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olive natural beauty

o l i ve n a t u r a l b e a u t y. c o m

By Rachel Sokol

CliCK HErE To EnTEr GivEaWaY


a disTinCTivE sTYlE rEadErssiGn UP For a CHanCE To Win ProdUCTs FroM olivE naTUral BEaUTY.

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Jess Lauren oF aMHErsT, MassaCHUsETTs is a go-getter. She works as the oce manager for a wheelchair company. Shes a singer-songwriter who in the process of releasing a demo. Shes the founder of Olive Natural Beauty, an organic, allnatural product line currently available at two retail stores in Massachusetts. Jess also oversees two online stores in which she sells her skin care products and other homemade goodies. Oh, and did we mention shes only 23 years old? It feels very empowering to be a young entrepreneur, says Jess, in an interview with A Distinctive Style. At rst, it seemed incredibly hard and intimidating to start a business, which it is, but when you are passionate, want the business to succeed, and nally get it o the ground, the hard parts are just bumps in the road. While attending Emerson College in Boston, where she majored in marketing, Jess worked as a manager at C.O. Bigelow Apothecary. I learned about ingredients through my position at C.O. Bigelow. It was so important that we were incredibly knowledgeable about why Shea butter is used, or why jojoba oil is good for your skin. I was able to informally research the health and beauty market, let alone try all the top brands and products. It took Jesswho always wanted to launch her own companyabout a year to gure out the perfect recipe for my products. I knew exactly what ingredients I wanted to include in my own line.

Also armed with career advice from her college professors and her boss at the wheelchair company, Jess launched Olive Natural Beauty in 2010 when she was 21, but was working on the concept and formulas since I was nineteen. Olive Natural Beauty products, include body scrubs, soaps, lip balms and moisturizers and are all 100 percent handmade, natural and organic, and use no synthetics or preservatives. Ingredients include fairly traded organic cocoa butter, and fairly traded organic Shea butter through the African Fair Trade Councilprots of which empower women in Africa. Every product is handmade by Jess, from start to nish. All Olive Natural Beauty products are also cruelty free, and synthetic and preservative free, adds Jess, who created her own brochures and marketing materials that outline every ingredient used in her line. Sowhy is olive oil a key ingredient? As Jess explains, I grew up in an Italian household, so I learned from a young age how benecial and important extra virgin olive oil can be for the bodys health. My grandparents used it as a regular skin moisturizer! Its a Mediterranean tried- and-true skin care secret now available to everyone! Whats next for this very ambitious career woman, who credits her parents for instilling her passion and desire to succeed? Down the road I would love to open my own storefront, carrying Olive Natural Beauty products, of course! says Jess. After that, who knows? I have a few other ventures up my sleeve.
A Distinctive style . com

A Distinctive style . com

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