REPORT ON PARLE PVT.

LTD

Sofina Maharjan SY BBA Sec-II

Indira College of Commerce and science

Year of submission 2010-11

Date- 07.01.2011

Acknowledgement
I am very happy to present this report to the college. This report is about the Parley Company. This report is prepared as a part of our syllabus. It contains the information about the companys manufacturing process and human resource department. It gives me immense pleasure to express my deep sense of gratitude, with sincere thanks and appearance to my lecturer Mr.Amol Shinde who has extended his full cooperation to make report a success. It was possible for me to complete this report with the help of valuable guidance and consent encouragement of Mr. Amol shinde . I express my sincere thanks and gratitude to head of Human Resource department head and production department supervisor for supporting us by providing all the necessary information. I am thankful to other staff official who extended full cooperation and when required. I also express my heartfelt thanks to all the others who have directly or indirectly helped and supported me to complete this report successfully.

Sofina Maharjan SYBBA SEC II

Index Chapter Contains Page no

Objectives of the project

Introduction

Industry profile

Company profile

Product profile

9-16

Organizational structure

17

Manufacturing process

18

Customer and supplier

19

Findings

20

10

Recommendations

21

11

Bibliography

22

List of charts:
List of charts Organizational structure Manufacturing process Page 17 18

Objectives of the project

The report is prepared to fulfil various objectives. They are 1. To understand the technical part of manufacturing biscuits. 2. To know the working of food industry. 3. To know how the production process of biscuits takes place practically.
4. To know the managerial aspect of company specially of human resource

department (HRM).

Introduction
We have visted to Parle products Pvt.Ltd situated at Khopal. Parle products Pvt.ltd was established in 1929 by Mohan Lal Dayal Singh as a small company by the name of Parle products which was emerged in British dominated India. Today, the Parle brands have found their way into the hearts and homes of people all over India and abroad.

The Parle biscuit brands, such as, Parle-G, Monaco, Krackjack, Marie Choice, Hide & Seek and confectionery brands such as Melody, Poppins, Rolacola, Mangobite enjoy a strong imagery and appeal amongst consumers across the world.

Parle products Pvt.Ltd has functional organizational structure.It has got different sections for different functions like production department, Human Resource department, Finance department etc. But this report deals mostly with the production department. It does not include information related to other departments. Parle products Pvt.Ltd uses continuous manufacturing system. It is known for the best human practice. Parle has fulfilled its corporate social responsibility by conducting blood

donation camps, planting trees, free distribution of biscuits, establishing Shri Mohanlal Dayal Prasuti ghira etc

Industrial profile
Industry simply refers to the production of economic good (either in material or a service) within an economy. Industry produces durable, non durable and consumer goods. Consumer goods can be broadly categorized as food, Textile, shop, cosmetic etc. These all come under fast moving consumer good (FMCG). Among them our report is about food industry. The food industry is complex, global collective of diverse business that together supply most of the food energy consume by the world population. Among the products of food industry this report deals with biscuit. Biscuit industry in India in the organized sector produces around 60% of the total production, the balance 40% being contributed by the unorganized bakeries. The industry consists of two large scale manufacturers, around 50 medium scale brands and small scale units ranging up to 2500 units in the country, as at 2000-01. The unorganized sector is estimated to have approximately 30,000 small & tiny bakeries across the country.The annual turnover of the organized sector of the biscuit manufacturers (as at 2007-08) is Rs. 4,350 crores.In terms of volume biscuit production by

the organized segment in 2007-08 is estimated at 1.30 million tonnes. The major Brands of biscuits Parle Bakeman, Parle G, Elite, Cremica, Dukes, Anupam, Craze, Nezone, besides various regional/State brands.

