COACHING
ESSENTIALS
 Coaching Essentials

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 Coaching Essentials

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 Coaching Essentials

Table of Content
How to Coach New Managers at Induction
By Juliette Robertson 06

Tips for Entering the Coaching Profession

By Randy Brown 08

Magnify Coaching Skills - Coaching Conversations

By James Gehrke 10

Coaching at Work
By Julia Mcvey 13

Basic Coaching Skills - 13 Important Skills For Successful Coaching

By Brenda Zeller 17

Coaching Tools - End Education Stagnation and Take Action

By Suzan Schmitt 20

Coaching - Different Strokes for Different Folks or One Size Fits All?
By Alun Richards 22

Bringing Science to the Art of Coaching

By Jack Zenger and Kathleen Stinnett 27

Coaching Methods - How to Boost Your Coaching

Conversion Rates Right Through the Roof
By Sean R Mize 35

Why You Need to Keep Track of Your Conversion Rates

By Issamar Ginzberg 37

Warning Signs For Coaches - When to Say No to Clients

By Jayne Warrilow 39

Trust Your Intuition - A Vital Tool For Powerful Coaching

By Jayne Warrilow 41

The Question That Could Change Your Business

By Julie Anne Jones 43

Powerful Coaching Questions

By Jayne Warrilow 45

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 Coaching Essentials

Secret Reasons That Coaches Kill Their Own Coaching Businesses

By Suzan Schmitt 47

Is It Time For Coaches To Offer A Guarantee?

By Olivia Stefanino 49

Your Coaching Questions Answered

By Natalie Manor 52

Coaching Gen Y? Don't Be Like the Wolf in Sheep's Clothing

By Juliette Robertson 54

4 Coaching Solutions That Ensures Personality Development

By M. Onggo 57

Ego Has No Place In Professional and Positive Coaching – Success

Comes With Positive Application
By PaTrisha-Anne Todd 59

Performance Coaching - Learn About The New Techniques

By Laura Brasnan 62

Executive Coaching - Dispelling the 13 Myths and All You Need

to Know About Having a Coach
By Mark Buchan 64

The Role of the Executive Coach - Developing the Best Talent

By Roger M Ingbretsen 71

Perfect Pitch of Executive Coaching - Establishing the

Client Value Proposition
By Suzi Pomerantz and Dr. Steve Gladis 73

The Business Case For Executive Coaching - The ICF Coaching

ROI Global Study
By Maynard Brusman 80

Coaching in the Eye of the Storm - Developing a More

Intuitive Approach to Executive Coaching
By Jayne Warrilow 83

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 Coaching Essentials

How to Coach New Managers at Induction

By Juliette Robertson

Executive Coaching may have traditionally been reserved for more senior executives
and middle managers but as an Executive Coach and Workplace Coach Trainer I
believe that instilling a coaching mindset needs to begin early and even be built into
Induction Programs for companies keen to fast track a coaching culture change.

We know that the first 90 days in any role is a time of proving yourself and Gen Y
knows that well. However new managers often win roles based on their technical
skills and are given very little guidance and training on how to manage the day to
day people issues that they face. For progressive companies that recognize the
importance of leadership, teaching new managers coaching skills early not only fast
tracks their personal results but has a huge roll on affect for the company culture.

New managers in their 20's benefit most by learning coaching skills early in their
career for 2 reasons.

1) They are courageous. They are so keen to improve themselves and make their
mark that they have the courage to embrace new skills and practice what they learn
and they are grateful for the opportunity.

2) They are the leaders of the future and as they master these coaching skills and
use them throughout their careers, they will positively influence and develop more
and more up and coming leaders in their care. We are introducing a powerful cycle
of growth and change here.

I have had the privilege to coach and train managers at varying levels of seniority.
Senior Executives and many middle managers love the 1:1 attention and focus and
support that Executive Coaching provides them but find it very tough to adapt their
leadership style to demonstrate those same coaching principles with their teams and
nor do they want to. For many, it becomes too difficult to change styles.

My experience has been that even after managers dedicate full days of training to
learn how to coach their staff and experiencing inspiring breakthrough moments in
the training room, the inspiration of new skills is quickly diminished and often
vanishes by the intrusions of a working day. The challenge has always been how to
help managers embed the skills over time.

Having trained close to 800 leaders face to face over the years, I knew there had to
be a better way and I found it by changing my target market and my method of
delivery.

That involved delivering on-line to new managers, supervisors, team leaders and
project leaders and what we've found is that this is attracting managers and inquiry

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from all over Australia, Singapore, Hong Kong and New Zealand but it's the
combination of theory, practical workplace coaching assignments and live on-line
tutorial support that is unique.

Companies who are committed to helping managers embed Coaching skills, not just
learn the theory will see quick results but choose your course wisely. Look for
courses that are structured to give managers support over many weeks and even
months as they coach their staff and gain confidence and skill. And if its online, it's
affordable for everyone and very attractive to Gen Y.

When you reach them early in their careers and give them access to easy Workplace
Coaching Skills, a light goes on and new managers suddenly see how meaningful a
role they can play in developing their staff. It's very inspiring to unleash their potential.

Juliette Robertson is an Executive Coach offering webinar based Coach Training for
new managers in "How to Coach Your Staff to Step Up and Seize Opportunities".

This action based 7 module coach training includes webinar lectures, coaching
sessions with your staff and phone based coaching tutorials. It is globally accessible
on-line - perfect for busy new managers who want the benefits of step-by-step e-
learning plus access to qualified coaching tutors to help fast track their coaching
skills.

To register for 60 minutes of free webinar based Coach Training, visit

http://www.howtocoachyourstaff.com.au

On-line e-books and expert interviews are also available. Affiliate Partners and Joint
Venture partners are also sought to help spread these coaching skills to new
managers. Excellent commissions are available for those with good business
databases. See base line of web site for details.

Article Source: http://EzineArticles.com/?How-to-Coach-New-Managers-at-

Induction&id=4531874 How to Coach New Managers at Induction

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 Coaching Essentials

Tips for Entering the Coaching Profession

By Randy Brown

Sports play a huge role in our daily life. As our kids participate in sports the role of
the coach becomes important. Unlike many professions, coaching does not have a
preparation path as do most other professions. This article looks at key questions
and considerations for those interested in becoming a coach.

For many college students the degree the work so hard for does not guarantee a life
time of work in their chosen field. The type of profession we start with is rarely the
one we stay with for many years. I am asked often by prospective basketball
coaches how a coaching degree or certification can be attained. This question is
asked by people of all ages and backgrounds. Here is a set of issues to consider if
you are interested in coaching, from the preps to high school and beyond.

1. Research --Find out all you can about coaching and decide if it is for you. If so,
develop a plan to prepare for your coaching.

2. Examine--Take a look at all options for coaching, from grade school to college
basketball to see which one fits you the best.

3. Education--Decide if going back to school is something you would be willing to do.

4. Finances/Family considerations--Analyze your family/financial situation relative to

pursuing a job in coaching, as there are many considerations to evaluate.

5. Soak in the art of coaching--Learn as much basketball as possible. Read, watch,

and study the game. Start with the fundamentals of basketball because they apply
to every level.

6. Characteristics of a good coach--Study good coaches at any level and figure out
what makes them so good. Talk with them and ask questions. If you have good local
coaches or former coaches of yours, that is a good place to start.

7. Keep it simple--Keep things simple as you study the game because there is a
tendency to get too complicated too fast. In the end the kids are hurt by a coach not
having a sound, fundamental base to his coaching. This is happening all over our

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country today because of the emphasis put on playing games OVER learning the
game.

8. Be a volunteer coach--Volunteer to help coach a local grade school, middle

school or high school team to get hands on experience in all aspects of the game.
Once you gain experience you can gauge whether the next level is for you. Your rise
in the coaching profession has a lot to do with your love for coaching kids and a love
for the game itself.

My expertise is in mentoring coaches at all levels. Specifically, I have mentored over

90 coaches into jobs in college basketball. Whether you desire to be a YMCA youth
coach or a Division I college coach, the process is the same. Once you follow these
eight easy steps you will be well on your way to a career in coaching.

Randy Brown has passion for the game of basketball. He works as a basketball
consultant and mentor for coaches. Visit him at http://www.coachrb.com for free
resources, Q & A, newsletter, and coaching programs. A speaker and writer, he has
authored 75 articles on coaching and is nationally published. His 18 years in college
basketball highlights a successful 23-year career. Mentored by Basketball Hall of
Fame coach Lute Olson at Arizona. Resume includes positions at Arizona, Iowa
State, Marquette, Drake, and Miami of Ohio, 5 Conference Championships and 5
NCAA appearances. His efforts have helped develop 12 NBA players including
Steve Kerr, Sean Elliott, and Jaamal Tinsley.

To contact Randy, email him at rb@coachrb.com

Article Source: http://EzineArticles.com/?Tips-for-Entering-the-Coaching-

Profession&id=853362 Tips for Entering the Coaching Profession

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 Coaching Essentials

Magnify Coaching Skills - Coaching

Conversations
By James Gehrke

Each coach has their own natural approach to coaching. Unfortunately, they often
rely exclusively on this approach rather than adapting to the needs of the individual
being coached. This does not lead to successful outcomes since the coachee's
needs are not appropriately met. There are three dimensions to effective coaching,
including; how to coach, when to coach and what to coach. A coach can improve
her effectiveness as a coach by adapting her approach in each dimension to the
needs of the coachee.

How to coach. A coach should take a directive or a non directive approach to

coaching, not based on which his natural style, but rather, based on the needs of the
"coachee". Hersey and Blanchard propose in their theory of Situational Leadership
that the leader should adapt her leadership style based on the readiness level of the
employee. If the employee is new to a task, insecure, or unable to perform the task,
the leader should take a much more directive style. If the employee has more
experience and is more able to perform the task, then the leader should take a more
non directive approach (Hersey, Blanchard and Johnson). Each individual has
different needs and attitudes. An effective coach adapts his approach to meet those
needs and attitudes. He can be directive; giving advice, telling and/or teaching what
to do and how to do it, or non directive; asking questions and helping the individual
come to their own conclusions, depending on the preference and needs of the
"coachee".

When to coach. Coaches can chose to provide a programmatic, ongoing approach

to coaching and/or provide circumstantial coaching in response to a specific need
and or circumstance. Programmatic coaching is utilized to develop skills or
behaviors over time. For example, a sales coach may provide selling skills coaching
to a sales representative over time, or an executive coach may provide coaching to
high potential managers to prepare him for further responsibility in the future.
Circumstantial coaching is less formal and given at any time in response to a specific
need.

What to coach. A coach may decide to coach on specific tasks, skills, or behaviors
or she may take a holistic approach, showing more concern about the person's
overall growth and development. For example, the sales coach may provide
coaching on specific coaching skills, while the executive coach may be looking at the
whole needs of an individual to help them take on a broader leadership role.

I once worked with a peer who preferred a very direct style of coaching. He was a
busy executive who felt only direct and immediate feedback had impact on his team.
He only coached when he felt the circumstances demanded. Furthermore, he only
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focused on the behaviors and skills needed to get the job done and never took a
holistic look at the needs of his team. This individual had a reputation of getting
results; however, he scared away and/or offended many along the way. Those who
needed a more non directive, programmatic and/or holistic approach soon left the
organization, or worse, became unproductive and resentful. In the long term, this
executive became less effective, and was finally asked to leave. As Kouzes and
Posner explain:

"...forever erase from your minds the image of the coach as that stern-faced, chair-
throwing, dirt-kicking, ass-chewing tough guy who yells orders to the players. Maybe
it makes good sports theater, but it definitely does not produce outstanding business
performance. What you'll get instead is a demoralized group of disengaged
constituents who'd rather quit than excel. Success in the one-to-one leadership
context is dependent on the ability of the leader to build a lasting relationship in
which the talent sees the coach as a partner and a role model" (Goldsmith and
Lyons, p. 137).

One of the best ways for a coach to build that lasting relationship is by adapting his
coaching style and approach to the needs of the individual he is coaching.

References:

Hargrove, R.A., (2003). Masterful coaching. San Francisco: Jossey-Bass/Pfeiffer.

Hersey, P., Blanchard, K.H., and Johnson, D., (2001). Management of

Organizational behavior: Leading human resources - Eighth Edition. Upper Saddle
River, NJ: Prentice Hall.

Marshall, G. and Lyons, L (2006). Coaching for leadership: The practice of

leadership coaching from the world's greatest coaches. San Francisco: Pfeiffer.

James Gehrke is the President of Magnify Leadership and Development.

After various promotions in Sales, Sales Operations, Training & Development, and
Sales Management and Training, he headed Pfizer’s Learning & Development for all
of Europe, Canada, Africa, & the Middle East where he was instrumental in the
development of a global management curriculum and other training initiatives to
enhance organizational effectiveness for over 30,000 employees. He has worked on
many high levels, cross functional teams addressing issues such as Field Force
Effectiveness, Change Leadership, Leader Behavior Development, Executive
Coaching and many others.

Since starting his own training company, James has developed and trained both
public and private leadership, coaching, targeting and territory management
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 Coaching Essentials

sessions for hundreds of participants in various industries. James is bilingual and

can teach in both English and Spanish http://www.magnifyleadership.com

Magnify Leadership and Development

6232 South Vinecrest Drive • Murray, Utah 84121 • Phone: 801-266-0849

Email: info@magnifyleadership.com

Website: http://www.magnifyleadership.com

Article Source: http://EzineArticles.com/?Magnify-Coaching-Skills---Coaching-

Conversations&id=677223 Magnify Coaching Skills - Coaching Conversations

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Coaching at Work
By Julia Mcvey

A major factor when considering investment in coaching is the cost savings that it
can bring a company. These cost savings are significant and will provide an
excellent return on the investment in coaching. At the moment there are companies
who are suffering losses due to increased absence, poor staff retention and the high
cost of recruiting quality people for their organisation.

An employer with a workforce of 180 (fte) earning an average of £12,500 pa will lose
£112,478 per year if the absence level due to sickness is 5%.

For many employers the reality of failing to invest in their internal customers is much
worse than the figure quoted above with some industries quoting absence as high as
18%, attrition at 43% and the cost of recruiting one junior member of staff being
£10,000 before the company gains a return on investment. In addition to this, the
stark reality is that this is only the tip of the iceberg with businesses also losing
money due to lack of motivation and no true feeling of value at all levels within
organisations.

For example, it is now twenty years since the first Call Centre was established and
during this period how companies do business with their customers has been
revolutionised. It has become the norm to speak to someone in a Call Centre to buy
anything from a holiday to a mortgage. Further to this, we have progressed into a
new phase of off-shoring our Call Centres to places like India and Malaysia and yet
one thing has not evolved and this is the image of a Call Centre.

Working in a Call Centre in the 21st century still has the image of a "poor career
option", with many Call Centres trapped in a cycle of reduced investment in coaching,
training and development, with an increasing number of customers served poorly by
burnt-out advisors, who lack loyalty to the company they work for. The result is
apathy, absence, poor performance and high staff turnover, with internal customers
moving from one call centre to another hoping that the next one will be better than
the last.

In this environment career progression is limited, as the structure within the industry
is very flat, with opportunities for supervisory or management roles being the only
option. This contributes to high attrition rates with the average 'shelf life' of a
telephone advisor being two years, unless their skills base is broadened to include
variety in their role.

Sporadic sickness costs the industry millions of pounds each year and is a symptom
of the anonymity and lack of value felt by employees. For telephony staff, the work
can be hard, dealing with long queues of customers, all with important issues to be
dealt with. Some customers are frustrated, and this can be taken out on the

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telephony advisor. Two or three calls like this in a day and stress levels begin to rise.
At management level, stress levels rise when there is a risk of losing business when
customers have to queue. Planned development activities for staff are usually the
first thing to be sacrificed in order to support the customer. This results in a diluted
service, delivered by tired and disillusioned staff.

External coaching in such environments can help to change this negative image,
below are listed five key areas.

1. Change the Culture

It is a well known fact that people do not remember what you say and will remember
how you make them feel. Coaching can help managers at all levels create a culture
where people enjoy coming to work and will tell others about their experience. A
coach will work closely with managers and senior executives to handle stress in their
own environment helping to facilitate the move away from the 'parent-child' model of
communication. Coaching can help senior managers and executives feel more
confident when dealing directly with staff. By helping the client to examine what they
want to achieve, the coach allows the client to focus on a positive experience that
will promote well-being for all.

2. Make people feel valued

Most people will do much more than is expected of them if they get recognition and
feel valued by the people who are important to them. Sadly, often this recognition
does not come from management. It is more likely that this comes from a peer group.
When you ask a Call Centre employee what they like about the company they work
for the answer is usually "the people". If Call Centres are truly serious about
becoming an 'employer of choice' their goal should be to change this answer to "I
love working for this company". Investing in coaching as a reward for internal
customers is very powerful and will produce loyalty as well as motivate and
encourage those concerned. This will lead to employees feeling that the contribution
made to a company is visible and recognised. When this happens expectations will
be surpassed.

3. Include coaching in the training programme

There are very few of us who would like to do the same tasks day in and day out. If a
company wants to attract the type of employee who will provide value for the
business and positively enhance the working environment, a structured training and
development programme is crucial. To invest thousands of pounds to train people to
deliver the company brand and not embed the changes with coaching is not
economically sound. Having said this, there are many companies out there who will
feel that they provide adequate internal coaching for their staff. The reality is a line
manager with little knowledge of how to coach, there is focus on areas of
underperformance and the session is in fact a "feedback or tell session" which
provides little or no value. According to the CIPD's Training and Development Survey
2004 "only 6% of organisations using coaching have a written strategy on coaching
for all staff". Coaching can deliver real benefits for organisations which can have a
positive effect on the bottom line, specifically in reduction of employee costs.

