QUESTIONNAIRE FOR NEW CUSTOMERS

Name:_______________________________________________________________________ Age:_____________________________ Mobile Address: Sex: (M/F)__________________________________

No.:___________________________________________________________________ _____________________________________________________________________

Occupation: __________________________________________________________________

1. Do you use multiple mobile connections? a. Yes b. No

2. What type of connection do you have or prefer to have? a. Pre-paid b. Post-paid

3. How much do you spend on average on mobile recharge/bill for a month? a. 0-100 b. 100-200 c. 200-500 d. >500, Please Specify __________________

4. Which service provider do you use other than Aircel? a. Aircel b. Airtel c. Vodafone d. Others Please specify __________________

5. Rank the following telecom service providers using a scale of 1 (for best) to 6 (for poor). a. BSNL b. Aircel c. Airtel d. Reliance e. Vodafone f. Tata Indicom ____ ____ ____ ____ ____ ____

6. What is the most attractive feature of the above service provider, you ranked as 1(best)? a. Network Coverage b. Call Charges c. Customer Support d. Availability (SIM Cards/ Recharge Coupons) e. Free Internet Applications like facebook etc. f. Others Specify ______________ 7. What is important, when you choose a service provider?

Attribute

Extremely Important

Very Important

Somewhat Important

Not Very Important

Not Important at all

a. b. c. d. e. f. g. h.

Connectivity Call Charges Internet/3G Services Customer Support Availability Brand Name Special Offers Cheap/ Free handset

8. Are you satisfied with your service provider? a. Extremely Satisfied b. Satisfied c. Somewhat Satisfied d. Dissatisfied e. Extremely Dissatisfied

9. How many times you have changed your number? a. Never b. 1-3 times c. 4-6 times d. Keep on changing

10. Are you planning to change your service provider without changing your number MNP? a. Yes b. No

11. If yes, which service provider you would most likely switch to? a. Aircel b. Airtel c. Vodafone d. BSNL e. Others Please Specify ______________

12. What made you to switch to another provider? a. Network Coverage b. Attractive Offers c. Low Tariff Plans d. Internet/3G Services e. Connectivity f. Others Please Specify ____________

QUESTIONNAIRE FOR AIRCEL CUSTOMERS

Name:_______________________________________________________________________ Age:_____________________________ Address: Sex: (M/F)__________________________________

_____________________________________________________________________

Occupation: __________________________________________________________________

1.What comes to your mind, when we say Aircel? a. Best Network Coverage b. Simple but attractive offers c. Service Leader d. Lower Rates e. MNP

2.Rank the following telecom service providers using a scale of 1 (for best) to 6 (for poor). a. BSNL b. Aircel c. Airtel d. Reliance e. Vodafone f. Tata Indicom ____ ____ ____ ____ ____ ____

3. What is your monthly expenditure on mobile recharge? a. Below 100

b. 100-300 c. 300-500 d. >500, Please Specify __________________

4. For how long you have been using the same service provider? a. 6 months b. 1 year c. 2 Years d. More or less, Please specify_______________

5. Are you satisfied with Aircel? a. Extremely Satisfied b. Satisfied c. Somewhat Satisfied d. Dissatisfied e. Extremely Dissatisfied

6. How satisfied are you with the following characteristics of our product/service?

Characteristic

Very satisfied

Somewhat satisfied

Neither satisfied nor dissatisfied

Somewhat dissatisfied

Very dissatisfied

a. b.

Network Recharging facility

c. d.

Customer care Internet/3G Service

e.

Other services

7. Thinking of similar services offered by other companies, how would you rate our services offered to you? a. Excellent b. Good c. Fair d. Poor e. Very Poor

8.

Thinking of your most recent experience with service, where will you keep the following things?

Characteristic

Strongly agree

Somewhat agree

Neither agree nor disagree

Somewhat disagree

Strongly disagree

a.

Service is worth the purchase price

b.

Service does what it claims

c. d.

Service does what I need Service is easy to use

9. Have you or rather will you recommend our Brand Aircel to other customers? a. Surely b. Probably c. Not sure d. Probably not e. Definitely not