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Submitted by,
Madheswaran Perumalsamy Govindharaj (A0077651Y)
Master of Science (Industrial & Systems Engineering)
Faculty of Engineering,
Contents
S.No Description Page
Number
1 Executive Summary 2
2 Problem Description 6
3 Cash Flow Models 8
Before Tax Cash Flow Analysis 9
5 Base Case Solution 10
Depreciation Calculations 11
After Tax Cash Flow Analysis 12
After Tax Cash Flow Analysis-Summary 14
6 Sensitivity Analysis
FMCG Distribution Project 15
Fast Food Outlet Project 19
Cold Storage Project 25
7 Probabilistic Risk Analysis
FMCG Distribution Project 30
Fast Food Outlet Project 34
Cold Storage Project 36
Results for Probabilistic Risk Analysis 39
8 What if Analysis 40
9 Recommendations & Conclusion 50
3
Executive Summary
Mr. X has significance experience in Quality assurance and Marketing of Food and Beverages products. He
wants to start his own business in this field. Now, he got chance to take up any of the following businesses.
Through his contacts he has collected some information and data of these business and he need to pick a
economically viable project based on his data.
Economic feasibility of three Projects are analyzed using cost analysis techniques, based on the data Mr. X has
provided in order to help him.
Result: Cold Storage Project seems to be more profitable among three (and FMCG distributorship Project
also almost equal to Cold Storage project and hence risk profile of these businesses are analyzed.)
4
Sensitivity Analysis:
Sensitivity analysis exercise is done to find the significant factors that affect the Worth.
Fast Food & Cold Storage business have Wastage, Profit & Sales volume as significant factors.
What If Analysis:
Mr. X wants to minimize the risk by controlling the quality in 6 sigma level and with high class marketing
techniques, he wants to maintain the higher profit margins. Since he has considerable experience in Quality
assurance & Marketing of Food and Beverages, he believes that he could be able to control the quality and can
market the product much efficiently with no additional costs.
* As FMCG product pricing and Marketing are controlled by FMCG companies themselves, distributor has no
role in regulating them, hence considered only Fast Food & Cold Storage.
Problem Description
Mr. X has significance experience in Quality assurance and Marketing of Food and Beverages products. He
wants to start his own business in this field. Now, he got chance to take up any of the following businesses.
Through his contacts he has collected some information and data of these business and he need to pick a
economically viable project based on his data.
Economic feasibility of three Projects are analyzed using cost analysis techniques, based on the data Mr. X has
provided in order to help him. Below are the data provided by him on investments, expected Sales and
overhead expenses.
Cold Storage
Initial Investments Cost/Unit Unit Requirement Total Cost Market Value @ End of Life
Land $ 300.00 Square feet 10000 $ 3,000,000.00 $ 3,000,000.00
Shed constructed area $ 300.00 Square feet 6000 $ 1,800,000.00 $ -
Cooling Equipments $ 300.00 Square feet 4000 $ 1,200,000.00 $ -
Generator $ 20,000.00 Units 1 $ 20,000.00 $ -
Furnitures $ 50.00 Square feet 50 $ 2,500.00 $ -
Handling Equipments $ 10,000.00 Units 2 $ 20,000.00 $ -
Transportation vehicles (Containers) $ 20,000.00 Units 2 $ 40,000.00 $ -
IT infrastructure $ 3,000.00 Units 1 $ 3,000.00 $ -
$ 6,085,500.00 $ 3,000,000.00