4. Recognise and Reward

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Employers who are prepared to identify the skills base of internal customers can
introduce a fast track coaching programme which will help to, unleash potential,
realise career goals and visual a clear development path. This will bring motivation
and enthusiasm to the working environment.

5. Promote Successes
Investing in the internal image by an employer is crucial if the negative image of the
Call Centre is to change. This is long overdue, and is essential if companies want to
deliver quality to internal and external customers. A company committed to coaching
all members of staff will significantly change its culture, to one of a progressive
forward-thinking company that people will want to work for. External coaching can
provide motivation and enthusiasm for internal customers at all levels, including
providing support for senior executives.

The impact on investing in the well-being of an organisation's internal customers will

not only reduce cost, it will also improve the company's image in the external market-
place.

A recent article in Coaching at Work published by the CIPD mentions that after
introducing coaching to the BUPA call centres they have entered for the first time the
Times Best 100 Companies to Work For. This is a fantastic achievement and is a
clear indication that coaching does work and can help to change the image of the
call centre as a poor career choice.

By using Call Centres as an example, I have described the benefits that can be
obtained from external coaching if applied to any workplace. For those companies
who deliver their own internal coaching this may be perfectly adequate depending on
what they wish to achieve. On the other hand the CIPD's Training and Development
Survey 2005 found that when asked about the effectiveness of coaching, businesses
felt that 84% of coaching by line managers was effective, while 92% believed that
external coaching was effective and a more effective way to bring tangible results to
the business.

There is a word of caution to any company who may believe that employing an
external coach will resolve all their issues. This will not happen unless there is real
internal senior-level support, and a belief that an investment in coaching is right for
the company. A 'one size fits all' will not be successful as each coaching programme
is unique to each organisation and will only produce the desired results if coaching is
made available at all levels within the workplace.

A key advantage of coaching in the way it allows support to be 'customised' for the
different staff members, with personal development tailored to the individual needs,
talents, strengths and weaknesses - and, not least, the personal preferences - of
individual staff members. This gives coaching a particular advantage over more
traditional methods of training and development.

In conclusion, coaching within the workplace is a very powerful tool that can and
does produce real tangible results for a company, which can be measured. An

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effective and well-trained coach is a professional who can move individuals and
forward thinking businesses to places that they had never thought possible.

The power of commitment, self-belief and the use of metaphors are all tools that a
professional coach will effectively use to obtain results for the client. If an
organisation truly wishes to become an "employer of choice", coaching is a powerful
profession that will take them on this journey. This journey will not be without bumps
and twists in the road, and the culture of the organisation will have to be committed
to embracing the positive changes that coaching will bring. Once this is established,
the rewards will hold no bounds.

Julia McVey is a professional coach with many years experience working at senior
management level. Her passion is to release the hidden potential in people.
http://www.u-cancoachingservices.com

Article Source: http://EzineArticles.com/?Coaching-at-Work&id=315860 Coaching at

Work

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Basic Coaching Skills - 13 Important Skills For

Successful Coaching
By Brenda Zeller

With the influx of folks becoming coaches it's important for those interested in not
only becoming a coach but also those interested in using a coach to know what skills
are important for the prospective coach to have.

A lot of people call themselves coaches when in fact they take on more of a
consulting role with their clients. True coaching includes these skills:

Design an Alliance - the coach works with the client so the client can design their
alliance to the work. It's up to the client to decide how their coach can best support
and serve them while holding them accountable.

Accountability - a coach will hold a client's feet to the fire, so to speak. The coach
holds the client accountable that they will do what they say they will do between
sessions. Even if the client doesn't complete their tasks at hand, the coach will work
with that client towards taking responsibility as to why they didn't complete the work -
all done in a caring and understanding way.

Adopt the Client's Agenda - the coach comes to each session impartial and without
judgment. It's all about the client and never about the coach. The coach doesn't give
answers but assists the client in finding the answers themselves.

Highlight the Positive - the coach seeks out the client's strengths and draws attention
to them through the coaching process. The coach is the client's cheerleader and best
supporter, helping them stay optimistic and on track with their goals and promises.

Challenging - the coach challenges the client to extend themselves out of their
comfort zone and into bigger and better. The coach helps the client move through
and past any self-imposed limits.

Holds the Focus - often the client gets distracted when feelings and situations
intimidate them and pull them off track. The coach helps maintain the focus to keep
the client on track and on purpose.

Inquiry - the coach is always in a place of inquiry and curiosity with the client. This
inquiry doesn't come across like an interrogation but an interested wonderment at
what's going on - allowing the client to open up to deeper understanding of
themselves.

Clarity - anytime there is anything nebulous or gray, the coach will ask for
clarification, drilling down to the client's bottom line. Sometimes it requires re-framing
a phrase or statement or having the client become more articulate about what they
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are saying. Each point of clarity takes the client deeper into insightful knowledge of
themselves.

Forward the Movement - the coach works with clients who are ready and eager to
take their life, career, or relationship in a better direction. The coach helps to keep
that direction moving forward, keeping the client from falling back into the past.

Powerful Questioning - the coach provides the open ended questions that powerfully
deepen the client's learning and shift them forward into actions needed to achieve
their goals.

Requesting - the coach makes requests of the client - the client has the right to
accept the request, deny the request or negotiate the request with the coach. All
requests adhere to the client's agenda and help them move towards their objective.

Truth Seeker - in every situation there is the client's truth, the coach's truth and THE
truth. The coach suspends their truth, acknowledges the client's truth and always
allows for THE truth to come to the surface.

Reflective Listening - this is one of the most powerful skills a coach uses in with
clients. The coach mirrors information back to the client to help the client increase
and deepen their insight, clarity and understanding of themselves and the tasks at
hand.

As you can see, the skills listed here are compelling and designed to help clients
achieve their goals faster than they can do on their own. If you are aspiring to be a
coach, pay close attention to these skills. If you are a client, watch for them when
you are interviewing your prospective coach. The final achievement comes from
these skills being used effectively and successfully!

Brenda Zeller, NCTMB

Vital Life and Relationship Coach, Energy Therapist, Virtual Assistant

Extraordinaire! .

Visit my website http://www.vitallifecoaching.com to sign up for my free newsletter

and to access lots of fun and free assessments!

© 2008 - Brenda Zeller, NCTMB - all rights reserved.

This article may be reprinted freely online or in print, as long as the entire article and
this resource box are included.

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Article Source: http://EzineArticles.com/?Basic-Coaching-Skills---13-Important-Skills-

For-Successful-Coaching&id=1309899 Basic Coaching Skills - 13 Important Skills
For Successful Coaching

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Coaching Tools - End Education Stagnation

and Take Action
By Suzan Schmitt

There are several challenges that hold coaches back from creating the thriving
coaching business they desire. Make certain that you are not falling prey to this
thinking. If you have subscribed to this thinking then you can quickly change once
you have identified it.

Education Stagnation
Months of learning in coaching school and tons of role playing session just does not
cut it when it comes to confidence in your ability to coach another person who comes
to you for help. I don't know a single coach who graduates from coaching school
feeling that they are really qualified to coach clients and have no reservations about
their skill level.

Many coaches have a hard time hanging up their sign and inviting clients to coach
with them because they lack the inner confidence they need to ask others to pay for
their services. So instead of getting started coaching they decide they will be a better
coach if they take one more coaching course or get, one more certification, or learn
one more coaching technique.

The end result is thousands of dollars and months or years later their coaching
business is still nonexistent and they are not helping others with their coaching skills
and education. What a waste of skill, education, time and money!

To feel confident as a coach you must get out and start coaching. That is the only
way I know of to truly build your coaching confidence and skill level. You have to
coach a lot of people to become the confident and skillful coach you desire to be.

Make a Plan and Take Action

To have a successful coaching business you have to have a plan and you have to
take action on that plan. If you fail to do either one of those two things will most likely
result in a failed coaching business. You must have a marketing plan for your
coaching business and you must have strategies to implement your plan.

Decide what you want your coaching business to look like. Ask yourself who you
want to coach. How many coaching clients to you want per week and what income
would you like to generate with your coaching business.

Begin with the end. Describe your realistic vision of your coaching business in one
year. Write down the goals you would like to achieve in one year for your coaching
business the work backwards by quarter to define the goal that must be achieved
each quarter to real the goal you have set for the year.

20 

 
 Coaching Essentials

Now work forward from month one to month twelve to determine what goals you
want to achieve each month. Last, go month my month and fill in the actions you will
need to take to reach your goals each month.

If you have a mentor that person will be able to direct you as to each step that you
will need to take to get the greatest results in the shortest amount of time. Your
mentor will also help you determine the specific strategies you need to use and the
best time to use them.

Go to http://www.thecoachmarketer.com and get Suzan's free Coaching Business

Blast Off eCourse. You can get tons more actionable information and tools from
Suzan Schmitt: The Coach Marketer when you visit her blog at
http://www.zeecoachmarketer.com Suzan's blog contains many valuable posts, links
to courses and classes, and links to free resources and her FREE weekly teleclass.

Article Source: [ http://EzineArticles.com/?Coaching-Tools---End-Education-

Stagnation-and-Take-Action&id=2390463 ] Coaching Tools - End Education
Stagnation and Take Action

21 

 
 Coaching Essentials

Coaching - Different Strokes for Different Folks

or One Size Fits All?
By Alun Richards

This article examines whether with coaching we should use a different approach to
clients from different cultures, or are in fact coaching concepts globally acceptable to
all?

So the question is - is coaching a universal process, are its methods and structures
universal, or should the coaching approach be adapted to fit with different cultures,
to ensure its success?

According to a Coaching Federation survey of 2006, 76.6% of coaches operated in

the US, UK, Canada or Australia.

From this statistic, it's pretty clear where the majority of coaches are. So let's admit
it, with coaching, we're talking about a predominantly US-originated discipline which
has successfully made the transition to the UK and Europe.

But are the underlying assumptions and principles universal, or are some of them
best adapted when using coaching with other cultures?

But what is this thing called coaching? Well, to help us, let's distinguish the coaching
process from the coaching approach.

The Coaching Process

It's hard to argue that at least the core coaching process is not universal. Who can
argue that defining your current state or situation, your desired state and the possible
paths that will get you there is not accepted globally. This is simply an outline of any
generic change process.

Coaching Approach

But aside from this, the coaching approach also involves drawing out solutions from
the coachee, and holding them accountable for actions that they said they'd carry out.
The coaching process is a facilitative one, where the most is made of the resources
held by the coachee.

We often contrast coaching with consultancy, where there is an implied imbalance of

knowledge, skills and experience between the consultant and the client.

We assume that in coaching, there is a meeting of equals, with both sides bringing
their unique experience and perspectives to the relationship. And if we think further

22 

 
 Coaching Essentials

about how the traditional coaching relationship works, we can see there are a
number of unspoken assumptions.

Coaching Assumptions

The coaching relationship, for example, assumes:

The coachee will take responsibility for their actions, to commit to a plan agreed
between coach and coachee.

The coachee is able to determine whether they have the skills to carry out a series of
actions.

The coachee will keep his or her word.

That coach and coachee are normally held as equals in the partnership.

The coachee is a self-reliant self-starter, working under their own influence.

People who can take decisions about their own future, without checking endlessly
with other people, like family, friends and colleagues.

That the coachee is goal or outcome oriented, that change and achievement is
important to them.

The question is, are these assumptions universal, or do they vary to any significant
degree across cultures?

What does the research tell us?

Geert Hofstede is an influential Dutch researcher and writer on the differences that
exist between national cultures.

Hofstede demonstrated that there are national and regional cultural groupings that
affect the behaviour of individuals and that are persistent across time.

His initial research focused on four dimensions, and these are:

Power-distance (Low vs. High)

The degree to which subordinates expect and accept that power is distributed
unequally.

Individualism vs. Collectivism

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 Coaching Essentials

The extent to which people are expected to stand up for themselves, or alternatively
act predominantly as a member of a group or organisation.

Masculinity vs. Femininity

Masculine cultures value competitiveness, assertiveness, ambition, and the

accumulation of wealth and material possessions, whereas feminine cultures place
more value on relationships and quality of life.

Uncertainty avoidance

Reflects the extent to which a society attempts to cope with anxiety by minimizing
uncertainty. Cultures that scored high in uncertainty avoidance prefer rules e.g.
about religion, food and structured circumstances, and employees tend to remain
longer with their present employer.

OK, so there are differences between cultures - so how might this affect our
coaching?

US/UK Cultural Characteristics

We've already said that coaching is a product of the US that has successfully
transferred to the UK (and Canada and Australia). So what do we know about the
culture of the US and the UK?

According to Hofstede the cultural characteristics of the US & UK are:

Low power-distance: individuals predominantly relate to others as equals.

High Individual: individuals are very self-reliant, little influenced by extended family &
social groupings.

High Masculine: they value competitiveness, assertiveness, ambition, and the

accumulation of wealth and material possessions.

High tolerance of uncertainty: individuals reject rules and their imposition.

I'm going to argue that these largely unconscious preferences do in fact influence
how we coach, and need to be considered when we coach individuals from other
cultures.

Implications for coaching

For example, if the culture is one of respect for rules, formal and informal, with a low
tolerance of uncertainty - France, for example - it might be harder to persuade our

24 

 
 Coaching Essentials

coachee to change if the changes might not be in full alignment with the accepted
rules.

If there is high collectivism, where individuals are very influenced by their extended
family and work ties - Spain or Latin American - they may find their work on
themselves impeded by the need to conform to group norms. Or at least they may
seek to consult with the group on changes that affect them, and so may affect the
group. A consultative approach here might result in longer times to take decisions,
and the appearance of indecision on the part of our coachee.

In a culture where there is a high power-distance indicator - India, for example - it

might mean that the more successful mode of getting someone to do something is to
be in a position of power over them, and might involve telling them to do something.

If the culture was very feminine, with a greater value on relationships, caring and
quality of life, the drivers for change, as well as the likely content and scope of the
coaching, may well vary considerably.

Specific Example

Imagine you are coaching a Spaniard with the expected high femininity, high
collectivism and high power-distance.

One might expect that as a coach you might gain more credibility and authority if you
are seen as high-ranking and powerful, with power derived from hierarchy. It may
benefit you, therefore, to get your initial introduction via an officer at the highest level
of the company possible.

It might also benefit if you met your coaches needs for collectivism. That might
mean being introduced informally to his colleagues, spouse, boss and extended
family. This might seem long-winded to us, but may actually gain your coachee
more results in a shorter time.

To address the feminine aspects of the culture, consider back-peddling the emphasis
on hard goals, especially financial ones, and place more value on your coachees'
need to form meaningful relationships, and be alert to their aspirations in relation to
their quality of life - inside and outside work.

Summary

Although the coaching process may be seen as universal, the approaches you take
while coaching in other cultures will determine your success or failure. The historical
coaching approaches in the US, UK, Canada and Australia can be seen as products
of our shared culture.

Hofstede's work on characterising four major dimensions of cultural can make a

critical difference to our understanding of the often unconscious cultural norms.

25 

 
 Coaching Essentials

When you coach in a different culture, the awareness of these differences in

preferences can make the difference between coaching success and failure.

© Copyright Alun Richards 2007. All Rights Reserved. You may freely distribute this
article providing you do so in its entirety; ensuring the copyright and contact details
above are included.

Alun Richards helps coaches find and reach their coaching niche. Discover yours
with the free mini-course, “Discover Your Coaching Niche”, available from
http://www.brandingyou.org/ecoursesales.html

Article Source: [ http://EzineArticles.com/?Coaching---Different-Strokes-for-Different-

Folks-or-One-Size-Fits-All?&id=684946 ] Coaching - Different Strokes for Different
Folks or One Size Fits All?

26 

 
 Coaching Essentials

Bringing Science to the Art of Coaching

By Jack Zenger and Kathleen Stinnett

Interest in helping leaders to become better coaches is at an all time high. Surveys
show that employees want a great deal more coaching than they receive and there
are signs that corporate America is finally trying to respond in two ways: first, they
are training managers to be better coaches and second, they are using external
coaches. With all this investment, what can be done to insure that it pays off with the
highest possible return? There is great inconsistency in the quality and effectiveness
of coaches, and the field is attracting more people at a rapid rate.

To expand and improve the art of coaching triggers a series of extremely important
questions for which we've not had good answers. Yet, the future success of coaching
may lie in our ability to find answers to these basic questions. The purpose of this
paper is to highlight how many of these questions may be addressed in large part by:

Applying research from a variety of allied disciplines

Applying lessons learned from other successful initiatives that are closely related to
coaching
Using research conducted in business and public service organizations

THE KEY QUESTIONS

The questions are:

To what degree does coaching really pay off? Or, is this just one more in a long line
of management fads?
How can we increase the effectiveness of each coaching session?
How can the process of coaching be made more consistent?
What is the appropriate goal for coaching, and how much change can we expect?
What is it about the coaches' personality or behavior that makes the most positive
impact?

THE NEED FOR EVIDENCE

In the book Hard Facts, Dangerous Half-Truths, and Total Nonsense: Profiting from
Evidence-Based Management, Pfeffer and Sutton show how companies can improve
performance and overcome their competition through evidence-based management.
They point out that a very small percent of what managers do is based on any solid
data. This analysis appears to have been spawned by the research on medicine
from Dr. David Eddy who suggested that in 1985 only 15% of what physicians did
had any scientific evidence to support it, and that now that number has risen to
somewhere between only 20 to 25%.

27 

 
 Coaching Essentials

Let's face it. The practice of coaching in our industry is relatively new. Until recently,
most coaching happened somewhat informally. Before that, some organizations
offered more formal coaching to those leaders who needed "fixing." It is not
surprising, therefore, that corporations and large public agencies have not made
much investment in pushing the state of this art into a more scientific realm. As the
practice of coaching continues to grow, more and more organizations are attempting
to measure the benefits of coaching and calibrate their return on investment. This
leads to a heightened interest in improving the process and making results more
predictable.

The good news is that there are related disciplines that have conducted extremely
relevant research. Corporate coaching practice may benefit from the application of
these related disciplines in which greater budgets exist for such research, and where
the consequences of success and failure are so enormous. This paper attempts to
reach out and tap into that relevant research that addresses our key questions and
issues.

QUESTION 1. DOES COACHING REALLY MAKE A DIFFERENCE?

Our research within corporations and public agencies provides useful answers to this
first question. Analysis of hundreds of thousands of 360-degree feedback
instruments sheds light on the effectiveness of coaching.

When we study leaders who are most effective at coaching, we can see some clear
correlations between a leader's coaching effectiveness and its impact on his or her
direct reports. Consistently, our data show strong correlations between a leader's
coaching effectiveness and measures of employee commitment and engagement.

Much has been written on the importance and impact of having highly committed and
engaged employees. Studies have shown that an increase in employee satisfaction
typically leads to an increase in customer satisfaction, which ultimately impacts the
bottom line of the organization. So how do leaders impact employee satisfaction? It
appears that one very strong lever that leaders can use is to improve how well they
coach and develop their employees.

In a competitive job environment, many organizations focus on attracting and

retaining talent. We know that one of the best predictors of people leaving an
organization is their indication that they frequently think about quitting. (The only
other more powerful predictor of turnover is when people actually announce their
intention to leave.)

When we correlate coaching effectiveness with intention to stay, we find that

effective coaching more than doubles the likelihood that people won't even consider
leaving the organization.

In our research, we also found that the results produced by the highest performing
coaches were correlated with the following outcomes: • Greater willingness to "go
the extra mile" for the organization.

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 Coaching Essentials

Increased levels of employees reporting that the company is "a good place to work."
Increased employee satisfaction with decisions impacting their work.
Increased feelings of being valued as an employee by the organization.
More than double the number of employees who were inspired to "put forth a great
deal of effort every day."
Increased employee's perception that his/her supervisor was doing a good job.

While this is just a sampling of hard data that confirms the impact of coaching, we
hope such data convinces every leader that this is not a current fad lacking serious
business consequences. Coaching is not something that should be perceived of as
merely "nice to do."

QUESTION 2. HOW CAN WE INCREASE THE EFFECTIVENESS OF EACH

COACHING SESSION?
On this topic we turn to research from the world of counseling and therapy. As we do,
however, let's be extremely clear that we are not suggesting that a manager who
conducts a career discussion with an employee is performing the same role as a
trained therapist. The differences are huge.

Research from the world of counseling and therapy suggest that two important
actions taken by the counselor can have a significant impact on the effectiveness of
the therapy:

Asking the client what he or she would like to discuss.

Asking the client for feedback at the end of each session.

When these relatively simple actions are implemented, success soars upward.
These steps increase the likelihood that the client will take action and also continue
working with the therapist.

FOCUSING THE CONVERSATION

The first action implies that the coach should talk about things that are of greatest
interest and value to the person being coached. While this concept seems obvious,
our experience is that most leaders feel it is their right (or possibly their duty) to set
the agenda in coaching conversations. Leaders often talk about issues that are of
concern to them or that they believe would be of value to the person being coached,
but these are often not in response to any direct question to the person being
coached.

To assist coaches in ensuring that the conversation is focused on topics most

important to their direct reports, a checklist could be given to the employee, with the
request that the employee review the topics on that list and come to the first
scheduled coaching discussion with four or five selected topics. This sends several
important messages:

29 

 
 Coaching Essentials

The coach wants the person being coached to feel some control of the process
The coach respects the employee's wishes
This is not just an event, but the beginning of a long-term coaching relationship
designed to be of help to the person being coached

By having a series of topics identified with the direct input of the employee, the
conversation is now guaranteed to focus on topics that are of genuine interest to the
person being coached.

This does not suggest that there shouldn't be times when the coach should suggest
a topic that would be of value to be person being coached. Indeed, we strongly
recommend that. However, when topics discussed are ones selected by the person
being coached, success generally goes up.

ASKING FOR FEEDBACK

Duncan and Miller conducted research that provides strong evidence that when
therapists asked for and received immediate feedback from their patients, attrition
rates were cut in half and effectiveness improved 65%. Duncan and Miller's work can
be found at: rel=nofollow [http://www.talkingcure.com]www.talkingcure.com. The
implication for coaches is clear. If coaches open themselves up to personal feedback
they will have more effective coaching discussions and they will also become much
better coaches. Our own research confirms that the best leaders-as-coaches not
only excel at providing feedback, but also excel at asking for feedback. The very
nature of asking for feedback allows the coaching relationship to embody the spirit of
a collaborative, two-way conversation.

QUESTION 3. HOW CAN THE PROCESS OF COACHING BE MADE MORE

CONSISTENT?
The answer to this question may come in part from studying another type of
conversation that organizations pay a great deal of attention to: the selection
interview. Much research has pointed to the evidence that behavioral interviewing, or
performance-based interviewing, can be a predictive method for determining the
future success of a job candidate. This technique calls for the interviewer to ask
specific questions regarding past activities and behavior, rather than the more vague
"tell me about yourself" or "describe your most positive qualities" questions. For
example, the behavioral interview asks how people handled a specific situation in the
past or it poses a specific hypothetical situation and asks the interviewee how he or
she would handle that. The more specific the question, the more reliable and
therefore more predictive the answer will be. Interviewers are prepared with a set of
scripted questions that elicit more precise answers and do that more consistently
with each candidate.

Behavioral interviewing and coaching have several common elements.

Both consist of an interview/dialog that has a clear purpose.

30 

 
 Coaching Essentials

These conversations or dialogues usually occur sporadically for the typical business
leader.
There is seldom much formal training on how to conduct these conversations.
Opportunities for practice are not easy to find; therefore, "practice" usually happens
in real time.
Each of them provides a huge payoff when done extremely well. Both employees
and organizations are the beneficiaries.

To apply the lessons learned from behavioral interviewing to the practice of coaching,
we might suggest the following:

Provide leaders with training and the opportunity to practice applying the process
and skills necessary to facilitate effective coaching conversations. Ensure that the
training focuses on effective questioning and listening skills, designed to thoroughly
discover the situation from the coachee's point of view.
Provide line managers with a clear structure to follow in coaching conversations.
This structure may be as simple as the FUEL formula:

FRAME THE DISCUSSION, explaining what is hoped for in terms of outcomes,

issues of confidentiality, and what role each person will play.
UNDERSTAND THE CURRENT STATE, which entails clarifying the current situation
as seen by the person being coached. (This is where a checklist can help launch the
discussion in an optimum direction.)
EXPLORE THE DESIRED STATE. This involves the coach helping the person to
think about what ideally would occur from that person's point of view.
LAY OUT A PLAN OF ACTION that will enable the person being coached to achieve
that goal.

While such a structure is obviously broad and general, it provides a needed

framework for the coach to follow. Coaching improves when the leader-as-coach has
a clear track to run on, versus operating in a completely unstructured, free-wheeling
approach to the discussion.

QUESTION 4. WHAT IS THE APPROPRIATE GOAL FOR COACHING, AND HOW

MUCH CHANGE CAN WE EXPECT?
In the coaching process, the coach is trying to help bring about the greatest amount
of positive change in the person being coached. In most cases, positive change is
defined by what the person being coached wants to achieve, though it may be
defined in part by what the coach sees needing to be changed.

Assuming positive change as our objective and measure, we certainly aren't the only
people with that as our goal. One group that is extremely focused on producing
measurable change is counselors working with drug and alcohol addicts. Because of
the social and economic significance of their work, along with the number of people
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 Coaching Essentials

engaged in doing it, they have engaged in extensive research. Their findings appear
to have enormous relevance to what a corporate coach is attempting to do.

One prominent researcher is James Prochaska at the University of Rhode Island. He

and his colleagues collected data on over 6,000 cases of drug and alcohol addiction.
His work has been given the somewhat overwhelming title of a "transtheoretical
model," which comes from the fact that he was trying to rise above any one model of
therapy to see what universal principles might underlie them all. His conclusion was
simple and yet extremely powerful. Change is not one giant leap, but a series of
successive steps.

He identified the following stages in the change process:

Pre-contemplation (I've not thought about it, or I'm not ready yet)
Contemplation (I'm ready to seriously consider some change)
Preparation (I have a plan)
Action (I'm now ready to take action)
Maintenance (I'm willing to keep at it)

Prochaska's research concluded that counselors who saw their task as moving
someone in a giant leap over these five stages had the least success. Those with
greatest success saw their role as helping people to move from one stage to the next,
while always showing great respect for where the person was in the change process.

It seems to us that this links nicely to the research from the Corporate Leadership
Council regarding what organizations could do to effectively develop leaders. One of
the two most powerful steps shown from their research was for each leader to have
a personal plan of development to which the leader was personally committed.

The implication of that research, as we see it, is that most leaders today don't
possess such a personal plan for their own development of leadership skills. In fact,
our research suggests that less than 10% do. Thus, most leaders are at Prochaska's
Stage 1, they are not even thinking about it. (No wonder they don't become better
leaders.) Being given some feedback (often from 360-degree or multi-rater
instruments) and receiving help in creating a plan helps moves them from Stage 2 to
Stage 3. They then must take personal responsibility and move from Stage 3 to
Stage 4 and ultimately to Stage 5. The irony is that organizations desperately need
more leaders to be at Stage 5, while the reality is that most have not suited up to
even enter the race. As more baby-boomers retire and the quest for talent becomes
more intense, this problem will be compounded.

One of the helpful roles a coach plays is to help the person move through each of
these changes, monitor the frequent backward lapses and create a greater sense of
accountability to make personal change happen.

QUESTION 5. WHAT IS IT ABOUT THE COACHES' PERSONALITY OR

BEHAVIOR THAT MAKES THE MOST POSITIVE IMPACT?
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 Coaching Essentials

We reiterate here that there are many groups in other helping fields interested in
helping people change. These include counselors, psychiatrists, psychologists,
priests, pastors, and social workers. Let us hasten again to note that there are major
differences between what these helping professionals do and what coaches in
industry should be doing. However, there are also some commonalities. All are
involved in conducting "motivational interviews" with people.

William Miller and Stephen Rollnick have compiled an enormous body of research on
what leads to success in conducting such interviews, including the attitudes and
behavior of the person conducting them. Their conclusion is that three key elements
create the necessary conditions for successful change to occur. These elements
include:

Collaboration between the people involved in contrast to contention between those

parties.
The "helper" seeks ideas and insights from the person being helped, in contrast to
assuming the posture of educating the patient.
Maintaining the autonomy of the person being helped (meaning the right and
capacity for self-development) in contrast to the helper displaying authority over
them.

While these again sound deceptively simple, they hold great messages for the coach
in a business setting:

Coaching will not be as apt to succeed if there is tension or contention between the
parties. Coaching is not something you can do "to" someone, but it succeeds best
when it is done "with" the person.
If the helper assumes a position of power or status and conveys the message, "I
have the answers, and I'm going to teach you these correct ideas," there will be less
success than if the coach continually seeks ideas and insights from within the
individual. Indeed, the greatest success comes when the client's view of coaching
issues, the potential solutions, and the ideas about the best process for change all
come together to form a theory for the client, and that the helper uses the client's
theory of change to assist the client in moving through the change process. In this
context, the helper serves to reinforce the client's theory for change, apply
experience to it, help to interpret it, and generally use the client's thinking in place of
the helper's own agenda.
The more the coach plays the "I'm the boss" card, the less effective the coaching will
be. Yes, there are times, especially if it involves a performance issue, that this may
be inevitable or appropriate. Difficult discussions regarding performance issues
should occur less than 15% of the time in the grand scheme of corporate coaching.

Finally, the work of these two researchers identifies an interesting phenomenon. The
greatest improvement they observed did not occur during sessions they had with
their patients, but in between sessions. The translation of that into corporate
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 Coaching Essentials

coaching seems obvious. We've long known that most of what people learn is
absorbed casually and informally on the job, but virtually nothing has been done to
enhance that and recognize its power. Helping people to be more observant about
what takes place daily on the job, and to attempt new behaviors in the course of daily
work would appear to be some obvious applications of this insight.

Another important insight from this research is that the greatest gains come in the
early stages of any counseling relationship. Short-term therapy is becoming
increasingly popular in the world of counseling. Corporate coaches should anticipate
that some of the greatest gains will occur within the first sessions of coaching on a
given topic, and that there will normally be a leveling off in the change process on
that topic.

CONCLUSION
Coaching, like the broader disciplines of leadership and management, will always
contain many characteristics of an art form. No two people will practice it exactly the
same way. The applications are so complex and different, merely being responsive
to the situation calls for new and different behavior. It will never be a pure science.

The world of coaching in business organizations and large public agencies can gain
a great deal from embracing good ideas and practices from every source, including
the major helping professions. Only in that way will it ever achieve its potential
contribution to every organization.

To learn more, please visit http://www.zengerfolkman.com/extraordinary-coach.html

Jack Zenger, D.B.A - CEO and Co-founder of Zenger Folkman

Kathleen Stinnett - Master Certified Executive Coach http://www.zengerfolkman.com

Article Source: [ http://EzineArticles.com/?Bringing-Science-to-the-Art-of-

Coaching&id=5667581 ] Bringing Science to the Art of Coaching

34 

 
 Coaching Essentials

Coaching Methods - How to Boost Your

Coaching Conversion Rates Right Through the
Roof
By Sean R Mize

What if you discovered how easy it is to convince your subscribers to get inside your
coaching using the power of certain online tools?

Here are 3 simple steps to get you started...

Step 1 - Let them interact with you for free to know your style.

Step 2 - Consider conducting free teleseminars for your subscribers on regular basis.

Step 3 - Also make sure to setup a free webinar for your clients.

Here are step by step details that you can apply quickly and easily...

Step 1 - Let them interact with you for free to know your style.

The most important step to achieve massive coaching success is to make sure that
your clients trust you as an expert in your niche. Therefore it is important that you
allow them to communicate with you absolutely free and make them believe that you
are an expert in your field.

Here is how you can get them to communicate with you and help them to solve their
problems...

Step 2 - Consider conducting free teleseminars for your subscribers on regular basis.

If you allow your subscribers to speak with you and help them out to solve their
problems this will have a terrific impact and this will build solid trust and relationship.
At the end of the call when you promote your coaching program it will have a very
high conversion rates because your clients now know you and respect your expertise.
It is important to setup a free webinar to train your clients...

Step 3 - Also make sure to setup a free webinar for your clients.

Setting up a free webinar for your subscribers will allow them to hear your voice as
well as watch your computer screen and learn exactly what you are doing, which will
ultimately help them to solve their problems. This will boost your relationship with
them tremendously and will finally allow them to take you up on your coaching.

35 

 
 Coaching Essentials

By the way, do you want to learn more about using articles like this to drive traffic to
your website and increase online conversions?

If so, I suggest you check this out: [ http://www.insiderarticlemarketing.com ]article

marketing traffic.

Article Source: [ http://EzineArticles.com/?Coaching-Methods---How-to-Boost-Your-

Coaching-Conversion-Rates-Right-Through-the-Roof&id=2709153 ] Coaching
Methods - How to Boost Your Coaching Conversion Rates Right Through the Roof

36 

 
 Coaching Essentials

Why You Need to Keep Track of Your

Conversion Rates
By Issamar Ginzberg

Every time you make a call, for example, if you're a life coach and you're talking to
people on the phone, you want to keep track of how many people there are - if for
every two people that call you, you end up having one come in for a free session,
you are getting a 50% conversion rate on your calls. Keeping track will help you to
do things.

1. You will start realizing by getting feedback, even by people you didn't do business
with, why they didn't do business with you.

2. By doing this, and you know that one out of every two leads to a free session,
what's really happening is every time you make a call that doesn't work, instead of
being discouraged about it, realize that your statistics show that the next one is going
to work.

I originally started out in mortgages. They told us to keep track of every call you
make. In the beginning they told us if we make 100 calls, we would get one "yes."
For every yes we made a lot of money because we were talking about malls,
shopping centers, things that have big mortgages. If you make 99 calls that said no,
even though it's silly to think this way, you just knew the next one you were going to
make would work.

It really never worked like that because by the time you got to 17 or 18 calls, you had
somebody interested, or somebody who wanted more information. It wasn't really
like that, but instead of being discouraged, we just knew there was one closer.

Once you keep track, you're going to start seeing your record of what is working and
what people are responding to better. You can start thinking about what you're doing
and use different tactics and techniques when you're talking to them. Once that
statistic is going up, you're obviously doing more business, but at the same time, if
you're converting only 1 out of every 4 calls it means you only have a 25% rate. 25%
conversion rate on a free product is pretty terrible. What you're offering them is free
so why should it be so hard to get them to do it?

If that's the case, you might want to figure out if you're saying something over the
phone, selling them too hard. Maybe you should have them call a number where
they will hear a free message or get a free thing in the mail. By the time they call you,
they're already presold on the idea that they know who you are. It's not so hard to
actually sell to them because they have more background on you when they start.

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 Coaching Essentials

Rabbi Issamar Ginzberg is an Award-Winning Entrepreneur and Business Strategist.

Visit his site today at http://www.issamar.com and see how Issamar can add zeros
to your bottom line.

