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LAVERS
1881 Stoneridge Drive * Auburn, Alabama 36830
(334) 559-9952 * wlb3f0e4@westpost.net
ECONOMIC DEVELOPMENT DIRECTOR / PROJECT MANAGER
Talented development director, with more than 15 years of experience building, m
anaging, and expanding properties and divisions for firms ranging from startup c
ompanies to multi-billion dollar enterprises. Consistently maximize performance
and profitability through expert business planning, competitive product launche
s, and strategic marketing programs. Effective relationship manager, known for
negotiating lucrative deals and forging collaborative partnerships. Demonstrat
ed expertise in leading revitalization, growth, and turnaround initiatives, with
versatile experience across retail, telecommunications, non-profit, housing, an
d financial organizations.
SELECT CAREER HIGHLIGHTS
* Personally developed and financed 1M square feet of commercial, retail, hospit
ality, and medical office space (CPSW Investments, LLC).
* Grew accounts from one large account with 300 users to 27+ accounts with 5,000
users and quadrupled revenue through effective customer service campaign, marke
ting, and new product launches (Aerowire).
* Grew bank from 0 customers and loans to 500+ customers and $25M in loans and $
15M in deposits in 14 months, the fastest growing branch in the company's histor
y (MidSouth Bank N.A.).
* Improved ranking from #57 to #1 out of 64 branches in 24 months; also grew mor
tgage production from $1.5M to $16M per month in 3 years (AmSouth Bank).
PROFESSIONAL EXPERIENCE
CPSW INVESTMENTS, LLC, Auburn, Alabama * 2009-Present
Comprised of 4 partners who own several pieces of commercial real estate worth $
75M.
Project Manager / Economic Development Coordinator
Directing project to develop 27-acres of Senior Housing in Foley, Alabama. Also
responsible for development concept, marketing, and deal making for 27 acres in
Opelika, Alabama (including $10M new movie theatre deal), 25 acres in Newnan, G
eorgia for medical/professional office space, and 20,000 square feet of commerci
al office space in Auburn. Collaborate with bankers, elected officials, governm
ent agencies (HUD, USDA), REITs, and private equity firms to secured funding for
projects. Oversee underwriting and proposal submission process and address any
issues. Develop overall marketing strategies and collateral for each individua
l project. Negotiate leases, construction estimates, pro forma analysis, teleco
mmunications analysis, maintenance, signage, and marketing costs. Develop new p
roducts and market to funding sources, tenants, buyers, and potential customers.
* Led team that negotiated with publicly traded national tenant to obtain a 20-y
ear lease for a 50,000 sq. ft. $10M movie theater.
* Collaborated with city officials to attract new business (CGI) and 300+ jobs,
representing the largest job creation in Pike County; won a national recruiting
award for efforts.
* Negotiated 10-acre deal under contract for $500K to build $12M of senior housi
ng tax credit apartments.
* Partnered with BP in claims process to reverse Gulf Shores tenant delinquency
from 50%+ to zero.
* Solicited and negotiated with leading brokerage firm to represent property to
market for medical/professional space; partnered with owner, agents, and archite
ct to develop site plan, building design, and marketing.
* Developed 5,000 sq. ft. of unused office space into an executive suite concept
; achieved 50% occupancy in 30 days and secured a $175K revolving loan fund agre
ement for economic development.
EDUCATION
Bachelor of Arts, Psychology & Business
Huntingdon College, Montgomery, Alabama
ADDITIONAL TRAINING & SPEAKING ENGAGEMENTS
Attended and participated in several national and regional conferences (ICSC, NA
MB, NAA, and FHLB)
Speaker & Panelist at numerous annual conventions (detailed list on request)
PROFESSIONAL MEMBERSHIPS
International Conference of Shopping Centers (ICSC) Association of Certified Fra
ud Examiners (ACFE)