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David J. Alvarez 12824 Stanwyck Cir. Tampa, FL 33626 813-455-0400 Professional Experience: PRI Medical Technologies, Inc.

, August 2009 to Present, Tampa, FL Regional Manager Responsible for converting Hospitals/Hospital Systems, Urologists, General Surgeon s, ENTs, OB/GYNs, and Neurosurgeons to using Laser Energy technology versus conv entional modalities as well as competitive laser systems. Lead a team of 9 technicians, sales people, and a team leader. Duties include find ing new leads, growing existing accounts, and negotiating contracts with hospita ls, surgery centers, and doctors offices. Regional Manager of the Year 2010. Grew sales revenue by 29%. Surpassed Sales Obje ctive in 1st Quarter of 2010. Secured 2 New Major Hospital System contracts in 2 010 and introduced Cryoablation technology to Florida. Only manager to achieve B udget in 2010. Grown sales by 32% YTD. Company purchased and sales division is being eliminated. Spineology Inc., May 2008 to August 2009, Tampa, FL Territory Manager Responsible for selling and marketing of the Optimesh product and instrumentation sy stem both for the treatment of spinal compression fractures and the treatment of interbody fusions. Conducted several cadaver training courses for both orthopedic and neurosurgeons t hroughout the West Coast of Florida training them on the proper use, indications , and techniques of the product. Surpassed all monthly and quarterly objectives to date finished 2008 as #1 ranked territory manager in total dollar sales. In 2009 was on pace to finish at $1,000 ,000 from zero. Start-up company product never received FDA approval. Depuy Spine, a Johnson and Johnson Company, October 2005 to April 2008, Pensacol a, FL Sales Representative Responsible for selling and marketing of spinal implants and biological products t o neurosurgeons and orthopedic surgeons to be used to treat a wide range of spin al indications. Responsible for the education and training of surgeons and operating room staff to perform new modalities not currently utilizing. Took current territory from $600,000 in 2005 to producing over $1,800,000 in 2007. Earned Salesman of the Month for January of 2007. Named a member of Presidents Council for 2007 as top 10% of distributors in the count ry. Consistently surpassed all monthly, quarterly, and yearly objectives. Directly responsible for converting a number of key competitive surgeons to using Depuy Spine products. Intrigued by the advantages of start-up company and quick track to management. Medtronic Sofamor Danek, November 2002 to August 2005, St. Petersburg, FL Sales Representative Responsible for selling and marketing of spinal implants and biological products t o neurosurgeons and orthopedic surgeons to be used to treat a wide range of spin al indications. Took existing territory from doing $1,000,000 sales a year in 2002 to producing ov er $4,000,000 sales in 2005. Was elected into the Pyramid of Excellence which represents the top 10% of sales f

orce for the fiscal year of 2005. Consistently surpassed all monthly, quarterly, and yearly objectives. Was recruited to have the opportunity to run own distributor. Cordis Endovascular, A Johnson & Johnson Company- November 2001 to November 2002 , Pensacola, FL Territory Manager Responsible for selling and marketing of endovascular devices such as metal stents , dilatation balloon catheters, guiding catheters, diagnostic catheters, and gui dewires. Duties also included gaining initial distribution and the training of p hysicians and staff on the use of the different devices. Responsible for the marketing and arrangement for vascular surgeons, general surge ons, and cardiologists to be trained in doing endovascular procedures. Currently rank in the top 10% of sales force in dollar growth versus prior year. In the first 6 months in the territory was able to gain full line exclusive distri bution in 3 new accounts. Finished in 3rd place in the second quarterly contest out of 97 territories. Recruited to join the fast paced and competitive industry of spinal implants. Abbott Vascular, An Abbott Laboratories Company- December 2000 to October 2001 Ft. Lauderdale, FL Territory Manager Responsible for selling and marketing of Perclose closure devices in Cardiac/Perip heral Labs. Duties include gaining initial distribution, training of physicians, and changing the clinical pathways and how their patients are treated post proc edure. In the first 6 months of 2001 increased dollar sales by 100%. Finished in 3rd place nationally and 1st place in the division in the 2001 2nd Qua rter Quick Start Contest. Chose to join an organization where I could sell a larger portfolio of products. At the time of departure was ranked in the top 10% of sales force for total yearly objectives.

Boston Scientific Corporation, Microvasive Endoscopy- July 1997 to November 2000 Tampa, FL Sales Trainer- January 2000 to November 2000 Responsible for conducting Initial Sales Schools for new hires. These classes cons isted of teaching basic gastrointestinal anatomy, disease states, features and b enefits of Microvasive products as well as competitive products, and sales techn iques. Responsible for conducting 2 week field training assignments for new hires. These assignments consisted of teaching new hires how to manage their territory, how t o target each account for potential business opportunities, and sales techniques to take advantage of these opportunities. Conducted 2 Initial Sales Schools and completed 8 field training assignments. In addition to sales trainer responsibilities, at the time of departure was on pac e to make Presidents Club, ranked #2 in New Products Club, rank #12 in Founders Award, #10 in Ring Club, and have placed in all quarterly contests in 2000. Executive Territory Manager- January 1999 to December 1999 Grew the Tampa Territory by 31%. Finished # 15 in Presidents Club and Placed in every quarterly contest. Converted 4 key long time competitive accounts that represented approximately $400 ,000 growth of annual dollar sales. While at the same time maintain market share for the entire territory. Served on the limited launch teams for 5 new products that were a huge success. Served as a mentor for 3 new territory managers outside of the region. Helped them develop sales strategies and helped them develop their overall business. Territory Manager- July 1997 to December 1998 Won rookies club and Presidents club for the calendar year of 1998. One of only 3 p ever to achieve both awards in the same year.

The Tampa territory was trending down 71% in sales dollar finished 1998 up 42% fro m the previous year. Placed in 3 out of 4 quarterly contests. Was looking for more of a challenge in a higher level sale in the medical industry . Education The Florida State University Bachelor of Science Economics 1990 Minor- International Affairs 2 Year Letterman Varsity Football Working Knowledge of Spanish

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