Expenses Expected Expenses (Per Month) Expenses (Per year)
Labor(Wages including bonus) $ 2,500.00 Persons 5 $ 12,500.00 $ 162,500.00
Electricity $ 3,000.00 - - $ 3,000.00 $ 36,000.00
Fuel $ 2,000.00 - - $ 2,000.00 $ 24,000.00
Phone bills $ 100.00 - - $ 100.00 $ 1,200.00
Stationaries $ 50.00 - - $ 50.00 $ 600.00
Purchases $ 400,000.00 - - $ 400,000.00 $ 4,800,000.00
$ 5,024,300.00
Revenues Expected
Sales $ 505,000.00 - - $ 505,000.00 $ 6,060,000.00
$ 6,060,000.00
MV(15) = $3,713,000
MV(15) = $1,200,000
MV(15) = $3,000,000
First, let us calculate the Present, Future and Annual Worth using Before tax MARR = 15 %
Present Worth (PW) $ 331,696.50 Present Worth (PW) $ 344,848.60 Present Worth (PW) $ 338,937.90
Future Worth (FW) $ 2,701,808.50 Future Worth (FW) $ 2,807,332.00 Future Worth (FW) $ 2,760,892.50
Annual Worth (AW) $ 56,720.10 Annual Worth (AW) $ 58,969.11 Annual Worth (AW) $ 57,958.38
Capital Recovery (CR) $ 933,577.50 Capital Recovery (CR) $ 394,776.00 Capital Recovery (CR) $ 977,620.50
Annual Profit $ 990,400.00 Annual Profit $ 453,800.00 Annual Profit $ 1,035,700.00
11
Finding ERR
FMCG product distributorship Fast food Franchise Cold Storage
Study Period 15 Study Period 15 Study Period 15
Before Tax MARR % 15% Before Tax MARR % 15% Before Tax MARR % 15%
Initial Investment $ 5,915,500.00 Initial Investment $ 2,456,000.00 Initial Investment $ 6,085,500.00
Revenue $ 8,496,000.00 Revenue $ 2,220,000.00 Revenue $ 6,060,000.00
Annual Expenses $ 7,505,600.00 Annual Expenses $ 1,766,200.00 Annual Expenses $ 5,024,300.00
Market value @ end $ 3,713,000.00 Market value @ end $ 1,200,000.00 Market value @ end $ 3,000,000.00
(F/A,15 %,15) 47.58 (F/A,15 %,15) 47.58 (F/A,15 %,15) 47.58
PW of Cash outflows $ 5,915,500.00 PW of Cash outflows $ 2,456,000.00 PW of Cash outflows $ 6,085,500.00
FW of Cash Inflows $ 50,836,232.00 FW of Cash Inflows $ 22,791,804.00 FW of Cash Inflows $ 52,278,606.00
ERR % 15.419% ERR % 16.012% ERR % 15.417%
Summary
FMCG product distributorship Fast food Franchise Cold Storage
Present Worth (PW) $ 331,696.50 $ 344,848.60 $ 338,937.90
Future Worth (FW) $ 2,701,808.50 $ 2,807,332.00 $ 2,760,892.50
Annual Worth (AW) $ 56,720.10 $ 58,969.11 $ 57,958.38
Capital Recovery (CR) $ 933,577.50 $ 394,776.00 $ 977,620.50
Annual Profit $ 990,400.00 $ 453,800.00 $ 1,035,700.00
IRR % 16.023% 17.611% 16.041%
ERR % 15.419% 16.012% 15.417%
Reject Select Reject
EoY 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Depreciation Calculations:
Depriciation $ - $ 823,166.67 $ 96,666.67 $ 96,666.67 $ 96,666.67 $ 96,666.67 $ 96,666.67 $ 85,000.00 $ 85,000.00 $ 85,000.00 $ 85,000.00 $ 84,600.00 $ 84,600.00 $ 84,600.00 $ 84,600.00 $ 84,600.00
EoY 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Depriciation $ - $ 359,533.33 $ 66,283.33 $ 66,283.33 $ 66,283.33 $ 66,283.33 $ 64,683.33 $ 51,350.00 $ 51,350.00 $ 46,350.00 $ 46,350.00 $ 24,750.00 $ 24,750.00 $ 24,750.00 $ 24,750.00 $ 24,750.00
EoY 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Depriciation $ - $ 945,566.67 $ 220,066.67 $ 220,066.67 $ 220,066.67 $ 220,066.67 $ 220,066.67 $ 57,400.00 $ 57,400.00 $ 57,400.00 $ 57,400.00 $ 54,000.00 $ 54,000.00 $ 54,000.00 $ 54,000.00 $ 54,000.00
12
13
Now, After tax cash flow analysis is carried out including the Capital allowances for tax benefits.
After Tax Cash Flow analysis shows Cold Storage with more Present worth. But As FMCG and Cold Storage
projects have closer PW value; further sensitivity analysis and Risk profile analysis are required before
finalizing the project.
