Job Title: Reports To: Location: Description:

Account Executive Senior Vice President of Sales Santa Barbara, CA Account Executive will be responsible for selling integrated media and promotion packages to agency and clients seeking to reach the college, military and multicultural markets. The right person must have the ability to build a client base from prospecting. We work as a tightly-knit, highly charged group, and we'll be sure you have the dedicated support you need.

Responsibilities: The ability to prospect qualified sales leads and pursue new business. Implement sales initiatives directed primarily at key advertisers, including their planning & buying agencies. Develop compelling value propositions for targeted clients utilizing re:fuels unique role and relationship with the college, military and multicultural demo. Reinforce and expand re:fuels brand equity within the advertising marketplace. Focus on building and maintaining strong relationships with the important decision makers throughout the selling process: buying and selling team, planning personnel, account management, and clients. Position a demographic and product that serves a particular market successfully. Be a market-maker that has a track record of working with clients to fully understand and develop opportunities, and then fund specific strategic media driven programs. Create the budget that funds their specific program(s). Focus on under-developed categories and converting them into long term strategic advertisers/partners. Maintains and updates account information and communicate account activity to upper management Prepare and handle all estimates and proposals for new business Manage all aspects of ad processing and billing with assistant and operations Other job related duties as assigned

re:fuel, a former division of Alloy Media + Marketing, is a leading marketing firm that develops and deploys scalable media and promotions solutions reaching targeted consumer segments including youth, military, multicultural and local audiences. re:fuel has locations to serve our clients across the country including offices in New York, Chicago, Los Angeles, Santa Barbara, Harrisburg, PA and Cranbury, NJ. We offer a competitive salary and benefits package including 401(k), medical and dental, commuter benefits and more. EOE.

Requirements: Experience working at a newspaper, particularly at a college newspaper while attending as a student. Experience in business development and executing sound sales strategies and tactics aimed at national advertisers across key business categories. Experience in the college, military and multicultural market. Candidate should have a deep and thorough understanding of media planning and buying dynamics. Creativity and perseverance to develop business over the long term. Self-starter, who thrives in a fast-paced environment and can flexibly adapt to the needs of the marketplace. A thorough understanding of advertisers and ad agencies and how they operate, with the ability to develop strong relationships at all levels of the media decision process. Possess a reputation for being an enthusiastic, energetic, effective networker who enjoys the selling process and is committed to building relationships and credibility for the network. A strong customer focus coupled with a sense of urgency for the business and a passion for delivering the highest level of client service. Excellent communication skills, both oral and written, coupled with impressive personal presence. Able to prioritize with excellent time management skills to effectively manage new business activity, deadlines and ad processing.

re:fuel, a former division of Alloy Media + Marketing, is a leading marketing firm that develops and deploys scalable media and promotions solutions reaching targeted consumer segments including youth, military, multicultural and local audiences. re:fuel has locations to serve our clients across the country including offices in New York, Chicago, Los Angeles, Santa Barbara, Harrisburg, PA and Cranbury, NJ. We offer a competitive salary and benefits package including 401(k), medical and dental, commuter benefits and more. EOE.