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This document was prepared by Positive Revolution LLC, For educational purposes. 2/16/2011
The CSR movement is pioneered by a coalition between avantgarde corporations, lobbyists, environmentalists, socially-conscious individuals, progressive economists and other cause-oriented groups. It is a business evolution that points towards the search for valuation. CSR in its entirety is a consensus among various social groups to bring good to the environment, the community and the business as a whole.
As a whole, CSR tries to address the major problems that companies face today. The economic, social, environmental and ethical challenges are just some of the issues that CSR is trying to deal with. By creating a culture of doing good and being right, companies are ensured that they gain not only their shareholders purchasing preferences but the shareholders trust as well.
BUSINESS CSR
ENVIRONMENT
SOCIETY
Risk Management
A companys image takes years, sometimes even decades, to develop and market effectively. Managing risks is an important corporate strategy employed by top-level companies to avoid the possible damage to its brand and reputation. Sometimes, incidents such as allegations of corruption, scandals, environmental accidents and intellectual dishonesty can instantly ruin the customers trust. Creating diversion and maintaining a good track record by adopting CSR can neutralize or reduce the damage done by these incidents.
www.positiverevolution.org
In a Positive Revolution, our goal is to let people know that YOU are doing something socially, ethically and environmentally beneficial to your community. Because we believe that A society that lacks a POSITIVE outlook on the present and on the future is in danger of extinction", we are committed to motivate companies, social groups and individuals across the world to share their message of positivism through cause-related marketing.
Join us in starting a movement that will bridge together positive individuals and organizations with the causes we value to change the lives of those who need it most.
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