (4158, 4258)
can learn about the publishers
Brain Quest college tuition sweepstakes. Workman is also hosting a
childrens book author signing at
the booth: tomorrow, 11 a.m.noon,
Chris Alexander will sign posters
and do an origami demonstration
to promote Star Wars Origami.
At booth 3467, Barefoot Books is
celebrating its 20-year milestone as
an independent childrens publisher. Staffers are giving out limegreen shopping bags for book-laden
fairgoers, as well as copies of the
companys 20122013 catalogue.
Spotlighted at the booth is the
recently released Barefoot Books
World Atlas and its complementary
Barefoot World Atlas iPad app,
which visitors can demo. Also featured here are the latest titles in the
publishers Independent Readers
for Independent Children, a collection of adventure stories from across
the world.
And Bloomsbury is commemorating the 10th anniversary of
Bloomsbury Kids, which since 2002
has published picture books and
middle-grade and YA fiction and
nonfiction. The imprint further
broadened its range with the 2005
acquisition of Walker Books for
Young Readers. Highlights of
Bloomsbury Kids backlist include
actress Shannon Hales Newbery
Honor Book, Princess Academy;
NAACP Image Award Winner Our
Children Can Soar by Michelle
Cook; Julianne Moores
Freckleface Strawberry series;
Simone Elkeless Perfect
Chemistry series; and Carrie
Joness bestselling Need and
Captivate. Visitors to booth 3458
can enter a raffle for an iPad loaded
with selections from books on
Bloomsburys adult and childrens
lists.
Happy anniversary to one and
Sally Lodge
all!
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30
PUBL I SHERS
Childrens Books
Take Center Stage
The Uptown and Downtown Author
Stages will be humming with childrens publishingoriented programs
over the next three days. The kids
events are more plentiful and varied than ever, with a range of childrens authors, editors, and other
industry folk stepping into the spotlight. The events run the gamut from
a single author appearance to multiple author panels, editor-author
discussions, and programs involving presenter-audience activities.
th
Visit Boo
#2332
As BEA education director, Sally

Dedecker (a digital and print publishing consultant and owner of Sally
Dedecker Enterprises) has been
busy for many months organizing
the stage events. She points out
several reasons for ramping up this
forums childrens programming
this year. One motivating factor is
how strong childrens publishing is
today, particularly in the area of
YA, with its growing crossover
audience, she explains. And of
W E E K LY
course the ABA is hosting its first

ABC Childrens Institute at this
years BEA, and
the childrens
publishers
make up the
largest pavilion
on the floor. These are factors that
we considered while putting together
the schedule for the stages.
Dedecker, who works closely
with publishers to plan the author
stages programming, emphasizes
that the wide-ranging events are a
bonus for everyone involved. Its a
great opportunity for publishers to
showcase their authors and books,
and for authors to meet booksellers
SPOTLIGHT
ON CHILDREN
BLOCKBUSTER
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ON SALE DATE
OCTOBER 2, 2012
ON SALE DATE
September 11, 2012
Full Disclosure
The Bridesmaid
by Beverly Lewis
HOME TO HICKORY HOLLOW

When distance, family hardships,
and a forbidden desire threaten her
secret courtship with outsider Eben
Troyer, will Joanna ever be more than
a bridesmaid?
ISBN: 978-0-7642-0978-9
Price: $15.99
XY
by Dee Henderson
Midwest Homicide Investigator Ann

Silver appears out of nowhere and
drops the best lead on a serial murder
case that Special Agent Paul Falcon
has had in years. Is he prepared for
both the cases and her secrets?
ISBN: 978-0-7642-1089-1
Price: $15.99
and other fans, she says. A number of the panels are educational,
providing solid
information
for retailers.
And the stage
events give
librarians a chance to see whats
coming down the road. This is definitely a very strong year for childrens bookrelated stage events.
For booksellers who want to plan
visits to the author stages, heres
the lineup of events focusing on the
childrens arena:
Tuesday
Noon1 p.m., Downtown Stage:
Always Dream: A Conversation
with Kristi Yamaguchi. The
Olympic skating champion
and author of Dream Big,
Little Pig! and Its a Big
World, Little Pig! talks
with Jennifer M.
Brown, childrens editor, Shelf Awareness.
12 p.m., Uptown
Stage: The Ongoing
Evolution of YA Fiction.
Sabrina Rojas Weiss,
senior editor of VH1
Celebrity, moderates a panel
of authors discussing past,
present, and future trends in
YA. Participants are Bethany
Griffin, Jenny Han, Tonya Hurley,
Melissa Marr, Elizabeth Norris, and
Siobhan Vivian.
Wednesday
1010:30 a.m., Uptown Stage:
Take an Origami Journey to a
Galaxy Far, Far Away with Tom
Angleberger and Chris Alexander.
Angleberger (The
Secret of the
Fortune Wookiee:
An Origami Yoda
Book) and
Alexander (Star
Wars Origami) will
be interviewed by a
costumed Jedi
knight, demonstrate an origami
project, and invite the audience to
join in.
Noon12:30 p.m., Uptown Stage:
Beyond the Book: Multi-Platform
Books to Ignite Reading and
Thinking. David Levithan,
Scholastic v-p, publisher, and editorial director, and author James
Dashner will discuss multiplatform
series publishing, which Scholastic
pioneered with the 39 Clues and
further expands with Infinity Ring,
a seven-book alternate-history
time-travel series that debuts in
September with Dashners A
Mutiny in Time.
12:301 p.m., Downtown Stage:
Meet BEA Middle Grade and
Young Adult Buzz Authors 2012. A
panel featuring some of the
authors whose novels are showcased in this years YA Editors
Buzz Panel and the Middle Grade
Editors Buzz Panel, including
Gennifer Albin, Ashley Edward
AVAILABLE
AUGUST 2012
The Haven
by Suzanne Woods Fisher

STONEY RIDGE SEASONS #2
When Sadie Lapp steps off the bus in
Stoney Ridge, she secretly carries a
surprise, which leaves Sadie to face
a difficult decisionone that goes
against her very essence. Does she
keep quiet to protect someone else?
Or tell the truth to protect herself?
ISBN: 978-0-8007-1988-3
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32
Miller, Marissa Moss, Zack Stentz,

and Kat Zhang. Lisa Von Drasek,
director of the
Bank Street
College of
Educations
Center for
Childrens literature and the
librarian for pre-k to eighth grade,
will moderate.
22:30 p.m., Uptown Stage:
Chapter Book Champions. Chapter
book authors Nancy Krulik, C.
PUBL I SHERS
Alexander London, and R.L. Stine

discuss their approaches to capturing the interest
of young readers.
Thursday
1111:30
a.m., Uptown Stage: Writing Strong
Female Characters in Middle
Grade Books. Moderator Jennifer
M. Brown, childrens editor of Shelf
Awareness, talks with authors
Sharon Creech, Shannon
W E E K LY
SPOTLIGHT
ON CHILDREN
Messenger, Lauren Oliver, and

Judith Viorst about creating compelling female protagonists.
12:301:30 p.m., Downtown Stage:
Brain Quest Challenge. Kicking off
Workman Publishings celebration
of Brain Quests 20th anniversary,
which includes sending three vans

to 150 cities to stage similar challenges, this event features 20 students competing to answer Brain
Quest questions, after which booksellers will be invited onstage to
test their skills.
Sally Lodge
New Panels Focus on the Future

Booksellers and publishers involved
in the childrens book world will
want to catch a pair of new BEA
educational sessions assessing
paths that the industry will follow in
the future. Pulling together publishing professionals from various
walks are panels centering on
evolving YA marketing strategies
and the childrens digital marketplace. Heres a look at where to be
and whenand what to expect.
Beyond the Hunger Games:
Young Adult Book Marketing and
Public Relations Strategies will
take place this morning, 1111:50
a.m., in Room 1E09. The program
will be moderated by Susannah
Greenberg, president of Susannah

Greenberg Public Relations.
Speakers are Becky Anderson, coowner of Andersons Bookshops;
Derry Wilkens, publicity manager
of Sourcebooks Jabberwocky and
Sourcebooks Fire; Michelle Renaud,
Harlequins senior public relations
manager; and Michelle F. Bayuk,
director of marketing for Albert
Whitman & Company.
The panelists will draw from their
own experiences as they discuss
proven and new methods of reaching the YA demographic, including
creating publisher-bookseller relations, making author-reader connections, reaching librarians and
educators, and taking

word out about YA books.
advantage of such tools
They are finding new
as writing competitions,
ways to explore online
book groups, book givemarketing because that
aways, blogs, video blogs,
is obviously where this
and social media.
generation of readers
Questions from the audilives.
ence will be encouraged.
Greenberg, who lined
The incredible success
up the panel for this proof the Hunger Games
gram, notes that the
books exemplifies how
range of panelists expeYA marketing and pubrience will make for a
Susannah Greenberg
organized the YA panel.
licity have shifted into a
lively discussion. Each
new realm, reaching a
panelist represents a
much bigger readership than ever
different aspect of the business,
before, comments Greenberg.
and together they will provide good
Publishers are using very innovainformation about making full use
tive, advanced tactics to get the
of the media to reach a wide audi-
Look whats going on during BEA at Michelin!

Come see us at Booth #3757!
Explore Michelins Newly-Published Like a Local Travel
Guide Series, and discover new titles arriving Spring 2013.
Complimentary Wi-Fi in the booth at the Official
Foursquare check-in location for BEA.
Copyright 2012 Michelin North America, Inc. All rights reserved. The Michelin Man is a registered trademark of Michelin North America, Inc.
Tuesday, June 5
10:00am and 2:00pm: Have your picture taken
with the Michelin Man and find your photo on the
Michelin Guides Facebook page (www.facebook.com/
MichelinGuides).
Wednesday, June 6
10:30am: Panel Discussion on the Evolution & Revolution
of Travel Guides (Room E103), with Peter Greenberg and
Michelins Managing Editor, Cynthia Ochterbeck.
1:00pm: Live Twitter Q&A with Peter Greenberg. Follow
@PeterSGreenberg on Twitter; Twitter chat hashtag is
#LALBEA.
2:00pm: Peter Greenberg autographing free copies of
Like a Local books. (Supplies are limited!)
Experience BEA ...Like a Local
Check out Michelins guide
with hints, recommendations
and tips to do BEA like a pro:
www.likealocalbooks.com/bea
Michelin travel publications distributed

to the trade by National Book Network.
36
PUBL I SHERS
ence, especially at a time when top

Clearly, were beginning to see a
media is increasingly covering YA,
transformation in the digital space
and the adult crossover readership
occurring for kids books, observes
is growing.
Raccah, who organized the program.
The Future of Childrens Books:
The number of e-books is definitely
E-books, Apps and New Models
up, though YA books are moving
That Will Revolutionize Lives will
faster in this area than books for
be held this afternoon, 33:50 p.m.,
younger readers. Still, there is a lot
in Room 1E14/1E15. Dominique
of motion in new areas, and thats
Raccah, CEO and publisher of
what we want to talk about.
Sourcebooks, will modThe panelists, she
erate a panel that will
notes, bring a range of
consist of Kevin
experience and viewOConnor, Barnes &
points to the table. B&N
Nobles director of chilis in a leadership posidrens content, acquisition in childrens
tions, and business
e-books, Atlantyca is a
development of digital
leader in transmedia,
products; Claudia
Scholastic has Storia and
Mazzucco, CEO of
is both a publisher and a
Atlantyca Entertainment;
platform, and has a wellDeborah Forte, president Dominique Raccah talks
developed educational
of Scholastic Media and
arm, and Sesame
digital.
senior v-p, Scholastic,
Workshop is very
Inc.; and Betsy Loredo, executive
involved with groundbreaking app
editor, Sesame Workshop.
development as well as new platThese professionals will weigh in
forms, she remarks. I intentionon such topics as how best to tackle
ally went quite broad with this
the challenges and opportunities of
panel, and Im very excited about it.
digital content for children, changes
I wanted to bring together people
that are occurring in retailing digiwho are deeply immersed and very
tal childrens books, and how the
knowledgeable. This is a good
growth of tablets and smartphones
panel to focus on what might be
will affect the future of childrens
coming down the pike in the near
books.
future.
Sally Lodge
FOR
G
N
I
LOOK
A
H
P
AL
?
S
K
O
BO
W E E K LY
SPOTLIGHT
ON CHILDREN
Is It a Book? A Game?
Theres significant buzz
in Scholastics booth
(3439) about Infinity
Ring, a multiauthor,
alternate history time
travel series set to
launch on August 28
with James Dashners
A Mutiny in Time,
which has an
announced 500,000copy first printing. The
middle-grade series
has an online game component
(available on the Web, smartphones, and tablets) featuring
immersive 3-D gaming technology,
and each book is packaged with a
collectible map that includes a
code to unlock content in the game.
Dashner created the story arc for
the series and will also write its
final installment, due out in March
2014. Carrie Ryan, Lisa McMann,
Matt de la Pea, Matthew J. Kirby,
and Jennifer A. Nielsen will also
contribute Infinity Ring install-
ments.
Infinity Ring focuses
on two best friends who
discover the key to time
travela device known
as the Infinity Ringand
are swept into a centuries-long war over the
fate of humankind.
Recruited by the
Hystorians, a secret society dating back to
Aristotle, the kids learn
that history has gone disastrously
off course, and they must travel
back to various eras to fix the
Great Breaks. The tie-in online
game enables readers to play the
role of one of the main characters
as they interact with a host of historical figuresamong them
Alexander the Great, Christopher
Columbus, Louis XVI, Dolley
Madison, and Harriet Tubman
while completing their missions.
Scholastic has a solid record with
innovative multiplatform publish-
Weve joined
DK Publishing.
Visit us at booth #3932

2231_BEA_Show_Ad.indd 1
5/22/12 12:49 PM
38
PUBL I SHERS
Ingrams inventory of physical and digital content and

related products is the largest in the industry.
More content. More reach. More sales.
Booth 3858
ingramcontent.com
W E E K LY
ing, having launched the 39 Clues

in 2008. Integrating books, collectible cards, and an online game, that
series (along with its follow-up, the
39 Clues: Cahills vs. Vespers) has
upward of 11 million copies in print
worldwide, and the online game
has attracted more than 1.7 million
registered users.
Infinity Rings gaming component
is groundbreaking in that youre
fully immersed in this 3-D environment, explains David Levithan,
Scholastics publisher and editorial
director. This technology didnt
exist when we created the online
element of the 39 Clues. The roleplaying is incredible. Kids literally
walk through history and interact
with it.
Dashner, who notes he is a huge
history buff and was beyond
ecstatic to be asked to be the architect of Infinity Ring, agrees. The
series meshing of book and game is
brilliant, he says. I think were
going to capture a lot of kids who may
think they dont like reading. Of
course kids who love to read will
find the books appealing, and the
game will be a bonus to them.
Reluctant readers will be so
impressed by the amazing videos

the demos blew me awaythat
they may well turn to the books to
make the whole experience complete. I think the books will help
them realize that reading can be
fun.
Scholastic has a robust marketing plan in place for Infinity Ring,
including TV, in-theater, and online
advertising; distribution of educator materials to schools and libraries; and a retail floor display.
Dashner will promote the series on
an author tour in the fall and will
make appearances at Comic-Con
and other major festivals.
Dashner will sign ARCs of A
Mutiny in Time tomorrow, 45 p.m.,
at Table 16 in the autographing
area. He and Levithan will participate in tomorrows program
Beyond the Book: Multi-Platform
Books to Ignite Reading and
Thinking, to be held noon12:30
p.m. on the Uptown Authors Stage.
Visitors to Scholastics booth can
view an Infinity Ring sizzle and pick
up ARCs of the launch title, as well
as Infinity ring lenticular stickers
and embossed posters.
Sally Lodge
The Hobbit Turns 75

Its been 75 years since Bilbo
Baggins first captivated readers
inJ.R.R. Tolkiens classic The
Hobbit, and his appeal has not
diminished. A prequel to Tolkiens
mythic trilogy the Lord of the Rings,
The Hobbit paved the way for fantasy fiction, says Bruce Nichols,
senior v-p and publisher of
Houghton Mifflin Harcourt, the
original (and current)
U.S. publisher. J.R.R.
Tolkien helped invent
the now-booming genre.
He remains one of our
bestselling authors
many decades later, and
we expect he will be a
lodestar to readers and
writers for many
decades to come.
HMHis celebrating
the anniversary with a
series of Hobbit-themed September
releases, including ExploringJ.R.R.
Tolkiens The Hobbit by Corey
Olsen, an in-depth chapter-bychapter exploration, and The Art of
the Hobbit, featuring Tolkiens original illustrations.
On deck for November are five
tie-ins to Peter Jacksons eagerly
anticipated3D movie The Hobbit:
An Unexpected Journey, opening
December 14. These include an official movie guide, a visual companion, a photo storybook, an activity
book, and a behind-the-scenes title
for young readers. Note: special
editions with movie tie-in covers to
Jacksons Academy Awardwinning Lord of the Rings movie trilogy
sold 25 million copies worldwide.HMH reports that The Hobbit

andLOTR books have sold 150 million copies worldwide.
Meanwhile its a celebration of
all things Middle-earth at theHMH
booth (3447). Fans can pick up
Hobbit tote bags and Gandalf for
President buttons all three days
while supplies last and view the
movie trailer. An
Unexpected Journey, the
first of two films based
on The Hobbit, reunites
many of the cast from
the Lord of the Rings
movies, including
IanMcKellen as
Gandalf,CateBlanchett
as Galadriel, Elijah
Wood as Frodo, and
Orlando Bloom as
Legolas.
Asked about the enduring appeal
of The Hobbit and Tolkien, Ken
Carpenter, v-p, director of Trade
Paperbacks, offers, Middle-earth
is one of those places that readers
identify with and love to inhabit
through Tolkiens work. There are
many titans of science fiction/fantasy, and Tolkien is the granddaddy
of them all. There is an enduring
love for these classics. He adds
that most readers encounter The
Hobbit in school, and by the time
they graduate to the Lord of the
Rings, they are fully immersed. It
has everything you could love in a
bookmythology, adventure, and
the classic battle between good and
Karen Jones
evil.
Key Publishers
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AUTHORS
graphed for Vanity Fair, he recalls. There was a wind machine and a flag
and a big flagpole. They told me to hold the pole up nice and straight, and I
said, I am a pole, and so can you! I thought, I should write that. Its been in
the back of my mind for five years. Yet it wasnt until Colbert landed a prime
sit-down with Maurice Sendak in January for his TV show that I Am a Pole
was committed to the page.
I was preparing for the Sendak interview, and my characters motivation
for the title was wanting to get into writing celebrity books, which we knew
was something loathed by Mr. Sendak, says Colbert.
He read the tale to Sendak in the interview. I knew when he laughed
throughout that it could be a real thing, Colbert notes. Sendaks exact
assessmentThe sad thing is, I like itbecame a prominent jacket blurb.
Though Colbert does read books on his iPad, he says he prefers a physical
book. Theres nothing like the warmth of napping underneath a book, he
notes. With a book on your face, far up enough that it doesnt crush your
nose, you have a lovely, fragrant tent. Pulp science fiction titles from the 50s
and 60s are perfect. They have those crumbly, crackerlike paper pages
thats the most intoxicating, narcotic smell to me.
Colbert hopes to spread a bit of that enthusiasm during his breakfast hosting gig. I know Im going to have a good time, he says. And Im going to
Shannon Maughan
encourage people to read books.
AT T H E S HOW
Stephen Colbert
www.bookexpoamerica.com
JEFF KRAVITZ
Two Books, Many Laughs
Attendees at todays Adult Book and Author

Breakfast can expect a heaping helping of
truthiness alongside the traditional morning
fare. When emcee Stephen Colbert takes the
microphone, hell likely have witty things to say
about the other speakersJunot Daz, Barbara
Kingsolver, and Jo Nesb. But hell also be plugging two new books of his own from Grand
Central Publishing (3621, 3622): his latest for
adults, America Again: Re-becoming the Greatness We Never Werent, and his childrens title, I
Am a Pole (And So Can You!).
With America Again, Colbert says, Were
trying to capture the feeling that this is the greatest, most perfect nation God
has ever created and weve got to fix it. In true Colbert Report style, the book
addresses many hot-button issues. We take on all the big problems: unemployment, Wall Street, health care, the electoral process, Colbert says. The
book is kind of like our [TV] segment The Word. Each section introduces a
problem and then offers solutions. And its in 3-D! Readers will get a 3-D,
high-def experience. The book comes with glasses and everything.
Inspiration for his childrens book took hold when Colbert was doing publicity for his I Am America (And So Can You!) in 2007. I was being photo-
Barbara
Kingsolver
ChosenTruths
Barbara Kingsolver, of Poisonwood Bible and

Lacuna fame, requested her publisher not to be
too explicit about a major plot point of her new
novel, Flight Behavior (HarperCollins, Nov.), in
which a fearsome and unexplained vision is
revealed in the opening chapter to the books
protagonist, Dellarobia Turnbow. Requested
DAVID WOOD
40
PUBL I SHERS
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be overlooked by those looking for a better path to
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The Midwest Book Review
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Available June 20, 2012
National Media Tour
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Signing FREE Copies 6/6, 9:30 - 10:30 am
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W E E K LY
AUTHORS
AT TH E SH OW
is too weak a word for Kingsolver. I begged them not to put it on flap copy or
the cover, she says. The result of some environmental catastrophe caused by
climate change, Dellarobias vision fuels the events of the novel, as people in
her small Southern town try to make sense of what she witnessed, offering up
explanations religious, secular, scientific, and magical.
The book is about catastrophe and disaster and the psychological triggers
that lead us to look at evidence and accept or deny what weve seen,
Kingsolver says. Its about how we see what we see and how our preconceptions influence what we see. We would like to believe that given the same evidence we would all see the same thing. But thats not true. The book examines how we decide what to believe.
The novels setting of rural southern Appalachia is also Kingsolvers home
turf. I have enormous sympathy for the people who live there, she says.
They are savvy but not worldly, smart but not well educated. Theyre religious. Politically conservative. In the novel these people are thrown into contact with urbane, worldly, educated, scientific outsiders. The hardest part of
writing the novel was when I sent these characters off to New York to be read
by people who are not familiar with this cultural milieu. Its a more sympathetic view of my culture than most people are prepared for. But so far so
good. The reaction has been entirely positive.
Though shes been to BEA for many of her previous books, Kingsolver is
excited to be attending another one. Its heartening to see so much attention
focused on books rather than movie stars, scandal, money, and reality TV,
she says. All of us in the publishing industry have this feeling that we are in
some sense survivors of our time. We are still writing and still reading. I feel a
great loyalty to my tribe.
Kingsolver is one of todays Adult Book and Author Breakfast speakers.
Also today, she will be at the Uptown Stage, 1111:45 a.m., along with PEN
American Center president Peter Godwin, to announce and present the
winner of the 2012 PEN/Bellwether Prize for Socially Engaged Fiction.
Kingsolver established this $25,000 prize in 1999 to honor and publish an
unpublished work of fiction, and funds it herself; this year, for the first time,
Suzanne Mantell
PEN has become a partner in the award.
Junot Daz
The Half-Life of Love

One might assume that Junot Daz, who burst
onto the literary scene with his short story collection, Drown, and followed that up with the
Pulitzer Prizewinning conquest that was The
Brief Wondrous Life of Oscar Wao, would be an
old hand at negotiating the madness that is BEA.
In fact, this year will be his maiden voyage to
the convention about which he has heard only
rumors, and not even salacious ones at that.
With the eagerness and enthusiasm of a boy
about to ride a bike for the first time, Daz tells
Show Daily, I heard that everyone wanders
out with a huge pile of books.... Its like finding a library that is giving all their
books away. But for him, thats not the lure: The thing for me is that it is a
chance to be with my own original tribe, which is readers. And its a chance
for his legions of fans to be with him. Daz is one of todays Adult Book and
Author Breakfast speakers, and following that, he will be at the Penguin
booth (3922) at 10:30 a.m., signing galleys of his new short story collection,
This Is How You Lose Her (Riverhead, Sept.).
Regarding the decisionwhich wasnt a decision at allto have this next
book be stories rather than a novel, Daz notes, This is all the wrong order.
After Drown, Daz wrote but never finished a science fictionfantasy novel,
and then came Oscar. Between then and now, he tried and failed to write a
third novel, so although he finds short stories incredibly difficult, he was glad
to have them done. He is aware that short stories can be a harder sell. My
friends dont read short story collections, he said. Ill be honest. When I said I
was doing a short story collection, they looked at me like I said that I was putting out a book of haikus. I also think, Daz continues, that people dont have
as much time for reading. I know this sounds contradictory and counterintuitive, but the less time people have for reading, the more likely that theyre
going to read something that holds them for a longer period of time.
The new collection is stories about love in its myriad metamorphoses. But
when the brokenhearted protagonist of the closing story, The Cheaters Guide
to Love, scribbles the half-life of love is forever, its clear that all love has constants. Books of love, Daz states, are first and foremost about the condition
NINA SUBIN
42
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23/5/12
15:43
Page 1
SHARJAH
INTERNATIONAL
BOOK FAIR
Gateway to the Arab
publishing world
7 17 November 2012
Hosting an international
publishing programme &
translation grant programme
It was such a great fair, great program, great hospitality, great business
opportunities, great selection of international publishers.
I am so happy to be involved and will be promoting it everywhere.
Nermin Mollaoglu, Kalem Agency
Taking part in the discussion panel chaired by Turki Al Dakheel at the Sharjah
International Book Fair was a most stimulating experience and the questions on
Arab Politics led to a most illuminating debate.
I thoroughly enjoyed my time and experiences in Sharjah and look forward to an
opportunity to return
Robert Lacey
Sharjah: where literature comes to life,

where books feed debate and where
culture creates inspiration
44
PUBL I SHERS
that makes love possible. For example, Romeo and Juliet is not just a great play
about love, its a great play about incredibly specific social conditions. And those
social conditions, even though they are incredibly specific, are what make
themes of love universal. And Diaz confesses about his collection: I wrote this
book out of a very, very powerful lost love, a love that I more than helped destroy.
In some ways it was a love that was probably the most important love of my life.
When asked if the theme of love makes this book more universal in its
appeal than his earlier books, which are infused with Dazs Dominican heritage, Daz responds, This is where I stand opposed to the standard logic of
our publishing. A white is never asked, If youre writing about love this time
and not about your white issues, do you think that makes it more of a universal move for you? In my mind I think that being Dominican is as universal as
Jonathan Franzen being white.
As far as living up to expectations after the acclaim that both Drown and
The Brief Wondrous Life of Oscar Wao received, Daz is not the slightest bit
concerned. Its a short story collection, not even my first, so its literally like
being the middle childnobody expects nothing from youand I was the
middle child, so I know this position really, really well. I am not lying. In the
last 72 hours, Ive had people literally walk up to me and say: Well, we know
you have a new collection coming, but when do you have a new book out?
Liz Hartman
Marla Frazee
It All Began in Fourth Grade

