R. P Goenka Group .

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The RPG Group one of India's largest industrial conglomerate headquartered in Mumbai, India. It was founded by R. P. Goenka in 1979, and initially encompassed Phillips Carbon Black, Asian Cables, Agarpara Jute and Murphy India. Currently, RP Goenka retains the title of Chairman Emeritus, while the chairmanship and vice-chairmanship have been assumed by his sons Harsh and Sanjeev Goenka, respectively. Today the RPG Group is involved in diverse sectors of business, including power generation, power transmission, information technology, retail, and entertainment. The group recorded a turnover of INR 11,500 crore (equivalent to INR 115 billion) for scal year 2007.

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RPG Retail

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RPG Retail consists of the following brands Spencer's Retail Food world Music World Books and Beyond RPG Cellucom

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Since 1863, Spencers has been a part of the Indian retail landscape. At one time, the Spencers Empire stretched from Peshawar to Cochin, from Karachi to Chittagong, spanning the length and width of undivided India. Originally owned by a British gentleman yes, there was a Mr. Spencer (John William Spencer, to be precise) it acquired Indian ownership in the 1960s, and became part of the RPG Group in 1989. Since inception Spencers has been a consumer-centric brand, constantly innovating, pioneering formats, evolving over time but always keeping consumer needs and satisfaction center-stage. Back in 1920, they were the rst grocery chain in India. In 1980, they became the rst supermarket chain, and in 2001, they introduced India to the joys of hypermarket shopping.
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FORMATS
Spencer's began operations as a retail chain in the early 90's in Southern India. Stores are largely setup in one of 2 formats. Convenience stores, called Spencers Hypermarkets, called Spencers Hyper In Late October 2009, Spencer's opened its Largest Store in India in the southern Indian city of Bangalore. The store is spread over 75,000 square feet is part of their current expansion plan which involves the opening of 10 stores in the city (3 hypermarkets).

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SPENCERS
Spencer's are neighborhood stores that cater to the daily and weekly top-up shopping needs of consumers. Ranging from 1,500 to 15,000 sq. ft. in size, they stock, at minimum, an assortment of fruits and vegetables, food and non-food Fast Moving Consumer Goods, staples and frozen foods. The larger of these stores, having a oor area of more than 10,000 sq ft sometimes oer a selected range of baked, chilled and frozen foods; personal and home care products; baby care; basic apparels and electronics.

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SPENCERS HYPER
Spencer's hyper are megastores, which combine a supermarket with a department store. At least 35,000 sq. ft in size, they stock, on average, 70,000 items, giving shoppers fantastic deals across food, fashion, home and entertainment all under one roof.
Spencers hyper are destinations for more than just shopping. Country and theme festivals, the Spencers Chef Corner with master chefs showing you how to prepare exotic dishes, Modern Menu in-store food court, wine or cheese tasting sessions theres always something extra happening at a Spencers hyper.
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PRODUCT CATEGORIES
Food and grocery including Fast Moving Consumer Goods (FMCG) processed foods Fresh fruits, vegetables & exotic range Specialty and international foods Personal Care, cosmetics and fragrances Home and oce essentials Electrical and Electronics Garments and fashion accessories for men, women and children Food-court / caf
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PRIVATE BRANDS
Spencer's boasts of a wide range of private brand products that encompasses both foods as well as non-foods FMCG category. 'Spencer's smart choice' is the leading instore brand which has a plethora of products ranging from juices, noodles, cookies,honey, Air freshner etc. Spencer's also has the 'clean home' range of home improvement products and 'Tasty wonders' range of snacks and impulse food range.Apart from this Spencers has very successfully launched its general mechandize products under the brand name of MAROON which includes Non Stick, Hard Anodized, Home Plastic and Foils.
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Foodworld, previously known as Spencer's Daily, is a chain of supermarket stores. It was started in May 1996 as a division of Spencer & Co, a part of the RPG Group. In August 1999 it became a separate company. Currently it operates 73 stores in Bangalore, Hyderabad, Coimbatore & Chennai.

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STORE FORMATS
The FoodWorld brand currently operates in four store formats. Foodworld Supermaket store Foodworld Gourmet store Foodworld Superstore Foodworld Express store

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Foodworld Supermaket store FoodWorld Supermaket store is the Main format store with 3000-5000 sq ft size. It Operates as a regular supermarket.

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Foodworld Gourmet store Foodworld Gourmet store is a new concept store with 2,800sqft (260m2) size in Bangalore, India. The Store caters to customers seeking a selection of gourmet products. Available in-store are produce and a selection of international food and beverage items sourced both from domestic and international suppliers.

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Foodworld Superstore Foodworld Superstore is the company's Large store format. Spanning over 15,000sqft (1,400m2), currently only one store exists in the city of Hyderabad. Along with the extensive grocery range and bakery products, the store also offers for sale common household goods and baby products (including toys and clothes).
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Foodworld Express store Foodworld Express is a convenience store and mini-marts with 1000-1500 sq ft. It carries basic Fresh range offers, wider ranges in drinks, snacks, bakery, confectionery and impulse products.

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LOCATIONS AND STORE NUMBERS

City Hyderabad Chennai Coimbatore Bangalore Total Supermarket / Express 20 6 5 39 70 Gourmet store 1 0 0 1 2

Hypermarket
1 1 0 0 2

Total 22 7 5 40 74

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 Music World Retail Limited was born out of the success that

the RPG had with its other retailing formats of Food World and Health & Glow and its upstream strengths in the world of music through Saregama India Limited.
Today Music World has grown to be Indias premiere Audio

and Video retailer. In addition Music World also retails a vast range of gadgets and accessories which complement and complete the home entertainment experience for consumers.
Music World strives to provide range and repertoire, value

added product presentation, consumer browsing and guidance facilities and supreme ambience backed by friendly and knowledgeable customer service personnel.
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Store Formats

Music World Music World unplugged Music World Express

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Music World
These are full fledged Store on

an area of more than 500 sft.

Products range from

International, Hindi and regional movies and music to Music relate gadgets like Mp3 players, Headphones, Karaoke Machines Etc

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Music World unplugged

he company has tied-up with Bharat Petroleum Corporation Ltd (BPCL) to set up its `MusicWorld Unplugged' outlets at 132 petrol pumps across the country. These outlets will feature the latest Music and Movies
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Music World Express

Typically, the store is less than 1,000 sqft and shares space with another retailer, which targets the same audience. Given the high footfalls of the store, they had several retailers willing to share space with them For example, MusicWorld Express shares space with Walden in Hyderabad.
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Reasons for Music Worlds Failure

Recession Low Footfalls Piracy ITunes Competition (Crossword, Landmark....) High Rents

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Launched in 2007 RPG Cellucom was the groups failed attempt at entering the multi brand cellphone retail arena. The stores on an area of 2000ft on an independent store format and store in store format failed to attract costumers to justify the business In 2010 the entire chain was sold to Spice Telecom.
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Thank You!!

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