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Business Solutions:
• Microsoft Windows
Windows 3.1, Windows 95, Windows 98, Windows 2000, Windows 2000 server,
Windows Me, Windows Server 2003, Windows XP and Windows Vista
• The online service MSN, the cable television station MSNBC and the Microsoft
online magazine Slate are all part of this division. (Slate was acquired by The
Washington Post on December 21, 2004.)
• MSN Messenger,
MSN Hotmail (in 1997 Microsoft acquired Hotmail)
Business Division
Microsoft Office
Word (a word processor), Access (a personal relational database application), Excel (a
spreadsheet program), Outlook (Windows-only groupware, frequently used with
Exchange Server), PowerPoint (presentation software), and Publisher (desktop publishing
software). A number of other products were added later with the release of Office 2003
including Visio, Project, MapPoint, InfoPath and OneNote
Major Customers:
Everybody and anybody using the above products becomes the customer of Microsoft.
The major industries they are into are mentioned below:
• Computer software
• Publishing
• Research and development
• Computer hardware
• Video games
Navision was acquired to provide a similar entry into the European market, resulting in
the planned release of Microsoft Dynamics NAV in 2006
In May, the company made its biggest acquisition ever (BusinessWeek.com, 5/18/07), a
$6 billion purchase of online marketing powerhouse aQuantive.
Financials:
On July 20, 2006, we announced that our Board of Directors authorized two new share
repurchase programs: a $20 billion tender offer which was completed on August 17,
2006; and authorization for up to an additional $20 billion ongoing share repurchase
program with an expiration of June 30, 2011. Under the tender offer, we repurchased
approximately 155 million shares of common stock, or 1.5% of our common shares
outstanding, for approximately $3.8 billion at a price per share of $24.75.
Operating Income / (Loss)
For the quarter ended For the quarter ended
September 30 December 31 September 30 December 31
, , March 31, June 30, Fiscal Year , , March 31, June 30, Fiscal Year
(In millions) 2005 2005 2006 2006 2006 2004 2004 2005 2005 2005
Segments
Client $ 2,569
$2,638 $ 2,471 $ 2,504 $10,182 $ 2,387 $2,513 $ 2,331 $ 2,172 $ 9,403
Server and 606
Tools 762 746 903 3,017 455 660 515 479 2,109
Online Services 81
Business 58 (26) (190) (77) 79 130 101 101 411
Microsoft
Business 2,251
Division 2,466 2,414 2,544 9,675 2,160 2,355 2,316 2,285 9,116
Entertainment
and (182
Devices ) (296) (422) (437) (1,337) (202) 28 (198) (235) (607)
Corporate-
Level (1,279
Activity ) (971) (1,295) (1,443) (4,988) (1,385) (937) (1,736) (1,813) (5,871)
Total
operatin
g $ 4,046
income $4,657 $ 3,888 $ 3,881 $16,472 $ 3,494 $4,749 $ 3,329 $ 2,989 $14,561
Sources of Revenue:
Revenue
Competitors:
Company Strategy:
Key market opportunities include:
• Strengthening core businesses through new product launches, upgrades, making
inroads against software piracy, and extending PC accessibility to new consumers
in emerging markets.
• Succeeding in adjacent businesses by offering extensions of our technologies
targeted towards specific customer needs – either as new products or as higher-
value versions of existing products.
• Entering new markets as we redefine how people create, deliver, and experience
entertainment.
• Delivering software services through online consumer services and services for
businesses that enable workers to collaborate interactively.
• Enabling People-Ready Businesses by providing the right software that helps
companies become people-ready businesses where employees are empowered and
inspired to use technology to solve problems, collaborate with colleagues, serve
customers, and seize new opportunities.
• A Focus on Long-Term Success
• In the year ahead—and the years to come—Microsoft expect many of our long-
term investments to show a significant return in areas ranging from online
advertising to digital communications, entertainment, and Internet television, even
as our more mature businesses continue to generate significant revenue growth
• Strengthening core businesses: Windows Client, Information Worker, and
Server and Tools remain their largest businesses. The 2007 releases of new
versions of Windows and Office will drive continued growth for each of these
groups. With Windows Vista, growth will come from new PC shipments,
upgrades across our installed base, and the availability of new premium versions.
• Entering new markets: Microsoft is excited by a number of important new
opportunities that lie before us. With Xbox 360 and Xbox Live®, their online
gaming and entertainment service, Microsoft is redefining how people create,
deliver, and experience entertainment.
Insider Information:
Oct. 2 at a media event in Paris, Chief Executive Steve Ballmer painted a surprisingly
different picture of the company's future: Over the next 4 to 10 years, he said, as much as
25% of Microsoft's revenues are likely to come from advertising.
Microsoft (MSFT) aims to stitch together its software, ad serving, and media properties to
become a formidable online power with many of the marketing pieces that advertisers
look for as they embark on Internet ad campaigns.
Going forward Ballmer says he sees Microsoft's fastest growth coming from advertising
and mobile
Microsoft adCenter is Pay-per-click advertising for budgets of all sizes.
Microsoft is also betting big on the healthcare sector and it has launched HealthVault.
Microsoft announced today the beta of its awaited patient medical/health records system,
HealthVault. It enters a corner of the medical industry that has been about as resistant to
technology as possible with a plan to break through that barrier and make money at the
same time.
References:
http://www.businessweek.com/globalbiz/content/oct2007/gb2007102_115679.htm
http://en.wikipedia.org/wiki/Microsoft
http://www.microsoft.com/msft/reports/default.mspx
http://www.healthvault.com/
http://en.wikipedia.org/wiki/Visual_Studio_2005
http://en.wikipedia.org/wiki/British_Sky_Broadcasting
http://en.wikipedia.org/wiki/Eat_one%27s_own_dog_food