Marla Frazee, who won Caldecott Honors for her own A Couple of Boys Have the
Best Week Ever and for All the World by Liz Garton Scanlon, received accolades
for her book illustration early onas a fourth-grader, in fact. Her best friend
announced that she wanted Frazee to draw pictures for a story shed written.
She was very precocious and told me that if I wanted to illustrate childrens
books, I should start with hers, recalls Frazee. So I did. And someone at our
school sent it to the California State Fair, and we won an award. We were asked to
make a duplicate copy for the school library, and every time I saw it on the shelf, I
was so happy that I was a published author!
W E E K LY
AUTHORS
The real thing

came some years
later. Frazee
worked as a commercial artist
before breaking
into childrens book illustration in 1990 with
World Famous Muriel and the Magic Mystery by
Sue Alexander. Over the years, Frazee has
alternated between writing and illustrating her
own books and illustrating the work of others.
Asked whether she finds it more satisfying to
tell stories in pictures or words, Frazee answers,
I love doing both things. I like it when manuscripts I havent written grab me, since its not
anything that could have come out of my own
head. I find creating my own books a more
organic process. Working with a concept in both
words and pictures, a book takes a while to form
itself, and I love that.
Indeed, Frazees newest solo effort, Boot &
Shoe, took quite some time to take shape. Due from Simon & Schusters Beach
Lane Books (3657, 3658) in October with a 100,000-copy first printing, the picture book centers on two puppy siblings who snuggle together at night but
spend their days apartBoot on the back porch and Shoe on the front porch.
The title came first, explains Frazee. My sons girlfriend happened to mention
that theres a restaurant in the Bay Area called Boot and Shoe Service, located
in an old cobbler shop. And I knew right away that I had a title for a book.
Months later, an image popped into Frazees head of two dogs who are
identical except that one has black legs and paws (bootlike) and the other
has only black paws (shoelike). And then I had my characters, she says.
But it took a strange series of little epiphanies before I knew what was going
to go on between the two dogs. I spent six or seven months doing thumbnail
sketches before I figured it out. Frazee autographs copies of Boot & Shoe
Sally Lodge
today, 23 p.m., at Table 3 in the autographing area.
AT TH E SH OW
AND WERE OFF AND RUNNING

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PUBL I SHERS
URBAN TEEN FICTION
W E E K LY
AUTHORS
AT TH E SH OW
with TWO Points of View
Joseph Kanon
Setting Is Key to Plot
That Istanbul was a magnet for spies in the

1940s made it a perfect location for Joe Kanons
latest thriller, Istanbul Passage (Atria Books),
not to mention that Kanon fell in love with the
place as a tourist because of its physical beauty
and many layers of history: More than 2,000
years of being at the center of events, notes
Kanon. He tells Show Daily, Where you set a
book is really important in what happens to
peoples lives. It also begins to suggest part of
the storythings that would happen there and
not happen somewhere else.
Kanon learned, for example, that after the
Young Turk Revolution in 1908, harems were
abolished. In 1945, that wasnt very long ago.
Its likely that there would be people in Istanbul who had been in the harem,
and I thought, Well, lets do one of those. What you aim for is to give a mosaic
of the cityto give a variety of responses to whats happening there.
Kanons sixth book, which features an American businessman in Istanbul
who is new to the world of espionage, is set in 1945the time period around
which his previous five books have taken place. I think 1945, and the immediate postwar period, is the beginning of our world, the one weve inherited.
The explosion of the atomic bomb, the revelation of the Holocaust are true
pivotal moments, after which nothing can be quite the same. Thats the
world we live in, and how we got there seems to me rich material for any
novelist.
The former editor and publisher first writes his novels in longhand on legal
pads. That doesnt mean Im a Luddite, and Im not against high techits all
great. But its just the way I started, and it works for me. I find it slows you
down, which I find particularly useful in writing dialogue. I think that people
write too fast on computers, but maybe thats just me.
A longtime attendee of Book Expo, Kanon admits, Its a lot more fun as a
writeryou turn up at a certain time, and people make a fuss. There are
booksellers that youve known for all these yearsI knew them as a publisher, and now you see them at BEA as a civilian, so to speak, and its a
delight. It has that wonderful effect of a reunion where everybody says to
each other how wonderful theyre lookingand we mean it!
Kanon is one of the guest speakers at the AAP/BEA Librarians Luncheon
today at 12:15 p.m., and will be signing books in the autographing area
Hilary S. Kayle
tomorrow, 44:30 p.m., at Table 14.
Her Point
of View
LIONS
Stephanie Perry Moore
Where theres cheer, theres drama ...
Always Upbeat
All That
9781616518844
www.lockwoodlions.com
His Point
of View
Molly Ringwald
5-BOOK
SERIES!
Actress Molly Ringwald has been writing fiction for as long as she can
remember. Best known for her coming-of-age movies, Sixteen Candles,
Pretty in Pink, and The Breakfast Club, she tells Show Daily she is looking forward to her fiction debut, When It Happens to You: A Novel in Stories, due in
August from It Books, an imprint of HarperCollins (3339, 3340).
Set in Los Angeles, the novel follows a series of characters and their shifting relationships through interlinked storieswith betrayal as the focal
point, says Ringwald. I thought there are few things that connect all of
humanity, but betrayal is one of them. No one
could say they have not been on one side or the
other.
The book features a large cast of characters,
all of whom had to pass Ringwalds finely tuned
test. People ask if acting helps or hinders my
writing. I think it helps. I ask myself, would I
want to play one of these characters? For this
book I could say yes. They are all flawed, complex, and funnyexactly the kind of characters
I look for as an actress.
With three children, Ringwald says the only
way she can find time to write is to leave the
house. I found a place in L.A. specifically for
writers, and it really helps. Her goal is 500
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PUBL I SHERS
W E E K LY
AUTHORS
AT TH E SH OW
words or two hours a day, whatever comes first. It doesnt hurt that her
husband, Panio Gianopoulos, is a former editor at Bloomsbury and provides
the perfect sounding board. He is the only person I share the story with as I
go along. He is incredibly helpful.
Ringwald comes from a family of avid readers and says she is looking forward to her first BEA. She is also a strong advocate of literacy and perpetuating the joy of reading. This is something I tried to impart to my children as I
read to them before bedtime. It is incredibly important, and those that dont
feel that way are missing out on one of the great pleasures of life. Its one of
the few things that you can do solitaryjust you and the world.
Ringwald will be doing a ticketed signing at Table 14 in the autographing
area, 34 p.m. today.
Karen Jones
Gordon
Korman
Unveils a New School Story

Gordon Korman has written more than 70 middle-grade and YA novels over the past 25 years,
and with total sales of more than seven million
copies, he has obviously accumulated quite a
hefty fan base. His latest novel, Ungifted, will be
released by HarperCollinss Balzer + Bray
imprint (3339, 3340) in August with a 75,000-copy
first printing. The story centers on Donovan, a
middle-school student who accidentally gets
placed in the gifted and talented program and shares his own distinctive
gifts with the other kids in the program.
I do a lot of school visits, which is great market research, says Korman of
his inspiration for Ungifted. Ive seen how the word gifted is often kicked
around. Kids who make it into those special programs are certainly proficient in some ways, but in other ways they may lag behind other kids in the
school. I was wondering what would happen if a kid who was not academically
gifted suddenly got thrown in that mix. Perhaps a person like Donovan could
show everyone else how to have a good time and let their hair down, and get
a better education than they otherwise would ever get in a gifted program.
Korman, who grew up in Ontario, was close to Donovans age when he got
his start as an author in 1976. Calling his writing debut a happy accident,
he explains that his schools track coach was drafted to teach Kormans seventh-grade English class due to a teacher shortage. Hed never taught
before, and when it came to teaching writing, he didnt know what to do, the
author recalls. So every day from February through June, we had a class
period to write whatever we wanted, so I wrote my first novel. It was a classic
middle-grade novel set in a public schoola genre that I happened to love
reading. I realize now it was the only thing I could have written at that age.
Using an address on the back of a school book club flyer, Korman sent the
manuscript to Scholastic Canada. It made its way to an editor there, who
signed up the book, This Cant Be Happening at Macdonald Hall!, which was
published in 1978. The novel was reissued by Scholastic Paperbacks in 2011.
The fifth book in Kormans Swindle series is due out from Scholastic Press
in January 2013, and he says hes kicking around ideas for what Im going to
do next. For now, hes happy to be back at BEA, where he enjoys talking with
librarians as well as booksellers and likes doing what he says we childrens
book authors dont get to do very oftenrub elbows with celebrities. In the
past, Ive autographed at tables next to Diane Keaton and Ice-T. Fans can
rub elbows with Korman this afternoon in the autographing area at Table 9,
Sally Lodge
where he is signing ARCs of Ungifted, 12 p.m.
Walter Mosley
Acclaimed and prolific writer Walter Mosley believes science
fiction writers are a cut above the rest: Thats my experience
the people I know who are science fiction writers are the smartest of all the writers I know in general. And I think that science
fiction readers are the freest.
Mosley, best-known for his Easy Rawlins mystery series, has
dabbled in science fiction before. This time out hes written six
novellas in a series titled Crosstown to Oblivion: The
Beginnings of the EndFragments of Six Shattered
MARCIA WILSON
Creating Future Worlds
PUBL I SHERS
fiction writers are the smartest

ofScience
all writers I know in general.
Walter Mosely
Worlds, which will be packaged like old-fashioned double flip books (after
reading one story, you turn the book over and upside down to read the second); the first, from Tor, The Gift of Fire/On the Head of a Pin, was published
last month. Although the story lines of the six novellas are separate and selfcontained, in each of them a black man destroys the world.
Mosley takes the long view when discussing what readers can glean from
his varied work. You write a novel, and thats maybe 15% of what that novel
has the potential of being. Over the years, if youre lucky, people read it and
read it, and it grows and grows and grows. The thing I love the most is the
amount of literature written on Shakespeare. Theres no way in the world he
could have possibly had all those thoughts. But all those thoughts are attributable to his work because the works grow as time goes. And thats just the
way I think about it. Its hard enough for me to write that storybut the idea
of saying what somebody might get out of it, well, thats something we do
together.
The author has a unique perspective on writing science fiction. The fact of
writing it is revolutionary, especially being a black writer in America today,
Mosley says. We dont historically and culturally have a big stake in the
future, and we had no stake in the past. Its almost like we dont have a history. And for a person without a past to create a future for everyone is a revolutionary act, so I really like writing science fiction for that reason.
Mosley will do an in-booth signing (Tor, 3358) today at 2 p.m. He is also participating in the Uptown Author Stage discussion Science Fiction &
MainstreamCrossing Over, booth 4576, 1212:30 p.m.
Hilary S. Kayle
W E E K LY
Be one of the first to

discover the new book from
New York Times

bestselling author
Vaddey
Ratner
TurningTragedy into Art
MARCIA WILSON
KRISTINA SHERK
How does a person make sense of the brutalities of genocide? Can unspeakable atrocities
be transformed into something redemptive?
These are the questions Vaddey Ratner
struggled with while writing In the Shadow of
the Banyan (Simon & Schuster, July), her debut
novel, which tells the story of a family under
Pol Pots Khmer Rouge regime in Cambodia.
Ratner was five years old in 1975 when the
Khmer Rouge came to power. As a child she witnessed horror after horror as
millions of her countrymen were slaughtered in the Cambodian killing fields.
Coming out of such an experience, I knew I wanted to tell the story one
day, Ratner says. Arriving in the U.S. when she was 11, she, her mother, and
a half-sister were settled in Jefferson City, Mo. When I first came to the U.S.,
I had the blessing of a lot of very good English teachers, she says. Despite
the fact that I was just learning English, they really challenged me, from English
classics to stories that came from the Jewish Holocaust experience.
One book in particular, Elie Wiesels Night, was an inspiration. I remember there was this one scene of a child being hanged, and Wiesel saw the face
of his god in that child. That struck such a chord with me. I felt a part of the
spirit of those who died. I know some people see only death in that experience, but as a child I saw the desire to live. I wanted to capture that. Wiesels
Night gave me a language for a story that lived in me that I hadnt yet learned
to articulate.
Michael Ondaatje was another inspiration, Ratner says. I love his lyricism. I wanted to do the same thing, have the beauty of the language be
something that sustained the reader even though the story itself is set in the
context of revolution and war and violence.
The novel form came to Ratner only after she had attempted to write a
memoir, but, she says, memoirs are too focused on the writers own life. I
wanted to articulate the dreams and hopes of those whose lives were cut
short. And I wanted to do it through art. I didnt want the graphic details of
the killings. I was motivated by the quiet human endeavor to survive under
horrific circumstances. I wanted it to be as lyrical as possible.
Ratner says that after her mother read the book, she kept calling to ask if
her agent or editor or anyone else had cried when reading it. I asked her
why and she said, I cried so much when reading it and wondered whether
other people cried when reading it, and I told her, Yes, everyone cried.
In the Shadow of the Banyan was the Simon & Schuster pick for the BEA
Editors Buzz panel, discussed by v-p and executive editor Trish Todd yesterday afternoon. Today, Ratner will be participating in the Editors Buzz
Downtown Author Stage event, 1111:30 a.m., at DZ2000, in the Digital Zone.
And stop by the S&S booth (3657, 3658) to pick up a Banyan ARC.
Suzanne Mantell
49
Come to HarperCollins
Booth #3339
from 2:30 PM3:30 PM
today for the signing and
ENTER THE
CARNIVAL
First
50 guests will get a T-shirt!
www.enterthecarnival.com
50
PUBL I SHERS
W E E K LY
AUTHORS
The author, whose

Shiver trilogy has more
than 1.7 million copies in
print and whose The
Scorpio Races was named
a 2012 Michael L. Printz
Honor Book, notes that
those earlier works provided her with the tools to
write The Raven Boys. I
first wrote a draft of this
novel 11 years ago, when I
was 19, she says. It was an epic
journey with a huge, sweeping
plotand it was a total disaster. I
was only coming at the novel from
the plot angle, and I was throwing
magic in like crazy, magic that
AT THE S HOW
Debuts a New Series

Maggie Stiefvaters fans will get a
first peek at the launch installment
of her four-book series, the Raven
Cycle, today, 34 p.m., at Table 25 in
the autographing area, where
Stiefvater signs ARCs of The Raven
Boys, due from

Scholastic Press
(3439, 3440) in
September with a
150,000-copy first
printing. Mystery,
romance, and the supernatural
come together in the novel, which
introduces a boy on the hunt for a
vanished Welsh king and a girl who
has been told that if she ever kisses
her true love, he will die.
ROBERT SEVERI
Maggie
Stiefvater
Proof Positive That Booksellers Are Heroes...

WEIRD THINGS CUSTOMERS SAY IN BOOKSTORES
by Jen Campbell
Coming September 2012
Youll laugh, youll

despair for humanity.
-Neil Gaiman
We are currently accepting
submissions for inclusion.
Visit The Overlook Press
(Booth #4133)
to post your Weird Thing
on our bulletin board!
ISBN: 978-1-46830-128-1 | Price: $15.00

6 Book Counterpack
ISBN: 978-1-46830-321-6 | Price: $90.00
Contact your Penguin or Overlook Rep at
BEA for details about our show specials.
The Overlook Press
www.overlookpress.com
MEET OUR AUTHORS AT BEA!

FREE BOOKS AND FREE ARCS
Tuesday
June 5
2:00 PM
Author Autographing Area Table #17
Thursday
June 7
Kirkus Reviews
LITTLE WHITE DUCK

A CHILDHOOD IN CHINA
MAGGIE STIEFVATER, TESSA GRATTON,

and BRENNA YOVANOFF
THE CURIOSITIES
MEAGAN SPOONER
SKYLARK
A COLLECTION OF STORIES
VISIT LERNER PUBLISHING GROUP AT BOOTH #2357
for galley giveaways, free bookmarks and discussion guides,

and to browse new titles coming this Fall!
www.lernerbooks.com
didnt really mean anything. But

each of the books Ive written since
then has taught me something that
has helped my writing. With the
Shiver trilogy, I learned about integrating fantasy elements and
magic. And with The Scorpio Races,
I feel as though I found a balance
between metaphor and realism.
When Stiefvater returned to The
Raven Boys, she found that the timing was right. I feel like I have so
many stories basting in my mind,
and they come busting out when
theyre ready, she explains. I discovered this one was definitely
ready. The story itself came easily.
My biggest leap was trying to make
the novel seem effortless. I wanted
to hide all the seams and become
invisible as a writer, so that the book
would be super easy to read. That
was the challenge. But I think that
whenever a book is not a challenge,
Im telling the wrong story.
Also an accomplished artist and
musician, Stiefvater is pleased
when she can mesh all three talents.
When I was a teenager, I thought
that Id have to pick one or the
other, but the more I get into my
writing career, the more I discover I
can pull them all back into my work.
I just finished animating the book
trailer for The Raven Boys, and
doing that, I got to use my skills as a
portrait artist, which makes me
happy. I also composed music for
the trailer and performed it with my
sister. Its delightful that all my hobbies are now tax deductible!
Glad to make a return visit to
BEA, Stiefvater notes that the convention has a vibe reminiscent of an
earlier experience in her life. As a
college student, I was a competitive
bagpiper, she says. I spent many
weekends at giant Highland festivals with other Celtic musicians. It
was crowded, noisy, and fun. BEA is
the samebut with books instead of
Sally Lodge
bagpipes.
Warren
Adler
An Expensive
Experiment
12:00 PM
Lerner Publishing Group Booth #2357
Beautifully
drawn and quietly
evocative.
ANDRS VERA MARTNEZ
800-328-4929
Warren Adler has

achieved more than
most writers could
dream ofhe has sold
12 of his books to the
movies, including the
blockbuster hit The War
of the Roses. But at 84,
hes still hungry for
more. I have a tremendous need to keep writing. Im not going to go
into the wilderness
without a fight, he
declares in a firm and steady voice
that belies his octogenarian status.
A lot of guys that started out with
me in publishing novels have disappeared from the scene, he adds.
Im like a long distance runnerI

just keep at it.
Adlers 33rd book, The Serpents
Bite (Stonehouse Press, dist. by
Greenleaf Book Group, Sept.),
returns to the themes that earned
Adler the title the master of dysfunction. Set in the isolated wilds of
Yellowstone Park, an aging father,
George Temple, embarks on a nostalgic horse trek to reconcile with
his estranged adult children.
George, a wealthy man, had cut
them off financially after they
squandered millions on massive
failures.
Whats new about this book is the
experimental approach Adler has
taken to publish and market it
what he calls an expensive experiment. Adler is determined to find a
better way to promote books. To
that end, 12 years ago he established his own publishing company,
Stonehouse Press, and bought back
all his books from all his publishers
(about 20 at the time). Now hes
going even further. For the publication of The Serpents Tail he has contracted with a trio of outside companies: Media Connect (formerly
Planned Television Arts) for publicity, Verso Advertising for advertising, and BookLamp.org, an analytic
search engine that matches readers
to books.
Adler thinks it may be the first
time an author has hired such an
extensive team of outside parties.
Im still trying to figure it out, he
says. Im not sure that I have the
answer, but I sure as hell am trying.
Even here at BEA, Adler is combining the tried-and-true with the new.
He is signing galleys of The Serpents
Tooth today, at 1 p.m., at Table 15 in
the autographing area, as well as
doing an e-book signing with
Autography (DZ2235).
Adler has never been afraid of
new technologies. He calls himself
a big fan of electronic publishing
and gave one of the first talks about
the new technology at the Las Vegas
electronics show when the Sony
Reader was introduced years ago.
Then, a year and half ago, he tried a
weird experiment, as he describes
it. He published, electronically only,
five novels simultaneously with
Amazon. Although Adler describes
the result as frankly disappointing, he was pleased that the experiment received a lot of publicity.
And maybe this book will land on
the New York Times bestseller list,
something that has heretofore
eluded Adler. Asked if a quest for
the Times list might be a motivating
force for the full-court, $300,000
marketing campaign, his answer is
an emphatic no. I made plenty of
doughthats not my issue. Im
after beyond my lifetime. I would
love more and more people to read
my books and see what Im all about
and why I think my books are, well,
important. Otherwise, why write
Liz Hartman
them?
PUBL I SHERS
R.L. Stine
Horror for Adults
After giving kids goose bumps for

two decadesand continuing to do
soR.L. Stine taps into grown-up
fears in Red Rain, his second adult
hardcover horror novel (after 1995s
Superstitious). In the novel, which
Simon & Schusters Touchstone
imprint will publish in October with
an announced first printing of
150,000 copies, a travel writer
impulsively adopts two orphaned
boyswith horrific results.
I wanted to do old-fashioned horror, real horror, says Stine of the
genesis of the novel. For inspiration,
W E E K LY
he watched a trio of
films: Village of the
Damned, Island of the
Damned, and Children
of the Damned. The
three didnt have
much in common,
except they all had
really evil children in
them, he observes.
This novel is kind of a
reimagining of these
movies. I thought it would be ironic
for me to write about evil kids and
very nave adults who have no concept about how evil the kids are.
Stine, who continues to pen
Goosebumps books and other mid-
51
dle-grade novels, found

writing horror for
adults somewhat tricky.
I thought I needed a
challenge, and believe
me, it was a challenge,
he says. The kids stuff
comes naturally to me
now. When I write horror for kids, I have to
make sure that they
know its not realthat
its pure fantasy and could never
happen. Writing for adults, I have to
do exactly the opposite. It has to be
real or they wont buy it. It was fun
to turn it around in Red Rain and
have the chance to be really horrify DAN NELKEN
52
PUBL I SHERS
W E E K LY
AUTHORS
AT THE S HOW
ing. Some really ghastly things happen in this book!

The author will likely have a built-in audience for his new novel, given that
the first Goosebumps books rolled off press 20 years ago. Kids who grew up
on my books in the 1990s are now in their 20s and early 30s, Stine notes.
They show up at my book signings, which is a very nice thing. And Im on
Twitter a lot, and I hear from them all the time. The notes I get are incredible:
I would have had a miserable childhood without you, or, I wouldnt be a
librarian today if not for you. It got me thinking I should write something for
my old audience. With Red Rain, now I get to scare them all over again!
Its a good thing that Stine is a high-energy guy, given his full schedule at
BEA. Today hell sign copies of Red Rain, 11 a.m.noon, in the S&S booth
(3657). And tomorrow, 11:30 a.m.12:30 p.m., hell don his childrens author
cap to autograph copies of his very first Goosebumps hardcover release,
Goosebumps Wanted: The Haunted Mask, at Table 25 (ticketed signing). That
novel is due in July from Scholastic, which hosts a Goosebumps 20th anniverSally Lodge
sary celebration in booth 3439 tomorrow at 3 p.m.
Joy Bauer
Fit for Life
For four years, NBCs Today nutritionist, Joy Bauer, has produced a series on
the show featuring weight-loss success stories about individuals who lost 100
pounds or more and have kept the weight off. They are members of her Joy
Fit Club, and her latest bookappropriately titled The Joy Fit Clubshowcases 30 of those individuals (who now number close to 150) from all walks of
life. I picked a sampling of people from around the countrymales,
females, different ages, different backgroundsso that whoever was reading
would be able to relate to at least three or four stories, Bauer tells Show
Daily It shows you people who have overDaily.

come every obstacle, from financial constraints to serious medical scares and conditions, from time restraints to juggling
multiple jobs, as well as problematic family
abuse and dysfunction.
What makes this book special is that it
mentions a wide range of weight-loss programs that contributed to each persons
success. In addition, Bauer provides her
own diet plan, whether you want to lose
five pounds or 500 pounds, and its a cookbook, as well. We give 75 delicious recipes.
And its not diet food. We have decadent chocolate mouse, creamy rich
chicken garlic pasta, eggplant lasagnareally yummy comfort-type foods
that people like to eat, but theyre way slimmed down and healthified. And
she makes a point of noting, There are three things I would never be
against: ice cream, dark chocolate, and red wine.
Asked how BEA attendees can watch their waistlines, Bauer advises,
Dont get caught up with the liquid calories in sodas, sugary ice teas, and all
the fancy schmancy coffee drinkstheyre not worth it. They dont fill you up,
and you wind up guzzling hundreds and hundreds of calories. She adds,
Keep it simplegrilled chicken wraps or sandwiches. If you need a burger,
make it a plain burger and pile it high with lettuce and tomato, and if you
want to be extra virtuous, lose the top half of the bun. If you can find a vegetable, grab it. And definitely, definitely drink water. She also suggests allowing
yourself to have a treat, but at the end of the day so you can look forward to it.
Bauer has never been to Book Expo before. This is my eighth book and its
my first time at BEA. Im excited about walking around and talking to people,
and seeing how people are displaying their cookbooks and their diet books. I
want to sample some of their food for sure. You can get more of Bauers food
advice on Twitter and Facebook and by checking out her Web site at joybauer.com.
Bauer is signing books today, 11 a.m.noon, at the Wiley booth (3722).
Hilary S. Kayle
Theres a lot going on at Amacom this Fall...and this BEA.
January 2013 HC $24.95 978-0-8144-2015-7
Were giving out copies

of Mark Goulstons first
AMACOM bestseller,
JUST LISTEN. Limited
quantities, so get there
early to get your copy!
November 2012 HC $24.95 978-0-8144-3198-6
Check out the