COMPANY PROFILE
A long time ago, when the British ruled India, a small factory was set up in the suburbs of of Mumbai city, to manufacture sweets and toffees. The year was 1929 and the market was dominated by famous international brands that were imported freely. Despite the odds and unequal competition, this company called Parle Products, survived and succeeded, by adhering to high quality and improvising from time to time. A decade later, in 1959, Parle Products began manufacturing biscuits, in addition to sweets and toffees. Having already established a reputation for quality, the Parle brand name grew in strength with this diversification. Parle Glucose and Parle Monaco were the first brands of biscuits to be introduced, which later went on to become leading names for great taste and quality. At present headed by: Ajay & Vijay Chauhan

Milestone:

Almost all of Parle products are market leaders and as recognition of their quality, have won us 111 gold, 26 silver and 4 bronze Monde Selection medals since 1971. Sitemap

Product profile
Parle biscuits and confectionaries are fast gaining acceptance in international markets, such as the Middle East, Africa and South East Asia. The more sophisticated economies like U.S.A., UK, Canada, Australia and New Zealand are also relishing Parle products.

As part of the efforts towards a larger share of the global market, Parle has initiated the process of getting ISO 9000 certification. The Parle name symbolizes quality, health and great taste. And yet, we know that constantly innovating and catering to new tastes has built this reputation. This can be seen from the success of its new brands such as Hide & Seek, Mangobite etc.

Today, the Parle brands have found their way into the hearts and homes of people all over India and abroad.

The Parle biscuit brands, such as, Parle-G, Monaco, Krackjack, Marie Choice, Hide & Seek and confectionery brands such as Melody, Poppins, Rolacola, Mangobite and some snacks brands such as smart chips and parle chips enjoy a strong imagery and appeal amongst consumers across the world. Its brands are:

Biscuits
Parle-G Krack jack Monaco

Hide and seek Hide and seek Milano Marie Choice

Milk sakti Parle Magic Golden Atrs Namkin

20-20 cookies Digestive Marie

Confectionery brands

Melody Poppins Rolacola

Mango bite chox parle orange clove Mint

parle kissme kissme toffee bar kaccha Mangobite

Chips

Monaco Smart chips Fulltos

Parle chips parles waffer

Parle G
Filled with the goodness of milk and wheat, Parle-G is a source of all round nourishment. Treat yourself to a pack of yummy Parle-G biscuits to experience what has nurtured and strengthened millions of people for over 70 years. A meal substitute for some and a tasty and healthy snack for manyothers. Consumed by some for the value it offers, and many others for its taste. Whatever the occasion, it has always been around as an instant source of nourishment. Little wonder that it's the largest selling biscuit brand in the world.

krack jack
Parle introduced Indias first & original sweet and salty biscuit Krackjack in 1972, which went on to become one of the most loved biscuits. Its a crispy and delicious biscuit with a perfect balance of sweetness and saltiness. Once you start relishing it, you wont be able to stop the longing for more. Though Krackjack sweet and salty biscuits can be enjoyed anytime, it goes wonderfully well with your evening cup of tea. The unique dual tastes of sweet and salty have a perfect analogy with the dual personality of an individual, be it a politician or a mother-in-law.Taste ka double role jo khol sakta aap ki bhi pole.

Monaco

Life namkeen banaiye! When life hits a dull patch, just pull out a Parle Monaco to make it exciting. The light, crispy biscuit sprinkled with salt, is the perfect namkeen twist you can add to your ordinary boring moments. Go ahead, Life namkeen banaiye,anywhere,anytime with ParleMonaco. To spice up your life further, try the variant of Parle Monaco - The Zabardast Jeera. This salted, crispy biscuit delicately seasoned with jeera, has a unique taste that makes those namkeen moments even more exciting.

Hide & seek

Play a game of hide and seek with your taste buds. Indulge in the mouth-watering delight of Indias best moulded chocolate chip biscuits, Hide & Seek. All it takes is one bite, and you are transported to chocolate Heaven. Packed with a bounty of chocolate chips, once you try Hide & Seek, you will never want any other biscuit again. A treat for the mouth and the heart, khate hi dil aa jaye!

Digestive Marie
Now say 'goodbye' or at least 'see-you-later to the couch, the video games, the computer and the TV. And enter the Actifit world where you say 'Hi. Hello, Good morning' to the gym, the roads, the pool. And to help you stay this active, you need Actifit Digestive Marie. It's a biscuit that's packed with 5x more fibre (than other Marie biscuits) and 67% less fat. And it's a biscuit that will help you commit to a healthier you.

