Synopsis of Research report

on

“Comparative Analysis 0f Sharekhan

&
Other Stock Broker Companies”

SUBMITTED IN PARTIAL FULFILLMENT OF

MASTER OF BUSINESS ADMINISTRATION
Batch 2009-2011

Submitted to:
Submitted by:

Prof. Sharad Shukla Zahid Sultan

MBA( NIEC) MBA final year
090567

NORTHERN INDIA ENGINEERING COLLEGE LUCKNOW

 INTRODUCTION ABOUT TOPIC:

The stock market can be a great source of confusion for many people. The average
person generally falls into one of two categories. The first believe investing is a form of
gambling; they are certain that if you invest, you will more than likely end up losing your
money. Often these fears are driven by the personal experiences of family members and
friends who suffered similar fates or lived through the Great Depression. These feelings
are not ground in facts and are the result of personal experience. Someone who believes
along this line of thinking simply does not understand what the stock market is or why it
exists.

The Broad objective of the project is to make clients and let them know about the
different services offered by the Sharekhan.Also to convince them about how Sharekhan
services out score there rivals. And how in future they will be benfited from the services
offererd by Sharekhan.
This project will accomplish to understand the problem faced by the existing client and
find ways to solve there queries at your level otherwise let the above level know about
there problem.We have to be in regular contacts with our clients so that we come to know
about the problem they are facing. This also helps us to multiply our clients by getting the
further references. By this we are able to make a chain of the customers which expands as
we satisfy there needs.
 OBJECTIVE OF THE STUDY

 to make clients and let them know about the different services

offered by the Sharekhan.

 to convince them about how Sharekhan services out score there

rivals.

 how in future they will be benfited from the services offererd by

Sharekhan.

 to understand the problem faced by the existing client and find

ways to solve there queries.

 RESEARCH METHODOLOGY
Methodology:-
Methodology of the project starts with:
• In the first phase we are trained and they teach us different things
about market.
• After that they conduct a mock viva , in this they ask about the real
life problem faced by the customers.
• They provide leads and after that we make calls.
• Then after that we have to provide details of product and convince
them
• Then we have to visit them and get the formed filled from them.
• Maintain dairy of clients and contacting them at regular basis.

The next part is knowing the pattern of the banking sectors scripts. How they
move with the correspondences to the market movement and also the economy.
• Get the knowledge of technical as well as fundamental methods.
• Observe the patterns of the scripts.

RESEARCH DESIGN: -
A research design is the specification of methods and procedures for acquiring the information
needed. It is the overall operational patter or framework of the project that stipulates what
information is to be collected from which sources by what procedures.
Research design can be grouped into three categories:-

1) Exploratory Research

2) Descriptive Research

3) Casual Research

In my research study Descriptive Research Design is used.

BIBILIOGARPHY

BOOKS

 M.Y.KHAN,

 “INDIAN FINANCIAL SYSYEM”,

 3rd EDITION PUBLICATION BY TATA McGRAW HILL

REPORTS

Annual financial report of the SHARE KHAN for the year 2009-2010.

Website:
www.indiastat.com
www.sharekhan.com
www.equitymaster.com
www.icicidirect.com
www.hdfcsecurities.com
www.indiabulls.com
www.kotakstreet.com