BOOK TRAILER for
scenes from the race.
STOP BY TO GET YOUR OWN

FUN WHISTLE-COMPASS!
November 2012 PB $19.95 978-0-8144-3255-6
Visit us at 3831.
54
PUBL I SHERS
W E E K LY
AUTHORS
Never do today
what you can
put off
until tomorrow.
Except visit Workman
at booth #4158.
ight away well want to press into your hands

an ARC for The Art of Procrastination. As
publishers whose motto is No book before its time,

we couldnt be more pleased to share this brilliantly
funny meditation from a Stanford philosopher. Next
well want to take you on a Safariand we mean that
as literally as we can without actually putting you on
a plane. Well also want to talk demographicswere
publishing three titles that each have a target audience
of one in three adult readers. Which means that if
youre standing in line reading this ad, look to the
person on your left, then the one on your right, and
finally yourselfweve got a book youll each need.
Heres our schedule:
Melissa
Francis
Harsh Parenting
Gone Awry
Melissa Francis is no stranger to the spotlight. As a successful child actor in the
1980s, she appeared in many commercials
and television shows, becoming best
known for her stint as Cassandra Cooper
Ingalls on the beloved hit Little House on
the Prairie. Cut to adulthood, where a variety of roles in TV journalism have
led to Franciss current spot as an anchor for the Fox Business Network. But
despite all that time spent under the lights and in the public eye, only now, in
her new memoir, Diary of a Stage Mothers Daughter (Weinstein Books, Nov.),
is Francis telling the very private story of the less-than-perfect side of her
childhood.
What finally prompted Francis to tackle a memoir was Amy Chuas Battle
Hymn of the Tiger Mother, which touched off a firestorm of debate when it
was released in early 2011. I know what its like to have a mother who pushes
very hard. It made me invincible, and it broke down my sister beyond repair,
says Francis. When I saw Battle Hymn, I said to myself, this is so dangerous.
Its time for me to write my story. Once I started, the book flew from my fingers.
While Francis loved acting when she was a child and says the book is
packed with an inside look at her early career, it also shows how as she
became more successful, her sister, Tiffany, suffered under their mothers
harsh style of parenting. Francis was lavished with attention, but her sister
was increasingly neglected and eventually turned to substance abuse. The
climax of this tragic family story came in the early 1990s, when her sister was
dying of pancreatic failure at age 32 and Francis issued an ultimatum to her
motherstep up to the plate or Francis was done with their relationship. Her
mother declined. Though she remains close with her dad, Francis hasnt
seen her mother in more than 10 years.
I know what its like to have a mother

who
pushes very hard.
Melissa Francis
Tuesday, June 5
11:00 am 12:00 pm Jordan Matter, photographer and author of the
upcoming DANCERS AMONG US
1:00 2:00 pm Katie Workman, signing THE MOM 100 COOKBOOK
2:00 3:00 pm Patricia Schultz, signing 1,000 PLACES TO SEE
BEFORE YOU DIE, 2nd Edition
Wednesday, June 6
10:00 10:30 am Chris Alexander, author of the upcoming STAR
WARS ORIGAMI, on the Uptown Author Stage with Tom Angleberger,
author of The Strange Case of Origami Yoda
11:00 am 12:00 pm Chris Alexander, STAR WARS ORIGAMI,
in the booth signing posters
3:00 4:00 pm Anne Byrn, author of the upcoming
UNBELIEVABLY GLUTEN-FREE, signing cookbooks
Francis hopes that her memoir will help open peoples eyes to the different
needs of different types of children. Now I have two boys of my ownthey
were born needing different approaches, she says. Its about how to produce the most successful child.
To write has been a longtime dream for Francis, and she previously
attempted to tell her story as fiction, only to have it rejected as not authentic.
Once she began to write it as a memoir, however, it clicked, and she squeezed
in time whenever possible, including an hour every morning during hair and
makeup. Francis finds writing a joy and is working on a new project.
I would like this to be the beginning of my career as a writer, she says.
Francis is signing ARCs of Diary of a Stage Mothers Daughter today, 34
Gwenda Bond
p.m., in the Perseus Books Group booth (3604).
Frank Deford
A Sporting Career
Thursday, June 7
12:30 - 1:30 pm BRAIN QUEST Challenge, at the Downtown Stage
P.S. Dont forget the tote! And check out the Brain Quest
Minivan parked in the Crystal Palace.
workman.com
AT TH E SH OW
Award-winning journalist Frank Deford has

been covering the wide world of sports since the
1960s, most consistently for Sports Illustrated
but also for NPR, HBO, Newsweek, the National
Sports Daily (which he headed for its short but
legendary run), and the book-reading public, in
titles like The Old Ball Game and Big Bill Tilden.
His newest, Over Time: My Life as a Sportswriter
(Atlantic Monthly Press, May, 4139), is more
than a memoirits a gold mine for sports fans,
including more than 50 years of insider stories,
as well as a thumbnail history of sportswriting perfect for those dreaming of
a career like his. What it isnt, Deford tells Show Daily, is an exercise in selfscrutiny: Im a writer. A writers memoir is not so much about himself as
about the people he has known.
Those people include everyone from Bob Feller and Ted Williams to the
Selden
Edwards
As difficult as it was for Selden Edwards to write

his first novel, The Little Book, which had a
30-year trajectory of multiple rejections, being
put away, and then rewritten, his second novel,
The Lost Prince (Dutton, Aug., booth 3922) presented different kinds of challenges. Edwards
tells Show Daily, The first one is built on unfulfilled promisetheres a lot of yearning and
ambitionbut no expectations. The second one is the opposite because
everybody is saying, Okay, now what are you going to do? And theres the
nagging fear that when it comes out, people are going to say, Well, its certainly not as good as the first one, and of course theres the accusation of
being a one-trick pony.
The irony is that shortly after he finished and sold The Little Book, Edwards
realized that hed written the first book of a trilogy. So he started writing the
second book almost immediately. This time it took only three years to write.
Viewing his trilogy, Edwards remarks, It does have an organic wholesort
of like The Godfather or Star Wars. And the luxury is that it has been laid
down already, so Im really just going in and finding the story. All the unproductive thinking that I did for 30 years was really putting together this epic
tale that goes from 1897 to 1988three generations of one family.
The author has a Ph.D. in depth psychology, an approach to therapy that
focuses on the unconscious. As he was writing his first book, he was doing a lot
of research on Sigmund Freud and Carl Jung. Says Edwards, I tried to make
the first book a Freudian bookso its a Freudian story. Carl Jung is in the second book, and I tried to make it a Jungian story. I think the main concern that I
have in life is that people arent introspective enough in their own lives. There
is this rich history of the discovery of the unconscious that didnt begin with
Freud but became popularized with him and then evolved over time. I want to
tell this story so that people appreciate thattaking advantage of that history
is an obligation. Its like the unexamined life is not worth living.
Of course, there is the accusation of

being
a one-trick pony.
JOANN CARNEY
Great Expectations
OCTOBER 16, 2012
NOVEMBER 13, 2012
Selden Edwards
This is Edwardss first time at Book Expo. Im a book lover. I grew up in a

house where there was always the presence of books. This is like the Valhalla
of book fairs!
Edwards is signing ARCs today in the autographing area at Table 22,
1212:30 p.m.
Hilary S. Kayle
DAILIES 1.indd 1
55
STAND 4149B
Sports Illustrated swimsuit models and Colonel Sandersyes, that Colonel

Sanders. Deford spent just over two years working on Over Time, letting his
story marinate a little bit and jogging his memory with the help of his wife,
Carol, who has been with him since the beginning. Ive not been very good
about keeping notes, so I had to depend on my memory, he said. I would
forget things, and my wife would say, You remember such and suchdid you
put that in?
Despite his busy day job, Deford has penned some 18 books, 10 of them
novels, and doesnt see them as particularly extracurricular. Ive been writing books as long as Ive been doing anything else, he says. Its a great challenge. Its a hard thing to do! Its long! It takes a lot of work. But its very fulfilling when its finished.
But, he adds, its always an odd feeling writing a memoir. Over Time is his
second; the first, 1983s Alex: The Life of a Child, tells the story of his daughter, who died of cystic fibrosis at age eight. This is, obviously, a much happier
occasion, Deford says. Because I wrote that memoir, which was so sad and
tragic and the worst part of my life, I didnt have to dwell on that. I had
already done that. This was a much happier process, to write about the joys
of my life and the people Ive liked best.
Indeed, Deford made a conscious decision to skip the people he didnt like:
I didnt want to settle scoresits too late in the day for that. I havent got
that many scores to settle anyhow.
Deford is excited about returning to BEA, which he last attended in support of his 2010 novel, Bliss, Remembered. Its wonderful to be in a big building surrounded with all these volumes and people who love them, he says.
And its always fun to autograph. The only bad part is when you see the one
long, long autograph line and next to it is the poor author no one has come to
see. I wish we could all enjoy great success, because I know how hard it is to
write a book.
Deford is signing Over Time today at Table 16 in the autographing area, 23
Marc Schultz
p.m.
www.mppublishingusa.com
W E E K LY
MP Publishing
PUBL I SHERS
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SEPTEMBER 11, 2012

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W E E K LY
AUTHORS
Rosebud Indian Reservation when I was a child. Gudenkauf taught elementary school in Mason City and Dubuque, Iowa, and now serves as her districts Title 1 reading coordinator, working with schools to develop reading
programs for at-risk students.
Did Gudenkauf ever consider leaving teaching behind to rest on her bestseller laurels and become a full-time writer? Never. I believe education, like
writing, is a calling, she says. When I was a classroom teacher, students
readily shared with me their experiences, worries, and dreams, and I had
the honor of being their teacher. Now that I work primarily with teachers of
reading, I keep this thought before meto teach a child to read opens a world
of opportunities and unending possibilities.
You can meet HeatherGudenkaufteacher and authortoday when she
signs galleys of One Breath Away, 9:3010:30 a.m., in the autographing area,
Table 4, and tomorrow, in theHarlequin booth (3739), 1010:45 a.m.
Lucinda Dyer
AT THE S HOW
Heather
Gudenkauf
WEBER PORTRAIT DESIGN
Inspired by a Shooting
For New York Times and USA Today bestselling
author Heather Gudenkauf, writing her latest
novel, One Breath Away (Harlequin Mira, July),
required a journey to her past. During her
senior year at the University of Iowa, a former
student who had been passed over for an award
entered a classroom and killed five people
before turning the gun on himself. That shooting was an event that has always stayed with
me, says Gudenkauf, who would graduate with a degree in education and
spend the next 20 years as a teacher.
In One Breath Away, an unknown man armed with a gun walks into an elementary school during a sudden spring snowstorm. A teacher watches for a
chance to rescue the children in her care as the hidden fears and grudges of
a small town are revealed and the people of Broken Branch race to uncover
the identity of the stranger holding their children hostage. Ive loved each of
Heathers novels, says her editor, Miranda Indrigo, but One Breath Away
may be my favorite. You can sense Heathers personal experiences in this
bookher intimate knowledge of the world inside the classroom, her role as
a mother, her brush with a shooting when she was in collegeand she builds
a vivid, compelling story from these roots.
Being an educator is in Gudenkaufs blood: My great-aunt taught at a oneroom school in South Dakota, and my father was a school counselor on the
James Meek
Looks at Right and Wrong

Hes an award-winning, internationally bestselling author, but this is his first visit to BEA.
So do make James Meek feel welcome this
morning at 9:30 a.m., when he signs his forthcoming novel, The Heart Broke In, for Farrar,
Straus and Giroux in the Macmillan booth (3358).
We have book fairs in Europethe London
Book Fair and Frankfurt, notes the Londonbased author, but I always felt they were all about publishers. Writers are
not the best people to have around when publishers are trying to cut deals!
Meek has written four novelstwo of which (The Peoples Act of Love and
We Are Now Beginning Our Descent) won literary awardsand two short
story collections. The Heart Broke In, he says, is about families and betrayal
within families, but on a deeper level its about right and wrong: in a postreligious world, when people have to decide how to behave, its very much about
SARAH LEE
58
60
PUBL I SHERS
W E E K LY
AUTHORS
AT TH E SH OW
where rightness and wrongness come from. Is it inherited from your parents,
is it something you imitate, or do you have to invent it?
The authors inspiration came from thinking about the power of families.
With the economic crisis, everyone talks about government and banks. Yet
when I was in London in 2006, somehow I discovered a place called the Family
Office[a planning consortium] for superrich families. A woman there told
me, A really smart family will plan for 100 years ahead. Then I went to Lagos,
Nigeria, the fastest-growing city in the world, to see a city in the middle of a
population explosion. The city was growing because it was... just happening.
Again: family forces. So whatever kind of place you come from, you cant get
away from this thing that has nothing to do with the political choices you make.
Another catalyst for the novel is because Im a Christian atheistbut Im
not interested in works like [those of] Richard Dawkins to show me there is
no God; I need someone to show me how to behave. People who do not
believe in God are not excused from having to make moral choices, and you
are a poor novelist, or poor human being, if you dont examine what kind of a
moral framework we haveor what it means to be living, loving, and having
a family in a nonreligious world or one in which it is at least permitted not to
believe. I dont share the belief of the believers, but I do understand them
when they say, Why be good? Why have children? Some philosophers have
looked at these issues, but it hasnt trickled down to Joe Atheist.
Diane Patrick
Kevin J. Anderson
Colossal Collaboration
Little did bestselling sci-fi writer Kevin

Anderson know that when he acknowledged
the popular rock band Rush for inspiring his
first novel, Resurrection, Inc., back in 1988, hed
be collaborating with the groups percussionist
and lyricist, Neil Peart, in a novelization of one
of their CDs. The author sent copies of his first
book to Mercury Records, and a year later, a
seven-page letter from the groups drummer
showed up in his mailbox. Theyve been friends
ever since.
The writing partnership began a few years
ago. Neil began thinking up his big, epic
steampunk adventure concept for his album,
and he started corresponding with me as he was developing it, Anderson
says. We brainstormed back and forth. It was no surprise when he suggested
that we do a novel version of it. I already had the story in my head, and it was
just a very organic process that developed.
Anderson and Peart e-mailed ideassometimes 12 exchanges in a day.
Clockwork Angels (ECW Press) is a coming-of-age story about an idealistic
country boy who wants to go to the big city and gets caught up in a wildly different world. One of the big villains is the watchmaker, who wants everybody on a schedule and controls everything, Anderson says. The other bad
guy calls himself the anarchist because he thinks theres too much order
so he blows up the train and wrecks everything so that people can be free.
Our boy gets caught up in the middle of this and ends up taking adventures
all across the landscapeflying in airships and taking cargo steamers across
the ocean and going to ancient lost cities and fighting pirateseverything
that you want in a book.
With more than 100 books published, Andersons working with a bestselling musician resulted in a special kind of teamwork. We just built upon each
others idea. Hes looking at it from a musicians point of view, and Im looking at it as a science fiction writer. He made me bring in all kinds of colorful
metaphors and imagery, when as a science fiction writer I might have just
charged ahead with whatever the plot needed next.
The album Clockwork Angels comes out this month, and the book debuts
in September to coincide with Rushs album tour. In addition to traditional
distribution channels, the book will be available with the paraphernalia one
finds at every Rush concert venue.
Anderson has attended Book Expo dozens of time. You step through the
door, and its like a giant carnival! he exclaims. Every place you turn, there
are exhibitors, big publishers, small ones, and all the peripheral materials
the bookmark manufacturers and the calendar people. Its like Christmas
morning in the publishing industryall the goodies are under the tree.
Anderson will be signing samples of Clockwork Angels in the ECW booth
(2740) today, 2:303:30 p.m., and tomorrow, 1011 a.m.
Hilary S. Kayle
PUBL I SHERS
W E E K LY
Jen Lancaster
Im Really Here for the Books
JEREMY LAWSON
Today at 2 p.m., catch up with New York Times

bestselling author Jen Lancaster, who is signing Jeneration X, her sixth witty memoir, at the
Penguin booth (3921).
One might assume that since shes written
several bestsellers (memoirs Such a Pretty Fat,
Pretty in Plaid, My Fair Lazy, and her first novel,
If You Were Here) and sold over a million books,
Lancaster has been to BEA before. Yet this is
her first time here: until now, her annual tour
schedule (she writes one book per year!)
always conflicted with BEAs dates.
How is it that a woman so young has written not one but six memoirs? I
think I write them because my publisher keeps asking me! Lancaster quips.
I believe that I have such a vanilla life. But maybe I come with a different
perspective. Im always trying to improve myself. In each memoir, she says,
she focuses on a life situation to work on: Bitter Is the New Blackhaving
everything, losing everything when I got laid off, then becoming a writer;
Bright Lights, Big Asswritten at the height of the Sex and the City craze,
its my antiversion; Such a Pretty Fattrying to lose weight and learning
that my problems didnt come from my weight, they came from me acting
childish; Pretty in Plaidfans wanted to know about my youth, so I hinged it
on my fashion memories; My Fair Lazyabout my search for culture.
Opera, theater, cooking, diningI was culturing up. In Jeneration X,
Lancaster explores being a Gen X-er who finally decides to grow upsort of.
Lancasters first book, Bitter Is the New Black, was born from a blog she
started in 2002 because I was out of work and I was bored, and my friends
were tired of my e-mails. The more I did it, the more I felt like it was what I
should be doing. Blogging was a new medium, and I got an awful lot of attention that I probably would not get now. Lancaster admits that at the time,
because she didnt know how to write a query letter, she decided to have literary agents query me. I posted it on the Rants and Raves section of
Craigslist. Clever plan: she landed an agent with whom she had a long and
successful relationship.
Still, Lancaster spends lots of time promoting other authors bookswhich
is the real reason shes thrilled to be at BEA. Honestly, I think Ill have more
fun at BEA as a book lover than as an authormeeting all these authors that
I love and discovering new voices. Im such a fangirl when it comes to other
writers. I read 250 books a year, and Im always talking up books by other
authors. Im bringing a couple of extra suitcases to fill with books.
Whats next? Im working on memoir number seven, which will be called
the Tao of MarthaIll be spending a year trying to live by Martha Stewarts
Diane Patrick
dictates!
Courtney Sheinmel
Being a good aunt often brings sweet rewards.
For Courtney Sheinmel, it unexpectedly brought
a publishing contract from Sleeping Bear Press
for her books starring eight-year-old Stella
Batts, whose parents own a candy store in their
California suburb. I had a young niece who
complained that I never wrote anything she
could read, Sheinmel explains. The first
Stella Batts book is dedicated to her. It was initially written for a very private reason, and I
never thought it would become a book. But
then I thought, I may as well get paid for it!
Stella is the first character Sheinmel has created for younger readers, having first come on
the publishing scene in the middle-grade fiction arena. Her debut novel, My So-Called Family, was published by Simon &
Schuster in 2008 and was the culmination of a long-held dream. Writing was
the only thing I wanted to do my whole life, she says. When I had writing
classes in school, it felt like a vacation.
Sheinmel finished her studies at Barnard College in 1999 with a degree in
English and a writing concentration, but rather than pursue her passion professionally, she took a safety net detour and enrolled in law school, noting,
writing is not very lucrative. During the subsequent six years that she prac-
I had writing classes in school,

itWhen
felt like a vacation.
Courtney Sheinmel
MICHAEL DUSCHL
Writing DreamTakes Full Flight
61
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AT THE S HOW
ticed law, Sheinmel admitted that she was not very happy. So, one morning
in 2005, I woke up and decided that if I wanted to be a writer, I had to start
writing, she recalls. I got an agent, got a publisher, then quit my job and
never looked back.
Sheinmel now writes full-time in addition to making school visits and teaching writing workshops for kids through Writopia Lab, a nonprofit organization in New York City. Since Sheinmel is a New Yorker, the trek to BEA is a
familiar and convenient trip for her, and she has attended the convention for
the past several years. She especially enjoys going to her friends signings. I
love watching them in their professional element, she notes. Im so proud
of them. And theres another reason Sheinmel takes pleasure in visiting the
Javits Center in support of books and writing: Its the same place I took the
bar exam, she says. Now I really like being there for a joyful occasion.
Sheinmel will joyfully be signing copies of book two in her series, Stella
Batts: Hair Today, Gone Tomorrow (Apr.), today, 2:303 p.m., at Table 12 in the
autographing area. Then, at 3:30 p.m., she will be at the Cengage Learning/
Sleeping Bear Press booth (3548) to introduce booksellers to the third title in
Shannon Maughan
her series, Stella Batts: Pardon Me, due in July.
Patrick McDonnell
Balancing Comics and Books
Since 1994, Patrick McDonnell has created the Mutts comic strip, which has
earned him numerous awards and now appears in more than 700 newspapers in 20 countries. The strips starsEarl the dog and Mooch the cathave
also appeared in a handful of picture books. McDonnell has also written and
illustrated other childrens books, among them

Me... Jane, a portrait of a young Jane Goodall,
which is a 2012 Caldecott Honor book.
McDonnell is at BEA to promote his
September release from Little, Brown Books
for Young Readers (3632), The Monsters
Monster, the story of three diminutive rascals
Grouch, Grump, and Gloom n Doomwho
decide to build a monster thats big and bad.
Their creation turns out to be big but hardly
bad, and the sunny fellow teaches the little
monsters a lesson about being grateful. The
author will sign a print from the book today, 23
p.m., at Table 1 in the autographing area.
After Me... Jane, I wanted to do something different, so I started drawing
characters in my sketchbook, and these little monsters appeared, says
McDonnell. They werent the most vicious-looking monsters, and I wondered if they really were monsters at allor did they just think they were?
So I had them create a monster that is much bigger than they are, but is so
happy and thankful to be alive that he eventually gets under their skin. The
story is about the importance of gratitude and taking a little quiet time to
appreciate the world around us. Thats a theme that runs through my books,
and its an important message, I think.
Though Mutts preceded McDonnells childrens books, growing up he
aspired to both careers. I always wanted to do both comic strips and childrens books, he says. The comics keep me pretty busy, but I wanted to
make time to do books as well. Theyre similar in the sense that both tell stories with words and pictures, yet comics are just three pen-and-ink panels
and are quite self-contained. I enjoy the freedom I have with childrens books
and love to play with the story and art. But with both comics and picture
books, you have limited space and have to get to the heart of the story quite
quickly.
For his next book project, McDonnell notes, There are a few ideas starting
celebratory
JMICHAEL KEEL
62
Introducing striking IRRESISTIBLE enthralling witty INFATUATING CHARMING
poignant AMAZON CHILDRENS PUBLISHING poignant

ENTHRALLING masterful illuminating witty
Wednesday, June 6, 1-2pm at table #17 in the booksigning area
formerly Marshall Cavendish Childrens Books celebratory
Find out what the buzz is about at Booth #2663
SIGNING TODAY:
Susan Ee
Signing ARCs of Angelfall
Tuesday, 11:00 am 12:00 pm

Discover the lightning-paced apocalyptic
fantasy thats already a fan phenomenon.
Debby Dahl Edwardson

Signing finished copies of
My Name is Not Easy
Tuesday, 3:30 pm 4:30 pm

A National Book Award Finalist
thats been heralded as an illuminating
novel of changing perspectives.Booklist
Appearing Wednesday:
Sarah Fine, Sanctum (11 am - 12 pm) and
Katie D. Anderson, Kiss & Make Up (2 pm 3 pm).
Appearing Thursday:
Mary Tavener Holmes, The Elephant of Baghdad (10:30 am - 11:30 am)
Amazon Childrens Publishing Booth #2663

Quality books for young readers of all ages, from toddlers to teens
PUB. DATE: AUgUsT 15, 2012
978 -1- 932841- 65 - 7
TRADE PAPERBAck
$15.95
S e e u S at B o o t h # 4251
DistributeD to the traDe by Publishers GrouP West
www.brillianceaudio.com/amazonchildrenspublishing
All Amazon Childrens Publishing print books are available from Brilliance Audio and a variety of wholesalers.
To place an order with Brilliance Audio, please email customerservice@brillianceaudio.com or call (800) 648-2312.
Visit Brilliance Audio at Booth #3976.
CONFESSIONS: A MEMOIR by Jodie Rhodes Stuns the Publishing World

With Her Sizzling Expose I By Stefanie Payne I Posted on March 1, 2012
Internationally known literary agent Jodie Rhodes has stunned the publishing world with her no-holds-barred book CONFESSIONS: A MEMOIR
which, to date, has received 39 Amazon Five Star Reviews and reveals the
startling and in many ways shocking life she lived before becoming an agent.
Published on 9/16/11, it is available on Amazon, Kindle and Barnes & Noble
THE KIRKUS REVIEW CONFESSIONS: A Memoir
Literary agent Jodie Rhodes grew up in an era when women succeeded in marriage, not business. But her
parents toxic relationship, a family legacy of divorce, plus her burning desire to write, all sent Rhodes the
other way. Precocious, tenacious and pretty, she charged into the world of 1960s advertising at the age
of 20 and fairly conquered it, moving on and up like a cyclone, becoming VP Media Director of N.W. Ayer,
but smarts and drive couldnt save her from personal tragedies. A business primer with winning marketing
gambits, and a romance memoir with all the confessions readers savor.
MMD NEWSWIRE OCTOBER 24, 2011
Released in Early September 2011, Confessions: A Memoir is already being lauded by online reviewers as A startling (in its truthfulness) and compulsively readable story...[It is] told in a streamlined, literary
and wonderfully crafted voice. The writing throughout is beautiful, almost hypnotic, and adroitly-paced. You
would be hard pressed not to want to go on and on...In fact, soon after Confessions hit the literary market,
it received more than 35 Five Star Amazon Reviews.
CLARION REVIEW
Confessions: A Memoir is an illuminating look at the life of a top literary agent and the dramatized story of
her childhood, her personal and professional relationships, as well as her prior career in advertising. Fascinating, funny, and sometimes shocking, this candid page-turner reveals a woman who endured extreme
highs and lows. Those inclined to be envious of Rhodes accomplishments and lifestyle should realize that
she has suffered more than average to achieve more than average. Confessions is a valuable contribution
to the industry and will likely attract multiple readers.
Go to jodierhodesconfessions.com to discover the surprising reason Jodie wrote this memoir
and view 45 additional reviews.
To Contact Author Jodie Rhodes: Email: jrhodes1@san.rr.com and U.S. phone # 858-412-3714
EXCERPT FROM CHAPTER ONE
I was a late bloomer and by the age of 15 had come to the glum conclusion I was doomed to end up an
old maid. If anyone had told me then that Id have more men in my life than Elizabeth Taylor, I would have
assumed they were either so high on drugs that they couldnt see straight or they wanted to borrow money
from me.
There has never been an old maid in my family tree and I tried to find comfort by reminding myself
that I come from a long line of people who make disastrous marriages. Perhaps fate had decided to stop
this endless chain of misery with me, since I am literally the end of my family as my brother never married,
by turning me into a kindly albeit aging librarian whod lead children away from their own miserable families
into the wonderful world of books.
EXCERPT FROM LAST CHAPTER
When I started my agency in 1998, my chances of selling a writers book were equal to my chances of
starring in Sex and The City. I didnt know a single editor, didnt have a single writer, lived 3000 miles away
from the heart of the publishing business in New York and was in such dire financial straits that becoming
homeless was a real possibility.
During sleepless nights I envisioned the headlines: PUBLISHING WORLD STUNNED WRITERS
DEVASTATED. It has been discovered that the Jodie Rhodes Literary Agency, believed to be a legitimate
business, actually operates out of a shopping cart and its founder is a bag lady.
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overcome them.
When Povich started working at Newsweek, there were two career tracks
at the magazine (as was the case almost everywhere at the time). Men were
editors and reporters; women were secretaries, Povich explains. Women
were hired to do the fact-checking for the articles the men wrote. While
Povich and her female colleagues were already unhappy with the status quo,
Newsweeks decision in 1970 to do a feature on the womens movement added
insult to injury. They didnt have any women writers; all the writers were
men, Povich recalled. A man couldnt very well write a story about the
womens movement. On Monday, March 16, 1970, Newsweek hit newsstands
with a cover story entitled, Women in Revolt, written by Helen Dudar, a
reporter for the New York Post. It was the first time in the magazines history
that a writer not on staff had written a cover story. That same day, 46 female
Newsweek employees held a press conference to announce that they were
suing the magazine for sex discrimination. We knew publicity was the key,
Povich recalls. We were good journalists. We knew if the story got picked up,
it would totally embarrass the editors. And it did. While Povich doesnt
know how that Newsweek issue sold, the story of 46 women in revolt made an
international splash. And the rest, as they say, is history.
Today, Povich will sign galleys of The Good Girls Revolt at PublicAffairs
Claire Kirch
booth (3604), 11 a.m.noon.
AT THE S HOW
to speak to me, but I dont know which one will win yet. Right now, hes
happy to be back at BEA. As an author and cartoonist, I do my work in a vacuum, he says. Its always great to see others in the childrens book business.
Sally Lodge
Its really a very nice family.
Lynn Povich
Real-Life Mad Women
Joseph Holland
ANNA BELLE PEEVEY
If theres one character in Mad Men that journalist Lynn Povich can relate to, its Peggy Olson,
the secretary who is promoted to copywriter at
Sterling Cooper Draper Pryce just as the 1960s
womens movement is picking up steam.
There were a lot of us who were like Peggy,
Povich says. She started out as a secretary at
Newsweeks Paris bureau in 1965, before
returning to New York City in 1967 to work at
Newsweeks headquarters. During the 25 years
Povich worked at the magazine, she was a
researcher and a reporter before being named
Newsweeks first female senior editor in 1975.
It wasnt exactly an uneventful rise through the corporate ranks, though,
as Povich details in The Good Girls Revolt: How the Women of Newsweek
Sued Their Bosses and Changed the Workplace (PublicAffairs, Sept.). This
isnt simply another account about a group of feisty women suing bad bosses,
Povich hastens to tell Show Daily. Its also the story of women who were
raised in the 40s and 50s and came of age in the 60s, she says, and confronted all the things they were raised to believe, and had to reject them or
Coming Home to Harlem
Interested in Harlem history? Then stop by the Lantern Books booth (3546)
today at 1 p.m., where attorney, entrepreneur, and longtime Harlem community activist Joseph Holland will be signing copies of From Harlem with Love:
An Ivy Leaguers Inner-City Odyssey.
Billed as part memoir and part political history, the book chronicles
Hollands 30 years of community service in Harlem, which came after his
years of privilege: growing up on the campus of Virginias Hampton Institute
as the son of the colleges president; living abroad when his father, Jerome H.
Holland, was appointed U.S. ambassador to Sweden; becoming an all-Amer-
Our E-AutOgrAphing SESSiOnS:
It was important to me
to take it seriously.
Joseph Holland
ican football player at Cornell University, like
his father; and attending Harvard Law School.
But instead of climbing the corporate ladder at
the Wall Street law firm where he worked, he
chose to follow his dream of going to Harlem
where hed never livedand serving his people.
Because Holland is also a playwright, actor,
and politician (he served as New York State
housing commissioner from 1995 to 1996), The
history is seen through multiple lenses; because I had those experiences, I
was able to tell the story with some insight.
Although this is Hollands first time at BEA, its not his first book. That was
a self-published life-skills handbook called Holistic Hardware: Tools that
Build Lives, based on the highly successful community service program he
developed in the 1980s for HARKhomes, the Harlem homeless shelter he ran
for 12 years.
It took Holland a couple of years to find the right publisher for From
Harlem with Love. My agent was sending it to big publishers, but this was a
memoir and Im a relative unknown. When big houses passed on it, he
approached small independents. Lantern is a hands-on publisherMartin
Rowe, the head, called me directly, and we had a really productive conversation. Not only had he thoroughly read my manuscript but Lantern publishes
social justice titles, and even though this was a memoir, they were excited
about it. It was important to me to have a publisher take it seriously and give
it the editorial and other attention it deserved. And one of the things that
happened with Lantern is that were now talking about reissuing Holistic
Hardware.
We couldnt resist asking Holland to recommend some Harlem spots to
BEA visitors. Sylvias328 Malcolm X Blvd., near 126th Street; I went there
W E E K LY
65
when I first arrived in the 80s, and Im still going now. Its touristy, but the
other places are no longer around. For those who enjoy the traditional,
theres so much Harlem flavor in the place. Melbas300 W. 114th St. [at
Frederick Douglass Boulevard]also soul food but with more of a nouveau
flavor. Mobay17 W. 125th St., near Fifth Avenue, for Caribbean food. The
Studio Museum in Harlem144 W. 125th St., near Seventh Avenue. But my
favorite spot is Hue-Man Bookstore, 2319 Frederick Douglass Blvd., near
124th Streetit has this amazing array of cultural books and literature and a
Diane Patrick
cafe.
Leonard Goldberg
Mystery-Writing M.D.
After nearly a decades hiatus, Leonard

Goldberg, known for his bestselling Joanna
Blalock medical thrillers, is back in the writing
saddle with Patient One, the first in a new series
from Midnight Ink, featuring a trauma nurse
and an emergency room physician. Inspired by
the first Die Hard movie, in which actor Bruce
Willis scurried around crawl spaces to thwart
terrorists, the physician author tells Show Daily,
I wondered what would happen if terrorists
took over a hospital where the president or
some high-ranking dignitary was, and in the
crawl space was a physician who had at one time
been in the special forces. He adds, I wanted
people to see that there are people in the civilian worlddoctors and nurseswho sometimes are called upon to do things
outside their realm, but they do it and function in a heroic capacity that
equals in every way the heroics they do in medicine.
One of the biggest changes for Goldberg, whose previous books feature a
female forensic pathologist, was the timing within the story. Goldberg
explains, In my last nine novels, the protagonist takes a Sherlock Holmes
VISIT US AT
BOOTH 4345
M
I
D
P
O
I
N
T
www.midpointtrade.com
DENNIS TRANTHAM
PUBL I SHERS
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AT TH E SH OW
In-Booth Signings & Giveaways
Come visit us at booth 3358!

Tuesday, June 5th
9:00 am
Galley Giveaway
Privacy, Garret Keizer (Picador)

9:30 am
In-Booth Signing
James meek,
The Heart Broke In (Farrar, Straus and Giroux)
10:00 am Galley Giveaway
The Beautiful Mystery,
Louise Penny (Minotaur Books)
11:00 am Galley Giveaways
Wake, Amanda Hocking, (St. Martins Griffin)
Memoirs of an Imaginary Friend,
Matthew Dicks (Macmillan Audio) (Advance Listening Copy)
11:30 am In-Booth Signing
Gennifer albin, Crewel
(Farrar, Straus and Giroux Books for Young Readers)
2:00 pm
In-Booth Signing
Walter mosley,
The Gift of Fire/On the Head of a Pin (Tor)
Galley Giveaways
Free Market Revolution, Yaron Brook

and Don Watkins, (Palgrave Macmillan)
Eve and Adam, Michael Grant and
Katherine Applegate (Feiwel & Friends)
3:00 pm
Galley Giveaways
An Echo Through the Snow,

Andrea Thalasinos (Forge)
Winter Journal, Paul Auster (Henry Holt)
3:30 pm
In-Booth Signing
4:00 pm
Galley Giveaways
PHiliP C. steaD AND erin e. steaD

Bear Has a Story to Tell (Roaring Brook Press)
Memoirs of An Imaginary Friend,

Matthew Dicks (St. Martins Press)
Spring Fever, Mary Kay Andrews
(St. Martins Press) (Finished Book)
4:30 pm
In-Booth Event
kitty kelley, Capturing Camelot
(Thomas Dunne Books)
Visit Macmillans BEA Catalog on Edelweiss

to view and download select fall titles.
www.macmillanbeapreview.com
Titles will only be available June 5 13 for download.
Must enter promo code BEA2013.
Please note: Only a limited quantity of galleys are available for signings and giveaways, and will be
distributed on a first-come, first-serve basis. Author signings will last thirty minutes (or until galleys run out).
approach to solving murders, and they take place over a series of days or
weeks. This novel takes place in the course of seven hours, so it moves with
the speed of light. It never stops because obviously a lot of things have to happen in seven hours.
Asked how his medical background fuels his writingGoldberg says he is
the only physician in the country, and perhaps in the world, who is board certified in three specialties: internal medicine, hematology, and rheumatologyhe points out that as a past full-time faculty member at UCLAs medical
school, he published more than 100 papers in peer-reviewed journals. He
notes that the structure for a scientific article, which presents a dilemma
and then a methodology for researching and solving the problem, is similar to
the structure of a medical thriller. Although Goldberg has pulled back from
his medical practice, his background makes him an ideal medical expert for
medical malpractice cases, and he is often called upon to testify in court. But
hes trying to spend more time writing. He tells Show Daily, Theres a wonderful quote that is attributed to Anton Chekhov, who was also both a writer
and physician: Medicine is my lawful wife, and literature is my mistress.
When I get fed up with one, I spend the night with the other. I often remember that. It keeps me busy and I like that.
This is the authors first appearance at Book Expo. I know a lot about it,
but have never been, he says. Its going to be funI like to immerse myself
in the literary world.
Goldberg will be signing books today in the autographing area, 10:3011:30
a.m., at Table 11.
Hilary S. Kayle
Lee Woodruff
The Power of the Human Spirit

A chance phone call inspired Lee Woodruff, a
contributor to CBS This Morning, to write her
first novel. The author, with her journalist husband, Bob, had written the bestselling In an
Instant, which chronicles the familys path to
recovery in the aftermath of Bobs traumatic
brain injury in Iraq. Since then, Lee has
become the go-to person for brain injury information, which is why a friend called about an
accident in which a 17-year-old drove a car into
a young child riding his bike. The child subsequently recovered from a brain injury. What
struck me was the randomness of the act,
Woodruff tells Show Daily. That one in an
instant moment is probably why it hit home,
because my moment was when I picked up the phone and got the news about
Bob. And as a mother I wound up thinking, God, this could have so easily
happened to my 17-year-old son. And look at all of those lives that were
affected by that one moment.
In Woodruffs novel, Those We Love Most (Voice, Sept.), a teenage boy
thinks hes driving down an empty street, and a mother, distracted by a text
message on her phone, neglects to watch her bike-riding child. Then disaster strikes.
Loss is not the end. Its merely an

indication
to change.
Lee Woodruff
Like many writers, Woodruff pulled things from her own life to enrich her
story. Her father, for example, suffers from dementia, and in the book the
main characters father has a stroke. The author explains, Watching my
mother care for my dad gave me some insights into what that must be like
to see a loved one in their sunset years really diminished by something like a
stroke or dementia. And of course, seeing how her own family and friends
responded to her husbands predicament, and how he recovered himself,
fueled the underlying spirit of Woodruffs book.
Someone once told me, or I read somewhere, that loss is not the end. Its
merely an indication to change. And thats the theme of this book. We all are
going to lose somethingones job, a breast, whatever it is. Were all going to
have to deal with that at some point in our lives, Woodruff says. What Ive
seen as an advocate for veterans and as a wife who went through something
bad is that human beings are built to survive. Most of us are capable of resilience in pretty incredible ways.
This is Woodruffs first experience at Book Expo. Its going to be like being
PW BEA show daily 6_5_12.indd 1
5/23/12 11:39 AM
BOOK EXPO 2012
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68
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AUTHORS
I was very much a child of the

cold
war.
AT THE S HOW
Justin Cronin
in a candy store, she says. For some people its makeup; for others its technology. For me its booksmy dream come true! I just want to go and stare
over the counter. Im going to feel like the kid in kindergarten at the big kids
school.
The author is signing copies of the book today at 3 p.m. in the autographing
area at Table 19.
Hilary S. Kayle
Justin Cronin
All in the Family
JULIE SOEFER
Even though Justin Cronin writes about

vampires wreaking havoc in a postapocalyptic world, what hes really interested in, he
says, is exploring human relationships. The
Passage, a 2010 release that was one of the
most talked-about books at that years BEA,
is very much a novel about people in a familial structure, as groups of humans fleeing
the vampires whove taken over band
together into communities and attempt to
recreate some semblance of normal life for
their families. Cronin is particularly interested in how relationships between parents
and their children evolve in such a setting
because, he explains, If you are writing any
book about the end of the world, what you
are really writing about is whats worth saving about it.
It should come as no surprise that children often take center stage in

Cronins trilogy. After all, the story line of the trilogy was conceptualized
during a series of after-school conversations between Cronin and his
daughter, now a teenager, who was eight years old at the time. We were
playing a game which if it had a name, would have been called lets plan a
novel, Cronin recalls. We were just having a good time together, but as we
did this every day, a really, really great story emerged. One character
[Alicia] had to have red hair because my daughter is a redhead.
The Passage, The Twelve, and the third novel in the trilogy, which has a
working title of City of Mirrors, remind Cronin of the kinds of books he
enjoyed when he was his daughters age. I was very much a child of the cold
war, notes Cronin, who is turning 50 this year. And I grew up on a steady
diet of science fiction, especially apocalyptic and postapocalyptic fiction.
Such literature, Cronin contends, has a long and proud tradition in the literary canon, going all the way back to the biblical account of Adam and Eve
being expelled from the Garden of Eden.
Its a way to grapple with the temporary nature of human life, the fragility of the human species, Cronin says, referring to the biblical story of
Noahs ark as Gods do-over, when one family survived the great flood.
Its a way of saying that family bonds strengthen the survivability of the
species.
Cronin will be signing galley copies of The Twelve at the Random House
booth (3940) today, 11 a.m.noon. The opening chapters of The Twelve return
readers to the year zero and reset the terms of the story, Cronin says, providing readers with information they werent given in The Passage, thus taking the narrative in a different direction. While Cronin admits that the title
could refer to the original 12 convicts who became virals in The Passage, he
insists that there are multiple meanings to that number. Its a heavy,
freighted word in the trilogy, Cronin declares.
Claire Kirch
Come Meet Our Authors!

Tuesday
Wednesday
2:00 pm3:00 pm
11:00 am12:00 pm
Mike isabella
Mike isabellas
Crazy Good italian
Da Capo lifelong books
Grab a tasty treat served up by Top Chef

All-Stars Runner-Up Mike Isabella, chef/owner
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september
2:00 pm3:00 pm
buDDy Guy
When i left Home
MeGHan McCain and

MiCHael ian blaCk
america, you sexy bitch
Da Capo Press
Meet the man that Eric Clapton calls

the greatest blues guitarist of all time.
[A] must-read autobiography.
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available
Da Capo
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4:00 pm5:00 pm
anDreW sHaffer
fifty shames
of earl Grey
Da Capo Press
Da Capo Press
Meghan McCain is a columnist for the

Daily Beast and MSNBC contributor.
Meet Andrew Shaffer, who will sign advance

reading copies of his wicked, forthcoming
parodyFifty Shames of Earl Grey.
Michael Ian Black is a stand-up comedian

and New York Times bestselling author.
august
June
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Booth #3604
Da Capo Press and Da Capo lifelong books are members of the Perseus Books Group
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PUBL I SHERS
W E E K LY
A Chat with Ruth Rendell

Tuesday, June 5
BOOTH #3239
9:15
9:45
10:30
Big Red Bag Giveaway*

Book GiveawayLikeable Social Media, Dave Kerpen
11:00
Carmine Gallo,
The Apple Experience
Author Signing
11:30, 12:30, 1:30 Big Red Bag Giveaway*
2:00
Drs. Rick Kirschner & Rick Brinkman,

Dealing with People You Cant Stand
Author Signing
2:15
Book Giveaway How To Find a Job on LinkedIn,

Facebook, Twitter, and Google +, Brad Schepp
3:00, 4:00 Big Red Bag Giveaway*
Wednesday, June 6
9:15, 10:30 Big Red Bag Giveaway*
11:00 Scott Goodson,
Uprising
Author Signing
12:00
1:00
1:30
2:00

Book GiveawayComic-Con and the Business
of Pop Culture, Rob Salkowitz
Joshua Brown,
Backstage Wall Street
Author Signing
3:00
3:30

Book Giveaway
A Sail of Two Idiots, Renee Petrillo
Thursday, June 7
9:15
9:45
10:30

Book GiveawayRunning
the Gauntlet, Jeff Hayzlett
*While supplies last.
Ruth Rendell has been

called the best mystery writer in the
English-speaking
world (Time), and her
nearly 70 works of fiction include the popular Inspector Wexford
series. Known for contemporary crime stories set in her native
England, she has won
nearly every award for
mystery writers, including three
Edgars. She also writes under the
pseudonym Barbara Vine.
As a life peer she attends the
House of Lords as Baroness Rendell
of Babergh for the Labour Party
after putting in several hours of
solid writing, she tells Show Daily.
Her latest book is The St. Zita
Society (Scribner, Aug.).
Rendell is making one of her rare
visits to BEA and will be signing
copies of The St. Zita Society in the
Simon & Schuster booth (3657, 3658)
today, 3:304:30 p.m.
The St. Zita Society presents a cast

of characters described as upstairs/
downstairs relationships set to
combust. What is the genesis for
this story line?
As with most of my work, an idea
came to me out of the blue for St.
Zita. There is a poor, disturbed,
superstitious man who believes a
god lives in his cellphone. It is his
personal god, a supernatural being
who advises him and commands
him. Once Id got that idea, I had to
have a setting for him, and the next
step was to make him a servantin
his case, a gardeneramong the
sort of people who are servants
today. These are the modern kind
of servantsnannies, au pairs,
driversand quite different types
from what were customary in the
past. That was the genesis and from
this the characters grew. I
designed, I hope, a recognizably
contemporary setting and a multinational cosmopolitan group of
people, but not one of them the
kind of true aristocrat who might
have lived 30 or 40 years before.
You have won numerous industry
awards. Does that make the writing
process harder or easier?
I have had quite a lot of prizes, but I
dont think it makes any difference
to the ease or difficulty to the writing process. I never find writing
easy. I suppose I think that if I did, it
wouldnt be any good. Ive long got
into the habit of reading every sentence Ive written and considering
whether it needs redoing or starting again. I dont like slapdash
careless prose, and if I saw myself
doing it, I would give up writing
altogether. This doesnt mean I
think Ive succeeded in doing it
well. Its just that I do

the best I can.
As a Labour peer, you
visit the House of Lords
daily. When do you find
time to write?
I am a very early riser,
5:306 a.m. But I dont
start writing before
about 8:30 a.m. I do at
least half an hours
workout before shower,
dressing, and the little bit of breakfast I eat. Im not much of an eater. I
write for about three hours, read it
over, then save it on a memory
stick, which I carry with me wherever I next go. That will probably be
to the House of Lords, which starts
at 2:30 p.m. If I want to go in for oral
questionswe have four each day
or if I have an oral question tabled
for the minister to answer, I get into
the chamber by about 2:20 p.m. If
we are whipped, I am expected to
stay in the House probably until 7:30
p.m., but it may not go on so long. I
may attend a committee meeting or
read in the library or have tea with
a friend or go to my tiny office to do
my e-mails or look up something on
the Internet.
JERRY BAUER
70
Whats the secret to writing a good

mystery story?
One of the secrets for me personally is withholding. By that I mean
keep a secret or several secrets for
a long while. Dont reveal everything in the first chapter. In judging
other peoples work, particularly
short stories, I have noticed how
novice writers tell the readers
everything about their characters
in the first paragraphs, disclose
their motives, reveal their recent
activities and their future intentions. Best to keep a lot of this stuff
dark, make the reader wonder and
speculate, and leave disclosure
until near the end. Creating suspense is very important, but in a
quiet, discreet way. There shouldnt
be too many bursts of drama
because each one will be less effective than the previous one.
Any thoughts on the continued
importance of reading and literacy
in modern society?
I do a lot of work promoting literacy. We have seven million people
in [England] who, as adults, cant
read. I have written one little
novella, The Thief, for the Quick
Reads series that is designed for
grownups who have just learned to
read. They have words of one or two
syllables, short sentences, and
short paragraphs. I have just written a short book, Archie and Archie,
about the cats and dogs who live in
my street for grown-up new readers to read to their children. I hope
Karen Jones
they help people.

APA
APALIFETOOLS
LIFETOOLS
BOOTH
##
2340
BOOTH
2340
Resources
forfor
Self-Knowledge
and
Better
Living
Resources
Self-Knowledge
and
Better
Living
The
Forgiving
Life
The
Forgiving
Life
Succeeding
With
Adult
ADHD
Succeeding
With
Adult
ADHD
List:List:
$19.95
| ISBN
978-1-4338-1091-6
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A Pathway
to to
Overcoming
Resentment
A Pathway
Overcoming
Resentment
and
Creating
a Legacy
of of
Love
and
Creating
a Legacy
Love
Robert
D. D.
Enright,
PhD
Robert
Enright,
PhD
2012.
371371
pages.
Hardcover.
2012.
pages.
Hardcover.
Daily
Strategies
to to
Help
You
Achieve
Daily
Strategies
Help
You
Achieve
Your
Goals
and
Manage
Your
Life
Your
Goals
and
Manage
Your
Life
Abigail
Levrini,
PhD,
and
Frances
Prevatt,
PhD
Abigail
Levrini,
PhD,
and
Frances
Prevatt,
PhD
2012.
299299
pages.
Paperback.
2012.
pages.
Paperback.
VisitVisit
us online
to watch
a video
interview
withwith
the the
author!
us online
to watch
a video
interview
author!
APA
APASTYLE
STYLE
Publication
Manual
ofof
the
Publication
Manual
the

American
Psychological
Association
American
Psychological
Association
SIXTH
EDITION
SIXTH
EDITION
2010.
272272
pages.
2010.
pages.
Paperback:
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| ISBN
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Reporting
Research
in in
Psychology
Reporting
Research
Psychology
Displaying
Your
Findings
Displaying
Your
Findings
A Practical
Guide
forfor
Creating
Figures,
Posters,
A Practical
Guide
Creating
Figures,
Posters,
and
Presentations
and
Presentations
SIXTH
EDITION
SIXTH
EDITION
Adelheid
A. A.
M.M.
Nicol
and
Penny
M.M.
Pexman
Adelheid
Nicol
and
Penny
Pexman
2010.
191191
pages.
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pages.
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| ISBN
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Presenting
Your
Findings
Presenting
Your
Findings
How
to to
Meet
Journal
Article
Reporting
Standards
How
Meet
Journal
Article
Reporting
Standards
Harris
Cooper
Harris
Cooper
2011.
137137
pages.
Paperback.
2011.
pages.
Paperback.
A Practical
Guide
forfor
Creating
Tables
A Practical
Guide
Creating
Tables
SIXTH
EDITION
SIXTH
EDITION
Adelheid
A. A.
M.M.
Nicol
and
Penny
M.M.
Pexman
Adelheid
Nicol
and
Penny
Pexman
2010.
171171
pages.
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| ISBN
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| ISBN
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Self-Help
Books
forfor
Kids
and
thethe
Adults
in in
Their
Lives
Self-Help
Books
Kids
and
Adults
Their
Lives
Putting
onon
the
Brakes
Putting
the
Brakes
Understanding
and
Taking
Control
Understanding
and
Taking
Control
of of
Your
ADD
or or
ADHD
Your
ADD
ADHD
THIRD
EDITION
THIRD
EDITION
Patricia
O.O.
Quinn,
MD,
and
Judith
M.M.
Stern,
MA
Patricia
Quinn,
MD,
and
Judith
Stern,
MA
112112
pages.
7" x7"9".
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How
to to
Make
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School
and
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and
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Blythe
Grossberg,
PsyD
Blythe
Grossberg,
PsyD
128128
pages.
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Max
Archer,
Kid
Detective
Max
Archer,
Kid
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AD/HD
and
the
College
Student
AD/HD
and
the
College
Student
The
Everything
Guide
to to
The
Everything
Guide
Your
Most
Urgent
Questions
Your
Most
Urgent
Questions
Patricia
O.O.
Quinn,
MD
Patricia
Quinn,
MD
196196
pages.
5"5"
x 8".
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x 8".
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The
Case
of of
thethe
Recurring
Stomachaches
The
Case
Recurring
Stomachaches
Howard
J. Bennett,
MD
Howard
J. Bennett,
MD
Illustrated
byby
Spike
Gerrell
Illustrated
Spike
Gerrell
48 48
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Full-color
illustrations.
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6-10.
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6-10.
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Bens
Flying
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Aspergers
Rules!
Aspergers
Rules!
Silence
Silence
Inger
Maier,
PhD
Inger
Maier,
PhD
Illustrated
byby
Maria
Bogade
Illustrated
Maria
Bogade
32 32
pages.
10"10"
x 10".
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illustrations.
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pages.
x 10".
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SALES
REPRESENTATIVE
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SPECIAL:
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REPRESENTATIVE
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SPECIAL:
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Free
Freight
onon
orders
placed
at at
APAs
booth
(certain
exclusions
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see
APA
staff
forfor
details).
45%,
Free
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orders
placed
APAs
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(certain
exclusions
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see
APA
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details).
www.apa.org/pubs
www.apa.org/pubs
72
PUBL I SHERS
W E E K LY
Personal Insights
From Ches Widow
Revealing a personal story left
untold for decades, Che Guevaras
widow, Aleida March, has broken
her silence with the new memoir
Remembering Che, the lead title
from Ocean Press. While March
will not be at BEA because she cannot enter the United States, her
publisher will have
advance reader copies
available in the
Consortium aisle (3910).
There will also be a blad
with examples of the
100 photographs from
the familys photo
albums that are
included in the book.
It took many years of
gentle persuasion for
Aleida, a very private
person, to become convinced to write her memoir, and
she found the process extremely
difficult and painful, says Deborah
Shnookal, Ocean Press publisher
and cofounder, who will be at the
show. Aleidas story reveals an
entirely unknown side of Che
Guevara, as a loving husband and
devoted father.
Remembering Che pulls back the
curtain on lesser-known chapters
of the revolutionarys life, including
Marchs part in this story. The
author grew up as the youngest in a
poor family in rural Cuba and
became a member of the underground movement against the
Batista dictatorship while training
to be a teacher. She met Guevara in
1958 on an assignment as a courier
to the Escambray Mountains, only

to have their time together cut
short by his death in Bolivia in 1967.
Now in her 70s, March lives in
Havana with four children and
numerous grandchildren.
Guevaras public life as a political revolutionary is already a wellknown story, due in no
small part to the efforts
of the Che Guevara
Studies Center in
Havanawhere March
currently serves as
directorwhich has
previously partnered
with Ocean Press to
publish Guevaras writing. There have been
two different film adaptations of Guevaras
story in the past
decade. Walter Salles directed
2004s The Motorcycle Diaries,
based on Guevaras journals, and
in 2008 Steven Soderberghs twopart biopic, Che, was released. To
coincide with the Soderbergh film,
Ocean Press released a tie-in edition, Che: The Diaries of Ernesto
Che Guevara, which collected
journal entries, letters, and
speeches used as inspiration for
the film, and included commentary from the director and star,
Benicio del Toro. Shnookal notes
that the publisher is deeply committed to preserving Guevaras
legacy and proud of its role in the
task of publishing and maintaining
the integrity of Ches work.
Gwenda Bond
The Tao of Publishing

If youre interested in
mism in the future of
learning more about
the industry, based on
recent trends in pubher own practical
lishing from a spiritual
spirituality. The book
perspective, you might
industry is going
want to head over to
strong, she says.
Wicker Park Presss
People still like to read
booth, 4488, 11:30 p.m.,
books.
today. Radio personalMaas Backman
ity and intuitive life
intends to emphasize to
coach Jillian Maas
publishers and bookBackman, the author of
sellers during her broadBeyond the Pews:
cast the three life lesLife coach Jillian Maas
Breaking with Tradition
sons she explores in
Backman.
and Letting Go of
Beyond the Pews, which
Religious Lockdown, will do a live
she describes as an interactive
broadcast from there of her talk
autobiography, a blend of personal
radio show, Change Already, Your
stories and the lessons about life
Future, Your Choice. Her guest will be
and intuition that shes learned
Eric Miller, publisher of Wicker Park
along the way.
Press, a Chicago company that has
Copies of Beyond the Pews will be
specialized for the past decade in
handed out to booksellers at the
publishing titles of regional interest.
booth, as will copies of Nonnas Book
Even before talking about recent
of Mysteries by Mary Osborne, a
trends in publishing with Miller,
Lake Street Press backlist title.
Claire Kirch
Maas Backman expresses opti-
Pages to Pixels.
Enhanced eBooks are changing as the publishing industry is presented multi opportunities in a
multi connected world. We are uniting the worlds of publishing, content and technology by taking
multi-touch into digital storytelling to deepen the experience. As more people consume pages
in pixels, we can integrate interactivity, connectivity, socialization and video into a transformative
narrative with rich, relevant content. Our experienced team has been pioneering in digital publishing
and we want to take your digital strategy to the next level. Lets get in touchMulti-touch!
Contact us at Digital@BemisBalkind.com
Visit us at www.BemisBalkind.com
LA 323.965.4800
NY 212.965.0099
The iOS and iBooks are registered trademarks of Apple Inc. 2010 Google Inc. All rights reserved. The Android logo is a trademark of Google Inc. Availability of Google applications, services, and features may vary by country, carrier, phone model, and manufacturer.
Microsoft and Windows are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. 2009 Barnes & Noble, Inc. All rights reserved. nook and the nook logo are trademarks of Barnes & Noble, Inc. or its affiliates. Patent pending.
The Amazon Kindle logo is a trademark of Amazon.com, Inc. or its affiliates. HTML5 logo by World Wide Web Consortium W3C. 2012 Bemis Balkind, LLC. All rights reserved.
BEA PUBLISHERS WEEKLY - TABLOID BLEED

LIVE: 10 X 14
TRIM: 10.875 X 15
BEMIIA000
05/18/12
BEMIS BALKIND
BEA PUBLISHERS WEEKLY AD BEMIS BALKIND ROUND 04
FM
74
PUBL I SHERS
W E E K LY
Transaction Transitions at 50
For its golden anniverpus in Piscataway, N.J. It
sary, Transaction
has remained an indePublishers finds itself
pendent, private enterfacing a time of transiprise on the Rutgers
tion after the death in
campus ever since,
March of its founder,
expanding into books
Irving Louis Horowitz.
and publishing social sciMary Curtis, who has
ence heavy hitters
been company presiincluding Peter Drucker,
dent since 1997, says
Milton Friedman, Arthur
that world-renowned
Schlesinger Jr., and
sociologist Horowitz
W.E.B. Du Bois.
Transactions tradey title.
(her husband) was the
After selling its journals
guiding light for the company,
in 2007, Transaction is now devoted
which is known as the publisher of
solely to book publishing, releasing
record in the social sciences. Now
about 100 titles a year. Two-thirds of
the publisher is poised to maintain
the books are original material,
its place within the social science
and the rest are classic books reisfield and is actively looking for a
sued with new introductions.
new executive editor to lead the
While Transaction aims to maincompany into the future.
tain its academic expertise, Curtis
Transaction has a long history
says it looks to continue to publish
and a strong backlist on which to
books with great general interest:
build. A Ford Foundation grant in
she says the current list featured at
1962 created what soon became
BEA is the most tradey yet. Among
Transaction, a journal to be a
the new titles are Con Game:
Scientific American for the social
Bernard Madoff and His Victims by
sciences, and a publications diviLionel S. Lewis, The Executioners
sion, which moved from
Men: Los Zetas, Rogue Soldiers,
Washington University in St. Louis
Criminal Entrepreneurs, and the
to Rutgers University in 1969, when
Shadow State They Created by
Horowitz was asked to head up the
George W. Grayson and Samuel
sociology department on the camLogan on the powerful Mexican car-
tel; and Marriage

Matters: Perspectives on
the Private and Public Importance of
Marriage by Janice Shaw Crouse;
written by the syndicated columnist,
it tackles the very timely topic of
marriage.
To commemorate its golden anniversary, Transaction has produced
a special catalogue with classic
books spanning its 50 years.

