Region :PROXIMA WEST-II

Issue no. 3 / Date : 23rd Feb 2011

RBMs comments :

Dear Colleagues, we have just concluded AP 03 with region achieving 87%, which is poor perf. Congrats to Ahmedabad & Jabalpur teams for surpassing the budgets in a challenging month. Congrats to all the PSOs who have hit the numbers in AP 03 ( await mail on perf ). March is a crucial month and our pro-active steps should involve planning for BSU & DLNX demand generation and stock liquidation, right from TODAY itself. Congrats to Ankit, Sumit, Hemendra, Dushyant ( joined recently ) and Atul whose achievements featured in this issue. Keep it up. I urge each one of you to stretch in March, in terms of work norms, POB and Rx generation. All the best for Planning to exceed AP 04 objectives. Warm regards, Vijayasarathi

DMs Name :Mr.Maninder Singh PSO Name

Mr.Ankit Jain

DMs Name :Mr.Rajesh Sachdeva

Photon Value Rs.

83000

PSO Name

Photon Value Rs.

Mr.Sumit Garg

8000

DMs Name: Mr.Dharmendra Bhalla PSO name Photon Value Rs

DMs Name :Mr.Vipul Mishra PSO Name Photon Value Rs.

Mr.Hemendra Singh

9000

Mr.Atul Ladheriwale Mr.Dushyant Fauzdar

3000 6000

Photograph

Photons Value Rs. - 83000_______

Name / HQ:
Situation:

Mr.Ankit Jain Ahmedabad

In a leading institute of Ahmedabad Mr.Jain identified that the movement of Pfizer products were negligible.

Task Identified:

Mr.Jain Decided to convert the Doctors for Dolonex DT & Becosules Z in preference of Voveran & Zavit.

Action taken:

.
Mr.Ankit gave the demonstration of Dispersion by linking that fast dispersion will lead to fast onset of Analgesia in just 30 munities with good GI & Cardiac safety & OD dosages convenience also conducted impact & made it a point to give 2 repeat to all the important Doctors of that institution.Mr.Jain also discussed the feature & benefit of Becsules Z Cap & coating technology not provided by another B-Complex & Vitamin C preparation.

Results:

All the Doctors have started prescribing Dolonex DT & order of 5C/S of Dolonex-DT along with 1 C/S of Becosules Z Cap have already been received by Mr.Jain

Photograph

Photons Value Rs. ____8000_________

Name / HQ:
Situation:

MR.Sumit Garg Jabalpur

In one of the interior of Mr.Garg the leading GP was the prescriber of Zincovit & not ready to change it.

Task Identified:

Mr.Mr.Sumit took it a challenge to convert the Doctor to Becosules Z.

Action taken:

.
Mr.Sumit conducted the impact and discussed the Stablet Tecnology which ensures the adequate Vitamin & Zinc Supplementation since no interaction & degredation of the potency of the Vitamins are taking place so Patients get the value of his money.

Results:

Doctor not only started prescribing Becosules Z but Mr.Garg also got the order of 40 boxes of Becosules Z from control chemists of the Doctor in the month of Feb..

Photograph

Photons Value Rs. __6000_________

Name / HQ:
Situation:

Mr.Dushyant Fauzdar Gwalior Mr.Dushyant identified that the leading Physician of Gwalior is the prescriber of Azithral in RTI & not ready to prescribe Trulimax.

Task Identified:

Mr.Dushyant decided to convert the Doctor to Trulimax in RTI.

Action taken:

Mr.Dushyant discussed about the benefit of Trulimax being an original research molecule of Pfizer assuring the high cure rate in line with Claims. Post Antibiotic effect even after 10 days of the therapy. Unlike other Azithromycin could be taken with or without food. Mr.Dushyant did the rigorous follow-up by repeat visit & sending SMS.

Results:

Doctor has started prescribing 15 to 20 prescription of Trulimax every week & Control chemists gave the order for 50 Strips of Trulimax 500mg & 250 mg.

Photograph

Photons Value Rs. 9000____________

Name / HQ:
Situation:

Mr.Hamendra Singh Udaipur

Mr.Singh identified the BSF hospital in the remote corner of Udaipur & potential for Pfizer Products

Task Identified:

Mr.Singh decided to make Dolonex DT,Gel,Trulimax & Corex-T available in the store of the Hospital.

Action taken:

Mr. Singh discussed the facts of the Pfizer Products like:Research Safety Clinical Evidence & Studies. With the help of proper utilization Of InputsMr.Singh ensured 2 repeat calls to all the important doctors of the Hospital.

Results:

Mr.Singh Could supply 1 C/S of Trulimax,10 boxes of Dolonex-DT,140 tubes of Dolonex Gel & 100 bottles of Corex-T 100ml.

Photograph

Photons Value Rs. 3000____________

Name / HQ:
Situation:

Mr.Atual Ladheriwale Gwalior

The leading Orthopaedician of Gwalior was the prescriber of Cefuroxime+Clavulanic Acid.

Task Identified:

Mr.Singh took the challenge to convert the Doctors to Dalacin C.

Action taken:

Mr.Singh went all out for rigorous follow up & highlighted the advantage of Dalacin C like:98.3 % bone concentration High kill ratio of Dalacin C Bactericidal effect against intercellular Staph.aureus Reduce the adherence of Staph.aureus Recommended by American Academy of Orthopedic Surgeons Emergence of CA-MRSA in ortho infection 100%Sensitivity of Dalacin C. Doctor not only started prescribing Dalacin C but also Mr.Singh got the order of 10 boxes of Dalacin C 300 mg from the control chemist.

Results: