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Geojit BNP Paribas today is a leading retail financial services company in India with a growing presence in the Middle
East. The company rides on its rich experience in the capital market to offer its clients a wide portfolio of savings and
investment solutions. The gamut of value-added products and services offered ranges from equities and derivatives
to Mutual Funds, Life & General Insurance and third party Fixed Deposits. The needs of over 576,000 clients are met
via multichannel services - a countrywide network of over 540 offices, phone service, dedicated Customer Care
centre and the Internet.
Geojit BNP Paribas has membership in, and is listed on, the National Stock Exchange (NSE) and the Bombay Stock
Exchange (BSE). In 2007, global banking major BNP Paribas joined the company’s other major shareholders - Mr.
C.J.George, KSIDC (Kerala State Industrial Development Corporation) and Mr.Rakesh Jhunjhunwala – when it took a
stake to become the single largest shareholder.
Strategic joint ventures and business partnerships in the Middle East has provided the company access to the large
Non-Resident Indian(NRI) population in the region. Now, as a part of the BNP Paribas global network, Geojit BNP
Paribas is well positioned to further expand its reach to NRIs in 85 countries. Barjeel Geojit Securities is the joint
venture with the Al Saud group in the United Arab Emirates that is headquartered in Dubai with branches in Abu
Dhabi, Ras Al Khaimah, Sharjah and Muscat. Aloula Geojit Brokerage Company headquartered in Riyadh is the other
joint venture with the Al Johar group in Saudi Arabia. The company also has a business partnership with the Bank of
Bahrain and Kuwait, one of the largest retail banks in Bahrain and Kuwait.
At the forefront of the many fruitful associations between Geojit BNP Paribas and BNP Paribas is their joint venture,
namely, BNP Paribas Securities India Private Limited. This JV was created exclusively for domestic and foreign
institutional clients. An industry first was achieved when Geojit BNP Paribas became the first broker in India to offer
full Direct Market Access(DMA) on NSE to the JV’s institutional clients.
A strong brand identity and extensive industry knowledge coupled with BNP Paribas’ international expertise gives
Geojit BNP Paribas a competitive advantage.
Geojit BNP Paribas has proven expertise in providing online services. In the year 2000, the company was the first
stock broker in the country to offer Internet Trading. This was followed by integrating the first Bank Payment Gateway
in the country for Internet Trading, and many other industry firsts. Riding on this experience, and harnessing BNP
Paribas Personal Investors’ expertise as the leading online broker in Europe, is helping the company to rapidly
expand its business in this segment. Presently, clients can trade online in equities, derivatives, currency futures,
mutual funds and IPOs, and select from multiple bank payment gateways for online transfer of funds. Strategic B2B
agreements with Axis Bank and Federal Bank enables the respective bank’s clients to open integrated 3-in-1
accounts to seamlessly trade via a sophisticated Online Trading platform.
Further, deployment of BNP Paribas’ state-of-the-art globally accepted systems and processes is already scaling up
the sales of Mutual Funds and Insurance.
Certified financial advisors help clients to arrive at the right financial solution to meet their individual needs. The wide
range of products and services on offer includes -
Equities | Derivatives | Currency Futures | Custody Accounts | Mutual Funds | Life Insurance & General Insurance |
IPOs | Portfolio Management Services | Property Services | Margin Funding | Loans against Shares
A growing footprint
With a presence in almost all the major states of India, the network of over 540 offices across 300 cities and towns
presently covers Andhra Pradesh, Bihar, Chattisgarh, Goa, Gujarat, Haryana, Jammu & Kashmir, Karnataka, Kerala,
Madhya Pradesh, Maharashtra, New Delhi, Orissa, Punjab, Rajasthan,Tamil Nadu & Pondicherry, Uttar Pradesh,
Uttaranchal and West Bengal.
