SHIRAT ENTERPRISES LTD SHENZHEN CHINA OFFICE

以色列 施拉 特有 限公 司深 圳代 表处

以色列 Callify 通讯及软件公司 计算机电话 (CTI)技术

Making outbound phone calls is a tiresome process that consumes the tele-worker
time, but even worse, it consumes a lot of his attention and hurts his efficiency. The
ideal would be to allow the tele-worker to invest all his energy and attention in the
conversations, which is the real work, with minimal overhead.
Phone calls recording serves as a significant tool for training an agent and maintaining
high quality of service. In certain cases, the recordings are needed for documentation
purpuse as well.

Typical types of tele-working with significant outbound calls traffic are:

Telemarketing , Customer Support, TeleSales, Help Desks, Debt Collection ,
Financial Trading, General Office Operations.

PCphone Advanced solution is a sophisticated Computer Telephony Integration (CTI)

which provides solution for both outbound calls and phone calls recording, which
improves typical tele-worker performance.

Callify Communications and Software Ltd. is a telecom wireless & Internet

technology and services company founded at the beginning of 2000 by a highly
experienced team in the communication and software industry, utilizing state-
of-the-art technology and know-how, and many years of marketing and
business development experience in leading mobile telecom and software
companies.

Outbound Calls ( Progressive Dialer )

The user experience provided by the PCphone service is unique, and users frequently
experience the feeling that the required person, the one they are attempting to contact,
is calling them.

• Screen driven telephony ( Soft phone ).

• Automatic Calling list processing. No answer, Engaged / Busy and other

types of unsuccessful calls are handled independently and quietly without
bothering the user.
• User full control on the calling list: adding new names, re-scheduling calls
etc.

Add: Suite 316, C-1, High-Tech Industrial Park, Shenzhen 518057, P.R.China
深圳市高新技术产业园区 C-1 楼 316 室 邮编: 518057
Tel: (86-755) 26548530 Fax: (86-755) 26551858 Email: shiratsz@yahoo.com.cn
 SHIRAT ENTERPRISES LTD SHENZHEN CHINA OFFICE
以色列 施拉 特有 限公 司深 圳代 表处

• Speeds up calling process.

• Takes major overhead activity off the tele-worker, and hence ensures that
the tele-worker will stay sharp, focused, and most efficient on the true work
– the conversation.
• Includes convenient integration options to CRM or other software
applications.

phone-call recording
• Recording is made automatically by PCphone recording software.

• Every call is recorded starting from the handset pickup until the handset
putdown. A condition on the recording length can be defined.
• The recordings are stored in PCphone data base on a standard disk on
The LAN.
• The PCphone Retrieval application enables the user to define queries
based on: Date, time, size, agent station ID and texts in the DB fields.

voice message distribution ( Auto Dialer, automated telemarketing )

• distribute a pre-recorded message to a list of contacts.

• The list
• of contacts can be extracted from one of the PCphone phone books, or
imported from an external file.

• Optionally collect a reaction by tone dialing from the called party.

• Optionally makes regular calls ( like standard PCphone ) on the basis of the
results list of the automatic message distribution.

PCphone requirements for installation.

Add: Suite 316, C-1, High-Tech Industrial Park, Shenzhen 518057, P.R.China
深圳市高新技术产业园区 C-1 楼 316 室 邮编: 518057
Tel: (86-755) 26548530 Fax: (86-755) 26551858 Email: shiratsz@yahoo.com.cn
 SHIRAT ENTERPRISES LTD SHENZHEN CHINA OFFICE
以色列 施拉 特有 限公 司深 圳代 表处
Agent workstation requirements:

 Windows 98, 2000, XP

 Free USB port
 Analog extension of the PBX or direct PTT line ( SLT )
 Simple anolog phone set or headset.
 For digital extension, usually PCphone CTI features are not available

Administrator workstation requirements:

 Windows 98, 2000, XP

 Loudspeakers connected to the PC
 In case of using “Playback on the phone line” feature :
PCphone USB device + Analog phone like in the agent
workstation..

Computers infrastructure requirements:

 LAN connections for all workstation.

 Storage drives on the LAN, available for PCphone voice storage, and accessible from all
workstations.
 Backup and restore procedures for the voice storage device according to the customer’s
standards.

Major benefits of PCphone® solutions for Call Centers:

The Callify PCphone® solution for medium and small calll centers has significant
financial and functional advantages over the current solutions offered in the industry.
These advantages include:

1. Recording calls solution with no PBX CTI investment.

2. Outgoing campaign solution with no PBX CTI investment.

3. Cost per seat is substantially less than a half compared with central recording

solutions.
4. Cost per seat is substantially less than a half compared with outgoing call

Add: Suite 316, C-1, High-Tech Industrial Park, Shenzhen 518057, P.R.China
深圳市高新技术产业园区 C-1 楼 316 室 邮编: 518057
Tel: (86-755) 26548530 Fax: (86-755) 26551858 Email: shiratsz@yahoo.com.cn
 SHIRAT ENTERPRISES LTD SHENZHEN CHINA OFFICE
以色列 施拉 特有 限公 司深 圳代 表处
management solutions.

5. Low entry level investment. The system can support even one seat at a very

economic cost.
6. Standard tools such as Media Player™ can play recorded calls.

7. Recorded session can be sent by standard e-mail such as Outlook™, and be

played on a remote PC with no additional software or equipment.

8. Recorded session can be played during a phone conversation by one click.

9. High level of integration with the CRM applications.

10. Saving on voice storage. The application, or authorized agent, can decide in

real-time which recorded session should be saved.

11. Sharing existing organizational data storage system. There is no need for

additional, separated, or non-standard storage system.

Add: Suite 316, C-1, High-Tech Industrial Park, Shenzhen 518057, P.R.China
深圳市高新技术产业园区 C-1 楼 316 室 邮编: 518057
Tel: (86-755) 26548530 Fax: (86-755) 26551858 Email: shiratsz@yahoo.com.cn
 SHIRAT ENTERPRISES LTD SHENZHEN CHINA OFFICE
以色列 施拉 特有 限公 司深 圳代 表处

Sample Users

Yellow Pages was lacking Telemarketing efficiency and CRM-telephony integration

for its100 tele-sale agents.

A leading Insurance company needed integration of sales call recording and its CRM
database to increase telemarketing efficiency of its 100 tele-sale agents.

A leading Newspaper with 60 seats of journalists, administration personnel, and tele-

sale agents working with the telephone had low efficiency in getting on-line
communication with other people.

A leading Health care company has 50 seats of outgoing calls for sales and service
with low productivity.

The alternatives for these businesses were:

• Continue with manual telephone handling that is not efficient.

• Purchase a predictive dialer that is three to six times more expensive and does
not support on-going contact between agent and specific individuals.

• Buy another call logging system which is three to six times more expensive and
is not built for individual work and is less integrative with business applications.

All of them have chosen a solution based on Advanced PCphone.

Only Advanced PCphone® addresses all these functional requirements while

maintaining significant economic advantage.

Add: Suite 316, C-1, High-Tech Industrial Park, Shenzhen 518057, P.R.China
深圳市高新技术产业园区 C-1 楼 316 室 邮编: 518057
Tel: (86-755) 26548530 Fax: (86-755) 26551858 Email: shiratsz@yahoo.com.cn