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BUSINESS COMMUNICATION - II
MBA
Semester – III– Class of 2011
Amity Business School, Jaipur
Faculty Name
Ms Rashmi Premi
Trainer (ASCENT

Email: rpremi1@jpr.amity.edu
Phone: 9982937283
Chamber Consultation Hours

Instruction Details
Credits: 1 unit
Course Duration: 12 sessions of 60 minutes each

Course Lecture Hall Days* Time*

Code No.
BC 342
* To be decided as per the Time Table

2. Course Details

2a.Course Objective:
The syllabus is designed to hone the speaking skills of the students so that they can
communicate effectively. They will be introduced to the fundamentals of Non-Verbal
Communication as well.

2b. Learning Outcomes:

1. Present his non-verbal communication skills

2. Explain effectively with verbal and non-verbal movements
3. Choose Non- verbal communication carefully
4. Plan the writing and speaking skills
5. Continuously revise his Verbal and Non-Verbal skills

2c. Prerequisite: Basic knowledge of English

2d. Pedagogy/Instruction Methodology: Lectures/ training sessions

2e.Suggested Text Book and References

Text Book
1). Raman Meenakshi, Sharma Sangeeta, 2004, Technical communication, 1st
ed., Oxford Higher Education New Delhi

References:
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1) Kaul Asha, 2009, Business Communication, 2nd ed., PHI, New Delhi\
2) Koneru Aruna , 2008, Professional Communication,
Tata Mc-Graw-Hill New Delhi

2f. Tentative Delivery Schedule

Session Topic Continuous Module Remarks

No. Evaluation
Introduction to Non-verbal
Communication
1 I
Kinesics
Proxemics
2 I
Paralanguage
Chronemics
3 I
Speaking Skills
Components of Public Speaking
4 Idea of Stage/Space II

5 Class test I
Tone of Voice
Body Language
6 Timing and Duration II
Use of Audio-Visual Aids and
7 II
Introduction to presentations
8 III
Defining a Purpose
Analyzing Audience and Locale
9 III
Organizing Content
10 Preparing Outline III
Use of Visual Aids
Understanding Nuances of Delivery
11 III
12 Practice

1-2 classes will be for revision, which may be intimated later.

3. Group/AMIZONE

Lectures PPT, articles, case studies, and any other subject related material will be
uploaded on AMIZONE from time to time.
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4. Academic Integrity Policy

Students are expected to follow Rules of Conduct and Academic Behavior Standards as
detailed in the Student Regulations. Failure to comply with these rules may result in
disciplinary actions as stipulated in the Students Regulations.

Note: Copying and plagiarizing in any form for any of the evaluation components will
result in zero marks.

5. Evaluation Scheme

Continuous evaluation will be conducted for 30 marks. It is continuous and spread

throughout the course. The details of the evaluation components are given below

Sl. Evaluation Weight Date for Learning Date of

No Component (%) Evaluation outcomes completion
of
evaluation
1 Class test 15 2,4,5 End of the
semester
2 Presentation 10 1,2,3,4,5 End of the
semester
3 Attendance 05 End of the
semester

Component 2 – Project & Presentation (10 marks)

This is a partly group and partly individual task.