It all started in the year 1987 when Mr. C.J. George and Mr. Ranajit Kanjilal founded Geojit as a partnership firm. In
1993, Mr.Ranajit Kanjilal retired from the firm and Geojit became the proprietary concern of Mr. C .J. George. In
1994, it became a Public Limited Company named Geojit Securities Ltd. The Kerala State Industrial Development
Corporation Ltd. (KSIDC), in 1995, became a co-promoter of Geojit by acquiring a 24 percent stake in the company,
the only instance in India of a government entity participating in the equity of a stock broking company. The year 1995
also saw Geojit being listed on the leading regional stock exchanges. Geojit listed at The Stock Exchange, Mumbai
(BSE) in the year 2000. Company’s wholly owned subsidiary, Geojit Commodities Limited, launched Online Futures
Trading in agri-commodities, precious metals and energy futures on multiple commodity exchanges in 2003. This was
also the year when the company was renamed as Geojit Financial Services Ltd. (GFSL). The Board consists of
professional directors; including a Kerala Government nominee. With effect from July 2005, the company is also
listed at The National Stock Exchange (NSE). Company is a charter member of the Financial Planning Standards
Board of India and is one of the largest Depository Participant(DP) brokers in the country.
On 31st December 2007, the company closed its commodities business and surrendered its membership in the
various commodity exchanges held by Geojit Commodities Ltd. Global banking major BNP Paribas took a stake in
the year 2007 to become the single largest shareholder. Consequently, Geojit BNP Paribas has been renamed as
Geojit BNP Paribas Financial Services Ltd.
Product innovation backed by a high level of domain specific knowledge and state-of-the-art technology has helped
Geojit BNP Paribas set many milestones including numerous industry firsts.
1986
1994
1995
Kerala State Industrial Development Corporation Ltd.(KSIDC) acquires 24 percent equity stake.
Membership in National Stock Exchange (NSE).
Public Issue
1996
1997
1999
2000
BSE Listing.
1st broking firm in India to offer online trading facility.
Commences Derivative Trading with NSE.
Integrates the 1st Bank Payment Gateway in the country for Internet Trading.
2001
2002
1st in India to launch an integrated internet trading system for Cash & Derivatives segments.
2003
Geojit Commodities Limited, wholly owned subsidiary, launched Online Futures Trading in agri-commodities,
precious metals and in energy futures on multiple commodity exchanges.
National launch of online futures trading in Rubber, Pepper, Gold, Wheat and Rice.
Company renamed as Geojit BNP Paribas.
2004
2005
NSE Listing.
Geojit Credits, a subsidiary, registers with RBI as a Non-Banking Financial Company (NBFC).
National launch of online futures trading in Coffee.
2006
BNP Paribas takes a stake in the company’s equity, making it the single largest shareholder.
Establishes Joint Venture in Saudi Arabia to serve the Saudi national and the NRI.
2008
BNP Paribas Securities India (P) Ltd. – a Joint Venture with BNP Paribas S.A. for Institutional Brokerage.
1st brokerage to offer full Direct Market Access execution in India for institutional clients.
2009
2010
Name Designation
Mr. A. P. Kurian Non - Executive & Independent Chairman
Mr. C. J. George Managing Director & Chief Promoter
Mr.Alkeshkumar Sharma Non - Executive & Independent Director
Mr. Mahesh Vyas Non - Executive & Independent Director
Mr. Rakesh Jhunjhunwala Non - Executive Director
Mr. Ramanathan Bupathy Non - Executive & Independent Director
Mr. Punnoose George Non - Executive Director
Mr. Olivier Le Grand Non - Executive Director
Mr. Pierre Rousseau Non - Executive Director
Management
Name Designation
Name Designation
As per Clause 49 of the Listing Agreement with the Stock Exchanges, it shall be obligatory for the Board
of Directors of all listed Companies to lay down a code of conduct for all Board members and senior
management of the Company in order to ensure good Corporate Governance.
