K.J. SOMAIYA INSTITUTE OF MANAGEMENT STUDIES & RESRACH PGDM (Financial Services) - II Semester Prof. C.P.

Joshi 2011-2013 BATCH Dec11 Apr2012 Course outline and session wise plan for - Strategic Management 24 Sessions of 80 Min.each Marks COURSE OBJECTIVES: 1. To enable students to understand the changing International Business environment and how Financial Services Organizations (FSOs) take it into account while formulating and implementing their strategies. 2. To help students to understand strategic framework and business Models for FSOs use to build & sustain competitive advantage in the context of global competition. Session No. 1,2 3,4 Topics The Strategic Management Process 5 Stages Strategy Implementation 8 Steps - Relationship between Corporate Strategy, Business Strategies, Country Strategies ,Functional Strategies & Balanced Scorecard What is Strategy? Core Competence of the Corporation Reference Books Chapter 1 & 2 - Thompson, Strickland & Gamble 100

5,6 7,8

Article-'What is Strategy' by Michael Porter HBR Nov-Dec 1996 Article 'Core Competence of the Corporation by C.K.Prahalad & Gary Hamel HBR May-June 1990 Chapter 1 Ghemawat

9,10

11,12,13 14,15,16

Historic development of Strategic Management concepts - Ansoff Matrix - Andrews Framework - Experience Curve & Business Portfolio Analysis Model Industry Analysis, Porter's Five Forces Frameworks and Value Net Resource based view

Chapter 2 Ghemawat Article - 'Competing on Resources - Strategies in 1990s by

17,18,19 20,21,22

23,24

Building Competitive Advantage Tetra Threat Framework for Sustainability - Barriers to Imitation - Response to Substitution - Response to Hold Up - Response to Slack Choosing a company's horizontal scope and Models of Corporate Management

- David J Collis -Cynthia Montgomery HBR July - Aug 1995 Chapter 3 - Ghemawat

Chapter 5 - Ghemawat Chapter 6 - Ghemawat

*20 Team Presentations on 40 globally leading FSOs will be made by 20 student groups of 3 each in the class, for which additional sessions will be arranged. TEXTBOOKS Strategy and the Business Landscape (2nd Edition) Pankaj Ghemawat REFERENCE BOOKS: 1. Competitive Strategy by Michael Porter 2. Competitive Advantage by Michael Porter 3. Crafting & Executing Strategy by Thompson, Strickland & Gamble JOURNALS: 1. Harvard Business Review 2. Strategic Management Journal 3. Sloan Management Review Marks Distribution (Total Marks 100) Mid Term Exam End Term Exam Attendance 2 Cases of 10 Marks each Class Test *Team Work 20 Marks 30 Marks 10 Marks 20 Marks 10 Marks 10 Marks

Prof. C.P. Joshi HOD (Strategy & International Business) K.J. Somaiya Institute of Management Studies & Research, Mumbai.