Candies and toffees Mango bite

This was not only India's first mango candy, but even today, is the only candy with the richness of real, juicy sweet mangoes. Pop in a Mango Bite and you will want to make it last longer and longer, don't be in a hurry to eat it up. Take your time, roll it around on your tongue , feel the taste of real mango go down your throat and enjoy it very slowly Mango Bite candies; eat them anywhere, at home, at school, on picnics or with friends. But just remember, enjoy it veeeeerrryyy slooooowllllllyyyyyy Mango Bite is India's first mango candy with real mango

Melody Chocolate
Caramel meets chocolate to yield an outcome nothing less than delectable. Parle Melody comes with an irresistible layer of caramel on the outside and a delightful chocolate filling within. Pop it in your mouth and relish the unique experience. It wont be too long before you find yourself Asking the age old questionMelody itni chocolaty kyon hai?'

Poopins
Pinky loves red. Rahul loves yellow. Mini always asks for green. And naughty Vicky fights for purple. So many flavours and so many colours theres always something for everyone. So share your favourite Poppins with friends for a really colourful time. All you need to do is ask, "Doon Kya?"

Snacks Monaco Smart Chips

Tempted to reach out for that packet of chips that seem to be all but calling out to you with its taste along with the added calories, cholesterol and guilt? Introducing Parle Monaco Smart Chips - Its baked not fried, but tastes equally good. Its a healthier and smarter substitute compared to other fried snacks and chips. It gives you freedom to relish the taste anytime, anywhere without the guilt of gaining extra calories. So Goodbye Oversize Tshirts, increasing waistlines and a diet that makes you feel deprived. With Parle Monaco Smart Chips, good food doesnt mean added kilos anymore!

Also available in different exciting flavours: Tangy Tomato, Crazy Chaat, Macho Masala

Parle's Wafers
Presenting Parle's Wafers. Made with the choicest of handpicked potatoes, it's lipsmackingly delicious, delightfully crunchy and comes in four exciting flavours - Tangy Tomato, Cream and Onion, Classic Salted and Masala Masti. Grab one. Or grabem all. Whenever you want, wherever you please. We're sure you'll enjoy it from the very first chip till the very last.

Organizational structure

Manufacturing process flowchart

Customer:
Parle has its customer of all age group i.e it ranges from toddlers to grandparents. Retail outlets Hospital School Supermarkets

Competitors:
Britina Rose ITC (sunfeast)

Findings
Our findings related to parle products Pvt ltd are as follows: I. It uses continuous manufacturing system. In this system the items are produced for the stocks and not for specific orders. Before planning manufacturing to stock, a sales forecast is made by head office to estimate likely demand of the products.
II. Parles biscuit baking oven is the largest of its type in Asia. III. It is known for the Human Resource practice. IV. Parle enjoys a 40% share of the total biscuit market and a 15% share of the

total confectionary market, in India.

V. Parle has initiated the process of getting ISO 9000 certification. VI. Parle-G is the Worlds Largest Selling Biscuit. VII. Parle has more than 65 contract manufacturing and mother units in India. VIII.As part of its Corporate Social Responsibility Policy, Parle is keenly

involved in the overall development of the younger generation, with a focused endeavour to build the New Face of India and spread happiness and joy all over. IX. 24 hours production is carried on for 6 days with 6 shifts.
X. For maintaining hygiene and quality of product workers are made

mandatory to use hand sanitizer in the interval of 2 hours and toffen glass is used in whole manufacturing process.

Recommendations:
Parle has taken full care of hygiene and quality of its product so Parle name symbolizes for Quality Health and Taste. It should keep it up. As competition for parle is increasing day by day it should maintain its low price without reducing quality and quantity of its products. Though it avoids packing of broken biscuits breakage of biscuits takes place frequently till it reaches to the ultimate customer so it should take extra efforts to avoid breakage of biscuits by using different method of packing. Although it has taken full care of hygiene and quality workers are found working without wearing gloves so it would be better to use gloves.

Bibliography
1. www.parleproduct.com 2. www.scribd.com/doc/29387478/parle 3. Production Operations Management-B.SGoel (pragati edition)