Sei sulla pagina 1di 2

JOAN EISENHAUER

6724 N 181 Ave Waddell, AZ 85335 (623)853-1959 je8aa73e@westpost.net

PERSONAL SUMMARY
(R)Highly experienced marketing executive with 20 years of experience with inter
nal and external communications, public relations and extensive background in co
rporate branding/brand recognition.
(R)Respected leader in corporate communications developed and executed marketing
campaigns that effectively reinforce and build brand images in all media platfo
rms and with customers.
(R)Demonstrated success in effective strategies, to expand company image in the
community and industry.
(R)Strong organization, multi-tasking and time management skills with the abilit
y to work in a demanding self-directed work schedule.
(R)Extensive experience in training and teambuilding at all levels of organizati
on.
SKILLS
Corporate Communications
Public and Media Relations
Creative Team Leadership
Training and Motivation
Project Management
Performance Management
Business Policies & Procedures
Excellent Oral & Written Communication
Marketing Strategies
Organizational Development
Product Positioning/Branding
PROFESSIONAL EXPERIENCE
STMICROELECTRONICS, INC. Phoenix, AZ 1998 to 2010
$9 Billion International Semiconductor Manufacturer
Corporate Social Responsibility Manager,
(R)Produced community and public relations plans to build brand recognition whil
e acting as spokesperson in the community and media. Created platforms for exec
utives to present best practices to stakeholders and customers. Designed public
speaking, interview and appearance opportunities for top executives.
(R)Co-directed a documentary on semiconductor manufacturing that aired on "60 Mi
nutes. Wrote and edited articles for industry magazines.
(R)Organized and executed fundraising events. Achieved >85% employee participat
ion in community involvement initiatives.
(R)Coordinated special events with major customers & employees to make a positiv
e impact in communities throughout the US.
(R)Built relationships with top companies and government officials in Arizona to
work together on many community building activities.
(R)Prepared marketing and sales departments for business quality audits. Earned
the "Malcolm Baldridge National Quality Award", presented by the president of t
he United States.
(R)Internal training on company processes and various job enhancing subjects

National Account Manager, Boston, Ma. 1997 to 1998


(R)Negotiated pricing, inventory and increased average product profit margin by
22% in one year. Achieved growing budget to $25M the first year projected $50M
second year
(R)Requested by management to develop and launch U.S. franchise. Created unique
marketing strategies resulting in Future Electronics becoming the largest distri
buter.
(R)Managed sales projections for inventory control levels and initiated operatio
n reviews with measurements to track and promote relationships.
Marketing Specialist Microprocessors, Phoenix, Az. 1995 to 1997
(R)Tracked and reported profit and loss while regulating pricing in a very compe
titive product market. Achieved complete sellout of product within projected ti
meline.
(R)Exceeded projected profit margin of 22% by 7%
(R)Leveraged strengths in creative advertising and marketing material while orga
nizing trade shows for special product introductions.
CAPISTRANO HOMES, Phoenix, AZ 1991 to 1995
Pointe Hilton Condominium Project
Real Estate Development Project Manager,
(R)Created dynamic advertising program to enhance sales, exceeding projected out
come by 25%. Recruited for development and sales of new home projects.
(R)Project efforts were instrumental in completion and sell out, completed four
months ahead of schedule with profits 23% above projection.
(R)Extensive negotiations with financial and project contractors.
SGS-THOMSON, Phoenix, AZ 1984 to 1991
International Semiconductor Manufacturer
Major Account Sales/Inside Sales Rep,
(R)Tracking and reporting sales initiatives and budgeting. Monitoring customer
satisfaction for major account holders.
(R)Inside Sales Distribution working in a call center atmosphere booking orders,
expediting, customer relationship building
EDUCATION & CERTIFICATIONS
Triton Junior College a" River Grove, IL
Business Administration a" Courses Completed
ST University - Fundamentals of Management a" Courses Completed
Certified ST University Trainer
Certified ST University Cultural Diversity Trainer
Certified ISO/TS16949 Lead Auditor
Real Estate License
COMMUNITY COMMITMENT
(R)City of Phoenix a" Phoenix Sister Cities Commission
(R)Phoenix Sister Cities, Inc. a" Board of Directors and Executive Committee
(R)Chair Economic Relations Committee a" Phoenix
(R)Executive Board and Chair for Valley Forward Association
(R)President KIND Foundation
(R)Arizona Association of Industries Chair