I. CORPORATE GOVERNANCE Corporate governance is about commitment to values and about ethical
business conduct. It is about how an organization is managed. This includes its corporate and other
structures, its culture, its policies and the manner in which it deals with various stakeholders.
Accordingly, timely and accurate disclosure of information regarding the financial situation,
performance, ownership and governance of the company, is an important part of corporate governance.
This improves public understanding of the structure, activities and policies of the organization.
Consequently, the organization is able to attract investors, and to enhance the trust and confidence of
the stakeholders.
We believe that sound corporate governance is critical to enhance and retain investor trust. Accordingly,
we always seek to attain our performance rules with integrity. The Board extends its fiduciary
responsibilities in the widest sense of the term. Our disclosures always seek to attain the best practices
in international corporate governance. We are also responsible to enhance long term shareholder value
and respect minority rights in all our business decisions.
This Code of Ethics for Directors and Senior Executives (the “Code”) helps to maintain the standards of
business conduct for Geojit BNP Paribas Financial Services Limited (the “Company”) and ensures
compliance with legal requirements particularly of Companies Act, SEBI Regulations and the Listing
Agreement with Stock Exchanges. The purpose of the Code is to deter wrongdoing and promote ethical
conduct. The matters covered in this Code are of utmost importance to the Company, our shareholders
and our business partners. Further, these are essential so that we can conduct our business in
accordance with our stated values.
Ethical business conduct is critical to our business. Accordingly, Officers are expected to read and
understand this Code, uphold these standards in day-to-day activities, and comply with all applicable
laws, rules and regulations, the Geojit BNP Paribas Code of Conduct, Service rules and all applicable
policies and procedures adopted by the Company that govern the conduct of its employees.
Because the principles described in this Code are general in nature, Officers should also review the
Company’s other applicable policies and procedures.
Officers should sign the acknowledgment form at the end of this Code and return the form to the HR
department indicating that they have received, read and understood, and agree to comply with the
Code. The signed acknowledgement form should be available with officers concerned. Each year, as part
of their annual review, Officers will be asked to sign an acknowledgement indicating their continued
understanding and adherence of the code.
We expect all Officers to act in accordance with highest standards of personal and professional integrity,
honesty and ethical conduct, while working on the Company’s premises, at offsite locations where the
Company’s business is being conducted, at Company sponsored business and social events, or any other
place where Officers are representing the Company.
We consider honest conduct to be conduct that is free from fraud or misrepresentation or deception.
We consider ethical conduct to be conduct conforming to the accepted professional standards of
conduct. Ethical conduct includes ethical handling of actual or apparent conflicts of interest between
personal and professional relationships. This is discussed in more detail in Section IV below.
An Officer’s duty to the Company demands that he or she avoids and discloses actual and apparent
conflicts of interest. A conflict of interest exists where the interests or benefits of one person or entity
conflict with the interests or benefits of the Company. Examples include:
Employment/Outside employment:With regard to the employment with the Company, Officers are
expected to devote their full attention to the business interests of the Company. Officers are prohibited
from engaging in any activity that interferes with their employment with the Company. Our policies
prohibit Officers from accepting simultaneous employment with suppliers, customers, developers or
competitors of the Company, or from taking part in any activity that enhances or supports a
competitor’s position. Additionally, Officers must disclose to the Company’s Audit Committee, any
interest that they have that may conflict with the business of the Company.
Outside directorships: It is a conflict of interest to serve as a director of any company that competes
with the Company. Officers must first obtain approval from the Company’s audit committee before
accepting a directorship.
Business Interests: If an Officer is considering investing in any customer, supplier, developer or
competitor of the Company, he or she must first take care to ensure that these investments do not
compromise on their responsibilities to the Company. Our policy requires that Officers first obtain
approval from the Company’s Audit Committee before making such an investment. Many factors should
be considered in determining whether a conflict exists, including the size and nature of the investments,
the Officer’s ability to influence the Company’s decisions, his or her access to confidential information of
the Company or of the other company, and nature of the relationship between the Company and the
other company. At the time of application for approval, full facts of the proposed investment shall be
placed before the Committee.