Article Source: [ http://EzineArticles.com/?Why-You-Need-to-Keep-Track-of-Your-

Conversion-Rates&id=3056029 ] Why You Need to Keep Track of Your Conversion
Rates

38 

 
 Coaching Essentials

Warning Signs For Coaches - When to Say No

to Clients
By Jayne Warrilow

"It may be that when we no longer know what to do we have come to our real work
and that when we no longer know which way to go we have begun our real journey.
The mind that is not baffled is not employed. The impeded stream is the one that
sings." ~ Wendell Berry

How do we know as coaches when we are crossing a boundary with our clients?
When the coaching moves into unchartered territory and we need to draw the line
with clients, or even fire them? This can be a challenging area for many coaches as
we often feel in service of our clients and so are used to giving ourselves and our
services freely. Sometimes though this can be damaging to our clients and our
professional reputation and these are the times when we have to feel confident in
letting go.

Coaching individuals towards personal change can raise many issues which may
need to be addressed within the coaching relationship. Many coaches who do not
have psychological training often ask about "red flags" which can signal if coaching
is likely to bring poor outcomes or may even question whether coaching is in fact an
appropriate way forward for the individual. Here are some major warning signs that
you can use to alert you to possible issues which may need to be addressed with
you client and would benefit from discussion with your coaching supervisor.

When you, as coach:

feel overly invested in your client's outcomes

feel too involved in the client's emotions or sense of well-being
think you are doing most of the work within the session
talk more than your client
feel there maybe some deep rooted psychological issues preventing the client from
moving forward
When the client:

regularly misses or cancels sessions

continually moves the goalposts
is unwilling to receive feedback regardless of how diplomatic you may be as a coach
shows extreme emotions, such as distress or anger, and is unable to move through
the emotion within the session
adopts the role of victim and refuses to take responsibility for their own actions
continues to ask for help to change yet does not act on any of the guidelines
presented
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 Coaching Essentials

comes to sessions with high levels of anxiety, which prevents them from learning
admits to any form of substance abuse
shows signs of depression that are clearly affecting their life and work performance
appears dependent on you as coach, or seeks approval or permission for their
actions
Mentor coaches and supervisors are specially trained to consider all aspects of your
coaching, including the energetic connections that you make with your clients. I
would recommend all to engage with a supervisor since there are no clear
boundaries which can be identified to fit all clients. Every client and every situation is
unique. We can all benefit from that objective perspective to enable us to focus on
our coaching at a deeper level. To unpack the dynamics involved and help you
identify the best way forward, enabling you to generate more sustainable results with
clients at an accelerated pace and more importantly to learn when to say "No!"

If you would like a free audio to help you build your coaching business visit
http://www.maxurbiz.com

Jayne Warrilow is CEO of three international brands:

1. Max Executive Coaching, a collaborative coaching company working with senior

executives across the globe

2. Max Coaching Academy, specializing in Intuitive Energy development with

coaches and individuals, helping them to achieve accelerated results using energy
and flow http://www.maxcoachingacademy.com
3. Max Intuitive Entrepreneur, introducing entrepreneurs to the power of energy to
prepare them for explosive business growth

Article Source: [ http://EzineArticles.com/?Warning-Signs-For-Coaches---When-to-

Say-No-to-Clients&id=4770062 ] Warning Signs For Coaches - When to Say No to
Clients

40 

 
 Coaching Essentials

Trust Your Intuition - A Vital Tool For Powerful

Coaching
By Jayne Warrilow

Trusting your intuition is critical to your achievements as an exceptional coach. It will

make you exceptionally powerful as a coach. But knowing you are intuitive and
trusting your intuition are two very different things. And in the beginning, it helps to
develop your intuitive awareness outside of your coaching sessions. Get to know
your own intuition first.

As a society, we have learned to recognize and validate scientific truths but are not
as practiced in recognizing our intuitive truths. There is no right or wrong way to be
intuitive, so relax! Because intuition involves making decisions on the basis of
inadequate facts, we tend to think that the knowledge it brings to us isn't legitimate.
Intuitive insights often come in a form that we don't recognize. They do not relate to
our usual concepts of time, space and even personal identity. Thus they are easy to
dismiss as we don't understand their message or their intention.

Numerous studies have shown that the use of intuition in any number of fields is
often what separates the experts from the amateurs. It is this quantum quality that
gives an individual an edge over the others in their field and boosts them to a higher
level of power to be recognized as powerful by those around. It explains why certain
stockbrokers seem to have an uncanny knack for picking investment winners or how
publishers know best-sellers or a police officer can zero in on a crime suspect that
no one else considers. The same is true for coaches.

All of our challenges are completely solvable, but we can't afford to remain deaf to
the messages of our intuition. Intuition is directly linked to your core energy, your life
force. Its job is to know every detail of what makes you tick, what makes your heart
leap with joy, and what drains your life-force until you are physically leaking energy
from your very pores. Intuition is a truth detector. You can learn to tune into it.

A good place to start is by listening. I want you to start listening. Really listening.
Listen to your inner voice of intuition. Use it to listen to others. What is it telling you?
How do you know when you can trust it? Check your hunches out. Listen and learn. I
guarantee your energy will grow. Being able to sense and direct our life-force gets
our positive energy moving; we exude it, attract it and can read it in others. The real
power of intuition is that it gives us, at every moment, the ability to connect directly
with our energy, allowing us to know when to radiate and when to protect our energy
(yes, even from our clients!) - giving us the ultimate capacity to accelerate our
progress so we are in a better place to transform the lives of our clients.

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 Coaching Essentials

If you would like to know more about your intuitive energy and your coaching
business, take our free 3 min quiz http://www.iequiz.com

Jayne Warrilow is CEO of three international brands:

1. Max Executive Coaching, a collaborative coaching company working with senior

executives across the globe

2. Max Coaching Academy, specializing in Intuitive Energy development with

coaches and individuals, helping them to achieve accelerated results using energy
and flow http://www.maxcoachingacademy.com

3. Max Intuitive Entrepreneur, introducing entrepreneurs to the power of energy to

prepare them for explosive business growth

Article Source: [ http://EzineArticles.com/?Trust-Your-Intuition---A-Vital-Tool-For-

Powerful-Coaching&id=4769804 ] Trust Your Intuition - A Vital Tool For Powerful
Coaching

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 Coaching Essentials

The Question That Could Change Your

Business
By Julie Anne Jones

Lately I've had several coaching conversations that center on results, specifically
around recruiting. What each and every client has come to understand is that, while
recruiting tools and the actions they take to implement them are important, their
focus is really the key.

Let me ask you a question (and be honest with yourself); when it comes to recruiting
and your team, do you most often focus on what you want (i.e. who you would like to
be attracting and how awesome your team and business will be once you build a
team of these amazing people) or what you don't want (i.e. who's not working in your
life and business right now)?

If you're like most people, it tends to be easier to focus on what you don't want. As
one of my mentors James Ray says, "Energy flows where attention goes." And
energy equals results. In other words, you get what you focus on. So if you're
constantly complaining about your unmotivated, draining, negative team of people
who aren't working, don't be surprised if you're building a team of unmotivated,
draining, negative people who aren't working.

Get it? Change your focus! Ask yourself "What are the top five adjectives that would
describe my ideal recruit lead or team member?" Then make a list of those words
and put them where you can see and read them every day....and one last thing. If
you read that list and ask yourself "who does this describe at their best?" the answer
will most likely be... you!

So as you show up and focus on who you want to be as a leader, manifesting all the
best qualities in yourself, you'll begin attracting others to you vibrationally as well.
How cool is that?

WANT TO USE THIS ARTICLE FOR FREE IN PRINT OR ONLINE?

You may, as long as you do not alter it and include the following information (with
active links as appropriate): Julie Anne Jones is direct sales corporate consultant,
keynote speaker, and trainer, and the CEO of Julie Anne Jones, Inc. She is known
for her authentic and easy-to-use scripting and specializes in specific language and
tools for success in direct sales. To learn more about Julie Anne and her products
and services, and to read more blog posts, visit her at
[http://www.julieannejones.com]http://www.julieannejones.com .
43 

 
 Coaching Essentials

Julie Anne Jones

Direct Sales Corporate Consultant, Keynote Speaker, and Trainer

CEO, Julie Anne Jones, Inc.

Article Source: [ http://EzineArticles.com/?The-Question-That-Could-Change-Your-

Business&id=5219512 ] The Question That Could Change Your Business

44 

 
 Coaching Essentials

Powerful Coaching Questions

By Jayne Warrilow

Coaches often ask me to relate what I think is the most powerful coaching question
to ask a client. Now the question itself seems like an anomaly to me since there
couldn't be just one question which would be powerful for all clients - or could there?
And what if there were, what would it be? (You can almost hear my inner coach
jumping up and down with my own limiting belief here!)

So I decided to ponder on this a little more. On reflection I began to realise that at

the very heart of this question lies an age old issue which many of us at least try to
attempt at some point in our careers as coaches: that is to be in control of our own
thinking, moment to moment; to be present with our clients whilst also being present
with ourselves; to be present and know intuitively what the most powerful question
would be in response to our clients comments. Now wouldn't that be great?

So I started to consider many questions which over the course of my coaching

career have had a powerful effect on clients, in many different circumstances and for
many different reasons. Here are some that I remember:

What do you want to believe about this?

What would you like to believe about yourself?
How much worse does it need to get before you do something about it?
What would you want NOT to be afraid of?
What is the question you would least like to be asked right now?
What is the next question I should ask you right now?
What would others feel least comfortable about telling you?
What have you done today to make your dream a reality?
What are you not telling (me, yourself, whoever)?
What are the risks to you being successful?
Where do you get your energy from?
How do you feel (an emotion) - how do you know?

Obviously without the context - they seem a little lost. You see within the coaching
conversation, context is everything, as is your client. Everyone and every context is
different which is why as a coach it is your job to be the mirror for your client, the
empty vessel which creates a soft place for them to land with their thoughts or the
challenge that they need to stimulate them into action. Each client needs different
approaches at different times too. To be a great coach you do not need to cultivate
your own coaching style and then stick to it, you need to develop a flexibility of style
in response to your client, right there in the moment. Which is why I would advocate
a flexibility of questions for your toolkit.

I have certainly realized that often the most powerful things to do as a coach is to
invite in silence. This can often startle clients into responding to the absence of a

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 Coaching Essentials

question, often rushing in to fill the silence with more words, which in itself can lead
to interesting conversations.

However, to return to the original issue - if pushed, my most powerful question would
probably be a one word response, offered at different times in different tones and
inflection. Do you want to know what it is? Well, my most powerful question (right
now at least) is "Really?":)

Jayne Warrilow is founder and CEO of 2 international companies: the Max Coaching
Academy and Max Executive Coaching. Jayne specializes in working with senior
executives across the globe combining a flair for strategic thinking with a passion for
harnessing the clients own intuitive power. She has over 15 years coaching
experience and is passionate about coaching as the singular, most effective path for
individualized leadership development. She enjoys guiding coaches towards their
learning edge so that when they step into the unknown with their client, and allow
their intuition to step forward - the results are simply staggering. Her research is
offering new insights into leading cross-culturally. For more info visit
http://www.MaxExecutiveCoaching.com

The Max Coaching Academy is an exceptional place to help coaches achieve

accelerated results using the power of energy and flow.To get your free audio CD by
mail and receive the Academy's bi-weekly newsletters visit
[ http://www.MaxCoachingAcademy.com ].

Article Source: [ http://EzineArticles.com/?Powerful-Coaching-

Questions&id=4272068 ] Powerful Coaching Questions

46 

 
 Coaching Essentials

Secret Reasons That Coaches Kill Their Own

Coaching Businesses
By Suzan Schmitt

Statistics show that ninety percent of coaches make less than ten thousand dollars a
year coaching. Why is that true? I think it is because too many coaches don't get out
and seek clients. They are busy taking more courses to become a better coach or
networking with other coaches. This article takes a look at the emotions behind this
issue.

Perfectionism
Far too many coaches fail to get off the launching pad because they have an
underlying desire to be perfect. This perfectionist attitude can stop you from starting
anything if you don't think you can do it flawlessly. What happens if you coach
someone and their life does not change? What if you coach someone and "bad"
things happen to them? What if the solutions you help them find only create more
challenges?

First let's remember that coaching is fluid and it is not all about you and how you
coach. I firmly believe that you could be a monkey and be a good coach as long as
you were a monkey that had good listening skills.

Think about how many people just need someone to listen to them with good
listening skills! I believe that if you sat through an entire coaching session and did
nothing more than listen to your client and encourage them to keep talking through
their issues the client would receive great value from you as a coach. So don't let
yourself believe the lie that coaching is totally dependent upon you or your coaching
skills.

The fact is that if you want to get better at coaching you have to coach a lot. That
means that you start now and go get some coaching clients. No, you will not be
perfect and yes, you will make some mistakes but that is how we learn and improve
our skills. I can guarantee that your skills as a coach will not increase until you begin
coaching lots of clients.

Information Stagnation

Another perfectionist attitude I hear from coaches is I can't start marketing and doing
things like the Internet or giving workshops because I don't have enough training.

Coaches are people who are curious and like to learn but this is a trap many
coaches fall into and I call it "Information Stagnation". The thinking behind
information stagnation is that one does not have the skills to do something perfectly

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 Coaching Essentials

therefore, one must take more classes and learn more before beginning a coaching
business.

Wrong, the best way to learn is to be practicing coaching while getting information al
input. You can get better at coaching by taking courses and I highly suggest it but
you can also get in a rut of taking classes and never coaching.

I suggest you take a course implement the learning then do not allow yourself to take
another course until you have implemented the information from the last course.

Don't let perfectionism and information stagnation hold you back from having the
coaching business you desire. I you catch yourself falling into this type of thinking
and behavior stop yourself and start marketing your business. When you market
your business you will get coaching clients then your coaching skills and confidence
will rise dramatically.

Suzan Schmitt: The Coach Marketer. I have been in marketing and advertising for
over 25 years. I am a Life Coach and marketer. Suzan doesn't claim to be an expert
or guru just someone who wants to help other coaches be successful by share what
has worked for me and what what I have had to re-think. Her information and
suggestions are immediately applicable and easy to follow go get my FREE eCourse
at http://www.thecoachmarketer.com or Check out my home study program for new
coaches Coaching Business Blast Off at http://www.coachingbusinessblastoff.com

Article Source: [ http://EzineArticles.com/?Secret-Reasons-That-Coaches-Kill-Their-

Own-Coaching-Businesses&id=2536778 ] Secret Reasons That Coaches Kill Their
Own Coaching Businesses

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 Coaching Essentials

Is It Time For Coaches To Offer A Guarantee?

By Olivia Stefanino

As coaching grows ever-more popular, it's hardly surprising that the demands for
regulation get ever-louder. Of course, the unwary and the unsuspecting must be
protected from the unscrupulous - and yet if coaching is to stand the long term test of
time, it's the market place which will dictate its future - not the regulating bodies.

As a discipline, coaching is future-based and results oriented. So far, so good. And

yet when it comes to proving just how powerful coaching can be, there seems to be
little agreement in the best way to go about it.

While you'd think that most companies should have a duty to their stakeholders to
prove that coaching provides an at-least-decent return on investment, few (it appears)
have any effective, replicable "success" measurement systems in place.

And it's not that every company should use the same measurement system - but it
would be encouraging to think that every company running a coaching programme
would have at the very least, a passing interest in its efficacy.

It was the same in the "good old days" of advertising and marketing - when it was a
matter of long lunches and schmoozing the client.

The argument always used to be that both disciplines were "creative" which meant
that they couldn't and shouldn't be measured in terms of what new business the
campaigns actually brought in.

But as the whispers of "Emperor's New Clothes" grew to a crescendo, the "fat cat"
days of the 80s drew to a close. Who was behind the whispering programme? None
other than those advertising and marketing agencies who were brave enough to
recognise that their days were numbered unless they could find a way to prove their
value.

The result? Now we see fewer "pretty" ads and more information-based ads which
guide us to a buying decision.

And that's before we even investigate the social networking phenomenon in which
"real people" are effectively marketing to each other via comments they leave on
forums and on their own blogs.

As we travel even further into the "information age", it really is becoming a matter of
"power to the people". And the "people" - whether they're individuals or the face of
the corporate community - vote with their hard-earned cash.

And isn't it up to them to choose where - and on what - they want to spend that cash?

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 Coaching Essentials

In the end, it's going to be the market that decides whether coaching represents
good value for money. And because coaching is future-oriented, it's actually quite
easy to see whether a desired outcome has been reached, within a designated time
frame, or not.

So if coaching is here to stay - rather than fade out as another passing fad - then it's
up to us in the industry to get our own marketing house in order.

Rather than just extolling the benefits of coaching in an airy-fairy manner, perhaps
it's time for us to SHOUT about the results we're getting.

And even more important than that, perhaps it's also time we all offered a 100% no
quibble guarantee on the work we do. If the client puts in the effort but doesn't get
the results, he or she shouldn't pay! Simple.

That way, we're taking the risk, not our clients. It will be up to us then, and not some
nebulous regulating body, to decide what's realistic and achievable. And as each
client is different, it's up to all the individuals involved in the coaching programme to
agree an appropriate set of fair and realistic measures.

If you're worried that you're going to attract a load of freeloaders who will simply use
your coaching and refuse to pay, rest assured that in all the time (nearly 10 years)
I've been offering guarantees on my coaching in this way - to both corporate and
personal clients - I've never once been asked to refund my fees.

However, while absolutely encouraging clients to fulfill their full potential, I am pretty
realistic too. If I don't believe that I can help a client achieve his or her aims, then I
don't take them on! (And of course, even without a guarantee, I would never take on
a client that I didn't sincerely believe that I could help anyway.)

If it became common practice for all coaches to offer a guarantee, you can bet your
bottom dollar that any coaching "con artists" out there soon wouldn't be seen for dust.

And finally, perhaps we should also take into consideration that it's not just your
clients' money that you're taking - but also his or her time. As time is the one
commodity that can never be replaced, maybe we should really "up the ante" and
offer a "double your money back" guarantee!

Are there any coaches out there daring enough to join me in this "brave new world"?

Author & Coach Olivia Stefanino is Principal of "The Quantum School for Therapists".
Join today and receive £500 worth of free gifts ' including a 9 CD audio library, 9
workbooks & a 2-hour coaching session! Visit [ http://www.thequantumschool.com/ ]

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 Coaching Essentials

Article Source: [ http://EzineArticles.com/?Is-It-Time-For-Coaches-To-Offer-A-

Guarantee?&id=1142410 ] Is It Time For Coaches To Offer A Guarantee?

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 Coaching Essentials

Your Coaching Questions Answered

By Natalie Manor

Many people need the resources of a good business coach. Here are some guides
on how to use coaching as a success strategy. The questions cover hiring the right
coach who will help you increase your confidence, influence and success. Here are
what we consider to be the most important points in hiring a coach for yourself, your
team and/or your organization.

Using a coach can be such a great experience. He or she is someone who can offer
you a different perspective, support you in achieving your goals and dreams and
help you design your roadmap to extraordinary success. There are a few items that
you need to consider before hiring a coach for you, your team or your organization.
Here is what I suggest, what has been successful for the clients I have coached and
executive teams/organizations that have looked to bringing on a coach for their work:

1.Experience - Make sure your coach has the experience you need. That means that
if you are hiring an executive coach, they need to have some good business
experience so they understand your needs and issues...ROI; turnover; retention;
coaching your team; profitability; productivity; career transitions, sometimes within
the same organization; succession; business strategies. Your coach should know
and have successful experience in coaching these issues. Business can be
complicated. You need someone who can look at the whole business landscape with
you.

2.Speed and Availability - You need a coach who can work at the speed of business
now and is easily available when you need them. Most coaching takes place via the
phone. Some clients want to be on IM with me. We do lots of sharing of information
and building our coaching call agendas via email. We use all the forms of
communication that will serve us best and we use it often during the week and during
the coaching engagement.

3.Technology - Your coach should be clearly aware and cognizant of business

trends around technology and have their technology reliable, fast and up-to-date.

4.Chemistry - You should have a good "gut" feeling about who is coaching with you.
Chemistry is everything when you are being told something that is key for your
learning and might not be easy to hear. You need to be able to trust the information
and the communication without hesitation. Rapport and chemistry with your coach
produces that for you. 5.Course of Action - You want to develop a clear and detailed
process for the coaching engagement. Your coach needs to be able to outline a
course of action with you based on your conversations together.

You want defined outcomes that can be measured and that will produce sustainable
results for you. I always begin my coaching engagements with a leadership and

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 Coaching Essentials

communication assessment, which I have found is vital to developing viable and

measurable outcomes for the coaching engagement. You take the assessment
online and it provides you with a snapshot of whom you are right now. It also
provides key behavioral elements of how you are perceived as a leader and
communicator.

6.References - Please do not engage a coach without checking references. You will
learn lots from speaking to people who have used a coach to support their
issues/success and, about how the coaching worked for them. A coach can explain,
all day long, the value of coaching, but a reference can give you first person stories
of what and why the coaching worked.

The basis of coaching is momentum, measurable outcomes and trust in the

guidance and conversations. I have seen miracles and I have seen changes that
people thought would be impossible to make. Many times I get the credit for these
changes, but you are the one that does the work and achieves your desired results.
A coach can be your silver bullet. My coach has helped me grow at a rate that my
team and I would have thought impossible a year ago.

You have all the resources you need at your fingertips. One of these resources is our
Pre-Coaching Questionnaire. It will help you define for yourself what it is you want
and need for your coach and the coaching process. My team of coaches and I would
be delighted to work with you. You deserve to have the personal and professional life
you have always dreamed of. Let us help you design your roadmap to extraordinary
success!

This article may be copied and used in your own newsletter or on your website as
long as you include the following information: "Written by Natalie R. Manor, CEO,
author, speaker and executive coach. NMA, Natalie Manor & Associates is your
ultimate resource for leadership and communication development for managers and
executives to maximize your potential and increase your productivity.
Success@NatalieManor.com , (800) 666-2230,
[ http://www.NatalieManor.com]http://www.NatalieManor.com

© Copyright 2009 by Natalie Manor. All rights reserved.

Article Source: [ http://EzineArticles.com/?Your-Coaching-Questions-

Answered&id=2418202 ] Your Coaching Questions Answered

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 Coaching Essentials

Coaching Gen Y? Don't Be Like the Wolf in

Sheep's Clothing
By Juliette Robertson

The story I'm about to share with you is over 2,600 years old, yet its morals still apply
to any manager today. It was told by the Greek fabulist named Aesop; you may
have heard of him. He was a slave who lived in sixth century BC and eventually was
freed by his master. This fable is called " The Wolf in Sheep's Clothing." A hungry
wolf stalked a flock of sheep, but couldn't grab one as his next meal because the
shepherd protected them so well from the predators in order to feed his family.
Having a plan, the wolf found a discarded sheepskin, placed it over his fur and
crawled into the middle of the flock without the shepherd noticing.

Instead of pouncing on the nearest lamb and making his escape, the wolf decided to
wait until nighttime when the flock was safely locked up and the shepherd was eating
supper with his family.

"I'll have my pick of the flock," the wolf thought, "Enjoy a most delicious meal, and
slip away unseen." (c) 2009 Heritage House Publishing, Inc.

But, that evening, the shepherd decided to have a feast with his family and friends
from the neighboring village. So he went to the sheep pen in the dark, reached in
and grabbed the first sheep he could put his hands on, which turned out to be the
wolf- who also turned out to be dinner. That's the wolf in sheep's clothing.

The first moral of Aesop's fable is "Things aren't always as they appear" and there is
a second moral which is "strike while the iron is hot"

Let's address the first one because you may have come across managers who are
like wolves in sheep's clothing. They want you to believe that they are genuinely
interested in people but really, their intentions are more focused on what they want
from you rather than what might be best for you. They try to appear sincere but their
real focus is elsewhere.

And if you are Gen Y I suspect that you would have seen straight through their
pretense.

If you are managing staff aged 20 - 30, typically Generation Y, what I'm about to say
is very important and you can read a lot more about this in the research done by
Peter Sheahan, arguably the leader on Gen Y in Australia.

"Gen Y are typically impatient to get the best they can as quickly as they can and
they will move on to find it if you don't deliver.

They are impatient for the best and to get it as fast as possible
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 Coaching Essentials

They are very tech savvy, they have grown up with technology and find it easy and
have a real need to be connected.

They see ways to fast track everything and make them more efficient and find short
cuts and exploit loopholes to get there faster.

What they value is work life balance - meaningful work, money, technology. If they
are going to spend their time at work it had better be meaningful.

They Value People who ACT, don't just talk Generation Y will test you to see if you
are for real, if you will hold them accountable. If you do, they respect you more.

They have a natural inclination to question everything

They have what Peter Sheahan describes as highly developed built in BS detectors
on their foreheads which ring loudly at any insincerity, ulterior motive or dishonesty.

It's the way they are wired.

They respond very well to coaching because they get to speak their mind and make
decisions about their future. In fact they thrive in a coaching environment.

These are the leaders of tomorrow. If you are one of them or are leading one of them,
know that coaching skills will fast track this generation because they respond so well
to it. They will model and adopt your coaching behavior and share it with others. The
part YOU play can therefore have a huge impact on the leaders of tomorrow.

Managers, who are up front, tell the truth and have a genuine interest in their staff's
development - proven by the way they act, will make great. However, if your intention
is to use coaching to get them to do what you want them to do, then your coaching
will be ineffective. So are you a wolf or are you ready to be a Coach who honestly
has your staff's interest at heart? It's a choice all managers must make.

Juliette Robertson is an Executive Coach offering webinar based Coach Training for
new managers in "How to Coach Your Staff to Step Up and Seize Opportunities".
This action based 7 module coach training includes webinar lectures, coaching
sessions with your staff and phone based coaching tutorials. It is globally accessible
on-line - perfect for busy new managers who want the benefits of step-by-step e-
learning plus access to qualified coaching tutors to help fast track their coaching
skills.

To register for 60 minutes of free webinar based Coach Training, visit

http://www.howtocoachyourstaff.com.au/register.php .

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 Coaching Essentials

Affiliate Partners are also sought to help spread these coaching skills to new
managers. Excellent commissions are available for those with good business
databases. http://www.howtocoachyourstaff.com.au/affiliates.php.

Article Source: [ http://EzineArticles.com/?Coaching-Gen-Y?-Dont-Be-Like-the-Wolf-

in-Sheeps-Clothing&id=2925363 ] Coaching Gen Y? Don't Be Like the Wolf in
Sheep's Clothing

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 Coaching Essentials

4 Coaching Solutions That Ensures Personality

Development
By M. Onggo

People, nowadays, are getting more conscious with their well-being, not only in their
physical appearances but with their way of dealing with others, as well. It is obvious
now that people are becoming more "educated;" that dealing with others can make
or break the kind of person that they really are. That idea gave birth to the concept of
coaching and mentoring. Find out how personal coaching can change the way you
deal with people, and ultimately, change the kind of person that you are.

Coaching is making its way to fame not so recently. While most of us think that only
those who belong to the "elite" group (political figures, Hollywood superstars,
businessmen and the likes) are the only ones who need mentoring, most coaches
beg to disagree. Ordinary people need coaching as well, for they too have some
"needs" that should be addressed.

A personal coach, who uses some of the proven techniques in Psychology like the
Neuro-linguistic Programming, is a professional who can address your personality
needs. Generally, coaching is a method of assessing and reassessing your
personality - exploring your strengths and weaknesses, identifying dilemmas that
hinder your way to being productive, and creating a scheme that can bring out the
best in you.

Although most professional coaches claim that, there are no stiff rules that apply to
addressing your problems, these coaching solutions focus on "individualized"
approach. They are holding on to the idea that every individual is unique as well as
the experiences that each of us has so it follows that every technique in coaching
should be individualized, too.

Here are 4 of the many coaching solutions that are concerned of about the
personality development of a person. Each of them caters to the various areas that a
person would want to empower - Personal life, success in career, business growth,
and executive advancement. Read on to find out which of the following programs are
suitable for you.

Personal and Life Coaching. As the name implies, personal and life Coaching
focuses on the improvement of the personal life of an individual. This kind of
coaching teaches about life skills that can help a person combat the daily stresses of
living. Life coaching is necessary to those who are lacking the motivation to achieve
better due to passiveness, shyness and just being plain careless. The primary goal
here is to achieve a personal contentment and a positive outlook in life.

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 Coaching Essentials

Career Success Coaching. This kind of mentoring primarily caters to the needs of
clients involving their search for the most fulfilling career. Career success coaching
helps in making a person become a highly productive individual. Those who are
aching to gain a better productivity level in their jobs can enroll in this kind of
mentoring.

Business Coaching. Business Coaching deals with the aspect of making your
business take a good turn to better performance. Business owners and other
business professionals like managers and executive officers can opt this kind of
mentoring.

Executive Coaching. Executives usually resort to this kind of mentoring purposely

for the sake of improving their leadership and executive abilities. Leading a team of
employees can be a tedious task. However, executive coaching can change the way
you look at leadership. It can teach you how to handle "hard" employees and make
them succumb to you.

People need some kind of "comforting" after all the hard days' work. It is always a
necessity for us human beings to speak of what we see, hear, feel, or think. It is
always soothing to know that somebody cares. That somebody is willing to listen.
That somebody can be a personal coach who is more than willing to box out the
negativity that hinder your way to a better you through coaching solutions that caters
to your specific needs.

Finding a life coach is a beneficial decision. Be inspired to reach out to the world
through coaching solutions and take your life to the next level.

Article Source: [ http://EzineArticles.com/?4-Coaching-Solutions-That-Ensures-

Personality-Development&id=4601404 ] 4 Coaching Solutions That Ensures
Personality Development

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 Coaching Essentials

Ego Has No Place In Professional and Positive

Coaching - Success Comes With Positive
Application
By PaTrisha-Anne Todd

Ego, the opinion you hold of yourself can when allowed to move to the forefront ruin
the trust and respect a client holds of you. Professional coaching demands that the
coach's ego remains firmly removed from the client coaching experience.

Life coaching, business, Christian, spiritual coaching whatever area of coaching you
may specialise in - true coaching is always about the client's core belief system and
the goals and experiences they have and desire for their future. You'll be on a
downward road if you allow any of your emotion, sense of self and judgment become
part of the coaching process. Moral issues and legalities are not what I'm speaking
about.

Of course when you originally set up your coaching practice you would have worked
on your business plan and marketing plan, both of these documents would have
been based upon your interests, ethics, personal goals and level of passion for
coaching certain individuals within particular eco and socio areas of the community
plus your personal likes and dislikes. All of your 'ego / core beliefs' stuff would have
been reviewed, compartmentalised and sorted so that your ideal coaching business
planning could incorporate your personal ambition of why you wanted to be in the
coaching profession in the first place. Those two documents - the business and
marketing plans, would as I've just indicated given you the foundation of your client
base characteristics, thus eliminating any confusion from the word go.

Looking at what I've discussed above here is an example of how a coach / client
relationship can begin to deteriorate and quite often break down completely.

A client may declare a belief system point, a thought that is important to them. You
respond with an agreeing comment that the statement the client has just made is in
fact an important point for them, but, you then allow your core belief system to rise
up and you begin discussing that the statement aforementioned perhaps is quite
negative as you add on more 'ifs' and 'buts', then before you realise what you are
saying out loud to your client, you have actually given them your point of view to
what they initially stated as a positive statement. Wow. You just messed up big time
as a working coach!

Allowing your own points-of-view to mix in with what your client has to declare is a
step backwards it does not add to the coaching process. The coaching moment
you've both just experienced is a flipside move in the trusting and respectful
relationship you previously started out with.

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 Coaching Essentials

Coaching Is Non-Directive

Personal development is a sensitive and worthwhile building process, however it's in

a coach's remit to portray true leadership by championing their coaching clients
without letting your ego show itself, but rather using personal examples of self-
management, bringing to life the good old stable of 'lead by example', while providing
working tools, tips, methodologies, strategies and techniques that allow the client to
focus and activate their own confidence in order to build their competence levels to a
higher elevation that fits their personality while moving out of their current comfort
zone towards the transformation that they desire and dream about.

Coaching Models

The easiest way to 'coach' a client is to remain detached from your own feelings and
keep your opinions and judgment to yourself. (Your coach training would have given
you the models to adopt for positive and stunning outcomes. There are many
coaching models that offer different outcomes.) What you think and believe to be
true is not necessarily what your client holds as gospel. Your behaviour can be
potentially damaging to your coaching business as you'll find that your client base
will steadily decrease as your reputation grows that your style of 'coaching' does not
move the client forward, but rather, can potentially have the client stuck without
direction, lacking in motivation with low or no levels of energy, thus remaining in the
circumstances they had in point of fact wanted to change. The clients current state of
affairs is the result of certain habits which have either supported them to reach the
condition they are currently in or habits that have created a negative situation which
the client has come to realise they no longer wish to be in, and had with deliberate
intent sort you out to coach them in order to achieve a different outcome.

Enjoy Coaching and Succeed

Therefore don't make coaching difficult be smart and remain congruent, true to your
craft, coach the client in alignment with using constructive and encouraging self
improvement techniques which give them the opportunity to capture their inner
power and focus positively, so that they might succeed in the coaching
methodologies you utilise with them. That they are able to voice their true goals
without losing sight of their core beliefs and have the conviction to understand and
agree to their purpose by taking action towards their personal goals.

PaTrisha-Anne Todd, LCSi Your personal coach for success.

Author 'Life Coaching A-Z'.

How can I help you?

LCSi-Coaching Leads To Success a 90 days guaranteed success plan.

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 Coaching Essentials

The Six Step Coaching Model for instant and forward moving results. http://www.lcsi-
education.com/sixstepcoachingmodelsystem.html

For personal dynamic fast coaching for success contact PaTrisha-Anne.

Article Source: [ http://EzineArticles.com/?Ego-Has-No-Place-In-Professional-and-

Positive-Coaching---Success-Comes-With-Positive-Application&id=5536151 ] Ego
Has No Place In Professional and Positive Coaching - Success Comes With Positive
Application

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 Coaching Essentials

Performance Coaching - Learn About The New

Techniques
By Laura Brasnan

Performance coaching is a becoming very popular all around the world and with its
help one can really learn various new techniques that would surely help them in life.
In order to improve your performance in any field, it is highly essential for you to join
a performance coaching class or hire a personal coach who would help you in
various ways. There are various businessmen who are now taking the help of life
and performance coaching in order to learn about new strategies and tactics that
would help them to deal with their clients and staff members. If you really want to
achieve all your goals and desires then you must try out this option.

In this article, I would like to tell you how performance coaching can help you in
many ways to achieve your career path.

1. Exploring your goals

Performance coaching can help you to recognize your goals that you want to
achieve through your career. A life coach would help you in deciding the correct
career path for an individual. The coaches have great experience and skills with the
help of which they can evaluate the performance of the clients. You have to be
completely focused if you really want to get the desired results with the help of
performance training. The clients are motivated to increase their level of
performance through hard work and efforts.

2. Understanding the needs and desires of the clients

A coach would only be able to help the client if they understand their needs and
desires to the fullest. The teacher needs to find a purpose which the students can
follow. Assignments are given to the students on a regular basis which they have to
complete after research and experimentation. You need to be consistent and
efficient in order to increase the gains or your enterprise.

3. Ability to coach others

In addition to the experience, you also need the ability to coach beginners who have
just started their business. You should have the positive attitude to correct inefficient
behavior and instill positive behavior. Performance coaching classes contain
interactive communication sessions that helps in developing good relationships
between clients and staff members. Continuous improvement can really be achieved
with the help of regular performance coaching sessions.

If you really want to achieve success in your business endeavors then above stated
are some highly important points that you must surely follow. I am sure this article
would provide you all the important information that you need about performance
coaching.

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 Coaching Essentials

If you are a manager or executive looking to improve your performance, increase

your productivity, build your leadership skills or advance your career, then go for
[ http://www.executivecoachinghq.com/performance-coaching ] performance
coaching or [ http://www.executivecoachinghq.com ] executive coaching services
they can definitely help you do that.

Article Source: [ http://EzineArticles.com/?Performance-Coaching---Learn-About-

The-New-Techniques&id=5698008 ] Performance Coaching - Learn About The New
Techniques

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 Coaching Essentials

Executive Coaching - Dispelling the 13 Myths

and All You Need to Know About Having a
Coach
By Mark Buchan

1. MYTH: Executive coaching takes up a lot of time

FACT: This is not true, but it does depend on your point of view. Every executive that
I coach values their time highly. Executives who are serious about their personal
development quickly appreciate that the time spent with their executive coach is
valuable and delivers many tangible and intangible benefits. Not only is the coaching
of great value to them but it also delivers great improvements to their organisation as
the executive becomes more inspired and fulfilled in their role. These effects are felt
by the executive's team, their peers, their clients, their stakeholders and their bosses.
Also, executive coaching is a form of personal development specifically designed for
busy executives who want to become better than they are right now. To attain
maximum benefit from the coaching the sessions take place at the client's workplace
and last from 90 minutes to two hours, depending on the needs of the executive or
the coachee (the person receiving the coaching). Sessions take place every four to
six weeks. Again this frequency of meeting is tailored to meet the needs of the
executive and organisation.

Many other executive coaching practitioners spend an hour a week with their
executive clients, but research at Ashridge School of Business has shown that it is
more effective to allow four to six weeks between the coaching sessions and to
ensure that each session is a maximum of two hours. This is the model we employ at
New Thought Leader. After each coaching session the executive will have some
follow-on activities to complete. Some coaches call this homework but I like to call it
job-work as the assigned tasks usually relate to the work that the executive is
currently engaged in. There might be some additional tasks that the executive may
not normally perform, such as completing an assessment or a reflective journal that
captures their thoughts or feelings as they are engaging in a new behaviour. These
activities are designed with the executive's schedule in mind and can usually be
completed with a maximum of two hours effort between the sessions. The total time
that would be committed by the executive during a typical six month engagement
can be achieved within 22 hours. This works out to a little under an hour a week on
average. So now I ask you the question - is an hour a week too much time to invest
in your professional development?

2. MYTH: It is impossible to measure the outcomes of executive coaching

FACT: This myth is a sort of half truth. Very often organisations fall into the trap of
wanting measurable and verifiable outcomes from all of the coaching in which they
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have invested. Many of the outcomes of coaching are predictable and measurable,
especially in a programme of behavioural or skills coaching. Some forms of coaching
however are less predictable and are often not measurable or verifiable, such as
coaching contracts that are based on exploration and discovery. Contracts such as
these are only ever verifiable by the coachee who will know when they have
achieved the goals of their coaching. Another point to mention here is not all of the
outcomes of coaching are predictable. This is because the business of coaching
deals with human nature, which is probably one of the most unpredictable forces on
this planet.

A coaching engagement will commence with all the best intentions of achieving
certain goals but even the most skilled of executive coaches cannot forecast all the
possible outcomes of coaching. That is the nature of change and uncertainty
involved in the process. As coaches, we are skilled at managing change and the
chaos that can arise from the change-work, but we can't say with 100% certainty that
the outcomes that we anticipate at the outset of the coaching will transpire. The fact
is that many executives who participate in a programme of executive coaching
receive more benefit than they bargained for. One final point here is that coaching
provides so many intangible benefits that it can be challenging or dare I say it,
impossible to measure them all. Where possible the coach and the organisation
paying for the coaching should agree in advance which outcomes of the programme
can be realistically predicted and quantified and agree the method of measurement
and verification.

3. MYTH: Successful executives don't need executive coaching

FACT: This is definitely not true. In fact quite the opposite is true. Some of the most
successful executives in top FTSE 100 companies have their own executive coaches.
The most savvy of executives knows that there is always room for improvement. We
have no way of measuring the maximum potential that anyone can aspire to, but
executive coaching provides the keys to unlock the latent talent within an executive
while building on the talent that they are consciously aware of.

4. MYTH: Everyone is coachable

FACT: This is not true. Every executive coach would like to believe that it is true, but
in reality some people are more coachable than others. Executive coaching works
best for executives who are open minded and are willing to change. The type of
executive who benefits from coaching is someone who takes responsibility for their
own development and knows that they are capable of achieving more. I always
recommend to my organisational clients that before we engage in a programme of
coaching, an assessment be carried out by the organisation, with some guidance
from myself, to determine the level of coachability of the potential coachee. This
ensures that the results of the coaching programme are always high and meet the
expectations of the sponsor (the organisation paying for the coaching) and the
coachee.

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 Coaching Essentials

5. MYTH: Executive coaching is about the coach telling me what to do and how to
run my business

FACT: Absolutely not! An executive coach is in no way qualified to tell you how to
run your business. As an executive you may hire an executive coach to streamline
your thinking or to provide assistance as a sounding board for your ideas, but an
executive coach cannot advise you on how to run your business. The executive
coach is qualified to be a coach and as a coach they will also help you overcome
obstacles or achieve goals. They are qualified in the art of coaching, not in running
their clients' business. As part of the coaching, the coach will be able to offer their
coachee a different perspective or new insights into an existing problem or situation.
The executive can then choose whether to act on or dismiss that information, so the
executive is always fully in control and fully responsible for their actions.

6. MYTH: The executive coach can help take up some of the executive's workload

FACT: It is definitely not the role of the executive coach to do the executives "dirty
washing", make his tea or act as his PA. The executive coach may help the
executive in reducing their workload by helping them to delegate more effectively.
The primary role of the executive coach is to facilitate and assist in the executive's
development.

7. MYTH: Executive coaching is the same as life coaching

FACT: Most definitely not! I am quite passionate about this subject as I have
witnessed a shocking growth of unregulated, poorly-trained and under-qualified life
coaches who are given certificates after a weekend workshop. These people are
given such low exposure to the real nature of coaching and little if any practical
experience in coaching. Their work is unsupervised and very rarely have they even
had the experience of being coached by a skilled coach themselves. These poorly
informed life coaches, who may mean well, are giving coaching a bad reputation.
Professional coaches on the other hand are very skilled at what they do. They are
knowledgeable about the psychology and models that underpin their work. They are
very self aware and passionate about their own personal development and
understand the value of continual self development.

To give you a practical application of this, I undertake supervision on a regular basis.

This allows me the time necessary to reflect on my own practice as a coach so that I
can continually improve and provide greater value to my clients. I also have my own
coach who helps me improve my performance among other things. I walk my talk.
So if you are considering hiring an executive coach, make sure that they are
accredited by one of the appropriate coaching bodies, the EMCC or the ICF for
example. All of New Thought Leader's coaching staff are active members of
professional coaching bodies. Also, all of them receive regular supervision and
coaching. In summary, I believe in the power and potential that quality coaching can
bring to individuals and organisations, so I insist on the very highest standards in the
executive coaches that I work with. They need to demonstrate excellence and
continual improvement in their art. I settle for nothing less - why should you?

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8. MYTH: Executive Coaching is only for use when executives are failing

FACT: Not so! Coaching used to be viewed as a remedial activity to "fix" a problem
person in the organisation or as a defence used by HR to say "...well we tried to help
the guy....", just before letting them go. Executive coaching can also be used to
provide assistance to executives who admit to having challenges, but only they will
benefit once they take responsibility for their change and own the issues that they
are faced with. Executive coaching has a diverse range of applications for executives
including improving their effectiveness and performance, advancing their
communication skills, collaborating with them to create a compelling vision, provide
assistance in applying their time to strategic issues and so on. Executive coaching is
now being offered to top executives as a perk that improves retention within the
organisation.

9. MYTH: Executive coaching is the same as therapy and counselling

FACT: Definitely not! The words therapy and counselling may have many meanings
for an individual. If therapy means lying on a couch talking about your mother or
father while the therapist nods a lot and speaks in Germanic accent, then no -
coaching is not therapy. There are many reasons why executive coaching is not
therapy. Here are just a few: in therapy the therapist is considered the expert,
coaching views the coach and client as co-experts in the relationship. As such the
plan for coaching is designed as an alliance by the coach and coachee. In therapy
the the therapist plans the treatment. Therapy is problem-oriented and involves
spending many hours examining the problem, whereas coaching is solution-oriented
with a much smaller amount of time spent examining the problem. Therapy tends to
focus on people with major mental or emotional issues. Coaching is about working
with a functioning individual with the goal of working to the executives strengths.
Having presented these facts, it is only fair to point out that there is some overlap
with coaching and therapy. Both the coach and therapist have many skills in
common, such as listening and helping the clients find insights. Both the coach and
therapist utilise the clients past experience in helping them to make sense and to
then move forward taking action while utilising new knowledge. Also the coach and
therapist work with emotional material that their client brings as a means to
facilitating their growth.

10. MYTH: A successful executive coach needs to have similar experience to the
executive being coached

FACT: This is not necessarily so. It may be of help to the executive to know the
coach has been through what they have been through, in which case a programme
of mentoring may be of value to the executive. However, an executive coach will
bring a whole new set of skills that the executive may be unlikely to possess. The
executive coaching relationship works best when both the executive and the coach
are engaged in the learning process. So the balance of the executive's knowledge
coupled with the coach's skill at being able to provide learning strategies to assist
them create a powerful alliance.

11. MYTH: Executive coaching is just a management fad

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 Coaching Essentials

FACT: Certainly not! It is true to say that coaching has been the subject of a
remarkable trend since the turn of the millennium but fads come and go - just like
corduroy flares or mullets! Executive coaching has been around in many guises (but
not under this label) for over twenty years. Popularity and demand for executive
coaching has increased in the last ten years or so mainly due to the accelerated rate
of business change. This rapid rate of change has forced organisations to reconsider
the business paradigms that they have operated within for many years. As a result
organisations are now understanding the need for continuous learning that remains
adaptive to the current and future needs of the marketplace. This new paradigm shift
has also brought about the need for a new type of leadership where emotional
intelligence and collaboration are more highly valued. Executive coaching provides
these new leaders and organisations with the tools to operate more effectively in the
ever changing business environment, something that traditional training or business
schools are failing to deliver. Executive coaching is here to stay and will continue to
go from strength to strength as more and more executives and organisations
discover its power and potential.

12. MYTH: Executive coaching is expensive

FACT: Expensive is a relative term so let's compare the cost of coaching to training.
Firstly finding space in the busy executive's diary for training is a task requiring much
patience and tenacity on the part of the training organisation. Once the training has
been delivered, one of the major challenges facing the executive is they are left to
apply the knowledge learned from the training on their own. The result is that little, if
any, of the training is applied when the executive returns to their day to day role.
Research has shown that potentially up to 90% of an organisation's training budget
is wasted because it is rarely applied. Executive Coaching on the other hand,
provides a tailored form of continuous education and learning which enables the
executive to immediately apply the learnings from the coaching and discuss their
observations about the application with the coach at the next session. This ensures
value is derived from the coaching. Studies have also shown that coaching can
provide as much as 500% return on investment (coachingfederation.org) so
coaching can actually make money for your organisation and thereby become less of
a cost and more of an investment.

13. MYTH: Mentoring is another word for executive coaching

FACT: This is untrue and arises from a misunderstanding of the differences between
an executive coach and a mentor. While there are large overlaps among the skills of
a mentor and an executive coach, there are some fundamental differences that you
need to be aware of to determine whether mentoring or executive coaching is the
most appropriate course of action. The first major difference is that a mentor tends to
be someone in-house who is qualified to act as a mentor because they model the
ideal work behaviours, attitudes and beliefs that the organisation places value on. A
mentor acts as a role models for their mentee (a person being mentored), instructing
them on ways to behave and think in certain circumstances. Executive coaching as a
process tends to be less directive than mentoring and relies heavily on the executive
coach bringing the best out of the coachee, by assisting them in finding the answers
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within themselves rather than supplying them the answers. Does this mean an
executive coach never instructs or provide answers? Preferably not, but in the
instances where the coachee has hit a plateau or a brick wall, the executive coach
may offer carefully framed suggestions or advice that facilitates the forward
movement of the coachee. In mentoring, there are always right or appropriate
answers and the mentor knows them. With executive coaching, the only answers are
those that the coachee offers and these are not judged by the coach as being right
or wrong. The job of the coach, as stated earlier, is to facilitate the coachee's access
to their answers from within themselves. In this way, coaching fosters independence
in the coachee whereas mentoring can foster dependence on the mentor. Another
difference is that mentoring relies heavily on the mentor's expertise of the subject
matter, whereas executive coaching relies on the coach facilitating the advanced
learning and/or the improved performance of their coachee. The agenda of the
mentoring relationship is mainly set by the organisation. The agenda of coaching is
mainly set by the coachee, in collaboration with their organisation and coach. In
summary, mentoring is a valid tool for directing the learning of individuals so that
they behave, think and communicate in a way that is aligned with the mentor. If you
require creativity and free thinking to provide an extra edge in performance and
effectiveness, then executive coaching is a more appropriate tool for this outcome

Summary

Executive coaching is a remarkable trend that continues to grow globally. As a result,

many myths have been formed about what it is or isn't and whether it can deliver
enough benefits to justify the investment of time and money. This leaves executives
and HR professionals wondering if it can bring long lasting and tangible benefits to
their organisations.

Mark Buchan is one of Britain's most sought after coaches. He coaches executives
and business owners from a wide range of business sectors. His ability to facilitate
change, raise awareness, explore context and identify the keys issues with his
clients is fast earning him the reputation of Worlds Best Coach.

Mark provides free executive coaching taster sessions to allow people the chance to
experience the benefits of coaching for themselves. Click here to find out more:
http://www.newthoughtleader.com/free-executive-coaching-session.php

New Thought Leader is a team of professionals dedicated to improving

organisational and personal performance. Visit our website today to review other
interesting topics around the area of organisational and personal development.
http://www.newthoughtleader.com/knowledgebase/knowledgebase.php

Article Source: http://EzineArticles.com/?Executive-Coaching---Dispelling-the-13-

Myths-and-All-You-Need-to-Know-About-Having-a-Coach&id=1429718
Executive Coaching - Dispelling the 13 Myths and All You Need to Know About
Having a Coach
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 Coaching Essentials

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The Role of the Executive Coach - Developing

the Best Talent
By Roger M Ingbretsen

Top athletes have used the experience of a coach for decades. Today more and
more business executives are taking advantage of coaching services. They see the
benefit a coach can have in assisting them in reaching higher levels of performance.
They view coaches as a valuable asset in their continuing executive development.

Today's economic environment is demanding even more from the individuals holding
executive leadership positions. Doing more with less is the mantra of most
organizations. The executive coach serves as an extra pair of eyes, ears and added
experience to aid in new and different approaches executives used to meet
organizational goals.

Many baby-boomer executives will continue retiring leaving a void which in many
instances is hard to fill. Mid-level management - the typical grooming period for the
next generation of executives - was decimated in the last two decades resulting in a
large gap of those prepared to move effectively to the executive role. The executive
coach can play an important role in the selection and transition of new people into
key executive positions.

The most direct and important benefit derived from solid executive coaching is the
development of the organizations present and future leaders. Therefore, to be most
effective, executive coaching must be both strategic and individualized. Executive
coaching that is focused on the business strategy of the organization and on the
development needs of the individual is the key to achieving the desired results.

Since executive coaching is strategic, special care must be taken by the organization
to select for coaching those individuals who bring strengths to the table. Executive
coaching must not be viewed as a "fix it program" for those who exhibit weak
leadership skills. Investing in mediocre performers will not bring about a good return
on your investment. When you force coaching on a mediocre individual you will be
disappointed in your decision. Only invest in your best! They will appreciate your
interest in their executive development and will become engaged in the executive
coaching experience.

Executive coaching is not about process or a program... its all about results! The role
of the executive coach is to identify the most important outcomes the organization
and the person being coached wants to achieve. The executive coach must
influence the client to think, communicate and lead in ways that will improve personal
and organizational results. Executive coaching is an art, not a science. Good
executive coaches have developed the ability to influence and guide their clients to
think and act more effectively.

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The executive coach must tailor each encounter with a client as a unique relationship.
One set model or program does not work for all clients. Yes, there will be many
assessment tools that will apply as a baseline; however, each coaching relationship
starts with a blank sheet of paper, developing over time specific approaches so the
client learns how to play off their unique strengths and mitigates issues which keep
them from achieving the desired results.

The executive coach must tailor each encounter with a client as a unique relationship.
One set model or program does not work for all clients. Yes, there will be many
assessment tools that will apply as a baseline; however, each coaching relationship
starts with a blank sheet of paper, developing over time specific approaches so the
client learns how to play off their unique strengths and mitigates issues which keep
them from achieving the desired results.

The effective executive coach provides the client with different perspectives and new
approaches they can use so they can change their thinking and get the desired and
needed results the organization expects for its leaders. Very often the executive
coach serves as a sounding board which the client can use to think through ideas
and approaches to both immediate and long-range issues.

Bottom line... Executive coaching is most often the single best method for improving
the effectiveness of the organizations leadership talent. Effective executives create a
sustainable and growing organization through more satisfied employees; satisfied
employees perform at their best creating improvements, innovation, more satisfied
customers and higher profits. Executive coaching is not an expense... its an
investment in the future of the organization.

About Ingbretsen Consulting LLC:

Coach and author Roger Ingbretsen is a certified executive coach and organizational
developer, providing organizational and career guidance to professionals, managers,
supervisors and all individuals looking for "real world" career development and
business information. His entrepreneurial approach will help you learn how to plan,
lead and succeed in your career. Roger is the creator of the "Leadership
Development Coaching Experience©" and author of the personal development
reference eBooks, "Plan Your Career Now: The Survival Guide for the American
Workplace" and "Master Your Career: Proven Strategies for Career Success©." To
know more and claim dozens of Rogers free articles go to http://www.ingbretsen.com
or call 509 999 7008. Article Source: http://EzineArticles.com/?The-Role-of-the-
Executive-Coach---Developing-the-Best-Talent&id=3431486 The Role of the
Executive Coach - Developing the Best Talent

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Perfect Pitch of Executive Coaching -

Establishing the Client Value Proposition
By Suzi Pomerantz and Dr. Steve Gladis

While coaching is not and has never been all about money, the "money is important
if only for financial reasons," as Woody Allen once quipped. Many coaches find
setting rates for their coaching services to be a challenge. The conversation about
money with sponsoring organizations and clients has to be thoughtful and based on
a deep sense of value and respect between the coach and the client. Such value is
less about benefits or features-and more about results. So, talking about the 10
different services that will come with the coaching package (a 360 assessment,
weekly meetings, quarterly reports, periodic evaluations, etc.), is far less compelling
to a sponsor-the person or organization hiring the coach, than what he or she views
as essential to the organization-solving the perceived or stated problem.

Some sponsors are very strategic and hire coaches to help the organization and its
leaders grow toward a vision; however; most a however, are tactical and come to
executive coaches when they identify a pain point. Often, it's an executive with a
behavioral challenge rather than a technical issue. In fact, competency issues are
usually easier and faster to solve. A sponsor can buy a particular software system or
send the employee to school or for training, and that, along with some experience,
usually solves the problem. However, behavioral issues are much harder to solve
because they've often been ingrained for years and might even remain invisible to
the client. If a particular client has been a procrastinator, an arrogant know-it-all, or
abusive in his work relationships, he's often not even conscious of what he is doing
or the impact of his behaviors. As the saying goes, "Fish are the last ones to
discover water." As we've seen time and again, clients are often the last ones to
discover their true behavioral challenges, partly due to lack of awareness, and often
because nobody will give them direct and honest feedback.

So, when a sponsor, typically the CEO or HR department, contacts an executive

coach about an executive, his or her troublesome behavior has likely begun to
interfere with corporate progress, morale, or culture. Alternatively, if it's not about a
problem behavior per se, the CEO might want the client to be coached to get to the
next level of leadership. But in either case, there's a perceived issue or behavior that
needs to be changed or developed, either a potential career de-railer or a bottom-
line enhancer. This perception precipitates the conversation between coach and
sponsor. Often the conversation revolves first around the sponsor describing the
employee and the issue surrounding performance. The description might sound like
this fictional account:

"Jack's a great COO, but he has a way of talking down to people that makes them
feel stupid and eventually angry. He has a big ego-a smart guy sure-but at times, a
lot of time actually, he's dismissive and comes across as, well, arrogant."

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The coach might ask for some examples and pose specific probing questions to help
get a sense of the issue(s). When the sponsor finishes describing the situation, he
will invariably ask the coach, "Can you help?"

Here's where you get to choose the path that will help you seal the deal that's a win
for the sponsor, the client, and the coach. Most coaches will first describe their
particular process, which usually involves a number of steps from helping the client
through several phases: 1) self awareness and understanding; 2) goal setting and
accountability; 3) action learning and execution; and, 4) Evaluation and re-
establishing new goals. In such discussions, coaches often will use both hypothetical
and real, but unnamed previous clients, as a way of demonstrating how their process
works.. In a number of cases, former clients often agree to serve as direct references
for the coach, which is even more powerful.

In this article, we'd like to offer you an alternative road to travel because the sponsor
may not, at this point, be ready for or interested in the process or the benefits of your
coaching methodology. Often, the sponsor may not yet be aware of, or convinced of,
the value proposition -- the what's-at-stake-for-the-organization and how you, as a
coach, can help.

The Price Discussion

Back to the path more traveled: After much discussion, the question of cost arises.
This is the make-or-break point in the discussion and requires keen attention. If all
that has been discussed is the problem and the coach's solution, no matter how
clean and effective, a discussion about money can break the deal at this point,
unless the coach finds what we're calling "perfect pitch." Not pitch like baseball or
sales pitch, perfect pitch as in harmonious music. Such a pitch is based on value-first
to the sponsor, then to the coach. In marketing, the customer value proposition is the
relationship between an offering by a vendor to a customer and the relative worth of
the service or product. Simply put, if you come into my store and buy a bag of
groceries, you expect that what I sell you is worth the price you pay.

In coaching the value proposition is similar, yet different. Coaches offer experience in
the coaching process-the ability to take an executive on a journey of self-discovery
and change. In a real sense, it's the hero's journey, where the coach acts as trusted
guide, not so much wise teacher or even mentor. The coach becomes a trusted
partner to whom the client must remain faithful to a promise of self- improvement.

So, what does the coach provide? Answer: A safe place for the client to explore
change. Whether on the phone or in a private office, it's the only place where an
executive can come to grips with a challenge that may have plagued him or her for
years-something that has likely cost both the client and the company large amounts
of time, money, and aggravation. This cost to the sponsor, client, and the
organization is one of the center pieces of "perfect pitch." Remember, pitch in this
case is not an advertising pitch, rather it's tuning into the sponsor's wavelength to
help understand the true value of the coaching experience.

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To illustrate where coaches often take a detour from perfect pitch, let's look at a
conversation between a coach (C) and a sponsor (S) after both have spent an hour
or so discussing a potential executive client to be coached. Remember the sponsor
could be the CEO, the HR department head, or another leader but is not necessarily
the person to be coached-the client.

S: So, now that you know about our situation and we know about you, how much will
the coaching cost?"

C: I typically only coach for 6 months or longer.

S: OK, what's your 6-month rate?

C: It's $X (this number varies so greatly on the executive coach, you can fill in your
own number from $5,000 to $100,000)

S: Wow, that's steep.

C: Remember, I do a 360-assessment, we have regular coaching sessions, I set up

an evaluation to determine progress after 4 months, I....

This conversation continues with the sponsor trying to mentally fill his value bag with
your itemized coaching offerings. The problem with this approach is that it is coach-
focused, not organization-focused or client-focused. Invariably, sponsors try to relate
the service to hours invested-like lawyers-which is a broken model for our purposes.
Further, such sponsors never seem to fill the bag to their satisfaction largely because
they don't understand the process or have enough experience with it to feel like
they're ever getting the commensurate level of value back. In a sense, the sponsors
and coach are on two different levels of pitch-and largely out of tune, even if the
sponsor finally, begrudgingly agrees.

The Cost Discussion

So, how do they both get on the same pitch, a perfect pitch? This brings us to the
other central piece of the puzzle-the sponsor's ultimate goal or vision for the
organization that is potentially threatened, impeded, or halted by the behavior of the
individual being discussed. By bringing the sponsor's awareness to the positive
purpose, the thing the organization is working towards accomplishing, and what that
potential upside is worth to the organization, the coach can create the container in
which the sponsor can start to see the value. In other words, the sponsor's or
organization's ultimate goal or vision is the grocery bag itself. The simple answer to
creating perfect pitch is to get the sponsor to articulate the organization's goals and
pursuits and to define what the current problems are costing the organization. Start
with the organization, not you, the coach. Here's how that conversation might go:

S: So, now that you know about our situation and we know about you, how much will
the coaching cost?"

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 Coaching Essentials

C: I need some more information to answer that accurately. First, let's look at what
you are trying to accomplish. What is the organization's major objectives or goals for
the next year or two?

S: Well, we have to prepare for the mass exodus of retiring boomer executives, and
our goal is successful and seamless succession planning and leadership
development for our emerging leaders, plus rapid on-boarding so we can meet our
production goals.

C: Great! What's the potential business outcome of that happening? In other words,
when you've got leadership bench strength and a strategic succession plan in place
to seamlessly transition your retiring leaders out and your emerging leaders into
action, what is either the cost savings or bottom line increase that will create for your
company?

S: Well, if I had to guess, I'd say a cost savings of about $1.2 million when you factor
in the costs of attrition, training, on-boarding, and uninterrupted production schedules.

C. OK, and on the flip side, can you describe in some detail how the problem we've
been discussing surfaces in the workplace?

S: Jack's the COO, like I said. He's often impatient, even brutal with young
executives.

C: How so? Can you describe what he actually does?

S: In briefings, he says things like "What stupid proposition." Or "I can't believe you
said that. Or, what planet are you living on?"

C: What's the fallout from such encounters?

S: We're starting to lose young executives.

C: Who and how many?

S: The smartest ones. In the last year 5 of our rising stars have left for other
"opportunities."

C: What's that costing your company?

S: The HR department calculates roughly 4 times their annual salaries, so in this

case about $2 million in the past year.

C: Two million. I see. And this pattern has been going on for how long?

S: Certainly, since I've been here, now going on 5 years.

C: So at this point, in just this area, you're talking about a $10 million dollar loss to
the company?
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 Coaching Essentials

S: I never thought of it that way. But yes, 2 times 5...yes I guess that's accurate.
Wow. $10 million!

C: Now, add onto that your previous estimate of $1.2million dollars worth of cost-
savings if you succeed in the healthy transfer of leadership. So, you're looking at a
potential business impact of $11.2 million dollars, is that correct?

S: Yes, that's sound right. Wow. I never tallied it up like that.

C: Would it be worth it to you to spend a small percentage of that on executive

coaching to create a solution that saves the company a good portion of that $11.2
million dollars?

In this case, the coach has helped, in a sense coached, the sponsor to hear himself
or herself actually say the words--$11.2 million dollars - and feel the weight and
magnitude of that amount. The coach has helped the sponsor quantify the size of the
problem. Actually, this conversation might have gone on for a much longer time as
the two discussed other impacts in the company of the client's challenge, for
example, Jack's impact on the board of directors, other senior executives, and even
customers. Typically, such a challenge like this in a senior executive gets multiplied
many times as it trickles down, then avalanches down throughout an organization.

Think that the $2 million a year cost of such a challenge sounds very high? Consider
that many major law firms typically lose roughly 20% of their associates each year,
many of whom are salaried at well more than $100,000 a year! It's become almost
an industry standard. The larger law firms are spending their capital at high rates, but
consider it a cost of doing business. The cost of customer relations and retention,
retraining, and culture adjustment, not to mention reputation has deep impact well
beyond even these numbers.

So, then what does the conversation look like once the client has been helped to
define the scope and size of the problem? Let's see:

C: That sounds like a big problem. Last year I worked with a company with a similar
problem. It wasn't easy.

S: So what happened?

C: It took a year. The executive fought the process for the first several months until I
said I wouldn't continue unless we came to an agreement.

S: And he did?

C: Yes, she finally did. We re-started the process from square one. In a year, she
wasn't perfect, but things had begun to change.

S: How did you know that?

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C: I conducted an evaluation with senior management, peers, and subordinates. The

numbers showed strong forward motion and the number of turnovers reduced.

S: So do you guarantee that?

C: I can't guarantee change because it's in the hands of the client. What I do
guarantee is that I'll manage the process, measure results, and will be there for the
client. In my years of coaching, I've rarely found someone committed to change who
doesn't make significant headway.

S: So, what's all this cost?

C: For a problem of this size, say $11 million, I charge a flat rate of $X thousand
dollars for a year of coaching solutions, which works out to be a very small
percentage of the scope of problem you just laid out (calculate and articulate x%). If
it is worth that percentage to you to control a problem that could ultimately cost you
an extraordinary amount of time, talent and money in your company, then we can
look at the process for getting started.

S: That sounds good.

Conclusion: The Perfect Pitch

"That sounds good." Consider how this is a very different place to enter into the
contracting phase of coaching rather than "Wow...that's steep!" If experienced,
knowledgeable, effective coaches are to earn a respectable living, it's necessary to
charge professional rates. In order to do that, coaches will need to frame the
customer value proposition in terms of the customer's needs and the results that will
speak to the client and organization. However, often customers have never
quantified the size and scope of the problem caused by a destructive or lacking
executive behavior. Not having done so denies them the opportunity of conducting a
rational cost-benefit analysis relative to the fee structure from an experienced
professional coach. The net result is that either the coach bargains down the cost,
loses the contract to someone cheaper, or the sponsor over-expects or feels unsure
and skeptical. In any case, the starting place is not a realistic, helpful, or healthy one.
In such a case, both sponsor and coach are singing a song on two very different
keys-and out of tune with each other.

Framing the issue's size, importance and cost to the organization, starts the
discussion at a very different place-a realistic, rational one. Permitting the sponsor to
frame the scope of the problem, allows both sponsor and coach to actually "hear" the
value proposition as it occurs in the sponsor's reality. Thus, the two talk with each
other, not at each other. It is a collaborative co-creation that utilizes the coach's best
coaching skills. Therefore, sponsors and coaches get to hear each other's value-
based words of relevance, meaning, and true cost of the coaching bottom-line.

Coaches need to learn how to have conversations about money-how to talk with
business executives who have strategic, financial, political, and accountability
concerns. Coaches have to not only put themselves in the shoes of the corporate
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sponsors they serve, but also help those sponsors " hear," in their own words, the
scope and cost of a problem as well as the scope and upside value to the solution.
Yes, coaches are there to help, and there is a commercial reality that coaches
cannot deny. The value proposition is not only what's in it for the organization (and
sponsor and client), but there is a coach's side to the value equation as well, and
that's where the money comes in. When coaches are catering to the value of the
results that can be co-created in the client's reality while pricing coaching services
professionally and commensurate with the magnitude of the solutions, then there is
equal value. Only then can both coach and sponsor get in perfect pitch.

Suzi Pomerantz, MT., MCC. is an award-winning, international master certified

coach for executives and teams worldwide. She is the author of 25 publications on
ethics, coaching, and business development, including her book, Seal the Deal. She
is the founder of The Leading Coaches' Center, and co-founder of the Library of
Professional Coaching. Her work as an executive coach, facilitator, and author helps
leaders and teams find clarity at the intersection of leadership and business
development. Find free articles, videos, and podcasts at
http://www.suzipomerantz.com

Article Source: http://EzineArticles.com/?Perfect-Pitch-of-Executive-Coaching---

Establishing-the-Client-Value-Proposition&id=4234919 Perfect Pitch of Executive
Coaching - Establishing the Client Value Proposition

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The Business Case For Executive Coaching -

The ICF Coaching ROI Global Study
By Maynard Brusman

The Business Case for Executive Coaching

Are you working in a company or law firm where executive coaches help leaders
develop their leadership capability? Does your company or law firm provide
executive coaching and leadership development for high potentials and high
performing leaders?

One of the most powerful questions you can ask is "Does providing executive
coaching for company leaders have a direct effect on the company bottom line?"
Emotionally intelligent and socially intelligent organizations provide executive
coaching and leadership development for authentic leaders at all levels of the
organization.

Approximately 25 to 40 percent of Fortune 500 companies use executive coaches,

according to the Hay Group, an international human-resources consultancy.
According to a survey by Manchester, Inc., a Jacksonville, Florida, career
management consulting firm; about six out of ten organizations currently offer
coaching or other developmental counseling to their managers and executives.
Another 20 percent of companies said they plan to offer coaching within the next
year.

Although it was once used as an intervention with troubled staff, coaching is now
part of the standard leadership development training for executives in such
companies as IBM, Motorola, J.P. Morgan Chase, Hewlett-Packard and many others.
Brokerage firms and other sales-based organizations such as insurance companies
use coaches to bolster performance of people in high-pressure, stressful jobs.

The ICF Coaching ROI Global Study

The 2009 International Coach Federation (ICF) Global Coaching Client Study
reported the median coaching ROI to be 700%. The results of the study is rather
dramatic providing much needed metrics for this popular leadership development
strategy..

The International Coach Federation conducted a qualitative and quantitative global

client survey and interview research project between May to December 2008. The
full research report was made available to the public on June 11, 2009. Highlights
related to the return on investment from coaching are reported here. This is a crucial
research topic -- what do coaching clients say is the value of coaching?

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The design phase of the research consisted of three components: First, fourteen in-
depth interviews were conducted with an international sample of coaches to assist
with the design of the questions to be utilized in the qualitative and quantitative study.
Second, the qualitative research phase consisted of five focus groups with a total of
41 clients participating. The focus groups allowed for in-depth probing of qualitative
issues. Third, the quantitative research component consisted of 2,165 coaching
clients from 64 countries participating in a 20 minute online survey.

What do clients say motivates them to begin coaching? The clients cited career
opportunities and business management as their most important reasons for seeking
coaching services.

Both coaches and consumers of coaching services are interested in Return on

Investment (ROI) studies on coaching. An often cited ROI study of executive
coaching, Coaching for Increased Profitability: How to Deliver and Demonstrate
Tangible Results to the Bottom Line by Merrill C. Anderson, Ph.D. MetrixGlobal
(2003) had reported an ROI from coaching of 788%.

In an apparent confirmation of that finding, the ICF Global Coaching Client Study
Executive Summary (April 2009) reports, "The vast majority (86%) of those able to
provide figures to calculate company ROI indicated that their company had at least
made their investment back. In fact, almost one fifth (19%) indicated an ROI of at
least 50 (5000%) times the initial investment while a further 28% saw an ROI of 10 to
49 times the investment. The median company return is 700% indicating that
typically a company can expect a return of seven times the initial investment."

Source: ICF Global Coaching Client Study, Executive Summary, April 2009, in
consultation with PricewaterhouseCoopers LLP, and Association Resource Centre
inc.

