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A HISTORY OF SUCCESS
December 11th, 1988, is World Jaycee Day, the 44th Anniversary of Jaycees International. On this day, Jaycees around the globe celebrate World Jaycee Day to commemorate the formation of Jaycees International. While celebrating this year, we should be proud of our history and of the many Jaycee successes.

Brief History of Jaycees International

1915

The first step towards the creation of the Jaycee movement was taken, when 32 young men met at the Mission Inn in St. Louis, Missouri, on October 13, 1915, to form the "Young Men's Progressive Civic Association", with its founder, Henry Giessenbier, as President. In August, the organization's name was changed to "Junior Citizens" and, it was at this time that the initials of "JC" were first employed. An affiliation with the St. Louis Chamber of Commerce developed, and the name" Junior Chamber" was adopted. On January 21st and 22nd, the first national organization, the "United States Junior Chamber of Commerce (USJCC)", was formed. Twenty-nine clubs around the nation were in attendance and elected Henry Giessenbier as the first national President. The Jaycee movement crossed international borders and organizations were formed in many countries including, Canada. England, Mexico. New Zealand. Australia, and Colombia. The Junior Chamber International was born in Mexico City, Mexico, on December 7th to 11th. Witnesses to the birth of the organization were 30 delegates from North and Central America who elected the first President, Raul Garcia Vidal. In February, the first World Congress was held in Panama City, with an attendance of 44 delegates from 16 countries. At this time, a Constitution was drafted and. that same year, the JCIcreed was authored by Bill Brownfield. The JCI Senate was formed, through efforts by 1951 JCt President Phil Pugsley, to recognize the achievements of outstanding members, at the 7th World Congress in Melbourne, Australia. The first permanent JCI Secretariat was established at The United States Jaycees Headquarters building in Tulsa, Oklahoma. The rapidly growing organization moved to its own World Headquarters on Miami Beach, Florida, U.S.Aand then in 1969 expanded to the current World Headquarters in Coral Gables, Florida, U.S.A, to commemorate the 25th Anniversary of JayceesInternational. At the Taipei Congress, the organization's International" . name was changed from "Junior Chamber International" to "Jaycees

1916

1918 1920

1920-1944

1944-

1946

1952

1953

1955/1969

1972

1983-

Honorees were recognized at the first "The Outstanding Young Persons" (TOYP) ceremony at the 38th World Congress in Taipei. Taiwan. JCIIUNICEF declaration signed.

1986

World Leaders Speak Out For Jaycees

"The future of humanity is in the hands of individuals who, like you, are working actively to achieve peace, the cornerstone of development in nations of justice. " Belisario Betancur Cuartas, former President of Colombia

"The responsibilities and span of activities world-wide have expanded into what is now acclaimed as the greatest youth leadership development organization in the world. " Ramon V. del Rosario, Phillippine Ambassador

"Peace and goodwill among nations are goals that all free peoples share and strive for. That is why the work of Jaycees International is so important for the world. For more than 40 years, JCI has fostered greater understanding among young peoples of all races, creeds, cultures and backgrounds. This has been a major contribution to world peace. " Ronald Reagan, President of the United States of America

"The Junior Chamber has a vital role in preparing its members to become the next generation of leaders in business and industry. Your efforts will determine whether our societies continue to enjoy the steadily rising prosperity of the past 40 years and all the benefits that flow from that. And remember: the heart of the free world is free enterprise. The success of our economies is the surest way to defend our liberties ..... " Margaret Thatcher, Prime Minister of Engla,,!d

"On several opportunities, JCI has given us, Senegalese, the proof of particular interest they grant our country in general, and its young chamber in particular ... Senegal, so deeply attached to international cooperation and peace, promoting a new economic and cultural world order, is always happy and willing to sponsor the implementation of projects which are as noble and generous as those of JCI..... " Abdou Diouf, President of the Republic of Senegal, Past Chairman of the Organization of African Unity (OAU).

What Can You Do To Make World Jaycee Day A Success?

There is no limit to the type of project a local or national Jaycee organization can conduct on World JayceeDay. It can vary from submitting a pressrelease to a local newspaper to honoring a civic leader. The following are some suggestions to stimulate the imagination. Have a brainstorming session to develop these ideas or to think of additional ones. Remember, almost any project you conduct will be eligible for recognition, within the framework of the JCIAwards Program.

--[~
-_I~

COMMUNITY:
eColiect clothes for the needy eEstablish a co-op food bank eOrganize a non-denominational worship service eRaise funds for an orphanage or hospital -Heighten community awareness via a "Walk for Peace" eArrange senior citizens' day eParticipate in the JCI Major Emphasis Theme (MET) Program "Jaycees: Young People for World Peace"

INDIVIDUAL:
-Offer Jayceepersonal development coursesto the public, such as: * Effective speaking "Personal Financial Planning "Vanguard Leaders "How Municipal Government Works "Time Management * Mind Mapping

MANAGEMENT:
-Organize a major membership drive -Undertake a community Jayceeawareness program eHold a "Ways and Means" Project eHonor a civic or religious personality -Orientation for members on the history of the Jaycees eParticipate in the JCIAwards Program

INTERNATIONAL:
-Organize a project in support of UNICEF eStart an aid program for refugee families in your community eHave a cultural fair with food, fashions and flags eConduct a childrens' essay/poster competition on world peace eLuncheon for foreign exchange students eBegin a twinning program .Conduct a joint project with CARE

Successful Projects

Jayceessuccessis reflected by the thousands of projects that are conducted by national (NOM) and local (LOM) Jaycee organizations worldwide. Eachyear thousands of communities and individuals benefit by the programs and projects conducted by 400,000 Jayceesin 90 countries. The following are six successful projects that Jaycees have conducted:

* * * * *
*

The Lusaka Jaycees,a local organization of the Zambia Jaycees,make it possible for hundreds of handicapped children to receive care and education through their support of the Chinawa Day Care Center. Through the efforts and projects of the Lusaka Jaycees, both financial support and manpower are provided to help in the operation of the day care center.