Related parties: As a general rule, Officers should avoid conducting Company’s business with a relative,
or have business in which a relative is associated in any significant role. A relative means and includes
spouse, children, parents, grandparents, grandchildren, aunts, uncles, nieces, nephews, cousins, step
relationships, and in-laws. Subject to the rules and regulation, the Company discourages the
employment of relatives of Officers in key positions or assignments within the same department.
Further, the Company prohibits the employment of such individuals in positions that have a financial
dependence or influence (e.g. an auditing or control relationship, or a supervisor/subordinate
relationship). Every employee drawing a monthly salary of Rs.10,000/- or more shall disclose whether he
is a relative or not of any of our directors.
Payments or gifts from others: Under no circumstance the Officers shall accept any offer, payment,
promise to pay, or authorisation to pay any money, gift, or anything of value from customers, vendors,
consultants, etc., that is perceived as intended, directly or indirectly, to influence any business decision,
any act or failure to act, any commitment of fraud, or opportunity for the commitment of any fraud.
Inexpensive gifts, infrequent business meals, celebratory events and entertainment, provided that they
are not excessive or create an appearance of impropriety, do not violate this policy. Questions regarding
whether a particular payment or gift violates this policy are to be directed to Finance Department. Gifts
given by the Company to suppliers or customers should be appropriate to the circumstances and should
never be of a kind that could create an appearance of impropriety. The nature and cost must always be
accurately recorded in the Company’s books and records.
Corporate opportunities: Officers may not exploit for their own personal gain, opportunities that are
discovered through the use of corporate property, information or position, unless the opportunity is
disclosed fully in writing to the Company’s Board of Directors and the Board declines to pursue such
opportunity.
Interested Contracts: Except with the consent of the Board of Directors of the Company, any of the
Director or his relative or a firm in which a director or his relative is a partner, any other partner in such
a firm, or a private company of which the director is a member or director shall enter into any contract
with the Company for sale, purchase or supply of goods, materials or services, or for underwriting the
subscription of any shares in or debentures of the Company except for purchase or sale of goods for
market price or such contracts which either party regularly trades or does business. For any clarification
in this regard, the officers are requested to contact to the Finance Department / Secretarial
Department / Legal Department.
Whistle Blower Policy: Employees who came across any unethical or improper practice (not necessarily a
violation of law) shall be free to approach the Audit Committee without necessarily informing their
supervisors. All officers are requested to inform their subordinates about their this right through an
effective manner. For any clarification in this regard please contact Finance Department / Secretarial
Department / Legal Department.
Other Situations: It would be impractical to attempt to list all possible situations. If a proposed
transaction or situation raises any questions or doubts, please contact Finance Department.
Officers must comply with all applicable governmental laws, rules and regulations, Officers must acquire
appropriate knowledge of the legal requirements relating to their duties sufficient to enable them to
recognise potential dangers, and to know when to seek advice from the Finance Department. Violations
of applicable governmental laws, rules and regulations will lead to penal action as specified in the
respective statutes. In any doubt about the compliance with laws rules/regulations /guidelines contact
appropriate department of the Company.
The Company will take appropriate action against any Officer whose actions are found to violate the
Code or any other policy of the Company. Disciplinary actions may include immediate termination of
employment at the Company’s sole discretion. Where the Company has suffered a loss, it may pursue its
remedies against the individuals or entities responsible. Where laws have been violated, the Company
will cooperate fully with the appropriate authorities.
We are committed to continuously reviewing and updating our policies and procedures. Therefore, this
Code is subject to modification. Any amendment or waiver of any provision of this Code must be
approved in writing by the Company’s Board of Directors and promptly disclosed on the Company’s
website and in applicable regulatory filings pursuant to applicable laws and regulations, together with
details about the nature of amendment or waiver.
