Shara Smith

_____________________________________________________________________________
1229 Caudle Lane ss4ef91e@westpost.net
Savannah, TX 76227 940.594.3283
Sales and Marketing Expertise
Top producing sales and marketing professional with expertise generating new bus
iness while maintaining and growing existing accounts. Friendly and personable
self-starter with a proven track record of exceeding sales goals and targets. E
xperience and success in both consultative and product sales environments. Exce
llent communication and interpersonal skills. Strong experience in setting and a
chieving both independent and team driven goals and targets.

Areas of demonstrated value and core competencies include:

* Account Development and Retention

* Prospecting
* Territory Management and Growth
* Sales and Marketing
* Relationship Building
* Public Speaking and Presentations
* Closing Deals and Negotiations
* Problem Solving
* Vendor Relations
* Sales Promotions/Contests
* Strategic Initiatives
* Co-Marketing Partnerships
* Branding
* Advertising
* Customer Service

Experience
Touchstone Medical Imaging February 2009-Present
Marketing Representative
* Collectively increased total volume at two centers by more than 200% as compar
ed to previous year
* Increased volume significantly by taking a center that was not meeting goal to
a center that led the region in highest overall volume for three out of four mo
dalities (MRI, CT, US and XRAY) in 2009.
* Dramatically increased volume in a poorly performing territory by meeting or e
xceeding goals in all modalities each month of 2010.
* Increased revenue for territory by calling on "non-traditional" accounts, incl
uding Midwives and Personal Injury Chiropractors
* Coordinated all facets of marketing for my centers including client events suc
h as Open Houses, Ice Cream Socials and Patient Appreciation Days; community inv
olvement and sponsorships; promotions and educational lunches for physicians and
office staff

All in One January 2008-February 2009

Southwestern Regional Sales Manager
* Managed outside territory including Texas, Oklahoma, Louisiana, Arkansas and
Colorado by building productive relationships with key accounts while aggressive
ly prospecting new accounts within the promotional marketing industry
* Increased volume of orders by 22% in respective territory compared to previou
s year

Imagination Specialties-Lewisville, Texas

December 2002-December 2007
Account Executive, Sales/Promotions
* Ranked in top 5% of salespeople in the Promotional Products Industry as ranked
by PPAI (Promotional Products Association International) garnering sales in exc
ess of $600,000 in 2007.
* Generated new ideas and products for American Heart Association's Go Red For W
omen campaign to be sold on American Heart Association's internal and external w
ebsites. Provided turnkey operation from conception to fulfillment and delivery
of product which led to a 400% increase in business as compared to previous yea
r
* Implemented creative solutions for clients' promotional marketing needs spanni
ng a wide variety of industries including Pharmaceutical, Medical, Non-Profit, M
ortgage, Financial, Sports, Hospitality, Entertainment, Oil and Gas, Advertising
, Telecommunications and Real Estate by researching and presenting new ideas spe
cifically targeted to their budget, theme and event
* Effectively managed online company store for Sprint while generating over $300
,000 in custom sales for Sprint in 2007 as preferred promotional products provid
er

Marketing Coordinator September 2002-Decembe

r 2002
* Assisted supervisor in researching projects and generating quotes for clients
* Compiled database for direct mail campaign targeting the Dallas Business Journ
al's Top 100 Companies in the DFW Area
TMP Worldwide-Dallas, Texas May 2002-August 2
002
Account Executive
* Managed Yellow Pages advertising accounts for over 100 franchisees of $6,000,0
00 account for a major fast food chain
* Persuaded roughly 15% of franchisees to increase advertising space in the Yell
ow Pages as compared to previous years publication
Levenson and Hill-Dallas, Texas August
2001-February 2002
Internship; Account Services, Restaurant Division
* Performed extensive research and built quantitative and informational database
s for Papa John's Pizza and Church's Chicken
Education
University of North Texas
B.A. in Journalism, Advertising Concentration / Marketing Minor
December 2001
Achievements and Awards
* Three Peak Performance Awards and two GPM (Gross Profit Margin) Power Seller A
wards (Imagination Specialties)
* Budget Buster Award 2009, Most Profitable One Magnet Center 2009, Most Improve
d Center 2009 (Touchstone Imaging)
Activities
Shoreline SpruceUp at White Rock Lake, Dog and Kitty City Volunteer (a no kill a
nimal shelter in Dallas), LoneStar Sports and Social Club (Co-ed Kickball and Do
dgeball), Warrior Dash 2010