Working with a seasoned executive coach trained in emotional intelligence and

incorporating leadership assessments such as the Bar-On EQ-i and CPI 260 can
help company leaders improve their leadership capability. You can become a leader
who models emotional intelligence and social intelligence, and who inspires people
to become fully engaged with the vision and mission of your company or law firm.

Subscribe to Working Resources Newsletter at http://www.workingresources.com .

Visit Maynard's Blog at http://www.WorkingResourcesBlog.com. The Society for
Advancement of Consulting (SAC) awarded two rare Board Approved designations
for Dr. Maynard Brusman in the specialties of Executive Coaching & Leadership
Development and Trusted Advisor to Attorneys and Law Firms.

Dr. Maynard Brusman, Consulting Psychologist & Executive Coach

Working Resources

Help Companies Assess, Select, Coach, and Retain Emotionally Intelligent Leaders
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Box 471525

San Francisco, California 94147-1525

Tel: 415-546-1252

E-mail: mbrusman@workingresources.com

Article Source: http://EzineArticles.com/?The-Business-Case-For-Executive-

Coaching---The-ICF-Coaching-ROI-Global-Study&id=2498753 The Business Case
For Executive Coaching - The ICF Coaching ROI Global Study

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Coaching in the Eye of the Storm - Developing

a More Intuitive Approach to Executive
Coaching
By Jayne Warrilow

Every New Year encourages us to look to the year ahead, to harness our
expectations, to plan ahead to ensure that we will have improved our market position,
revenue, career or even our life by this time next year. However as 2010 dawned
with the weight of expectation for a deepening sense of gloom as we continue with
the economic downturn which is known as the first recession to be experienced on a
global scale, there is no doubt in every leader's mind that these are challenging
times and how individual leaders respond to that challenge will be many and varied.

So how can organisations support their leadership in these times of adversity and
how can we as executive coaches ensure we can support them to stay on track and
maintain organisational performance at a time when it has never mattered more?

In the current environment leaders are placed firmly in the spotlight, as the world
scrutinizes their every move to see who is struggling and who is flourishing. Across
countless organisations people are looking to their leaders for reassurance, to know
that their jobs are safe, at least for today. They are looking to them for security,
support and clarity of how to navigate the labyrinth of never ending challenges, and
in return they expect leaders who are calm and in control, who can undoubtedly
show resilience in the face of adversity. In short, they are looking for leaders they
can trust, those who will get them through this global recession, intact and alive.

The problem arises then when you consider that these are unprecedented times,
many leaders and managers are finding themselves facing challenges which they
have never faced before - they are, possibly for the first time in their career, in
unchartered waters. All of their leadership development, MBA's, past experience and
training that has equipped them so well for previous business scenarios, is found
lacking when dealing with the breadth of uncertain challenges currently facing most
organisations. This in itself can provide a context which is ripe for leadership
derailment.

Rapidly changing economies means that our greatest resource is under even greater
pressure right now, and that is our energy. Everyone feels pulled in an ever
increasing spiral of directions and it can feel as though we are out of control and
being forced into situations to do what we must do. Many executives are feeling the
pressure build and are flexing their resilience muscles to stay on track. These are
challenging times which we will look back on as the first tentative steps towards
evolution.

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The face of leadership is changing, it is no longer enough to be a good leader,

exceptional times call for exceptional leaders and executive coaching is no different.
In 2007 I competed a small research study to find out what leaders really wanted
from Executive Coaching and despite the comparatively small numbers of my
qualitative study, the results were really interesting and highlighted some key trends.

Scope: 139 people - 52 coaches / 87 executive clients - over a 4 month period

(2007/2008)

69 women / 70 men - different nationalities - from the US to the Far East majority
were European

Combination of internet forums, emails and interviews

All clients had received coaching for a minimum of 3 months, all coaches had been
executive coaching for a minimum of 2 years

3 questions:

What makes the difference between good and great coaching?

How would you describe great coaching?
What specifically do you want from your coaching for you to consider it "great"?
Key Themes: Coaching Intelligence

I
Intuition
Insights
Inspiration
Influence
Innovative
Integrated
Coaching is undergoing an evolution. It seems to me that to deliver these aspects of
great coaching we as coaches need to develop our presence. To invite our clients
into the eye of the storm, where there is space and stillness and to connect
energetically with our clients and to use our intuition to coach from this place in a
mindful and conscious way. The above qualities will challenge most coaches to
remain at their learning edge as by their very nature they are dynamic, highly
subjective and constantly changing.

The Path to Intuitive Energy

Mindfulness is the path to immortality.

Negligence is the path to the death.

The vigilant never die,

Whereas the negligent are the living dead.

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With this understanding,

The wise, having developed a high degree of mindfulness,

Rejoice in mindfulness,

Paying heed to each step on the path.

The Buddha

Intuitive energy - it's not what you think! Literally speaking of course...there is no
doubt that exceptional leaders understand themselves and trust their intuition, the
same goes for exceptional coaches. But how do you develop this? The exciting thing
about this area is reflected in the following quote:

"You cannot teach humans anything. You can only help them to discover it within
themselves."

Galileo

In a recent workshop I asked delegates to raise their hands if they recalled seeing
aspects of themselves in those they were advising, in one way or another, as clients.
Most of the people in the group raised their hands and admitted to guiding their
clients towards a piece of advice that they acknowledged they should have been
following themselves. The very existence of our own needs and attachments creates
some level of risk that we may fail to be attentive to the real needs of people we are
working with. Thus we need to understand our own subtle biases and motivations
which originates from our core energy, and we need to use our intuition to connect to
theirs.

Once this information began to take root in my own mind, I was staggered to learn
that these influences have already made their way into the Executive coaching
taking place in many C-suites of large corporate organizations. Now to let you into a
secret, I have been doing this work myself for over 5 years, but as most of you will
realise I have not marketed it as such for fear of scaring away the corporate
executives and environments who benefit so much from it. At last things are
changing, and I know from my own experience that executive coaches who
understand and can work with energy are in high demand, not least because of the
accelerated results which this type of coaching produces.

You are already intuitive. Your clients are already intuitive. The truth is we all have
intuition. Your physical body automatically reads the energy of everyone around you.
Every living being is made up of energy and all this energy contains information.
Your physical body is surrounded by an energy field that is both an information
clearing centre and a highly sensitive perceptual system. Within your mind you
merely need to open yourself up to be present and receive this channel of
communication.There are many different influences which come together under the
title of Intuitive Energy including the fields of psychology, sociology, somatics,
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transpersonal psychology, energy psychology, energy healing, energy medicine, and

eastern therapies.

Beyond this article, a community is developing around these ideas and an evolution
is taking its first tentative steps into our corporate and coaching reality. Perhaps this
is your year to join the evolution?

Jayne Warrilow is founder and CEO of the Max Coaching Academy and Max
Executive Coaching. The Academy is an exceptional place to help coaches achieve
accelerated results using the power of energy and flow. Jayne specializes in working
with senior executives across the globe combining a flair for strategic thinking with a
passion for harnessing the clients own intuitive power. She has over 15 years
coaching experience and is passionate about coaching as the singular, most
effective path for individualized leadership development. She enjoys guiding coaches
towards their learning edge so that when they step into the unknown with their client,
and allow their intuition to step forward - the results are simply staggering. To get
your free audio CD by mail and receive the Academy's bi-weekly newsletters visit
http://www.MaxCoachingAcademy.com

2010 Max Coaching Academy. All rights reserved.

Article Source: http://EzineArticles.com/?Coaching-in-the-Eye-of-the-Storm---

Developing-a-More-Intuitive-Approach-to-Executive-Coaching&id=4437650
Coaching in the Eye of the Storm - Developing a More Intuitive Approach to
Executive Coaching

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 Coaching Essentials

And, now, a word from the sponsor……

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HRD Gateway Professional Certification Series

The ICF ACC

Certified Coach
Program
the 60-hour training program for the
ICF ACC credential at
Genting View Resort,
Genting Highlands, Malaysia
on 21 to 26 June, 2011

Complete the mandatory ICF ACSTH at affordable prices

Program Early Bird cost at RM 5,600 per pax
inclusive of hotel stay (twin sharing) and food
(approximately 2,344 SGD, 6,112,000 IDR, 55,640 THB, 38,300,000 VND)
Program Normal cost at RM 6,400, inclusive of food and lodging

Program supported by

Who should attend?
ICF ACC/PCC candidates, HR pro-
fessionals, Managers, Consultants,
Coaches, Therapists, Counselors,
Academicians - just about any-
body who needs to coach others
Language of Delivery
English
You will receive three certificates after the 60-hour ACSTH program
Objective
The objective of this ICF mandatory 60-hour residential
program is to advance the art, science, and practice of
professional coaching by offering a program that has been
designed and delivered by competent coaching
professionals, a program that is completely aligned to the
International Coach Federation (ICF) competencies and
code of ethics, and adheres to ICF international standards. It is
designed to equip participants with the competencies to
become Coaches, and to encourage them to seek the ACC
(and later, PCC) credential. Those planning to become life
coaches can also join this program.
Training methodology
The training methodology will be interactive and will include
facilitator presentation, group discussion, peer-coaching practice
sessions, assessment quizzes, and self-paced reading. Since the
focus of the course is to build coaching skills, participants will be
encouraged to practice extensively and will receive peer and
facilitator feedback. The primary delivery method is classroom
interaction. Batch size is limited to ensure skills building
opportunity for each person.
 A Great Program at a Great Location

The beautiful Genting View Resort

Residential Program Contents - A Brief Overview

Module One: The Competent Coach (30 hours) - This course lays the foundation of the concepts and skills that
coaches need as per ICF guidelines. It will establish what coaching is as compared to therapy or counseling, and
managerial task direction. It uses the eleven ICF competencies to introduce the framework of the coaching
process and the skills needed.

The topics include: understanding coaching, establishing the coaching agreement, establishing trust and
intimacy, building a coaching presence, active listening, powerful questioning, direct communication, creating
awareness, designing actions, planning and goal setting, and managing progress and accountability.

Upon completion of this module, participants will have: learned the ICF competency framework that is the
foundation for the ACC / PCC level credential; practiced the skills and behaviours needed to put the framework in
action in coaching conversations; and, will be able to start coaching their clients according to guidelines that will help
them move towards the ACC / PCC credential.

Module Two: The Coach Practitioner (30 hours) - This course builds on the foundation course by creating a
deeper understanding of the organizational aspects of coaching and creating a culture of coaching.

Some of the topics covered include: coaching models and tools, developing a coaching niche, workplace
performance coaching, understanding human behaviour, positive psychology and coaching, setting up the
coaching practice, managing culture and diversity, and the ICF credentialing process.

At the end of this second module, participants will gain a better understanding of the field of coaching. They will learn
how to adapt and apply their skills in an organizational context; they will practice and refine their coaching skills for a
variety of situations and increasing complexity. They will complete the ICF requirements for coach specific training
hours, thereby enabling them to enter the ACC credentialing process.
Lead Faculty
Dr. Ajay Nangalia PCC
Ajay Nangalia is a founder and Managing Director of Global Coach Trust. He has 25 years of
experience in sales & marketing, HR & OD consulting. Dr. Nangalia has a PhD in Organizational
Leadership from Northcentral University (USA). His research theme is the impact of country
and societal culture on management theory and practice. He earned an MS degree from
Capella University (USA) in HPI and Training. Dr. Nangalia is credentialed as an International
Coach Federation (ICF) PCC level coach. He is an assessor for the ICF for the ACC oral exam; and
is part of the ICF international workgroup on credentialing and process improvements.

Lina Nangalia PCC

Lina Nangalia, a founder director of Global Coach Trust, brings over 22 years of experience in
sales, systems, learning & development and HR at large organizations. She is an Economics
graduate from St. Xavier’s College, Bombay and has a Master’s in Training & Development
from Griffith University in Brisbane, Australia. She is currently pursuing her PhD in
Organization Behavior from XLRI, Jamshedpur. She is credentialed by the International Coach
Federation (ICF) as a PCC level coach. Lina coaches heads of business and functions in the
areas of individual and team performance, managing relationships, work-life balance issues,
and career development. Her areas of expertise and experience include leadership development, performance
management, enhancing employee engagement, learning and development systems, and executive coaching.

The complete ICF ACC journey in a nutshell

a. ACSTH: 60-hour mandatory ICF ACSTH training program in two modules: The Competent Coach
(foundation level of 30 hours); The Coach Practitioner (intermediate level of 30 hours). Training delivered by
ICF credentialed mentor coaches

b. ICF dues: Candidates pay directly to ICF when they are ready to take the oral exam: membership fees (USD
200) + exam fee (USD 225) + additional fee (USD75) = total USD 500

c. 100-hour coaching: deliver 100 hours of actual coaching within one year of program; can take up to
3 years to complete. Minimum of 75 paid hours; minimum of 8 clients.

d. Mentor coaching: 10-hour mentor coaching, including the 2 reference letters from qualified
coaches. Coaching delivered by ICF credentialed mentor coaches. (Dr Ajay and Lina Nangalia can offer this
coaching to ACC candidates at a special fee of RM 1,400; coaching via telephone, Skype, etc. It is suggested
that you commence this mentor coaching when you have reached the 70th hour of your 100 hours of actual
coaching requirement)
e. Oral assessment: ICF will assign the examiner; the exam will be a telephonic one; it comprises of a live
coaching session of 30 min that the candidate has to do. No written test or knowledge test.

The above comprises the complete ACC requirement

Want to work towards PCC? Attend another mandatory 62-hour program. Call/email us for info.

Note: This information is correct as of production of this document

Questions regarding program fees, logistics, hotel stay, venue, etc., please contact:
G K Lim at gk@gklim.com +6-03-61005992; +6-019-2268987, or
Danniel Lim at Danniel@hrdgateway.com ; +6-03-23811060; +6-012-3020869

Questions regarding ICF certification guidelines, processes, and ICF fees may be directed to Dr.
Ajay Nangalia at ajaynangalia@globalcoachtrust.com; +91 9845012972
Useful Links

The ICF Certification

All about earning an ICF credential

http://www.coachfederation.org/research-education/icf-credentials/

The 219-page ICF Credentialing Policy Manual Version 7-30-09

http://www.coachfederation.org/includes/media/docs/Credentialing-Policy-Manual--For-Web-Site.pdf

All about ACC

http://www.coachfederation.org/research-education/icf-credentials/acc/

ICF Credential application form

https://nnf.coachfederation.org/applications/credential/credential_Form.aspx

Guide for online application

http://www.coachfederation.org/includes/media/docs/ACC-PA.pdf

Minimum skill requirements competency for ACC credentialing

http://www.coachfederation.org/includes/media/docs/icfaccexampassagestandardswithchanges1.pdf

Credential requirements
http://www.coachfederation.org/includes/media/docs/Credentialing-Requirements-Chart-%289-2008%29.pdf

Road to ICF Credentialing

http://www.coachfederation.org/includes/media/docs/The-Road-to-Credentialing-Presentation1.pdf

The ICF Credentialed Trainers

About Dr Ajay…
http://globalcoachtrust.webs.com/

Dr Ajay certified by ICF to conduct ACSTH

http://www.coachfederation.org/research-education/coach-training-programs/tpss/

Dr Ajay’s accent
http://www.4shared.com/audio/kx8uoV5R/Judges_-_Jepthah_6_March_2011.html

The Venue

Genting View Resort

www.gentingview.com.my
 Best suited for international participants
Very cost effective (especially with many budget airlines flying from your city to KL)
Interact with others from other countries,
Great hill resort and training venue

Program dates
21 to 26 June, 2011
8 to 13 November, 2011
10 to 15 April, 2012

Call / email us for 2012 and 2013 dates

Dates subject to change
 REGISTRATION FORM
Yes! Please register me for one of the two packages:

[ ] Package A
ACSTH: The 60-hour mandatory ICF ACSTH residential training program in two modules, at Genting View Resort, Genting
Highlands, Malaysia, on 21 to 26 June, 2011
Investment: Early Bird: RM 5,600, inclusive of food and lodging (twin sharing)
Normal RM 6,400, inclusive of food and lodging
[ ] Package B (complete package)
ACSTH: The 60-hour mandatory ICF ACSTH residential training program in two modules, at Genting View Resort, Genting
Highlands, Malaysia, on 21 to 26 June, 2011
Mentor coaching: 10-hour mentor coaching, including the 2 reference letters from qualified coaches
Investment: Early Bird: RM 7,000, inclusive of food and lodging (twin sharing) for the ACSTH
Normal RM 7,800, inclusive of food and lodging

Register before 21 May 2011 for Early Bird discounts

Contact us for group discounts

Name:(Dr/Mr./Mrs./Ms):
Full Address:
Email:
Tel:
Mobile:

If this is a corporate registration:

Approving Manager:

Title: Email:
Company/Organization:
Address:

Email: Tel:

PAYMENT DETAILS:

Please make cheque payable to HRD Gateway Sdn Bhd and mail to us, or bank payment into
Account Name: HRD Gateway Sdn Bhd
Bank Name: Malayan Banking Berhad, Wisma Sime Darby Branch, Kuala Lumpur
Account No: 514299128474
Bank Key/Number: 2714299
Swift Code: MBBEMYKL
CANCELLATION: A service charge of RM 785 will be levied for cancellation of registrations. However, a substitute
participant is welcome at no extra charge if you are unable to attend the program you have registered for.

Mailing address : HRD Gateway Sdn Bhd, A2-03-04, Kempas A2,

Genting View Resort, 69000, Genting Highlands, Malaysia
Tel.: +6-03-61005992; +6-03-23811060; +6-019-2268987
Email: kelly@gklim.com ; azura@hrdgateway.com, Website: www.gklim.com
Creative Consultant : Prof. (Dr.) Sudhi Ranjan Dey Pic source: 123rf.com