The Netherlands Jaycees have teamed up with UNICEFto conduct projects to help children. Thirteen of the fifteen Jaycee Districts in the Netherlands are participating in numerous projects which include, chess competitions, bicycling tours for young people to increase their awareness of UNICEF,a television documentary on a UNICEF water pump project in Tanzania (Africa) and two districts built a mobile exhibition using the UNICEFtheme "Rights ofthe Child."

The Japan Jayceescombined with UNICEFto conduct the Aqua-Aid Program for the purpose of assisting children in developing countries. Their program included the distribution of two million packets of Oral Rehydration Salts, sending seven medical missions, a donation of $50,000 and digging of 100 wells in Nepal, Bangladesh and the Philippines.

Every four months the Panama City Jaycees (Panama), conduct a blood pressure checkup program in the community in cooperation with the National Nurses Association. Eight blood pressure checkup stations provide service to approximately 3,000 people. Patients with high or low blood pressure are given free literature to help correct their condition.

For the past 12 years, the 5,000 local organizations in The United States Jayceeshave conducted a variety of projects which have raised over US$18 million for the Muscular Dystrophy Association (MDA). The MDA provides patient care, family services and conducts research to find cures for 40 neuromuscular diseases.

The French Jaycees' "Prevention of Sexually Transmissible Diseases and AIDS Program" is educating hundreds of thousands of people on this issue. The public education and awareness program has included the distribution of educational material to more than 300,000 young people and families and the organization of over 50 informative seminars.

PROMOTIONAL

IDEAS

There can be no overstatement regarding media exposure and the value of getting your message acrossto a large audience. We have to let the public know what we are about, what we have done and what we can achieve. Here are some promotional ideas requiring minimal financial backing:

RADIO AND TELEVISION

These communication channels will provide the largest audiences and, since we are a non-profit organization, public service announcements will probably be the most accessible avenue. Contact the public affairs directors of your local radio and TV stations to place public service announcements, always emphasizing general public interest. *Television: If your LOM is able to develop a project of consequence to the general public, contact the news director or assignment editor of your local TV station for coverage on their news broadcast. If your local TV station has a talk show addressing community concerns, it may be interested in scheduling a JCI representative. Contact that show's producer to discussthe idea. Or, check with the general manager of the station for a possible editorial recognizing your local activities. *Radio: Send stations public service announcements (PSAs),typed double-spaced in capital letters, at least ten daysto two weeks before the event date. Your promotion can be about your specific projects(s) or about World JayceeDay. Also, explore the possibility of talk-show hosts scheduling guests who can talk about our philosophy, history and achievements.

NEWSPAPERS A valuable source for continuous coverage, possibly a feature story can be developed from press releases submitted to the city editor along with black and white glossy photos. If the content is newsworthy, a complimentary editorial can be done with the permission of the managing editor. However, be sure to supply him with resource materials about the organization, specifically successful projects. The paper's advertising manager can help with ads paid for by sponsors. Once again, the importance of publicity cannot be overstated, and can be virtually guaranteed if generated by well-organized, dynamic projects of consequence to the general public. When presenting any propostion to the media, remember the first question will be: "Why would anybody, other than Jaycees, be interested in coverage of this event?" So, be sure to highlight how others will be affected, important celebrity personalities and any other tactic to get and retain the public's attention. Also, submit requests to the media at least two weeks to ten days prior to the scheduled event, to provide them ample time and advance notice for proper preparation.

NEED HELP????

If you would like some more information or any additional assistance, please call or write: 400 University Drive, P.O. Box 140577, Coral Gables, Florida 33114-0577, U,S.A. Tel: (305) 446-7608/ Fax: (305) 442-0041/ Telex: lIT 441084 (JA YCEES)

Jaycees International,

Inc.,

JCICORPORATESYMBOL SfMBOLO CORPORATIVO DE LA JCI SYMBOLE CORPORATIF DE LA JCI

Jaycees International
~

Jaycees International
~

JCI MAJOR EMPHASIS THEME (MET) LOGO "Jaycees - Young People for World Peace" EMBLEMA DEL TEMA DE MAYOR ENFASIS (TME) DE LA JCI Juniors, Jovenes por la paz mundial EMBLEME DE LA JCI DU THEME PRINCIPAL Jaycees - jeunes gens jour la paix mondiale

JCI "TRAINING FOR TRAINERS" (TROT) LOGO EMBLEMA DE CAPACITACION DE INSTRUCTORES (TROT) DE LA JCI EMBLEME DE LA JCI DE LA FORMATION DES FORMATEURS (TROT)

JCI - THE OUTSTANDING YOUNG PERSONS OF THE WORLD (TOYP) LOGO EMBLEMA DE LOS JOVENES SOBRESALIENTES DEL MUNDO (TOYP) DE LA JCI EMBLEME DE LA JCI DES JEUNES GENS LES PLUS REMARQUABLES DU MONDE (TOYP)

10)'P

10)'P

10)'P

The United States Junior Chamber of Commerce, A Leadership Training Organization International Affairs Department The U.S. Jaycees~ P.O. Box 7 Tulsa, OK 74121-0007 918/584-2481

"A Worldwide Leadership Development Organization" Jaycees International, Inc. 1987 400 University Drive P.O. Box 140577 Coral Gables, FL 33114-0577

Tel: 305/446-7608

Fax: 305/442-0041 Tlx: ITT 441084 (Jaycees)