Aside from giving away totes and
pens in its booth (4210), Transaction
is holding a drawing for a Nook
Color and a $50 Barnes & Noble gift
card. Each day at 2 p.m., Transaction
will raffle off copies of A New York
Memoir by Richard Goodman, who
has a 30-year history with the city.
Bridget Kinsella
For Every Purpose There Is a Timer

Thanks to a timed-reading homework assignment for her daughter,
Maureen Farinella came up with a
unique device: a bookmark with a
specially designed digital timer
that keeps track of how much time
is spent reading. Launched to great
success seven years ago at Book
Expo in Chicago, that product
inspired another device two years
agoa bookmark timer with a
light and now Farinella, inventor
and CEO of Mark-My-Time, is
launching a new product at BEA.
Farinella tells Show Daily. The
Mark-My-Time digital e-reader
light has a time-of-day clock on one
side with a count-up cumulative
timer that will store up to 100 hours
of reading minutes, and a countdown timer with an alarm, and on
the other side a light that swivels

down over the page.
With a million dollars in sales
annually, the companys products
have crossed over from the student
market, Farinella notes. We get
e-mails from adults saying that they
picked up the digital bookmark so
that they could read on a break at
work and set the timer so that they
knew when to go back in. Weve had
some toastmasters use it because
they can put the timer and light on
their podiums while theyre giving
speeches.
Booksellers who place BEA orders
that include the latest Mark-MyTime product will get a free digital
e-reader light at its booth (4646).
There are only 1,000 samples, so first
come, first served. Hilary S. Kayle
B
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a
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Automated online eBook
creation from InDesign or
Quark files in minutes
www.easypress.com
Visit us in Digital Zone
(DZ 2215) at Book Expo America

to talk about our exciting
online eBook solutions
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PUBL I SHERS
publishing
Booth 4076
Stop by for giveaways and signings!
W E E K LY
Life After Mars
Tracy K. Smith wasnt

tions. Within six weeks
on Graywolf Presss
of the books release last
original list of authors
spring, it had received a
to bring to Book Expo
full-page review in the
this year. After all,
New Yorker, complete
Smiths collection of
with a line drawing of
poems, Life on Mars,
Smiths head; a full-page
was released in May
review in the New York
2011. And as anyone
Times Book Review; and
Smiths Pulitzer is her BEA
attending BEA will tell
another, shorter review
ticket.
you, a book published
in a weekday edition of
last year is ancient history here in
the New York Times. Life on Mars
the halls of Javits, where everybody
was also included in a number of
is focused on whats coming down
consumer and trade media yearthe publishing pipeline.
end lists of the most noteworthy
April 16 changed all that for Smith,
books of 2011.
and for Graywolf. On that day,
It was receiving the kind of
Smith, a Princeton University proattention that would lead to such a
fessor who teaches creative writing,
prize, Shotts says of the book, and
was awarded the 2012 Pulitzer Prize
discloses that although hes worked
for poetry for Life on Marswhich
with plenty of Pulitzer Prizewinearned her a ticket to BEA from her
ning authors, hes never before
home in Brooklyn.
edited a book that actually won a
According to Graywolf editor Jeff
Pulitzer, so he felt really good when
Shotts, the honora first for Graywolf,
the announcement was made.
although poet Elizabeth Alexander
Life on Mars has gone into its
was a finalist for a 2006 Pulitzer
fourth print run, of 10,000 copies, so
Prizewas not wholly unexpected.
that there are a total of 17,000 copWhile Smiths first two collections
ies in print. Shotts is confident that
from Graywolf, Duende and The
with the attention accorded it by
Bodys Question, sold 2,300 copies
the Pulitzer Prize, Life on Mars is
eachwhichShotts called solid
going to sell out within two years,
salesLife on Mars had sold 7,000
necessitating a fifth trip to the
copies before the announcement of
printer for a collection that Shotts
Smiths Pulitzer win. Thats achievhopes will resonate with readers
ing bestseller status for a collection
for a long time.
of poetry from a literary press.
Smith is signing copies of Life on
Her profile was rising, Shotts
Mars at Graywolfs booth, 3463,
recalls. We had high expectatoday, 1011 a.m.
Claire Kirch
TINA CHANG
76
B. V. Larson,
Technomancer
(Tues. 9:00 a.m.)
When Quentin Draith wakes up in
a sanatorium with amnesia, his
investigation into his past makes him
a murder suspect and exposes his
identity as part of a supernaturally
talented group.
47North
David Hewson,
Carnival for the Dead
(Tues. 10:30 a.m.)
The Byzantine, dreamlike city of Venice
comes vividly to life in the deftly plotted
Carnival of the Dead, a mystery exploring
the dark, dangerous days of Carnival,
when nothing is quite what it seems.
Thomas & Mercer
Frederick Dillen,
Fool
(Tues. 1:00 p.m.)
In Frederick Dillens comic novel, a
foolish and self-absorbed Barnaby
Griswold has to lose it allmoney,
homes, and familybefore he gets
a shot at becoming the unlikely hero
of his own life.
Nancy Pearls Book Lust Rediscoveries
Alexis Harrington,
Home by Morning
(Tues. 4:00 p.m)
Set against the backdrop of World War
I and the epidemic of 1918, Home by
Morning is a compelling story of betrayal,
heartbreak, and redemption. Special
BEA edition, with a bonus three chapter
teaser of Home by Nightfall!
Montlake Romance
amazon.com/amazonpublishing
Four Agreements Celebrates 15

When Amber-Allen Publishing
released Don Miguel Ruizs The
Four Agreements in 1997, the editors never imagined that the book
would become a classic of the personal growth genre, championed by
Oprah Winfrey, and go on to sell 5.2
million copies. An illustrated 15thanniversary commemorative edition is now available.
Janet Mills, founder and president of Amber-Allen (distributed by
Hay House) in San Rafael, Calif.,
first met Ruiz after a mutual friend
suggested she sign up for one of the
Toltec masters Power Journeys
near the pyramids around
Teotihuacn, Mexico. Mills and
Ruiz quickly became friends, and
not long afterward she decided to
publish the authors first book.
Although English is my second
language, Ruiz says, I can speak
and write in that language. I dictated The Four Agreements to
Janetin Englishand she edited
it for me perfectly. The book is now
available in 15 languages in 30
countries.
Mills laughs when she thinks
about the first printing of The Four
Agreements, which was only 6,500
copies. The book sold steadily over
the next couple of years, primarily
through word of mouth, and through

April 2000 had gone through nine
printings with total sales of 125,000
copies. But when Ellen DeGeneres
happened to mention it on the
Oprah Winfrey Show, the talk show
queen became a fan of The Four
Agreements and
publicized it in
the premier issue
of O, the Oprah
Magazine in May
2000. Ruizs book
soared to #1 on
the New York
Times bestseller
list. By the end of
2000 we had
printed almost a million copies in
19 printings, Mills says.
To celebrate the 15th anniversary
of The Four Agreements, last fall
Amber-Allen published a four-color
gatefold paperback edition illustrated throughout with original artwork by Nicholas Wilton. When
asked why his book has attracted so
many fans all over the world, Ruiz,
who now lives in California, says,
The Four Agreements are a way of
life based on wisdom rather than
common sense. Theyre so simple
they resonate with every human
Wendy Werris
being.
78
PUBL I SHERS
W E E K LY
Kitty Kelley Captures Camelot

When photojournalist Stanley
Tretick left his old Marine Corps
trunk to author Kitty Kelley after
his death in 1999, she had no idea of
the treasures it contained. I once
asked Stanley what he kept in there.
He winked and said, Nude photos,
and I took him at his word, When
she finally opened the battered
chest, she found hundreds of photographs, letters, and keepsakes
fromTreticks coverage of John F.
Kennedys presidential campaign
and presidency. On assignment for
Look magazine, he was granted
extensive access, and his photo-
graphs helped define the Kennedy

White House as Camelot.
Kelley tells PW Show Daily, I
thought the photos needed to be
seen because JFK and Tretick collaborated to establish one of the
most enduring and inspiring myths
of American history. This is a photographer who wanted exclusive
photos and a president who wanted
an indelible image. The result is
Capturing Camelot: Stanley Treticks
Iconic Images of the Kennedys (St.
Martins/Thomas Dunne Books,
Nov.) which features more than 200
photographs, many never seen
before, says Kelley,

who provides commentary throughout.
A close friend and
colleague of Tretick for
nearly 20 years, Kelley
writes a heartfelt tribute peppered with
insider stories such as
JFKs dislike of being
photographed eating or drinking,
but his love for Howard Johnson
restaurants. Kelley quotes Tretick,
Whenever he saw a Howard
Johnsons on the campaign trail,
wed have to stop so he could duck in,
A younger Kelley with photographer Tretick, and at left, her

favorite Tretick photo of JFK.
order two hot dogs and a soft drink.

But we could never photograph him
because he gave us the slip.
Tretick is best known today for his
photos of JFK relaxing with his children, and of John Jr. in the Oval
Office. Kelley says her favorite photo
was taken during the presidential
campaign. There was a sea of hands
reaching up to Kennedy. Stanley felt
that was the start of the Hollywoodi-zation of politics, with people yearning to touch the candidate. Eisenhower
was a huge hero, but people didnt
feel the need to touch him.
Kelley signs blads in St. Martins
booth (3358) today at 4:30 p.m. She is
donating her royalties to the D.C.
Public Library Foundation.
Karen Jones
No Catalogues
At Skyhorse
When Skyhorse Press (3421) made
the decision to switch to e-catalogues for fall 2012, one of its sales
reps asked, What are we going to
give out at BEA if we dont have
printed catalogues?
It didnt take long for associate
publisher Bill Wolfsthal to jump at
the chance to use his imagination
to replace catalogues with USB
pens. Necessity is the mother of
invention, he said. The book business has changed so drastically in
the past few years that Skyhorse
has to create things to keep up with
the times. With the innovative pens
the company will both announce
the launch of the e-catalogues and
have a unique promotional item.
Skyhorse has four imprints
Allworth Press, Arcade Publishing,
Sky Pony Press, and Sports
Publishing. Wolfsthal said that up
until now the company printed 300
400 copies of five different catalogues
each season. Moving to digital catalogues will definitely be cheaper
than producing the traditional
paper ones, Wolfsthal said.
Skyhorse will have 150 USB pens
made for BEA, to be given out to key
media contacts and customers. The
pens will also include a PDF galley
of Missed Periods and Other
Grammar Scares by Jenny
Baranick (Sept.), an edgy new title
on grammar and usage to complement a 150-copy galley giveaway of
Wendy Werris
the book.
MEET THE AUTHORS!

Robert Kiyosakis Power Team for
How-To Content in the Rich Dad Series
New Advisor Authors! New Titles! Backlist Best Sellers!
...in a series that has sold more than 2 million copies worldwide!
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9:30 am to 10:30 am
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stop by the BZK PRESS
Booth # 3818
to register!
To order contact Perseus Distribution:
Call 800-343-4499 | Fax 800-351-5073 | Email orderentry@perseusbooks.com
80
PUBL I SHERS
Tea and Mindfulness

Rachel Neumann, Parallax Presss
editorial director and the author of
Not Quite Nirvana: A Skeptics
Journey to Mindfulness, says that
BEA is the perfect place to practice
mindfulness, i.e., focusing only on
what is happening in the moment.
No worries about past or future,
just the presentthats it, Neumann
says, explaining that one should
practice mindfulness by first paying
attention to ones breathingeven
if one is lugging a bag of books around
Javits. Its as simple as saying, Im
breathing in, Im breathing out,

she explains.
Neumann advises that practicing
mindfulness might be a particularly
viable exercise for those waiting in
the perpetually long lines at the
Starbucks stand downstairs near
the Events Hall. And for those really
wanting to see how the experts do it,
Parallax Press and Wisdom
Publications will co-sponsor their
annual tea and meditation for mindfulness for Buddhism-friendly publishers and editors tomorrow,
Something to Chew On
Go fetch some laughs today at the
Ryland Peters & Small booth (4235)
at 4:30 p.m., as they celebrate the
launch of CICO Books humor
imprint, Dog n Bone. Billed as
unapologetically off the wall, the
imprint promises to look at the
lighter side of life.
RPS/CICO publisher Cindy
Richards explains that the new
imprint was created to appeal to
the male customer, since RPS and
CICOs lists are quite girly, concentrating on interiors, crafts, and
body, mind, and spirit. Plus, our
readers [request] gifts for the men
in their lives. Dog

n Bone will not be
totally for men but
with them in mind. The
first seven books pub in
the fall, with such titles
as Tits & Ass: A Guide to
the Animal Kingdoms
Rudest Residents; Worlds Worst
Travel Destinations: 50 Travel
Experiences You Will Want to Miss;
and Mary Janes Hash Brownies, Hot
Pot, and Other Marijuana Munchies.
Who thinks these up? Blame
20-something commissioning editor Pete Jorgensen, based at the
houses London offices. Cindy
knew that I had a strong interest in
humor and pop culture, the areas
W E E K LY
44:30 p.m. in Wisdoms

to apply the philosophy of
booth (4142A), within
mindfulness she was
Perseus/PGWs pavilion.
preaching in her profesNeumann, a New York
sional life as an editor at a
expat who now lives in
press run by the Unified
Berkeley, insists that
Buddhist Church and in her
even the most type A
personal life parenting two
personalitya neurotic,
children. My goal is every
driven, Manhattan Big
day, not all day.
Six publishing company A mindful Rachel
Neumann will be practicexecutiveis capable of Neumann.
ing mindfulness and signing
successfully practicing mindfulness.
galley copies of Not Quite Nirvana
She has been practicing mindfulat Table 25 in the autographing
ness for the past 10 years, ever since
area today, noon12:30 p.m., and
she became Zen master Thich Nhat
tomorrow, at Parallax Presss booth
Claire Kirch
Hanhs personal editor and decided
(3490), 12 p.m.
they wanted to target in
order to reach nontraditional book outlets, so they
asked me to put together
the list. For Jorgensen,
everythings an idea source:
stream of consciousness,
blogs, Twitter, and
Facebook, as well as nights with
friends, weekends walking around
the city, an evening spent looking at
random stuff on the Internet.
Explaining the imprints name,
Richards says, We wanted something quirky. We were talking about
Cockney rhyming slang, which was
traditionally used by market people.
And we were in a bar, I admit it.
Jorgensen elaborates: Cockney
rhyming slang is a type of dialect

used by people from East London.
How it works is, you take a word,
then replace it with a rhyming twoword phrase. For example, apples
n pearsstairs (Im going up the
apples n pears to bed), trouble n
strifewife (Ive left the trouble n
strife at home while Im off down
the pub), and dog n bonephone
(ere, Ive got Diane Patrick on the
dog n bone for you).
As for those who might not get
the joke, Jorgensen notes, The
visual of a dog with a bone in its
mouth had the potential to make a
good logo, so even if the Cockney
rhyming bit was lost, the name
Diane Patrick
would still work.
Visit
Booth
2358
BEA061202_JUNE5AD_ol.indd 1
5/23/12 3:33 PM
PUBL I SHERS
NYC Places to Die For
GABRIELLE REVERE
Patricia Schultzs first edition of 1,000 Places to See

Before You Die (2003) was an
immediate bestseller, but
the author was already contemplating revision. The
ink was still damp when I
began thinking of what I
wanted to add and what
changes I wanted to make
that is the nature of the
beast in the world of travel
books. Things are forever
Patricia Schultzs book has more new places worldwide.
changing, Schultz noted
shortly before the publication of 1,000 Places to See Before
Here, she shares five recommenYou Die, The New Full-Color
dations from the book for BEA visiSecond Edition (Nov. 2011).
tors, tweaked a bit by her with
Workman reports that more than
some timely details.
50% of the material is new and
Join the New Yorkers who have
newly organized, plus there are
embraced the elevated greenway
more than 200 entirely new places
called the High Line (www.thehigh(many in China, India, and counline.org), a historic freight-railtries of the former Soviet bloc).
road-line-turned-park that runs
Copies in print for both books,
along Manhattans West Side from
according to the publisher, are
Gansevoort Street in the trendy
more than three million;the first
Meatpacking District to West 30th
has already been translated into 25
Street. Before you set off, stop for a
languages.
drink or a bite at the Standard
You can meet Schultz today at
Hotel, which straddles the High
the Workman booth (4158) at 2 p.m.
Line, or descend midway to visit
W E E K LY
the Chelsea Market in the old

Nabisco factory for a gelato or lobster roll.
Save one night for the Great
White Way, and pick from the
dozens of theaters that promise
a Broadway experience (www
.Broadway.com ).Evita is the
hot new ticket in town, though
for some (very) irreverent fun,
consider The Book of Mormon.
And for a guaranteed oldie,
Jersey Boys continues to pack
them in. Pre-theater, tuck into a
mile-high pastrami sandwich at
the Carnegie Delicatessen
(www.carnegiedeli.co), or head
toEsca for deliciously prepared
fruits of the sea (www.esca-nyc.
com).
Theres always something
going on in Central Park,
Manhattans playground and
green lungs. This year marks the
50th anniversary of Shakespeare
in the Park at theDelacorte
Theater, with the sure-to-beacclaimed As You Like It beginning
June 5 (www.shakespeareinthepark.org).Enjoy an afternoon in
the park on a rented bike, from the
back of a pedicab, or over lunch at
the lakeside Boathouse (www.thecentralparkboathouse.com).
Head out to the Bronx and the
81
new Yankee Stadium to soak up

the amicable rivalry between New
Yorks two hometown baseball
teams, the Yankees and the Mets,
when they play each other June
810 (or catch a Yankees-Rays
game June 57; newyork.yankees
.mlb.com). The new ballpark was
completed in 2009 across the street
from the 1923 House That Ruth
built, and is expected to sell out
for Madonnas World Tour in
September 2012.
Is there any better walking city
than New York? Little wonder,
then, that a proliferation of excellent walking tours have taken root
and flourished, guaranteeing visitors an in-depth, insightful, and
hugely enjoyable way to understand the complexities of the city
kind of like having a seriously wellinformed best friend who lives
here with a doctorate in All Things
New York. Context Tours leads
small groups on 20 themed walks
that revolve around architecture,
art, and urban history (www.contexttravel.com) while the Big
Onion (as in the Big Apple, not!)
has been offering similar outings
from Harlem to Ellis Island for over
20 years, including its popular
Multi-Ethnic Eating Tour (www
.bigonion.com).
VISIT US AT
BOOTH 4345
M
I
D
P
O
I
N
T
www.midpointtrade.com
PUBL I SHERS
PTA Celebrates Gold

To celebrate its 50th anniversary,
Planned Television Arts (PTA) has
undergone a name change to Media
Connect, adopted a new logo, and
for the first timeis taking a booth at
BEA to let the world know that this
is not your old bosss PTA. Known to
book publicists everywhere for
decades, the company is changing
with the times, v-p and chief marketing officer Brian Feinblum, who
has been with the company for 13
years, tells Show Daily.
Feinblum explains that although
PTA staff never missed a BEA (or an
ABA!), it wasnt until now that the
need for a booth presented itself.
The industry is there, he says, and
notes that the companys client base
is changing. Rather than the major
publishing housing hiring them,
more authorsmany from nontraditional publishing outletsare
hiring them directly. At Media
Connects booth (3879), those in
need of publicity can enter a raffle
to win an 18-city radio tour or an
online media campaign.
More than just the client base has
changed, of course. In 1962, when
PTA was born, the name Planned
W E E K LY
connect authors with media.