Distribution of Shareholding as on Quarter ending 31st March, 2011 as per Clause 35 of Listing Agreement
Total shareholding as a
percentage of total number
No. of shares of shares
No. of
Category Total no. held in
Category of shareholder share Total
Code of shares dematerialise Total share
holders shareholdin
d form holding as a
g as a % of
% of (A+B+C)
(A+B)
Shareholding of Promoter and
(A)
Promoter Group
(1) Indian
Individuals/Hindu Undivided
(a) 2 45606760 45606760 19.97 19.97
Family
Central Government State
(b) 0 0 0 0 0
Government(s)
(c) Institutions 0 0 0 0 0
Central Government/State
(c) 0 0 0 0 0
Government(s)
Foreign Institutional
(f) 11 5827803 5827803 2.55 2.55
Investors
Foreign Venture Capital
(g) 0 0 0 0 0
Investors
(b) Individuals
i. Individual shareholders
holding nominal share 47312 30443284 29766161 13.33 13.33
capital upto Rs.1 Lakh.
ii. Individual shareholders
holding nominal share
18 6106035 5506035 2.67 2.67
capital in excess of Rs.1
Lakh.
Barjeel Geojit Securities, LLC, Dubai, is a joint venture of Geojit BNP Paribas with Al Saud Group
belonging to Sultan bin Saud Al Qassemi having diversified interests in the area of equity markets, real
estates and trading. Barjeel Geojit is a financial intermediary and the first licensed brokerage company in
UAE. It has facilities for off-line and on-line trading in Indian capital market and also in US, European and
Far-Eastern capital markets. It also provides Depository services and deals in Indian and International
Funds. An associate company, Global Financial Investments S.A.O.G provides similar services in Oman.
Aloula Geojit Brokerage Company, is Geojit BNP Paribas's joint venture in Saudi Arabia with the Al Johar
Group. Saudi is home to the world’s single largest NRI population. The Saudi national and the NRI would
be able to invest in the Saudi capital market. The NRI would also be able to invest in the Indian stock
market and in Indian mutual funds. This joint venture makes Geojit BNP Paribas the first Indian stock
broking company to commence domestic retail brokerage operations in any foreign country.
Bahrain Location
P.O. Box-597,
Manama Branch,
Kingdom Of Bahrain.
Fax:+973 17229119
Email:praveen@bbkindia.com, lijesh@bbkindia.com
Kuwait Location
NRI Business,
P.O.Box-24396,
Branch- Dammam
Al Khaleej Road,
Ground Floor,
Corniche – Dammam
Tel: 3 - 8096037/38
Mobile:0550543952 /0535230677
Email:dhammam@aloulageojit.net
AL Nozha Area,
Behind -Murzulat,
Riyadh – 11622
Mobile: 0543756497/0555083703
Email:sulaimania@aloulageojit.net
Equity
Geojit BNP Paribas, a member of NSE and BSE, has a network of over 500 branches in India and abroad,
rendering quality equity trading services. Geojit BNP Paribas not only has a strong offline presence but
also provides automated online trading services.
Geojit BNP Paribas also provides a Call & Trade facility to its customers wherein they can place and track
their orders through our dedicated Call Centre Desk by dialling the toll free number 1800-425-5501 or
91-484-2405822 (Standard Rates Apply).
Geojit BNP Paribas's retail spread caters to the need of individual investors. Trading in equities is made
simple, safe and interesting with smart advice from the research desk through daily SMS alerts, market
pointers, periodical research reports, stock recommendations and customer meets organized
frequently.
The online trading system allows customers to track the markets by setting up their own market watch,
receiving research tips, stock alerts, real-time charts and news and many more features enable the
customer to take informed decisions.
The brokerage structure* makes Geojit BNP Paribas's Online trading all the more attractive: