Lisa Addie

Online Portfolio: www.nochampagneatlunch.wordpress.com LinkedIn: http://uk.linkedin.com/in/lisaaddie Address: 14 (2f1) Smiths Place, Edinburgh, EH6 8NT Email: lisa.addie@hotmail.co.uk Tel: 07908312581

Personal Profile
I am a confident, motivated student, currently based in Edinburgh looking to further my work experience within the field of Public Relations. I feel that my experience to date, achieved whilst working as a PR Assistant for Freshwater Scotland (formally Profile Plus) and as a Marketing Intern for Dobbies Garden Centres has allowed me to gain a sense of the business environment, as well as successfully develop skills conducive to a working in a PR/Marketing environment. More specifically I believe I have a good knowledge of Scottish and National media, both print and online, can write appropriately and conduct myself in a professional manner.

Education
Queen Margaret University, Edinburgh 2008 2012 BA (Hons) PR & Marketing - Pending Modules studied include: Introduction to PR, PR Theory and Strategy, International PR, Strategic Market Management, Employee Communications and Media Campaigning Garnock Academy, Kilbirnie 2002 - 2008 Higher - A A A B B B C Asdan CoPE 3 course

Employment / Experience in PR
Marketing Intern Dobbies Garden Centres, Edinbrugh January 2012 March 2012 Production of marketing communications for The Garden Club Researching and implementing events Copywriting E-newsletter production Organising photoshoots Liaising with B&M and creative agency Safety Steward G4S, Edinburgh Ensuring the safety of patrons at various events Assisting with enquiries/complaints Working as part of a large team Regular use of initiative often in demanding situations PR Assistant Freshwater Scotland (Profile Plus), Leith Proactive/reactive media liaison Writing press releases and copy Compiling client coverage reports February 2011 Current

October 2009 September 2011

Creation of media lists/searching using Gorkana Use of social media as part of a PR Plan Administrative duties Creative brainstorming Research Working cooperatively as part of a small team July 2009 - September 2009

Waitress The Ship Inn, Irvine Customer service/interaction Development of communication skills Working as part of a team Florist Flowers by Karen, Kilmarnock Customer service/interaction Development of communications skills and confidence Basic floristry skills

March 2006 - August 2008

Skills/Achievements
During my time at High School I was appointed Deputy Head Girl, as well as House Captain and Prefect. This prepared me well for University and my future career as it provided me with a chance to learn how to manage my workload and time effectively. Over the past four years at University I have carried out the role of Class Representative. This has given me a degree of responsibility towards my peers which I have embraced and enjoyed greatly. In February 2012 I was ranked 17th in Behind the Spins #socialstudent list. This was a list of the top UK PR students based on their social media presence and influence. Through my work experience I have been trusted with a number of projects, one of which was developing and implementing a PR plan for the 2010 HIT Edinburgh Lunch. It allowed me to readily use my initiative and was a highly rewarding process. At Dobbies Garden Centres I lead on a project to produce a summer mailer which communicated the best in-store offers direct to members. . I am experienced in the use of Microsoft Office packages such as Word, Excel, PowerPoint and Microsoft Outlook. I also have a lot of experience using Adobe Photoshop, Sage Act and both Gorkana and MediaDisk. I have some experience with Prezi presentation software.

Additional Information
I am a student member of the CIPR. I also hold a full, clean UK driving licence.

References
References are available on request

Lisa Addie
Tel: 07908312581