The name change is just a piece
of the new branding for Media
Connect. Hahn notes that they are
doing everything we can with
branding. The 50th anniversary
and the name change give the company an opportunity to pick up new
business in new ways. Were look-
What can your author be known

for? Its about building the authors
work and getting three or four key
Television Arts made a lot of sense.
ideas out to the media.
TV was only just emerging as king of
Though much has changed in the
all media. There was no such thing
half-century since the company was
as cable TV, the Internet, tablets,
formed, the senior management
Facebook, or cell phones on which
has not. Feinblum is the newest with
to tweet. An appearance on a major
13 years under his belt, while Rick
show such as The Mike
Frishman, now a consultant
Douglas Show or The Tonight
to the company, has been
Show Starring Johnny
affiliated with them for 35
Carson (Carson also debuted
yearsthe longest tenure of
in 1962) all but guaranteed
the team. David Hahn has
to catapult a book onto bestbeen managing director for
seller lists. Now an individ26 years. The other four on
ual media outlet has a
the management team, Paul
decreased level of influence.
Schwartz, Kristin Clifford,
Rather, today, managing
Deborah Kohan, and Sandy
director David Hahn adds,
Trupp, have 20, 18, 18, and 15
media begets media.
years, respectively.
The all-media, across-allPTA was founded by Mike
formats approach is not new
Levine in 1962. In 1976,
to the team. They have long
Frishman, after working for
been promoting for the 21st
popular radio talk-show host
century with everything from Top row (from l.): Kristin Clifford, David Hahn, Deborah Kohan; front
Barry Farber, joined the comrow: Brian Feinblum, Sandy Trupp, Alexandra Kirsch, Paul Schwartz.
radio tours, TV satellite
pany. Later, in 1992, he bought
tours, road tours, print exposure,
ing at global PR because its easier
the company from Levine and preand online media campaigns with
to work global press, were doing
sided over dramatic growth in the
blogging, social network, and Web
more Skype tours, and we are refin1990s and 2000s, when he served as
site components. The new name,
ing and getting better and better at
president. Two decades ago, Finn
Media Connect, reflects what the
online offerings, he adds. Media
Partners, a Ruder Finn Group comcompany does now, which is ever
outlets may shift, but Hahn stresses
pany, became its parent company.
Liz Hartman
expanding to find more ways to
that at the heart of it is content.
2nd Prize
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Wilhelm
Dichter
will read from his two

autobiographical novels in
one volume
gods horse and the
atheists school
(Northwestern University
Press, 2012)
Wednesday,
June 6, 2012, 1-1:30 pm,
Uptown Stage in the
Javits Center at BEA
with translator
Madeline G. Levine.
From the gradually maturing
perspective of the young
Polish-Jewish narrator, Gods
Horse and The Atheists
School, both Nike Prize
nominees, recount in spare,
precise prose, the harrowing
tale of a familys Holocaust
struggle and their postwar
lives in Poland's political
elite. Dichter depicts the
tensions between dedicated
Jewish Communists and
Polish Jews fearing another
tragedy, between ideologues
and pragmatists, between
Polish patriots and their
Soviet masters.
Madeline G. Levine, Kenan

Professor of Slavic Literatures
Emerita, UNC-Chapel Hill.
Translator of god's horse
and the atheists school and
works by Czesaw Miosz,
Tadeusz Borowski, Miron
Biaoszewski, and others.
Renaissance Literary Roots

The Crossroads of
Twentieth-Century History
Four Nobel Prizes
in Literature
Over Two Decades
of Economic, Social, and
Cultural Progress
The New Europes
Avantgarde
VISIT US IN BOOTH 24 51
From Stage to Page
TW
AS
ST
W E E K LY
The journey to publishing for a playwright is different from what is typical for most authors. As award-winning playwright David Henry Hwang
says, First you write a play, and you
send it to people who hopefully are
interested in producing it.
For Hwang, the process is filled
with constant rewrites: The first
draft is really just a suggestion of how the play is
going to eventually turn
out. In the case of
Chinglish (published this
month by Theatre
Communications Group),
about a Midwestern
American looking for a
lucrative business contact
in China, the playwright
used the resources of
Manhattans Lark Play
Development Center to develop
the work. This is a place where I
can take the play, hear it read by
actors, and as soon as I hear it read,
I usually want to change things,
says Hwang. We only had the first
act, and of course Chinglish is bilingual, so it involves the use of surtitles. We had a bunch of actors sitting around a table, and we set up a
PowerPoint program to simulate
the effect of what it would be like to
have to read titles, just to see if the
concept would work. And that
reading felt good, and then I went
on and finished the full play.
Chinglish debuted in Chicago
before its Broadway opening last
fall. Every step along the way, the
play is being rewritten, often on a
daily and sometimes an hourly
basis, and at some point they make
me stop rewriting. The critics are

coming and we have to freeze the
showyou cant make any more
changes, which is always the saddest day for me.
Hwang continued reworking his
play when the production went into
rehearsal for Broadway. He made
changes every daysometimes
major changes, sometimes just tweaking it.
Then the show opened
on Broadway, and that
is the official frozen
version. There is a saying that plays are not
finished, theyre abandonedwhich means at
some point they make
you stop and thats the
final version. And thats
what gets published.
Theatre Communications Group
has had a long relationship with
Hwang. Publisher Terry Nemeth tells
Show Daily, We published Davids
first play back in 1980 as part of a
series called Plays in Process. It was
a play called FOB, which was the
first play he wrotehe did it as a
student at Stanfordand weve
been publishing him ever since.
Nemeth notes that TCG, which is a
service organization for the
American theater, started publishing individual plays in the late 1980s.
A lot of publishers will just pick
and choose plays that are hits. We
pick the writer and then go along
for the rideits much more fun
that way.
Hwang will be signing copies of
Chinglish at the TCG booth (3905)
today, 12 p.m.
Hilary S. Kayle
A Poe Resurrection
Edgar Allan Poe may not be able to
attend BEA this yearbecause hes
been dead for nearly 163 yearsbut
minor obstacles like death and
physical decomposition arent
going to deter Chicagos Wicker
Park Press. Stop by the publishers
booth (4488) for galley copies of
Poes Lighthouse, a new collection
of 23 short stories by the noted 19thcentury author. Each story in the
collection was written by Poe, in
collaboration with a living writer.
Poes Lighthouse was edited by
Christopher Conlon.
If any author were to transcend
death to publish, it would certainly
be Poe, who wrote such classics of
mystery and the macabre as The
Murders in the Rue Morgue, The
Pit and the Pendulum, and The
Purloined Letter. All it took to
bring the collection to life was a little push from Wicker Park Press.
I always wanted to do a Poe
book, says publisher Eric Miller,
explaining that in reality, 23 contemporary writers each took the
fragment of a tale Poe had begun
writing in 1849,
shortly before
his death, and
completed it.
Three pages
exist of the
story, which is
titled The
Lighthouse.
The only rule
was to use Poes
language, his
images, his
ideas; the story had to truly work
together with the master. They are
designed to be genuine collaborations, Miller notes of the stories,
which span a variety of genres,
from fantasy to horror.
Contributors include Chelsea
Quinn Yarbro, Carole Nelson
Douglas, John Shirley, and Mike
Resnick. There are no plans to send
anyone on tour, especially Poe.
As Poeif he were here with us
in Javitsmight say, And my soul
from out that shadow that lies floating on the floor / Shall be lifted
Claire Kirch
nevermore!
PUBL I SHERS
Macombers BEA Firsts

Harbor offers us a terrific launch
for our new publishing partnership
with Debbie, says executive v-p
and publisher Libby McGuire. As
part of that launch, Ballantine created a Fan Ambassador program in
which they asked Debbies fans to
help spread the word about the
new series. Within 24 hours,
reports McGuire, we had nearly
15,000 fans sign up to be ambassadors!
Being invited to speak at the
Audio Book Tea is particularly
exciting for Macomber, as shes
an enthusiastic supporter of
spoken books. One of the
problems with reading as an
author is that we know too
much and can become supercritical about things like plotting and character development. But when I listen to an
audio book, its a performance,
so Im never as critical. Audio
books are always at the ready in
the Macomber household with CD
players in the kitchen and near the
bathtub and an iPod ready to move
from room to room. And Macomber
rarely drives anywhere without an
audio book playing in her car. Last
year I probably went through
entire tanks of gas listening to The
HelpId keep driving around the
block and around the block
because I didnt want to stop listening.
Macomber will be signing ARCs
of The Inn at Rose Harbor today at
2:30 p.m. at the Random House
booth (3940). Wednesdays Audio
Tea is at 4 p.m. in Room 1E14/1E15.
DANE GREGORY MEYER
Debbie Macomber may be a BEA

veteran, but this will be a year of
firsts for the perennially bestselling author. Her new publisher,
Ballantine, will be launching her
Rose Harbor series, and Macomber
will be making her debut as a BEA
speaker at Wednesdays Audio Tea.
Macombers new series, which
begins with The Inn at Rose Harbor
(Aug.), is set in a town beloved by
Macomber: a big fan of audio.
her fansCedar Cove, Wash.

Macomber had planned to end her
wildly successful Cedar Cove
series of books, but the outcry from
her readers was so great when she
announced its demise that the
townalbeit with a new set of characters and a new settingwill be
making a much-anticipated return.
The series centers around Jo Marie
Rose, a young war widow who buys
a B and Bthe Rose Harbor Innto
begin her life anew. The inn,
promises Macomber, will be a
place of healing, where people with
all sorts of hurt come and find
peace.
For Ballantine, The Inn at Rose
Lucinda Dyer
Selling Like Wild Fire

Six years ago, Rob Eagar opened
WildFire Marketing after publishers and authors came to him, asking how he sold 13,000 copies of his
first book, The Power of Passion,
which he self-published. Now he is
distilling the lessons learned from
working on the book
and consulting with 400
authors in Sell Your
Book Like Wildfire
(Writers Digest, June).
I love what I do,
helping others, says
Eagar, who plans to
spend BEA at the F+W
Media booth (4448),
where he will meet
with publishers and
authors, sign copies of
his book (while supplies last), and offer free copies of
his five-hour audio marketing
course for authors. In addition, F+W
is holding a drawing to win a private marketing consultation with
Eagar, who has helped get books
like Gary Chapmans The Five Love

Languages and Lisa TerKeursts
Made to Crave on the New York
Times bestseller list.
The key to marketing, says
Eagar, is to stop selling the book
and start selling results. I see it on
both levels. Neither
authors nor publishers
take the right focus.
They tell readers what
the book is about. They
dont tell them how it
will make their life better. As for social media,
he says, I dont see it as
a savior. Social media is
passive. Youre not
going to reach the full
audience without active
media, toopublic
speaking and news interviews.
Given how quickly things can
change in the book business, Eagar
is offering free updates to the book
on the bookwildfire.com Web site.
Judith Rosen
W E E K LY
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PUBL I SHERS
First time in English!
The secret undercover mission at Auschwitz
ONE
MAN
DID THE
UNTHINKABLE
W E E K LY
A Missing Degas at BEA?

Can it be that
Algonquin Books has
in its possession After
the Bath, a longmissing Edgar Degas
masterpiece? The very
same painting that was
stolen in the most
famous unsolved art
theft in history? In
March 1990, a pair of
thieves disguised as
police officers entered
the Isabella Stewart
Gardner Museum in
Boston and made off
with 13 works of art
valued by some
The thief or not.
estimates at $500
million. For 22 years, despite the
efforts of law enforcement agencies
from the FBI to Interpol and a $5
million reward, none of the
paintings has been recovered . . .
until now.
Today at 3:30 p.m. at booth 4158,
Algonquin and the Aiden Markel
Gallery will host a private unveiling
of the recovered Degas masterpiece.
This will be the only exhibit of the
work before it is returned to the
Gardner Museum. Or maybe not . . .
All these shenanigans, says
Algonquin marketing director
Craig Popelars, are to introduce
The Art Forger, a novel by B.A.
Shapiro, due out in

October. In The Art
Forger, a young artist
who makes her living
reproducing famous
artworks for an online
retailer is lured into a
Faustian bargain with
Aiden Markel, a
powerful gallery
owner. She agrees to
forge a copy of the
Degas stolen from the
Gardner Museum in
exchange for a onewoman show at his
renowned gallery. But
when the longmissing painting is
delivered to the artists studio, she
begins to suspect that it may itself
be a forgery.
Theres more to this painting and
this crime than meets the eye, says
Popelars. Algonquin is convinced
that what lies beneath Degass
brushstrokes is where the truth is
revealed. So, is it real, or is it a
forgery? Lets just say that theres
the art of deception, but theres also
the deception of art. And between
them is something wickedly fun and
entertaining.
Galleys of The Art Forger will be
available throughout BEA at
Lucinda Dyer
Algonquin.
St. Nick Comes

Early at Baylor
A shining example of heroism.

Rabbi Michael Schudrich, Chief Rabbi of Poland
A portion of the Auschwitz story

that needed to be told.
Professor Gerhard L. Weinberg,
author of A World at Arms: A Global History of World War II
Visit us at National Book Network, Booth 3757-3772
St. Nicholas moves well beyond the

usual red coat and sack of presents,
thanks to Adam Englishs The Saint
Who Would Be Santa Claus: The
True Life and Trials of Nicholas of
Myra (Nov.). Until supplies run out
today, booksellers who have been
good this year can pick up a stocking stuffed with care especially for
BEA (lip balm, a pen, tissues, a
small bandage, chocolate candies,
and a breath mint) at the Baylor
University Press booth (2834).
Historian English reveals the
compelling tale of the real St.
Nicholas, bishop of Myra, in the
fourth century. Nicholas was wellknown for his generosity, as well as
his influence on the history and
development of the Christian
church, including the Council of
Nicaea. The manuscript is a fine
piece of scholarship, says Nicole
Smith Murphy, associate director
and director of sales and marketing
at Baylor UP. English tapped into
the most prestigious archives, and
he writes with a lot of verve and
imagination.
English, religious historian at
Campbell University in North
Carolina, will be at the Baylor UP
booth to hand out stockings for part
of the morning,
then will sign
ARCs, 33:30
p.m., in the
autographing
area at Table
11.
Baylor UP
will also have
two authors
participating in todays AfricanAmerican Salute, which takes
place in the autographing area,
both at Table 13: Marcia Dawkins
will sign ARCs of Clearly Invisible:
Racial Passing and the Color of
Cultural Identity (Aug.), 11:30 p.m.,
and Lakesia Johnson will sign
ARCs of Iconic: Decoding Images of
the Revolutionary Black Woman
(Aug.), 1:302 p.m.
Baylor University Press releases
about 40 titles a year, almost all by
scholars; 60% are meant for the
scholarly guild, but 40% cross into
general readership, according to
Murphy. The press has attended
BEA for the past three years and
sporadically in previous years.
There are a lot of subtle, incremental gains that add up to make
doing the show very much worthAnn Byle
while, says Murphy.
88
PUBL I SHERS
W E E K LY
Cypress House Touts Survivors

Who would have thought 12 years
ago, when Survivor, the popular
reality television program premiered on CBS, that its premisea
group of people marooned in an
isolated locale, competing for cash
and other prizes, trying to eliminate the other playerswould spin
off into contemporary literature?
First, there was Suzanne Collinss
YA Hunger Games trilogy, which
became a blockbuster bestseller
and spawned the film version,
which drew record crowds to movie
theaters. And now Cypress House
has released under its Lost Coast
Press imprint Show Time by Phil
Harvey.
Its a tale thats bound to make
readers shiver, both literally and
figuratively: seven men and women
are deposited on an island in the
middle of Lake Superior in early
autumn; any of them surviving
seven months of their televised
ordeal, which will be broadcast
around the world, will receive
$400,000. As an aside, this reporter
lives on the shores of Lake
Superior: snow has fallen there as
early as September. And bears run
wild. These characters are in for a
very long seven months. Joe Shaw,

Cypress House editor, points out
that readers initially may be taken
aback at a world in which television
audiences are totally desensitized
to violence and dependent on sensation to escape the drudgery of
their daily livesuntil they realize
that the fictional world of Show
Time isnt all that different from our
own real world after all. Harvey,
who is the author of Let Every Child
Be Wanted, Government Creep, and
The Government vs. Erotica, will
sign copies of Show Time in the
autographing area today, 45 p.m.,
at Table 13.
Cypress House is also promoting
another tale of
survival against
overwhelming
odds: Proving
Ground. Only
Proving Ground
isnt fiction; its
the memoir of W.
David Tarver, an
African-American who grew up
during the civil rights era in Flint,
Mich.,which, while not as remote
as an island in Lake Superior, was
still a tough place to live, especially
for people of color. After working at
AT&T Bell Labs, Tarver, an electrical engineer, launched his own
company, Telecom Analysis
Systems, which he sold in 1995 for

$30 million. Tarver then went on to
launch Spirent, a
telecommunications equipment
business, before
leaving that in
2001 to pursue
community service and found
the Red Bank
Education and
Development Initiative, which provides academic opportunities to
children in that New Jersey town.
Lets just say, if Tarver were a character in Show Time, he would win
that $400,000. Tarver will sign copies of Proving Ground in the autographing area, today, 3:304 p.m., at
Claire Kirch
Table 11.
Grosss Cop Encounter Inspires 15 Seconds

Whats the worst thing that can happen to an author on a book toura
talk-show host who cant remember your name? Bedbugs in your
hotel room? How about being handcuffed and thrown in the back of a
police car? Thats exactly what happened to New York Times bestselling author Andrew Gross while on
tour in 2010 for Reckless. Driving to
an appearance at Murder by the
Book in Houston, he was pulled

over for making an illegal U-turn,
and what should have been a routine traffic stop turned into a terrifying interrogation. Luckily, Gross
was let go with a warningand in
enough time to make it to Murder
by the Bookbut the experience
left him thinking about how even
the most fortunate of lives can be
destroyed in an instant. And how
Love to Travel ? Love Sweets ?

Meet Executive Editorial Director Arabella Bowen and receive a sweet treat.
12:30pm
RANDOM HOUSE BOOTH

#3940
Wednesday
June 6th
For choice travel experiences in town,

check out Fodors free NYC app.
that experience might just become

his next novel.
In 15 Seconds (Morrow, June),
plastic surgeon Dr. Henry
Steadman is on his way to a medical conference when hes stopped
for a minor traffic violation. While
the ticket is being written, a blue
sedan appears and the driver
shoots the police officer dead,
speeding away quickly enough that
Steadman becomes the chief suspect in the murder. Now a wanted
man on the run, Steadman soon
realizes hes the target of a sinister
plot seeking revenge. The stakes
get even higher as Steadmans
family is put in danger. Unable to
go to the police to clear his name,
he must untangle the clues and figure out who is out get him. Andy
Gross is already known for his
bestselling page-turners, says
HarperCollins v-p and executive
editor Henry Ferris, but with 15
Seconds he ratchets up the stakes
and takes his readers on a nonstop
thrill ride that will grow his readership by the thousands and thousands.
You can meet Andrew Gross and
pick up a signed copy of 15 Seconds
today, 10:3011:30 a.m., at Table 5 in
the autographing area.
Lucinda Dyer
PUBL I SHERS
W E E K LY
Stackpole Spotlights Three Authors

With more than 80 years of publishing books about outdoor sports,
nature, crafts, and military history,
Stackpole Books could feature any
number of its authors at BEA, so as
publisher Judith
Schnell says, they
easily chose three of
their bestselling
authorsRalph
Peters, Lefty Kreh,
and Pete Dunneto
spotlight. To celebrate
them, Stackpole will
be raffling off signed
copies of their forthcoming books daily in
booth 3452.
Aside from being a longtime
Stackpole author, Ralph Peters
recently hit the New York Times
bestseller list with his Cain at
Gettysburg (Tor/Forge, Feb. 2012),
and the publisher based in the suburbs of Harrisburg (near
Gettysburg) is bringing back his
Civil War novels, originally published under the name Owen Parry.
This Augustin time for the 150th
anniversary of the second battle of
Bull RunStackpole will release
six novels that feature the adven-
tures of Union officer Abel Jones,

Faded Coat of Blue, Shadows of
Glory, Call Each River Jordan,
Honors Kingdom, Bold Sins of Erin,
and Rebels of Babylon in trade
paperback and e-book editions.

We dont do fiction, observes
Schnell, but because its Ralph
Peters, we know that these books
are a real treasure. They had gotten
really good reviews and really
should be back in print.
Stackpole also features fly-fishing expert Lefty Kreh. Hes the
author of more than 30 books on flyfishing techniquesand the expert
who helped Schnell become a better caster herselfbut his new
book is a bit of a departure. Full of
89
natural history facts and illustrations by Bill Bishop, 101 Fish: A Fly
Fishers Life List is Krehs memoir of
catching 101 species of fish on the
fly. Unlike birders who are known
for keeping life lists of their bird
sightings, fly-fishers dont usually
catch that many species, observes
Schnell, let
alone record
their experiences as Peters
does.
Speaking of
birders,
Stackpole follows up the
release last year
of Pete Dunnes
The Art of Bird
Finding with The
Art of Bird Identification, coming in
September. In the new book,
Dunne gives a straightforward
approach to identifying the whole
bird: habitat, behavior, calls, and
more.
With its outdoor and military history emphasis, Stackpoles list
appeals to specialty markets as
well as the trade, but Schnell says
traditional bookstores remain a
focus. We want to sell books wherever we can, says Schnell.
Bridget Kinsella
Follow the purple road

& find out whats new at
Booth #3539
Parragon Inc ~ 440 Park Ave S Floor 13 ~ 212.629.9773 ~ www.parragon.com ~ twitter.com/parragonbooks
90
PUBL I SHERS
W E E K LY
No Bakers Dozen for Twelve

Twelve, an imprint at Grand
Central Publishing/Hachette, got
its name from its publishing mission: to turn out 12 books a year
one book each month, no more, no
less. Each Twelve book would be
carefully chosen and would receive
boutique attention by all on staff
for one full month. Twelve books
would be given the best chance possible to succeed in the competitive,
cutthroat bookstore world.
The vision of publishing veteran
Jonathan Karp, who moved over to
Simon & Schuster as publisher last
tive list, but he also sees a

crucial change for the
imprint. Its still 12 books a
year, but not necessarily one
per month, Goldstein says.
Last fall we did ChristopherHitchenss Arguably, a
collection of essays, in the
same month as Stphane
Publisher Cary Goldstein sees Twelve as like an indie record
Hessels Time for Outrage
label.
(Indignez-vous!), a tiny book.
One was 7,000 words long, the other
Another change, Goldstein says,
800 pages long. We did both in Sepwill be a greater emphasis on litertember. I want the flexibility to move
ary fiction. Among Twelves forthbooks to where I think they belong.
coming novels are Amity Gaiges
Schroder (Feb.), which recounts the
seven days a father spends on the
road with his daughter after kidnapping her during a parental visit,
and Howard Andersons Albert of
Adelaide (July), which has a platypus as its protagonist. Gaige is the
real deal, Goldstein says. She will
appeal to mainstream fiction readers, but she also has serious literary
credibility. Albert is a gender#
Professors photocopy chapters to create custom remixes.
bending debut.... Im passionate
Publishers dont get paid, authors get no royalties.
about literary fiction. Id like to
make 25% of our books fiction.
Another change is Goldsteins
#
Publishers have tens, hundreds, sometimes thousands of backlist
plan to introduce more e-publishtitles full of buried content gems. Slice and publish them, let your
ing. This will be apart from our 12
customers discover them anew, singly and in remixes.
titles, he says. Magazine length or
books that are in-between lengths,
on topical subjects, and by writers
#
Customers have long enjoyed the option of buying music by the slice.
on our list or not. Books we can turn
Time to give your customers the same freedom with books.
around quickly on relevant issues
in the news. This is a great environment for that kind of publishing
program. Were just getting this off
the ground.
Goldstein compares Twelve to an
indie record label, with the support
of formidable publishing house
Hachette. We have incredible backflyer-6.75x4.75_6.75x4.75 5/16/12 10:11 AM Page 1
ing but can publish more guerrilla
style. We have a very porous environment that allows for a unique, intimate, collaborative environment.
Agent, author, publicity manager,
editoreverybodys involved from
beginning to end. This kind of publishing environment was Karps
vision, and that wont change. We are
people working together, not pumping product through a machine.
Publisher Cary Goldstein and
associate publisher Brian
McLendon will be on hand each day
at the Hachette booth (36213626) to
talk about the fall list, which
includes not only Schroder and
Albert of Adelaide (there will be gal Offering True Visibility of the Shipping Process
ley giveaways of both) but also
Online Freight Calculator
Christopher Hitchenss Mortality
(Sept.), about his ordeal with esoph Pro-active Customer Service
ageal cancer. This is an important
book for his readers and for the
Online Customized Systems
imprint, says McLendon.
Value Added Logistics
Hitchens represents the best of
what we hope to docreate some
Consolidated Books Only Service
kind of larger public conversation.
Nobody could get people talking
like Hitchens. All three books are
.com
representative of what we stand
Suzanne Mantell
for.
year, Twelve is now headed by Cary
Goldstein, who earned his publishing chops in the publicity department at Farrar, Straus and Giroux.
Even there, Goldstein says, with
its highly focused list, Id work on
six or seven books in a four-month
period, and one would have longer
legs than the others, the best opportunity to break out, and you didnt
have a choice but to put your energy
with the book that would have the
best chance.
Goldstein embraces Karps vision
and is committed to a highly selec-
Why Publishers Should
Slice & Remix eBooks?
11
Stop by for a 5 minute demo.

Booth #DZ2125 (in the Digital Zone)
GLOBAL
SUPPLY CHAIN MANAGEMENT
BOOTH
BOOTH
#3140
#3140
Optimizing your Global Supply Chain

Management & Reducing your Freight Costs
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PUBL I SHERS
Top 50 from
Americas
Indies
When a customer asked Hans
Weyandt, co-owner of Micawbers
Books in St. Paul, Minn., to name 10
of his Top 100 books, he started
pulling bestsellers off the store
shelf. No, I mean your personal top
10 favorite books, she said. And
with that simple request,
Micawbers Top 50 was born. Last
summer Weyandt asked hand-selling friends at independent bookstores from Alaska to Florida to
contribute lists of their own 50
favorites, which he began posting
on his blog and on Facebook.
Soon after Weyandt began running the series, Coffee House Press
publisher Chris Fischbach was in
the bookstore, and it struck him
that the lists would make a really
good book. Hans was always my
favorite bookseller from his Hungry
Mind days, says Fischbach. I liked
the idea that [the blog posts] could
be a checklist and promote the
bookstoresa bookseller in your
pocket. The resulting book, Read
This! Handpicked Favorites from
Americas Indie Bookstores (Coffee
House, Sept.), attempts to do
exactly that.
As bestselling author and bookseller Ann Patchett, who opened
Parnassus Books in Nashville,
Tenn., last fall, wrote in the introduction: There is no greater joy for
a bookseller than introducing a
reader to a book they will love for
the rest of their lives. Those of us in
this business are, after all, matchmakers at heart.
The catalogue of matchmakers,
as Patchett dubs the collection, is
organized alphabetically by bookstore, with a short biographical
sketch of each along with answers
to such questions as Who do you
trust to recommend books? and
What is your favorite bookstore
(besides the one you work at)? The
lists, too, are alphabetical (by
author) and contain lengthier
descriptions of four or five titles.
Besides Micawbers, participating
bookstores include Rakestraw
Books in Danville, Calif.; Marias
Bookshop in Durango, Colo.; and
Three Lives & Company in New
York City.
At the outset, Weyandt told participating booksellers that he had
no intention of making money from
the project. One hundred percent
of the royalties will be donated to
the American Booksellers
Foundation for Free Expression,
which benefits all booksellers.
Most of the contributors are at
the show. To spot them, look for the
W E E K LY
91
BEA Jersey-Style
Bookseller Hans Weyandt does not like to have

his picture taken; he does like his book.
Read This! T-shirt. Additional

T-shirts and samplers of the book
are available at the Coffee House
Press booth (3906). Judith Rosen
Long before The Sopranos, Jersey

Shore, and The Real Housewives of
New Jersey embarrassed the
Garden State on television, Mark
Di Ionno, a veteran journalist and
award-winning columnist for the
states premier daily newspaper,
the Star-Ledger, knew that New
Jerseys infamous happenings were
fodder for national attention. So for
about the past decade, between
writing columns, Di Ionno labored
over a work of fiction befitting his
home state and its history.
The Last Newspaperman centers
around the tales of an old reporter
who covered four watershed events

in New Jerseythe Lindbergh kidnapping, the sinking of the Morro
Castle, the Hindenburg explosion,
and Orson Welless War of the
Worldsas told to a young reporter
who finds his elderly colleague in a
Jersey Shore nursing home. The
book is being published in
September by Plexus Publishing, a
regional press that attained recent
notice by being the publisher of
Boardwalk Empire by Nelson
Johnson, which became the HBO
continued to page 92
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Come and see the exciting
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92

series of the same name.
They call us the publisher for
South Jersey, says John Bryans,
Plexus publisher and editor-inchief. Although, he adds, the company expects The Last
Newspaperman to have
legs way beyond the
Garden State.
Di Ionnowhose column has more than one
million readersagrees
with his publisher. We
have a saying at the
paper: every story has a
New Jersey angle, he
says. But, he adds, going
back to the historical events in his
novel and certainly dating back to
Sinatras day, New Jerseys always
had great reach in pop culture.
In a nutshell, The Last
Newspaperman shows how tabloid
journalism of the 1920s and 30s
sowed the seeds of our current
crime- and celebrity-obsessed society. While many books show the
glamour of old newspapermen, Di
Ionno says he shows the dark side
of their world. Aside from the
drama of covering such historic
events, there is also a story of love
lost when the newspaperman
offends his girlfriend by publishing
PUBL I SHERS
pictures of the dead Lindbergh

baby (a fictional plot note that follows fact).
Although this is Di Ionnos first
novel, he has published three nonfiction books with Rutgers
University Press: New
Jerseys Coastal Heritage,
A Guide to New Jerseys
Revolutionary War Trail
for Families and History
Buffs, and Backroads,
New Jersey.
Plexus will be handing
out galleys of The Last
Newspaperman in its
booth (4558), and Di Ionno
will be on-hand and is
signing in the autographing area
today, 1011 a.m., at Table 1.
Plexus is also spotlighting a
forthcoming memoir, Jacket: The
Trials of a New Jersey Criminal
Defense Attorney by John
Hartmann. Its equally awesome,
says Bryans, and you definitely
dont need to be a Jerseyite to
love it!
Plexus distributes to the trade
through Baker & Taylor. Plexus and
its authors have only one word for
those who think these books have
limited regional appeal: fuhgeddaboudit!
Bridget Kinsella
W E E K LY
Timely Topics at CRP

Booksellers and journalists at BEA
should take note of Central Recovery
Presss latest offerings at booth
3830. The Las Vegas publisher of
books about addiction and recovery
and other behavioral health topics
is promoting four titles this week
that deal with issues very much in
the newsincluding a title
timed to be released in
e-book format just as jury
selection for a trial certain
to garner national headlines is scheduled. Today,
CRP is releasing Echoes of
Penn State: Facing Sexual
Trauma by Jennifer Storm,
a 2002 graduate of Penn
State University who is the
executive director of the Victim/
Witness Assistance Program in
Harrisburg, Penn. Storm has a unique
expertise when it comes to the Jerry
Sandusky case of multiple charges
of child sexual abuse: not only does
she have first-hand knowledge of
how Penn State covers up on-campus crimes, she says, but she has also
worked with one of Sanduskys
young victims and spoken to two of
the attorneys representing other
victims. Storm, who also wrote Picking
Up the Pieces Without Picking Up: A

Guidebook Through Victimization
for People in Recovery (CRP, 2011),
says that, with the focus on Penn
State, Sandusky, and the late Joe
Paterno, very little attention has
been paid to the victims themselves.
The story I want to tell is what
victims go through, Storm
tells Show Daily, insisting
that this is not a book
about either Sandusky or
Paterno. I want to drive
the conversation more to
the victims and toward
victims rights.
CRP is holding a press
conference at its booth
this afternoon at 2 p.m. to
announce the release of Echoes of
Penn State and Storms role in the
legal proceedings, held at the
Centre County courthouse in
Bellefonte, Pa. Storm will be available to answer questions from booksellers and media.
CRP also is promoting two books
touching on another hot-button
topicobesityan issue that has
received more attention in recent
years, thanks to First Lady Michelle
continued to page 94
Can two days change the way

you think about digital books?
The Advanced Publishing Institute (API) at the
NYU-SCPS Center for Publishing will offer a twoday, intensive course taught by experienced faculty
members and other leading media executives.
Immerse yourself in practical, classroom and labbased learning. Meet and mingle with industry
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Join us for this comprehensive program to advance
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Program and registration details are available at:
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STUDIES IN DIGITAL
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September 2021, 2012
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Questions? Call 212-992-3232 or

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visit us at Booth 3483
Center for Publishing
Pub: BEA Show Daily 1/2 pg Horizontal

Date 05/22/12
Artist: dc
Proof #: 8
Meet the Authors
signing in our booth #
Elizabeth Hartman
Tuesday, June , : am
Brenna Maloney
Wednesday, June , : pm
New designs and techniques from the

best-selling author of The Practical
Guide to Patchwork, Elizabeth Hartman.
Shes back with brand new quiltsbring
her innovative style into your home.
Irreverently inspiring follow-up to

the best-selling Socks Appeal and
Sockology, Brenna Maloneys back
with all-new sock creatures to stitch.
Come to the booth for a BIG surprise.
www.stashbooks.com
Distributed by National Book Network
BOOTH
in the NBN Pavilion
94

Obamas advocacy against childhood obesity, as well as general concern over the growing numbers of
Americans who are obese. Judi
Hollis, Ph.D., will sign ARCs of From
Bagels to Buddha: How I Found My
PUBL I SHERS
Soul and Lost My Fat at the CRP

booth today, 1011:30 a.m., and Gary
Solomon, Ph.D., will sign finished
copies of Why Is Brian So Fat?, a
story for children and their parents
and teachers that includes an activity guide and healthy eating tips, in
A Secret Society for Booksellers

Robin Sloan, media inventor
(more about that later) and
author of Mr. Penumbras
24-Hour Bookstore (Farrar,
Straus and Giroux, Oct.), has
established a secret society
of booksellersthe
Unbroken Spineand will
be recruiting new members
throughout BEA.
Robin Sloan invites BEA
Smartphone users can join
attendees to join the
up by going to www.robinUnbroken Spine Club.
sloan.com/bea, where, after
Sloan. Left home without a smartanswering a series of questions,
phone? Simply come by the
youll be rewarded with a passMacmillan booth, and theyll set
word. Stop by the Macmillan booth
you up.
(3358), give them your password,
Mr. Penumbras 24-Hour
and youll receive an official
Bookstore is described by FSG as a
Unbroken Spine badge and be
gleeful, exhilarating tale of global
entered in the grand-prize drawing
conspiracy, complex code-breakfor a $200 dinner-for-two gift certifiing, high-tech data visualization,
cate. And three lucky booksellers
young love, rollicking adventure,
will win a free social media consuland the secret to eternal life
tation for their bookstores from
W E E K LY
the booth tomorrow, 1011:30 a.m.

Booksellers and media also wanting to understand more about various forms of addiction might want
to pick up When the Servant
Becomes the Master: A
Comprehensive Addiction Guide for
Those Who Suffer from the Disease,

the Loved Ones Affected by It, and
the Professionals Who Assist Them
by Dr. Jason Powers, who will sign
copies in the booth tomorrow, 13:30
Claire Kirch
p.m.
mostly set in a hole-in-the-wall San

Francisco bookstore. Not surprisingly for a book set in the land of all
things high tech, it began with a
Kindle and a tweet. I saw the short
stories people were doing on
Kindle and really liked idea of seeing something Id written on that
screen, says Sloan, who was working as a Web guy in San Francisco.
Inspiration for the story came from
a friends tweetjust misread
24hr bookdrop as 24hr bookshop.
The disappointment is beyond
words.
Sloan published Mr. Penumbras
24-Hour Bookstore (the short story
version) on Kindle and his Web site
(www.robinsloan.com) in spring
2009, and it was an online hit, which
Sloan modestly credits to a legion
of blog and Twitter followers made
up of just the right audience: people who love books and writing, and
people into design and San
Francisco. In fall 2009, Sloan, who
was now working at Twitter,

decided that it was (in Silicon
Valleyspeak) time to take the story
out of beta testing and write a real
book. The book was eventually sold
to FSG executive editor Sean
McDonald, who had been a fan
since he first read the beta version
on Sloans Web site.
Now a full-time writer and media
inventorsomeone primarily
interested in content (words, pictures, ideas) who also experiments
with new formats, new tools, and
new technologySloan is accessing
his writer side to work on a new
book, while his media inventor persona is creating iPhone apps that
tell stories.
Sloan will be a participant on the
7x20x21 panel today, at the
Downtown Author Stage (DZ2000),
34 p.m., and tomorrow he will sign
ARCs of Mr. Penumbras 24-Hour
Bookstore in the FSG booth (3358) at
Lucinda Dyer
10:30 a.m.
Visit booth 30523054

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PUBL I SHERS
W E E K LY
MPS Ltd.s Unlimited Services

Visitors to MPS Limiteds (booth
DZ2412) are going to see something
familiar yet totally new this year.
For chairman Nishith Arora, integrating many of the companys tools
and products that were built in the
past and expanding them to create
a digital-first workflow makes perfect sense. This publishing solution
can be used to paginate, publish,
and distribute books for on-demand
printing, online retailing, the Web,
and mobile devices. As cost and
time-to-market become ever more
critical, we expect to see a part of
the publishing world migrating to
this platform soon, says Arora,
whose team is leveraging on MPSs
established experience in book production, digital services, and publishing to develop the end-to-end
digital-first workflow for content
production and distribution. He
counts Cengage Learning, Elsevier,
Wiley, McGraw-Hill and Wolters
Kluwer among his major clients.
The digital-first workflow services many segments, including
k-12, college, and professional.
There are pre-production tools for
authors, collaborators, co-creators,
and teachers such as WELite for
manuscript management and

authoring; ARTLite for graphics
origination and validation; and OPS
and autoCOMP for collaborative
proofing. Then there are eNET (for
project management), WEPro (content structuring, editing and enrichment), Ams (graphics & multimedia
production), XIn Pro (for design,
product and technology development), Cserv (digital conversion),
eLearn (e-learning solutions), Xplod
(content distribution),
ContentStore, MPSInsight
InstantBookStore (hosting and
online production) and MPS360 (fulfillment and BPO services) that
make it easy for publishers to prepare and distribute content whichever way they want.
Of the many tools, ContentStore
merits special mention. A hosted
e-book delivery and distribution
platform with features for converting, showcasing, marketing, and
distributing multichannel content,
it also drives e-book sales over the
Web and mobile platforms.
ContentStore is totally flexible: you
can create your own e-bookstore or
choose from the available feature
sets. You can sell content at book,
95
large capacity (of more than 2,500

staff spread out in six facilities),
Bangalore, Indiaheadquartered
article, or chapter level.
MPS is capable of conIt is also multilingual,
verting content from
thus enabling publishany input into multiple
ers to penetrate new
digital formats. XML
markets and increase
automation tool, for
their revenue by supinstance, automatically
porting multiple lanupdates all elements
guages.
and attributes of conPublishers have the
solidated XML files,
choice of retaining their
while QC tools capture
own payment gateway
inconsistencies in XML
Chairman Nishith Arora.
or use the built-in
and PDF files, and autocheckout function to sell online.
compress only error-free files. So
Librarians can create and subscribe
established is MPSs technical
to book bundles and implement a
expertise in journals and STM seglibrary loan service. Both publishments that its interactive learning
ers and librarians can access
and multimedia solutions are someCOUNTER-compliant [which tracks
times overlooked. Adds Arora,
usage of electronic network
Clients are not aware that our
resources], and other usage statisteam also offers services such as
tics including access via SUSHI,
storyboard creation, redrawing,
adds Arora. ContentStore, he says,
retouching, 2D and 3D animation,
is perfect for dealing with online
and conversion of print books into
content sales. A library sales moddigital versions with voice and
ule for books has been added and its
music elements.
capabilities expanded to cover
MPS also offers consultancy serdelivery to online retailers as well.
vices. In these days of rapidly
We see this platform emerging as a
changing technology options, Arora
digital-first distribution interface
and his colleagues are looking forfor small and mid-sized publishers.
ward to a busy BEA. Come by our
Known for its highly automated
booth to find out more about our
Teri Tan
workflow, technical expertise, and
services.
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96
PUBL I SHERS
SNAP It Up at Qbend
W E E K LY
ment would ensure that when new

formats are gaining ground, publishers have the tools neededfrom
Customizing course books and
Qbend and our parent company,
Patent-pending SNAP also offers
course packs is getting easier,
S4Carlisleto be ahead of the race.
multichannel publishing capabilities
cheaper, and more secure, to the
In addition to custom publishing,
so that publishers can easily pivot
delight of course creators and pubQbend provides a WebStore service,
their content to various devices and
lishers both. Now you can pick sevwhich allows content to be sold in
distribution channels at minimal
eral chapters, or individual sections
chapters or other logical parts to a
cost. With the digital book market
from various chapters, assemble
much wider audience.
undergoing tremendous changes
them quickly into variThe WebStore service,
ous formats, including
launched in August 2011,
print, and voila!
offers publishers an effeccourse-specific custom
tive way of establishing and
textbooks made easy and
maximizing e-book sales.
painless. And thanks to
Our service includes
Dubuque, Iowabased
e-book creation, sales, fulQbends new drag-andfillment, customer intellidrop interface, approgence, and custom and
priately named SNAP
multichannel publishing,
(Search, Navigate,
says Kris Srinaath, CEO of
Assemble, Publish), creQbend, whose team has
ators can chose from a
leveraged 35 years of publist of text and cover
lishing experience and digdesigns to lend the cus- (l. to r.) Kaushik Sampath (COO), Sriram Ramakrishnan (v-p, consumer mar- ital technology to create
keting), Kris Srinaath (CEO) and Shyamsundar Krishnamani (manager, softtomized book a consisthe e-book platform. With
ware development) of Qbend.
tent feel. With secure
our customized WebStore
access, built-in templates, and dashservice, publishers can have their
each day, our research team is workboard to monitor the customization,
own e-bookstore with their own
ing overtime to ensure that the pubSNAP enables publishers to move
content and company identitybut
lishers content is future-ready and
to a digital-first workflow as well as
with Qbend doing all the work behind
obsolescence-proof, says Qbend
to repurpose existing content for
the scenes and hosting the site.
COO Kaushik Sampath.
multichannel delivery.
Presently, the WebStore has more
Continuous research and develop-
Please join us:
BOOK SIGNINGS
WEDNESDAY
JUNE 6 9:30-11:30
BEA
Booth
3679
2012
than 400,000 titles, with formats such

as ePUB, PDFs and Flash. The lowest-priced content costs $1.82 while
the highest is at $4,000. But most of
the contentover 95%falls in the
range of $4 to $200, explains
Srinaath, pointing out that clients
can easily generate customized business analytics of their e-book sales.
Qbends adoption of Adobe
Content Server (currently the most
popular digital rights management
system) also means that there is no
unauthorized sharing, printing or
copying of content, and publishers
can be assured that the content is
used only in ways that they have
specified. In other words, publishers maximize their digital presence
without having to spend enormous
amount of money on infrastructure
and IT resources.
With the global e-book market
estimated to grow at 42% each year,
now is the best time to be in the
e-book business. We are here to help
publishers and content creators
obtain global reach with minimal
investment at high profits, adds
Srinaath, who will be at the Qbend
booth (DZ2306) to further explain
both SNAP and WebStore services
Teri Tan
to interested parties.
Time to register for GABBS Boston, the Great American Bargain Book
Show! An overstock, remainder, bargain and value book show where you can save
on new books and book related products, plus assorted media and gift items, all
discounted from 75% to 90% off retail. Also, industry panels and bookseller
seminars to help improve your sales. Visit www.gabbs.net for updates.
Stop by BookExpo Booth 4508

to sign up for GABBS Boston for half price!
Dr. Reef
Karim
Dr. Paula
Bloom
Relationship experts will be signing copies of

Why Does He Do That? Why Does She Do That?
WEDNESDAY
Free
Books
JUNE 6 2:00-4:00
TODAY!
JUNE 5 11:00-1:00
Come
See Us
Elisabeth
Antoine
Elizabeth
Cunningham
Herring
August 1 & 2
Sassy empowerment
babes Maryjane
Fahey & Caryn Beth
Rosenthal will be
signing copies of
DUMPED
dumped411.com
Hynes Convention Center

The Plaza Level - Hall B
Show Hours: Wednesday 10 am - 6 pm and Thursday 10 am - 4 pm

Seminars will be 8:30 am - 10 am both days. Hosted by NEIBA.
The Queens of
Cupcake Toppers
sellerspublishing.com (800-625-3386)
contact Andy Sturtevant - asturtevant@rsvp.com
cial
Wordsworth Classics BookExpo Spe
99 Books for $199!

Stop By Booth 4508
Dont miss Egmont USA at Booth 4048

Check out our hot new titles!
MEET OUR AUTHORS!

Myra McEntire
Hourglass
Tuesday, June 5th
11:30 12:00
Aisle 12
Tony Abbott
Goofballs
Tuesday, June 5th
4:00 4:30
Aisle 16
Kate Ellison
The Butterfly Clues

Wednesday, June 6th
2:00 2:30
Aisle 11
www.egmontusa.com
98
PUBL I SHERS
W E E K LY
Check OutBEAs Digital Zone

TheIDPF Digital Zone at BEA
showcases new and existing technologies from companies on the
edge of todays digital landscape.
Here are a few looking to demonstrate their new digital projects on
the show floor.
3M Cloud Library (DZ2417).
Marketing manager
Tom Mercer and business manager Matt
Templis will be at BEA
to highlight the 3M
Cloud Library, which
allows patrons to use personal

accounts to access e-books on their
devices. The platform has signed
more than 40 publishers and offers
over 100,000 titles.
Aptara(DZ2117).
The main presentation
for Aptara, Making
Enhanced Content,
Profitable Content,
PEACHTREE
will be held on June 5

withSriram Panchanathan,
v-p, digital solutions production. At BEA, the company will be displaying a portfolio
of e-books created from every publishing platform, standard, and format in use today, including iBooks,
Amazon Kindle Format 8, fixed layout, and more. Publishers are
invited to discover which production method is best suited for their
content.
Autography (DZ2235), the pro-
PUBLISHERS
vider of e-book autographing technology will demo its services in its

booth, including the custom signature page usingPinterest and
Facebook. The company will also
showcase how authors can virtually tour the world, autographing
e-books for fans during appearances over the radio or through
live streaming video. Cofounders
Robert Barrett and Thomas Waters
will be on hand.
35 YEARS of extraordinary fiction and nonfiction
CARMEN AGRA DEEDY
ADAM GUSTAVSON
Tuesday, June 5
12:15 1:45 pm
ABA Celebration of Bookselling
Author Awards Luncheon
3:00 - 4:00 pm
Signing
Autographing Area
(TABLE 18)
FRED BOWEN
J. J. JOHNSON
Tuesday, June 5
Wednesday, June 6
Wednesday, June 6
2:00 - 3:00 pm
Signing
Autographing Area
(TABLE 18)
3:00 - 4:00 pm
Signing
Autographing Area
(TABLE 6)
12:45 1:45 pm
Speed Dating
Room 1E14/15
2:30 3:00 pm
Meet & Greet
in Peachtree booth
Thursday, June 7
4:15 - 4:45 pm
Meet & Greet
in Peachtree booth
9:30 10:30 am
Signing
Autographing Area
(TABLE 4)
booth #2865
www.peachtree-online.com
LOUISE: AMENDED
A MEMOIR BY LOUISE KRUG
LOUISE
KRUG
A MUST READ.
MARY KARR
A massive brain trauma robbed fashionable young Louise of the shallow

currency shed banked on all her life, and the resulting struggle is a pageturner in which a persons very soul deepens before your eyes. Louise:
Amended rewards a readers timea must read. Mary Karr
ow do you go from being a girl who thinks beauty and glamour are
everything to someone who has to learn how to liveand thrivewithout
them? A brain injury should do it.
LOUISE KRUG Six years after undergoing an emergency craniotomy that

disrupted her ability to walk, see, and move half her face, Louise Krug has
astounded doctors and her community by recovering not only much of her
vision and mobility, but a ferocious spirit and enviable grace. She is currently
a PhD candidate in Lawrence, Kansas,
Memoir Health
where she lives with her husband and
USD $14.00 / CAD $15.50
new baby.
BLACK BALLOON PUBLISHING
A beautiful young woman is about to embark on the life of her dreamsCalifornia!

Glossy journalism! French boyfriend!only to suffer a brain bleed that leaves her
with double vision, facial paralysis, and a dragging foot. A darkly funny portrait of
sudden disability and painstaking recovery, Louise: Amended presents not only the
authors perspective, but the reaction of her loved onesin fictional interludes, we see
what it must have been like for Louises boyfriend to bathe her, or for her mother to
apply lipstick to her nearly immobile mouth. Challenging the notion that one persons
tragedy is a single persons story, this unflinching portrait depicts a dismantlingand
rebirthof an entire family.
LOUISE: AMENDED
This story of shattered hope, gigantic challenge, unlikely courage, and slow
revelation will have you gripping the pages and rooting from the sidelines.
Louise reinvents the memoir, makes it bolder, stronger, stranger, more
honest, andin every possible waywildly inspiring. Deb Olin Unferth
codeMantra(DZ2124), the provider of data and content management services, will be highlighting
work in progress on its new Title
Management module, an add-on to
the companysCollection Point
data asset management and distribution platform. At its booth,
codeMantra will also be demonstrating its capabilities across a
range of production and conversion issues including fixed layout,
KF8, and Book builder/DRP, as well
as new pre-press/composition services through CMPrepare, the
companys new division.
Bill
Peters
maverick
jetPants
inthecity
ofQuality
A NOVEL
EasypressTechnologies
(DZ2215). Easypress, a global supplier of XML-based e-publishing
software in the cloud, is using BEA
as a showcase for itsEasyPUB
e-book creation servicenow supporting EPub-3. Presentations in its
booth include Automated FixedLayoutEPub straight from
InDesign, the latest addition to
theEasyPUB engine, as well as presentations ofInDesign toreflowable e-book formats likeEPub and
Kindles AZW.Easypresss New
York staff, including CEO James
Macfarlane and North
AmericaCTO Michael Smith, will
be attending for two special BEA
offers: $75 for five reflowable
e-books and $150 for five fixed-layout EPubs.
LibreDigital(DZ2212),a service
of RR Donnelley, will be showcasing its core offerings of digital con-
tent distribution, marketplace

aggregation, and sales analytics.
The company will also feature the
full range of services for publishersincluding e-book services,
digital on-demand printing, and
digital and physical distribution.
At the booth, Donnelley will have
access and training for its self-service e-book aggregation portal.
Link.me(DZ2143) isa mobile
marketing platform built specifi-
PUBL I SHERS
cally for publishers to

connect and communicate directly with their
readers and recommend new titles based
on what customers have previously
read. At BEA, the company will
launch its Self-Service campaign
management platform, QuickSites.
This new platform enables publishers to self-provision a mobile campaign from beginning to end,
includingQR code
andSMS generation,
optimized mobile
landing pages, and
ongoingSMS alerts to
readers. Attending
W E E K LY
BEA is Antony McGregorDey

andJerram Watters, cofounders of
Link.me.
MyTabletBooks.com(DZ2123)
specializes in illustrated e-books
as a division of Four Colour Print
Group, in business
for 25 years.
Services include
pre-press and project management
staff. Attendees at
BEAare Mark Gaff,
99
director of operations; Diana

Birdsell, e-book projection
manager; and Brian
Olshansky-Lucero, northeast
territory manager.
Vook(DZ2036). CEO Brad Inman
and v-p of business development
MatthewCavnar will be on hand to
demo the new features ofVooks
e-book creation platform, which
the company says will offer more
control, easier
shareability,
greater access to
content, and a
richer reading
experience.
Gabe Habash
Greenleafs Platform
Benefits Authors
Greenleaf Book Group is a proponent of aligning content creation
with audience strategy. To that end,
the company will be using its time at
BEA this year to promote its platform
development program, a comprehensive resource for authors and
professionals looking to grow their
influence, and to retain the rights to
their work and still compete with
the major publishing houses.
Cenveo Publisher Services provides the tools to transform:

Since launching in late 2011, the
platform has signed up about two
dozen authors, according to Tanya
Hall, Greenleafs director of marketing and business development.
One of those authors is Karen D.
Purcell, P.E., whom Hall makes particular mention of as a success story
of Greenleafs. Her book, Unlocking
Your Brilliance: Smart Strategies
for Women to Thrive in Science,
Technology, Engineering, and Math
(which will be published by
Greenleaf in 2012), is a call to action
for more women to join the maledominated STEM fields. Greenleaf
helped Purcell move the book from
concept to published book, along
the way creating a brand for
Purcell, doing publicity outreach,
and developing a Web site. Says
Hall, We conceived of a nonprofit
organization to help Karen serve
the educational and financial needs
of young women interested in
STEM. As the pub date
approaches, Hall says that Purcell
and Unlocking Your Brilliance have
generated multiple speaking
requests and numerous media hits.
Since Greenleafs platform
development program isnt limited
to Greenleaf authors, Hall plans to
spend her timeat BEA speaking
with other publishers and agents to
raise awareness of the program
and explore opportunities for partGabe Habash
nerships.
a recognized world leader in creating, converting and delivering content

ideally configured for the social, mobile and global era.
Book Production
Highly experienced professionals using automated,
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provide complete production solutions.
Provides complex book project management, content
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Combines best practices for architecture,
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Allows for content to be wrapped as a native
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Create, enhance and assemble K-12, higher
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Includes eLearning production services, enhanced

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For more information, contact solutions@cenveo.com
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2012 Cenveo. All rights reserved.
5/18/12 4:37 PM
100 BEA SHOW DAILY DAY 1
PUBL I SHERS
W E E K LY
50 Shades
A Dominant
Powerhouse
BESTSELLERS
TOP 25
OVERALL FICTION FRONTLIST THROUGH MAY, 2012
RANK TITLE
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
Fifty Shades of Grey

Fifty Shades Darker
Fifty Shades Freed
The Lucky One
The Girl Who Kicked the Hornets Nest
The Help
The Lucky One
Calico Joe
The Girl Who Kicked the Hornets Nest
The Last Boyfriend
The Affair
The Sixth Man
The Girl Who Played With Fire
The Innocent
The Tigers Wife
Deadlocked
Ill Walk Alone
The Girl Who Played With Fire
The Girl With the Dragon Tattoo
The Wind Through the Keyhole
11th Hour
Chasing Fire
The Witness
The Postcard Killers
The Next Always
AUTHOR
IMPRINT
PUB
DATE
E. L. James
E. L. James
E. L. James
Nicholas Sparks
Stieg Larsson
Kathryn Stockett
Nicholas Sparks
John Grisham
Stieg Larsson
Nora Roberts
Lee Child
David Baldacci
Stieg Larsson
David Baldacci
Tea Obreht
Charlaine Harris
Mary Higgins Clark
Stieg Larsson
Stieg Larsson
Stephen King
James Patterson
Nora Roberts
Nora Roberts
James Patterson
Nora Roberts
Vintage
Vintage
Vintage
Grand Central
Vintage
Berkley
Grand Central
Doubleday
Vintage
Berkley
Dell
Vision
Vintage B
Grand Central
Random House Trade
Ace Books
Pocket Books
Vintage
Vintage
Scribner
Little, Brown
Jove Books
Putnam
Vision
Berkley
Apr 12
Apr 12
Apr 12
Mar 12
Feb 12
Apr 11
Feb 12
Apr 12
Feb 12
May 12
Mar 12
Mar 12
Mar 10
Apr 12
Nov 11
May 12
Mar 12
Nov 11
Nov 11
Apr 12
May 12
Apr 12
Apr 12
Apr 12
Nov 11
YTD
2,312,778
1,105,258
946,587
233,598
208,749
190,049
187,831
184,070
180,536
176,117
169,445
151,388
146,722
144,257
140,584
135,681
133,195
130,855
129,786
119,509
118,169
117,752
110,897
98,004
96,075
The 50 Shades trilogy sits safely on top

of the year-to-date bestseller list, having sold a combined 4,364,623 copies
since the three books debuted in
paperback on April 3, according to
Nielsen BookScan. Thats a copy sold
every 1.25 seconds. If you stacked up
every copy of the trilogy sold, the
throbbing tower of erotica would
thrust 65 miles into the stratosphere.
Not bad for something that started off
as Twilight fan fiction.
The other series juggernaut, Stieg
Larssons Millennium series, continues to be a megaseller, occupying five
of the top 25 bestseller slots so far this
year in all formats.
Overall, the list is one of brand
namesNora Roberts, Nicholas
Sparks, Stephen Kingthough it may
come as something of a surprise that
perennial bestseller James Patterson
only has one entry here, the mass
market edition of The Postcard Killers,
which he co-wrote with Liza
Marklund, who just happens to be
another bestselling Swedish crime
writer. Turns out, crime paysbut not
nearly as much as bondage. Either
way, though, looks like the key to success this year is a set of handcuffs.
INFORMATION SUPPLIED BY NIELSEN BOOKSCAN. COPYRIGHT 2012 THE NIELSEN COMPANY. ALL RIGHTS RESERVED.
Jonathan Segura
Unique Voices Diverse Choices

www.excelovate.com/publishing
info@excelovate.com
416.619.5309
2012 & 2013 RELEASES
Excelovate
showcases diverse
authors from
around the world.
We are committed
to publishing and
promoting titles
that help people
and enrich lives.
Big Big Topics for Little

Little Kids
From the Fields...

to the Future
Joyce Robinson
(Coming June 2013)
Da Ultimate Hookup:
Free Things for all
Americans
These Hands
With iPublishCentrals Starter Edition,

you can now build your branded
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PUBL I SHERS
W E E K LY
A Chat with Michael Bolton

Grammy Awardwinning singer/
songwriter Michael Bolton has sold
more than 50 million albums and
singles worldwide and has his own
star on the Hollywood Walk of
Fame. He has also just penned The
Soul of It All: My Life, My Music
(Hachette/Center Street Nov.), his
memoir about the highs and lows of
four decades in the music business.
Father of three daughters and a
grandfather of two, Bolton is a passionate advocate for the National
Coalition Against Domestic
Violence. In 1993, he founded his
own organization, Michael Bolton
Charities, to help at-risk women
and children.
Bolton will be in the Hachette
booth (3621) at 4 p.m. today to sign
postcards of his book cover and
pose for pictures.
retire! Each day brings new potential material, new experiences,

with an interesting message and
cast of characters. I couldnt have
dreamed how amazing my life
would become.
Why was now the right time to write

your first memoir, The Soul of It All?
It just felt like the right time, and
then you carve out the time and
space to seize the moment. I will
have plenty more to write about
down the road, as I have no plans to
What would you like readers to

learn from it?
I would like readers to learn that
the truth is what their instincts
most often tell them and that nothing great comes easily. The road
your passion takes you on is steep
and full of challengesbut gratifying throughout a lot of the process. I
hope that it will resonate when a
reader understands the long, uphill
journey I have traveled and still do
at this time in my life and career.
But mostly I hope people are
inspired. If there is inspiration, I
have succeeded.
How would you compare the process of

writing a song to writing a book?
Writing a song is a
piece of cake compared to writing my
first memoir. The
book requires a process which opens
files and folders I
have for a long, long
time purposely kept
closed. Some I love opening and
revisiting, others not so much.
Telling my story is cathartic and
therapeutic, but sometimes its
quite painful. In hindsight we are
given what we need to truly grasp
the soul of it all, and we just
need to be strong enough and
clear enough not to miss the
meaning.
Is there something you think readers might be surprised to learn?

I think readers will be surprised to
know about my early wild, searching, escaping, discovering years
and my relentless sense of humor.
You are very active in the fight

against domestic violence and have
your own foundation, Michael
Bolton Charities. What are some of
its initiatives?
The area of violence against
women in America is
unbearably disturbing to me. I was
raised by a very
strong father, who, in
his most masculine
moment and as old
school as he could
be, believed you
were not a man if you
hit a woman. I agree
and work toward a
time when this is
taught to boys at an
early developmental
stage of their lives.
My foundation, MBC, is now in
its 20th year. Our initiatives cover
many fronts, and we partner with
people who have been doing this
work long before us, such as the
National Coalition Against
Domestic Violence. The abuse of
human rights needs to be at the
top of our agenda. The Violence
Against Women Act is the most
important one passed in many
years, and we need our House and
Senate to keep it in place and
fully funded. To be a part of this
process, to focus on these issues is
my greatest achievement.
Karen Jones
MORNING AUTHOR SIGNING!!
BOOTH 3949
TUESDAY, JUNE 5
R
AUTHO
GS
SIGNIN
CYNDI DALE
ANDREW WALD
TODAY
9:30 am - 10:30 am
2:003:00PM
Meet DAN JOSEFSON
BOOTH: 13
and get a signed copy of
Thats Not a Feeling

Bold, funny, mordant.
David Foster Wallace
1:151:45PM
JAMES R. BENN will
be signing DEATHS
DOOR at the Mystery
FREE
G
EVER ALLEYS
Y DA
Y
Writers of America
booth (#4451)
www.sohopress.com
Relationships 978-1-937061-85-2 Available June 2012 $16.95

Deeper Well Publishing & BRIO Press French Fold Paperback
Togetherness: Creating and Deepening Sustainable Love is a revelatory

guidebook for discovering that the love you want is achievable.
Renowned author Cyndi Dale and acclaimed psychotherapist Andrew
Wald offer a blueprint for building a bridge to profound intimacya
depth of closeness that can transform every relationship in your life.
Togetherness is a powerful blend of spiritual philosophy and
personal experience woven into the perfection of a practical
formula for everyday life. I love this book!
Gregg
Braden | New York Times best-selling author of Deep Truth,

The Divine Matrix and Fractal Time
PUBL I SHERS
Are They Kidding? Not!

When Overlook Press publisher
Peter Mayer was offered the chance
to publish a North American edition of Weird Things Customers Say
in Bookshops, he snapped it up. Out
in August, Overlooks edition will
contain content selected from the
U.K. version as well as 50% new
material gathered from booksellers
across the United States and Canada.
Overlooks closeness to bookstores
of every kind is well-known, says
Mayer, so Weird Things Customers
Say in Bookshops looked like a perfect fit. We knew we were onto a
great thing when so many booksellers responded to our call for submissions and sent in their own wacky
candidates. And so far the orders
are terrific, producing more smiles.
The book came out of poet and
short story writer Jen Campbells
Monkfish Marks 10
Cofounder and publisher Paul

Cohen says he is very proud of the
40 books he green-lighted during
the first 10 years of Monkfish Book
Publishing and tells PW Show Daily,
2012 is going to be a very exciting
year. An independent press that
publishes spiritual and
literary books,
Monkfish is launching
a new imprint called
Indaba, which is
roughly translated as
council of the elders,
says Cohen.
Whereas Monkfish
is very specialized at
the intersection of religion, spirituality, and literature, Indaba will
publish throughout the entire bodymind-spirit genre, explains
Cohen. The imprint will feature a
new hybrid publishing contract and
process that draws from both traditional and digital methodologies.
More commercial titles will be distributed as an imprint of Monkfish
and thus receive bookstore distribution through Consortium, while
many titles will remain as print on
demand or e-book only.
Six years ago Monkfish established Epigraph, a print-ondemand division, which allowed
Cohen to become more selective
about editorial and rethink the
entire publishing contract and process.
Monkfishs current list includes
God of Love: A Guide to the Heart of
Judaism, Christianity and Islam by
Mirabai Starr and Red-Robed
Priestess by Elizabeth Cunningham,
he completion of the Maeve
Chronicles.
Cunningham signs today at Table
16 in the autographing area, 10:30
11:30 a.m., and Starr signs tomorrow at Table 17, 9:3010:30 a.m.
Karen Jones
experiences working as an
independent bookseller in
North Londons Ripping
Yarns and Scotlands
Edinburgh Bookshop.
After a customer asked
whether Holocaust victim
Anne Frank had ever written a sequel, Campbell began taking note of the strange and wonderful questions she received and
sharing the stories on her blog.
That blog became a book, which
was published in April in the U.K.
by Constable & Robinson and
became an immediate Sunday
Times bestseller.
W E E K LY
British booksellers have

set a high bar, with such
queries as:
Did Charles Dickens
ever write anything fun?
Do you have this childrens book Ive heard
about? Its called Lionel
Richie and the Wardrobe.
Do you have any popup books on sex education?
Never ones to back down from a
challenge, North American booksellers have already sent in close to
1,000 weird submissions.
Two classics from Sheryl Cotleur
at Book Passage in Corte Madera,
Calif.: Do you have a book about
dinosaurs with the original photo-
103
graphs? Do you sell Bullwinkles

Mythology?
The one that always makes Peggy
West at Thurston Book Exchange in
Springfield, Ore., smile: Can you
tell me where you file books with
characters named Scott?
And Overlook publicity director
Jack Lamploughs favorite from his
days as a bookseller; Do you have
The Donner Party Cookbook?
Booksellers visiting the Overlook
booth (4133) can still submit their
favorite weird things for possible
inclusion in the North American
edition. All BEA submissions will be
posted in the booth as well as on
Twitter, Facebook, and Tumblr.
TM
New for Fall
BOOTH #3830
Committed to Recovery
Lucinda Dyer
PUBL I SHERS
Imagination Rules at Shadow Mountain

Shadow Mountain Publishing,
a general-interest publisher
noted for its line of childrens
and childrens fantasy books
(its tagline: We dont just
print books, we publish
dreams), has a full lineup of
authors scheduled for signings, including Brandon Mull,
author of two fantasy series;
actress Jane Seymour; and one half
of the two-woman cooking blog
Our Best Bites, Sara Wells.
An imprint of the Mormoncentered Deseret Book, Shadow
Mountain specializes in
values-based titles. We
strive to entertain, but our
books all have a positive
message, says director of
marketing Gail Halladay.
We want to enlighten
minds and enrich lives.
Among the houses bestselling titles are Mulls
Fablehaven and Beyonders series.
Our fantasy series have always been
very successful, Halladay says.
Shadow Mountain has an impressive lineup of its authors in the auto-
W E E K LY
graphing area and at its booth (3039).

Sara Wells will be doing double
duty since her coauthor, Kate Jones,
is absent from BEA due to pregnancy. Wells will be signing their
new cookbook, Savoring the Seasons
with Our Best Bites, at Table 22 in the
autographing area today, 11:30 a.m.
noon, and at the booth, 12:302 p.m.
Debut Regency romance novelist
Julianne Donaldson will be on hand
at the booth today, 10:30 a.m.noon,
and again tomorrow, 10:3011:30
a.m., to sign copies of Edenbrooke,
the first book in a new series called
A Proper Romance.
Fantasy novelist Tracy Hickman
and his wife, Laura Hickman, have
started a new trilogy, Tales of the

Dragons Bard, and will be autographing the hardcover edition of
book one, Eventide, at the booth
today, 3:304:30 p.m., and twice
tomorrowat Table 1 in the autographing area, 11 a.m.noon, and in
the booth, 11:30 a.m.2 p.m.
Jane Seymour will be at Table 2 in
the autographing area tomorrow,
1011 a.m., and at the Shadow
Mountain booth, 11:30 a.m.12:30
p.m., to sign copies of an Advent calendar reflective of the jacket of her
forthcoming book, Good King
Wenceslas, her telling of the classic
story of the familiar Christmas
Suzanne Mantell
character.
Jessica Kingsley Publishers

Celebrating 25 Years of Publishing
Books that Make a Difference
!
s
u
t
i
Vis
Stand 2876
Childrens books 0-10:
Pop-up books
Brain charge books
Sound books
Activity and craft books
Fairy tale books
Encyclopedias
AZ Books LLC
245 8th Avenue, #180
New York, NY 10011
Tel: 888 945-7723
Fax: 888 945-7724
E-mail: sales@azbooksusa.com
www.azbooksusa.com
Signing at the Coach House Books Booth: #3907

June 6 at 11 a.m.
PROMOTIONAL CONDOM GIVEAWAY!
Visit our website:

www.jkp.com
Find us on Facebook:
www.facebook.com/JKPAutism
Recession Stress?
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BESTSELLER
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Its a thrilling, enlightening

and really hot place to be.
Globe & Mail
A DIRTY BOOK.
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AS GOOD AS IT GETS Issue
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} }
TUESDAY
11:00 AM
MEET
JOHN
BOYNE
TUESDAY
3:00 PM
Photo Mark Condren
Photo Marion Ettlinger
ALIX KATES
SHULMAN
our
authors
WEDNESDAY
11:00 AM
Photo Gabe Magaa
OTHER
PRESS
KATHLEEN
ALCOTT
booth #3847
LE POISSON ROUGE, 158 BLEECKER STREET
Wednesday, June 6 from 8:00 PM to midnight
OTHERPRESS.COM
twitter.com/otherpress facebook.com/otherpress
BARBARA
SLATE
WEDNESDAY
3:00 PM
Illustration Barbara Slate
Join us for PUBDATE!
PUBL I SHERS
W E E K LY
A Successful Hybrid for Books

Since its founding by veteran
Pantheon editor Andr Schiffrin in
1992, the New Press has followed a
hybrid model as an independent
trade publisher and a not-for-profit
company that leverages books for
social change. Among its bestsellers
are Lisa Delpits collection of essays,
Other Peoples Children: Cultural
Conflict in the Classroom (1995), and
James W. Loewens Lies My Teacher
Told Me: Everything Your American
History Textbook Got Wrong (2008).
Other mainstays of the company
include books by Studs Turkel and
Henning Mankell.
We have published 1,000 books
in our 20 years. Were very proud of
that, says publisher Ellen Adler,
noting how gratifying it is that the
New Presss 20th anniversary celebration is taking place while the
paperback edition of one of their
books, Michelle Alexanders The
New Jim Crow: Mass Incarceration
in the Age of Colorblindness, is
enjoying an extended run on the
New York Times bestseller list.
Though not all New Press books
make it to the bestseller list, the
majority of them are still in print,
and many sell tens of thousands of

copies, Adler says.
About Henning Mankell, whose
books including the Kurt Wallander
crime series have sold more than
40 million copies worldwide, Adler
says the New Press was at the right
place at the right time to get U.S.
rights to his works. Mankell is motivated by social issues and uses crime
fiction as a way to talk about social
issues, so hes an
appealing fit. We
were there in the
early days. Weve
done 10 of the
Wallander books
and others in other
genres.
Advance copies of Mankells
newest, The Shadow Girls (Oct.), are
available at the New Press booth
(3911). Also at the booth are copies
of Gene Sharps From Dictatorship
Research, Recipes at RD
Two editors-in-chief from the
Readers Digest family are stepping
up with new books featuring the latest in diet research and best-loved
recipes from Americas home cooks.
Readers Digest editor-in-chief
Liz Vaccariellos The Digest Diet:
The Best Foods to Release Fat and
Drop 26 Pounds in 21 Days (Oct.) is
based on groundbreaking science
and newly discovered foods and
habits that help release fat from the
body. In researching the book,
reports Vaccariello, one of the
happiest surprises to me was the
discovery that fast weight loss is
both effective and healthy. I was
inspired by a 2010
study from the
University of Florida on 262 middleaged obese women that found that a
fast initial rate of weight loss leads
to greater weight loss, and the fast
losers werent any more likely to
gain the weight back.
Taste of Home magazine editor-inchief Catherine Cassidys Taste of
Home Best Loved Recipes: 1,485
Favorites from the Worlds #1 Food &
Entertaining Magazine (Sept.) features the most requested, most
beloved dishes submitted by Taste of
Home readers. This beautiful new
cookbookour biggest everis the
ultimate recipe exchange, says
Cassidy. Every appetizer, every
to Democracy: A
Conceptual
Framework for
Liberation (Sept.),
a book that has
been credited as
the source document for many of
2011s global uprisings.
Today at 4 p.m. in the booth, the
corks will pop during a champagne
reception celebrating 20 successful
Suzanne Mantell
years.
meal, every dessert is a personal
recipe shared by someone who cooks
at home to bring family and friends
together.
Plans for both The Digest Diet and
Taste of Home Best Loved Recipes
include 150,000 first printings,
$500,000 marketing campaigns,
microsites with behind-the-scenes
video content, and social media support. Booksellers can take advantage of floor displays and shelf talkers for both books.
Galleys of The Digest Diet and a
sales blad/sampler book with 10
recipes from Taste of Home Best
Loved Recipes will be given away
today at the Readers Digest booth
Lucinda Dyer
(3667, 3668).
PW Ad BEA MW_Layout 1 5/17/12 4:17 PM Page 1
Wisdom Publications
Dinty W. Moore
will be signing his new book,
The Mindful Writer
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Imago USA in conjunction with our UK digital division, iBiblios, is pleased to announce the release of a new,
sophisticated visual recognition (VR) app called iSee Guides. The iSee Guides link covers, book content, posters or
other printed matter with the digital world much like a QR code (without the ugly black bar code), using publishers own imagery to trigger the apps functions.
Building on Imagos 30+ years as a trusted and innovative print production partner to publishers throughout the
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PUBL I SHERS
A Monster Success
Tireless self-promoter Larry Correia
has turned his eclectic career path
as financial defense contractor,
arms dealer, firearms instructor,
and freelance writer for gun magazines into a successful turn as the
creator of the Monster Hunter series
of urban fantasy books.
I describe what I write as The
X-Files meets The Expendables, says
Correia from his home in Utah,
where he has written seven action
novels in three years that now have
225,000 copies in print. After selfpublishing his first book, Monster
Hunter International, in 2008,
Correia had to look no further for a
publisher than Baen Books. At

first, Baen published all of his
books as original mass markets, but
because of their success, it is now
making them available in hardcover.
Last year Correia traveled to 11
western states to promote Monster
Hunter Alpha in a book tour that
added up to several thousand driving miles with his wife. The effort
paid off, and the book ended up as a
New York Times bestseller. Although
he has also toured parts of the South,
touting his books at Dragon*Con in
Atlanta and LibertyCon in Tennessee,
Correia has never been to the East
Coast. Im really excited. And after
BEA, Ill tour the Northeast for the
W E E K LY
first time, he says.

Correias enthusiasm
and congenial nature
have made him a favorite
with booksellers and fans
alike. He touts the vivid
cover art on his books for
their pulpy style, a
throwback to the B-movie
monsters of the past, and
seems to have an innate
sense of marketing for his work.
Baen pays for my book tours up to
a point, but I always exceed their
budget and pick up the extra costs
on my own, he says. Although its
almost unheard of in publishing
today, Correia doesnt have a literary agent. I worked with contracts
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OPEN APP WEEK
JUNE 4th-8th
DURING BEA
We have passwords
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can nd out why
During BEA Publishers Weekly and the
PW Show Daily offer free, open access to
our digital editions, available on all devices.
Scan the QR code below or visit your app
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openapp1/4H.indd 1
6/4/12 10:53 AM
all the years I was a financial analyst. And Correias

career continues to build,
with foreign sales to four
European countries and
one in Asia, and TV rights
to the Monster Hunter
books recently optioned
by Entertainment One.
He signs today, 11 a.m.
noon, at Table 1 in the
autographing area. Wendy Werris
In Celebration of
Bookstores
Baptized in ink and

swaddled in a dust
jacket, Im one of those
cats for whom a good
bookshop serves as a
temple, a cathedral, a
holy shrine, a sacred
grove, a gypsy caravan,
a Tijuana nightclub, an
amusement park, a mental health
spa, a safari camp, a space station,
and an indoor field of dreams.
So begins novelist Tom Robbinss
essay in My Bookstore: Writers
Celebrate Their Favorite Places to
Browse, Read, and Shop (Black Dog
& Leventhal, Nov.), an inspired collection of reminiscences by authors
on favorite bookstores. Robbinss
enthusiasm was a bow to Village
Books in Bellingham, Wash.
Theres a lot of territory covered
in the books 75 pairings. Editor
Ronald Rice, recommended for the
job by beloved book marketing
guru Carl Lennertz, queried bookstores nationwide to give play to as
many stores as possible via writers
whose shopping-destination preferences were well-known.
Among the pairings are Fannie
Flagg on Page & Palette in Fairhope,
Ala.; John Grisham on That Bookstore
in Blytheville, Ark.; Isabel Allende
on Book Passage in Corte Madera,
Calif.; Abraham Verghese on
Prairie Lights in Iowa City; Simon
Winchester on the Bookloft in Great
Barrington, Mass.; Ann Patchett on
McLean & Eakin Booksellers in
Petoskey, Mich.; Ian Frazier on
Watchung Booksellers in Montclair,
N.J.; and Chuck Palahniuk on
Powells Books in Portland, Ore..
The essays are absolute celebrations, Rice says. And theyre not
just essays. They are anecdotal,
poetic, one is even a comic strip.
They are a fun look at an experience
that can only be had at a brick-andmortar store.
Black Dog & Leventhals booth
(4158) will resemble a bookstore. Stop
by anytime for a 40-page reader featuring eight author essays from My
Bookstore. A portion of authors fees
will be donated to a scholarship fund
established by BD&L for the ABAs
Winter Institute, while a portion of
the BD&L revenue will go to ABFFE.
Suzanne Mantell
BEA attendees cant miss the oversize shocking-pink Sock Monster at

the C&T Publishing booth (3758),
thanks to the handiwork of Stash
Books author Brenna Maloney, who
will be signing copies of Sock It to
Me: 16 Projects Sewn from Socks
Creepy, Crazy & Strangely Appealing
(Aug.), the third release in her
Socks series (Socks Appeal and
Sockology), on Wednesday, 23 p.m.
An oversize grasshopperalso
completely made of socksaccompanies Sock Monster, for people
that want a more insect feel to their
horror, laughingly explains Amy
Marson, publisher for C&T. Sock
Monster is here all three days of
Book Expo, unless he decides to go
W E E K LY
crazy and run off, adds Marson.

Another Stash Books writer,
Elizabeth Hartman, author of The
Practical Guide to Patchwork, which
won a 2011 Next Generation Indie
Book Award and sold 180,000 copies,
is out with a new book, called
Modern Patchwork: 12 Quilts to Take
You Beyond the Basics (May), which
she will be signing at the booth
today, 11 a.m.noon. Marson tells
Show Daily that the modern quilter
is a growing demographic.
C&T is also following the embroidery trend. Says Marson, Little
Stitches is coming out in August. If I
were to guess another book in our
fall season that was going to be hot,
that one would be it.
Stash Books, an imprint of C&T in
its third year, will have published 15
books in 2012, almost doubling its
debut with eight books.
Hilary S. Kayle
Official BEA On-Site Addendum
PACOM
Booth 3883
Parallax Press
Booth 3490
Phaidon Press Inc.
Booth RC147
Potomac Books Inc.
Booth 4567
Radius Web Tools
Booth 2932
Secrets of Skinny Kids Corp.
Booth 2068
Shambhala Publications Inc.
Booth RC145
Ann Jones & Company

Booth 4671
Ingram Content Group

Booth 2069
Strategic Book Publishing & Rights

Agency, LLC
Booth RC17
Anness Publishing Ltd.

Booth RC148
Integra Software Services Pvt. Ltd.

Booth DZ2310
Susanna Lea Associates

Booth RC144
Association of American Publishers

Booth 3146
International Publishers
Marketing
Booth 4567
Thomas Allen & Son

Booth 4346
BEA Attendee Lounge

Booth 4303
Jones & Bartlett Learning

Booth RC20
Eschenbach Optik of America

Booth 4655
Fairbank Literary Representation
Booth RC19
Flikkt
Booth 2040
11:00 a.m.
Sara Milstein
The Twitter Book, 2nd Edition
Pr e
Edi view
t io n
Breaking
the Page
Transforming Books and

the Reading Experience
Peter Meyers
3:00 p.m.
Jeff Potter
Cooking for Geeks
4:00 p.m.
Peter Meyers
Kindle Fire, The Missing Manual
More publishing resources and insight at:

2012 OReilly Media, Inc. The OReilly logo is a registered trademark of OReilly Media, Inc. 12451
Bruce W. Perry
Fitness for Geeks
Young Adult: Literary Magazine

Booth 2149
Tools of Change
for Publishing
David Pogue
Switching to the Mac:
The Missing Manual, Lion Edition
2:30 p.m.
World Sport Publishers Association

Booth RC18
Connecting the people

inventing the future
of publishing.
Expo Hall Autographing Area

June 5th Table 27
J.D. Biersdorfer
iPad: The Missing Manual, 4th Edition
Triple Nickel Press/Solution Tree

Booth 3042
Visual Quest Books

Booth RC143
Orange Art Fine Papers

Booth 4677
OReilly Author
Book Signing
TravelVideoStore.com
Booth 4675
Vision Street Publishing

Booth RC146
The Lotts Agency

Booth RC21
Millcreek Entertainment
Booth 4549
Brenna Maloney hugging her sock monster.
10:00 a.m.
Life Plus Style Ltd.

Booth 4669
Madison Press Books

Booth RC98
Independent Book Publishers

Association
Booth 3044, 3052
1:30 p.m.
oreilly.com/toc
Visit us in booth #DZ2309
for a FREE BOOK
2012 OReilly Media, Inc. The OReilly logo is a registered trademark of OReilly Media, Inc. 12451
Pretty Crafty
PUBL I SHERS
AWESOME
ARTWORK
WEB-SWINGING
ACTION NARRATED BY
STAN LEE!
ON EVERY PAGE!
TM & 2012 Marvel & Subs.
Available wherever books,

eBooks, and apps are sold.
THE FINAL BOOK

IN THE NEW YORK TIMES
BEST-SELLING SERIES
Apple, the Apple logo, iPhone, iPod touch, and iTunes are trademarks of Apple Inc.,
registered in the U.S. and other countries. App Store is a service mark of Apple Inc.
STOP BY BOOTH
#3351-3352
for an exclusive BEA

galley and details on
Eoins summer tour!
BEA12-ShowDailyAd-Artemis_Marvel-V7-FINAL.indd 1
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Day

The American Booksellers

Richard Russo indie champion.

butes his own success to

Russo Takes On Amazon

IDPF 2012: Experimenting Is Key

The imperative to develop

4281a HARL SGS-PW FrontPgTeaserAd.indd 1

FUN PHOTO OP!

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Should I get a Twitter?

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(in just 5 months!)

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*While supplies last!

, The Conclusion To Becca Fitzpatricks

Author ph otogr aph Ali Eisenbach

After the reveal meet the author!

If so, please proceed to

NATIONAL LAYDOWN 10.23.2012

Tuesday, June 5th

The end is coming.

Looking for more resources for your store? Visit www.LBYR-Booksellers.com!

BEA SHOW DAILY DAY 1

Russo continued from page 1

U.S., and published by their local

The Russians Are Coming

the publishing ecosystem, which

Russia, the guest of honor at BEA

IDPF continued from page 1

digital marketing was her companys specialty. Charkin said that

At the late afternoon adult buzz

Time for setup at Workman.

space. Godins point is that things

TUESDAY, JUNE 5 , 2012

copyright protection and all publishers were owned by the state;

when Putin met George Bush in

More Books for Amazon

Montlake Romance, and Thomas &

BEA SHOW DAILY DAY 1

Joyce Wins Second Ambassador Award

Rick Joyce, chief marketing officer of Perseus

TUESDAY, JUNE 5 , 2012

Self-Published Titles Tops 211,000

nonfiction leads in sales (38%). The

NYRBto Launch E-book Line

The audio lunch during the APAC convention was a

Five foot two, books of blue: Little,

The venerable magazine New York

books that people somewhere have

BEA SHOW DAILY DAY 1

Meet Our AutHOrs

Booth #3628 tuesday, June 5th

ted Dekker and tosca Lee

TUESDAY, JUNE 5 , 2012

MEETING AND EVENTS

9 a.m.5 p.m. Exhibit Hall

1010:50 a.m. Young Adult Editors Buzz (Room 1E14/1E15)

34 p.m. ABA Town Hall Meeting.

Workmans new photography book, Dancers Among Us by Jordan Matter, captures

EDITOR-IN-CHIEF Daisy Maryles