RON A.

WILLSON
5042 Isabella Cannon Drive, Raleigh, NC 27612
rw9031fe@westpost.net / (404) 386-5964 (C)
CAREER MISSION
Multitalented professional with a proven track record of success in sales, accou
nt management, business development and operations coupled with expertise in str
ategic planning and building high-performance teams.
SIGNIFICANT QUALIFICATIONS
Possess over 20 years of in-depth experience managing sales and operations in A
tlanta, GA (SE US).
Self-motivated, enthusiastic professional with excellent communication and pres
entation skills.
Successfully nurture maximum account potential using effective relationship-sel
ling skills, budgeting, pricing, planning skills and providing outstanding, cust
omer focused account support.
Experienced in all facets of personnel management including staffing, team buil
ding, and training.
Astute analytical and volume forecasting skills which are essential in a commod
ity-driven industry.
Recognized as an efficient, sales driven individual with innovative ideas and t
he ability to meet corporate goals and objectives while ensuring client satisfac
tion. M & A experience as well.
PROFESSIONAL EXPERIENCE
WILLSON SUPPLY & CONSULTING - Raleigh, NC 2009- Present
Vice President Sales
Supplier and consultant to the cement, concrete, Department of Transportation a
nd environmental industry to increase profits, time management and sales volumes
.
Re-structured injured parents family business to increase profit and reorganize
loan obligations.
CAROLINA SUNROCK LLC Raleigh, NC 2008- 2009
Director Corporate Development
Market and promote Carolina Sunrock LLC across the Southeast US to Principals a
t the following companies to include Presidents, Vice Presidents, Owners: Southe
rn Pan - GA, United Forming - GA and NC, Miller & Long - NC, BE & K Building Gro
up-KBR - NC, Bovis Lend Lease -NC, Beazer Homes NC, UNC at Chapel Hill, Archer
Western Contractors - GA and NC, Old Castle/APAC - SC, Kane Realty, Baker Concre
te NC and Ohio, Lane Construction, McCarthy Improvement Company, DH Griffin - N
C, Foundation Contractors - GA, Skanska - NC, Ellington Paving.
Investigate acquisition candidates and new locations in the ready mix business
and aggregate industry.
Enhance supplier relationships in the industry to lower operating costs.
Motivate all personnel and make recommendations to the sales department in orde
r to increase the sale of all product lines in the asphalt, concrete and aggrega
te markets.
VICAT INC. - NATIONAL CEMENT COMPANY - Atlanta, GA 1988-2008
Southeast US Territory Manager
Aggressively market and promote both bulk and bag cement/masonry product lines
on behalf of a cement manufacturer with cement gross revenues of $200M, plus in
the US. Develop and
maintain critical relationships with a diverse account base comprised of ready m
ix producers, road contractors- direct work, DOT officials, block and pre-cast m
anufacturers, brick disributors, hardware retailers and masonry contractors and
architects. Certified concrete construction specialist, structural masonry spec
ialist. Comprehensively manage a Southeast Territory which includes Georgia, Ten
nessee, Alabama, South Carolina and Western North Carolina with an existing acco
unt base of over 100. Trained and supervised new representatives.
Highlights:
Utilize strong opportunity identification, cold calling, and account developmen
t skills to acquire new business, expand account penetration, and increase exist
ing market share.
Completed comprehensive organizational cross training in all sales administrati
on functions including credit, order processing, customer service and distributi
on.
Successfully negotiated short and long-term supply agreements with ready mix su
ppliers, road contractors, and brick distributors with a 100% return rate during
my tenure.

RON A. WILLSON Page 2

Initiatives:
Devised and instituted a program which closely monitors and tracks product ship
ments to provide a key decision-management tool needed to sell fluctuating produ
ct supplies.
Developed and executed market positioning strategies to maximize mill nets on a
ll products referencing manufacturing capacity and the direction of the construc
tion cycle.
Created sales partnering and team-building strategies that strengthened the sal
es force.
Lead partnering initiatives with customers to network with other industry and n
on-industry companies to increase their revenue streams to foster and strengthen
relationships.
Contributions/Accolades:
Ranked as the #1 producer in bulk and package product sales in the company nume
rous times from 1989-2008. Gross Sales of package products alone exceeded $5M i
n 2006.
Historical success in attaining the highest mill net gain company-wide from 199
2-08.
Increased sales from $2.2M in 1988 to $24.5M in 1994. Over 35M booked in 2008.
Consistently maintained the highest collection rate company-wide.
Repeatedly achieved annual, quarterly, and monthly sales quotas for 20 consecut
ive years.
Earned awards for opening the Most New Accounts, achieving the highest sales gr
owth.
Selected the #1 salesperson in the company several years.
Partial Client List:
Archer Western, Old Castle/Apac, Lane Construction
McCarthy Improvements (GA)
Lojac Materials (TN), AMP (TN), Midway Mat. (TN)
Home Depot (GA)
Morgan Concrete, Mt Carmel Sand & Gravel (GA)
Fulton Concrete (GA)
West Block & Ready Mix (GA), C & S Block (GA)
Sequatchie Concrete (TN)
Thomas Concrete (SE US), Tucco Concrete (GA)
CRH PLC-Old Castle (SE US)
Beazer Homes, Wieland Homes (GA), Sexton (NC)
 Irving Materials Inc.
Ready Mix USA- Concrete & Block Division (SE US)
Ernst Enterprises (GA)
Key Curb & Paving, Great Northern Construction(GA)
DOT (SE US)
Last Assignment
Vicat- National Cement: DIRECTOR OF MARKETING- SE US
Responsible for negotiating and bidding all Multi-million bulk cement projects
in SE U.S.
Develop relationships with contractors bidding projects throughout the Eastern
U.S.
Develop relationships with DOT and National officials to promote concrete pavem
ent in U.S.
Attend and participate in SE ACPA meetings and promote with SE Cement Shippers
Assn.

EDUCATION
UNIVERSITY OF OKLAHOMA - Norman, OK
B.B.A. DEGREE IN MANAGEMENT & FINANCE, 1989
*Prestigious- Michael F. Price College of Business
*Athletic and Academic Scholarship Recipient; self-financed balance of educat
ional expenses
AFFILIATIONS
Georgia Concrete Products Association
American Concrete Paving Association-SE
AIA & CSI
Portland Cement Association
Georgia Highway Contractors Association
ABC of the Carolinas
Masonry Association of Georgia
Cement Manufacturing Sustainability Program
COMPUTER
Proficient in PowerPoint, Outlook, Microsoft Office, Salesforce.com, etc.

REFERENCES AVAILABLE UPON REQUEST