NATIONAL CONTEST

CREA Y EMPRENDE 2018

Project name: PUDIN 7 SERIALS ABASE DE OCA

Company Name: OCACION PARA PROVOCAR

Teacher Advisor:
 Prof. Erik Supo Tanco

Member Members:
 LUIS SOTO NOA
 JUAN HUAÑAHUI CHAVEZ
 DARIO SUPA TORRES

TOMEPAMPA - UNION
I.- EXECUTIVE SUMMARY
Customers Men, women, children of all ages
Product Offered 7-grain pudding 1 serving and 30 servings in slices
Production 2700
Finance
Entrepreneurial Team We are students and suppliers of the Honofre Benavides 5th grade A school.

II.- DESCRIPTION OF THE PROBLEM OR NEED.

The inhabitants of the Province of La Unión are unaware of the nutritional
properties of the goose, we propose the elaboration of pudding based on goose
since this product is rich in calcium, iron, phosphorus, and carbohydrates
necessary for the whole organism. We are also aware that in the province there
are bakeries that use pure flour.
III.- DESCRIPTION OF THE BUSINESS.
Our idea of selling puddings based on goose and other cereals is to give consumers a good quality
of life and good nutrition since this product contains several high nutrients.
IV.- STRATEGIC PLAN
a. GENERAL OBJECTIVE
Sell our product of pudding based on Oca accompanied by cereals that gives it a high
nutritional value.
b. SPECIFIC OBJECTIVES
Offer 3 puddings per day in individual presentations per slice.
To offer a product with high nutritional value without artificial ingredients.
Disseminate natural properties
c. VISION
That our company be one of the best pudding producers at the provincial level,
recognized for its sweet and exquisite flavor based on serials or natural goose candy.
d. MISSION
To give a good quality food to our customers as our pudding has nutrients, cereals.
e. VALUES
Respect, kindness, tolerance.
V.- DESCRIPTION OF THE USER OR CUSTOMER SEGMENT.
a. GEOGRAPHIC SEGMENTATION: for all men, women and children of all ages.
b. DEMOGRAPHIC SEGMENTATION:
c. ECONOMIC SEGMENTATION: of all types of economic status.

VI.- MARKET PLAN

a. PROFILE OF POTENTIAL CUSTOMERS.
People suffering from diabetes and those who wish to have a healthy and wholesome
life.
b. MY COMPETITOR'S LISTINGS.
Name of the Companies Observation
sipia It only sells poles and cakes based on pure
sugar without serials or good ...

VII.- PRODUCT OFFERED

a. PRODUCT AND/OR SERVICE: Goose and cereal pudding.

b. PLAZA
My business will be located at:
Cotahuasi, 9Arequipa
The Location Reasons Are
There is no bakery with good nutrients and no serials in cotahuasi.
The method of distribution I will use will be.
Motorcycle 4x4
c. PROMOTION
Type of advertising How will it be used?
Social Networking Pages, advertising, etc.
d. PRICE: 1 pudding at s/30 and per unit of slices at s/2:00
VIII.- COST STRUCTURE
a. NECESSARY EQUIPMENT AND TOOLS.
 Types of equipment and/or tools
Quantity Unit Price Total Price

Blender 1 40 40
broiler 3 20 60
pot 1 15 15
spoon 3 3 3
Well 2 10 20
Napkin 1p 13 13
TOTAL INVESTMENT 138

b. OBTAINING SALES PRICE.

Total Costs 141
Units Produced 2700
Unit Cost 1
Profit margin (%) 100%
Selling Price 2

c. INCOME AND EXPENSES

Revenues
Sales for the month 2700
Unit Cost 2
Total sales 5400

Expenses
Quantity produced 2700
Cost of production 30
Total cost 750

d. CASH FLOW
Cash flow
Revenues 5400
Expenses 750
Earnings per month 4650

IX.- PRESENTATION OF THE ENTREPRENEURIAL TEAM AND THEIR

ROLES
X.- ORGANIZATIONAL STRUCTURE.

LUIS SOTO
NOA
Gerente

juan dario supa

Sub- gerente tesoreroo
XI.- SOCIAL AND ENVIRONMENTAL IMPACT.
a. SOCIAL IMPACT
Our pudding is a very nutritious vitamin-based dessert that has a regenerating effect
on the body's organs.

b. ENVIRONMENTAL IMPACT
Well our Budin helps to conserve the environment, since the product will be sold in napkins.