Sensitivity Analysis
FMCG Distributorship Project
$2,000,000.00 Sales
Afer-Tax PW
Purchase $5,760,000.00
$10,800,000.00
Afer-Tax PW
17
Afer-Tax PW
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Profit 10% 18% 30% $ (2,471,109.29) $ 426,872.07 $ 4,105,079.18 $ 6,576,188.47 49.8%
Sales $ 6,796,800.00 $ 8,496,000.00 $ 12,744,000.00 $ (1,007,628.70) $ 426,872.07 $ 4,013,124.01 $ 5,020,752.71 29.1%
Initial Investments $ 8,873,250.00 $ 5,915,500.00 $4,732,400.00 $ (2,530,877.93) $ 426,872.07 $1,609,972.07 $ 4,140,850.00 19.8%
Labor(Wages incl bonus) $ 390,000.00 $ 260,000.00 $208,000.00 $ (292,592.05) $ 426,872.07 $714,657.72 $ 1,007,249.77 1.2%
Salvage Value $ 2,970,400.00 $ 3,713,000.00 $ 5,569,500.00 $ 320,129.33 $ 426,872.07 $ 693,728.94 $ 373,599.61 0.2%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 $ 360,460.00 $ 426,872.07 $453,436.90 $ 92,976.90 0.0%
Electricity $ 27,000.00 $ 18,000.00 $14,400.00 $ 377,063.02 $ 426,872.07 $446,795.70 $ 69,732.68 0.0%
Phone bills $ 4,500.00 $ 3,000.00 $2,400.00 $ 418,570.56 $ 426,872.07 $430,192.68 $ 11,622.12 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 $ 425,211.77 $ 426,872.07 $427,536.19 $ 2,324.42 0.0%
Purchase $ 5,760,000.00 $ 7,200,000.00 $ 10,800,000.00 $ 426,872.07 $ 426,872.07 $ 426,872.07 $ - 0.0%
24.00%
22.00%
20.00%
18.00% Profit
Sales
16.00%
After-Tax IRR
Initial Investments
4.00%
2.00%
Purchase $10,800,000.00
$5,760,000.00
2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00% 20.00% 22.00% 24.00% 26.00%
After-Tax IRR
After-Tax IRR
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Profit 10% 18% 30% 5.34% 13.59% 23.53% 18.18% 51.9%
Sales $ 6,796,800.00 $ 8,496,000.00 $ 12,744,000.00 9.57% 13.59% 23.28% 13.71% 29.5%
Initial Investments $ 8,873,250.00 $ 5,915,500.00 $4,732,400.00 7.34% 13.59% 17.78% 10.44% 17.1%
Labor(Wages incl bonus) $ 390,000.00 $ 260,000.00 $208,000.00 11.58% 13.59% 14.38% 2.80% 1.2%
Salvage Value $ 2,970,400.00 $ 3,713,000.00 $ 5,569,500.00 13.31% 13.59% 14.22% 0.91% 0.1%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 13.40% 13.59% 13.66% 0.26% 0.0%
Electricity $ 27,000.00 $ 18,000.00 $14,400.00 13.45% 13.59% 13.64% 0.19% 0.0%
Phone bills $ 4,500.00 $ 3,000.00 $2,400.00 13.56% 13.59% 13.59% 0.03% 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 13.58% 13.59% 13.59% 0.01% 0.0%
Purchase $ 5,760,000.00 $ 7,200,000.00 $ 10,800,000.00 13.59% 13.59% 13.59% 0.00% 0.0%
Analysis result shows that Profit, Sales and Initial investments are significant factors affecting PW of this
project. Let us see the sensitivity and Break-even of these factors in this project.
19
$16,000,000.00
$11,000,000.00
Afer-Tax PW
$6,000,000.00
$1,000,000.00
$(4,000,000.00)
10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Profit
$1,000,000.00
$500,000.00
$-
Afer-Tax PW
$(500,000.00)
$(1,000,000.00)
$(1,500,000.00)
$(2,000,000.00)
$(2,500,000.00)
Sales
20
Sales $ 7,680,000.00
$3,000,000.00
$2,000,000.00
$1,000,000.00
$- Wastage
Profit
$(1,000,000.00) Sales
Afer-Tax PW
Initial Investments
$(2,000,000.00) Labor(Wages incl bonus)
Salvage Value
$(3,000,000.00) Electricity
Fuel
$(4,000,000.00) Phone bills
Stationaries
$(5,000,000.00) Purchase
$(6,000,000.00)
$(7,000,000.00)
$(8,000,000.00)
-100.0% 0.0% 100.0% 200.0% 300.0% 400.0% 500.0% 600.0%
Input Value as % of Base Case
21
Tornado Diagram for Fast Food Franchise (for After Tax PW)
Wastage 50% 0%
Purchase $1,200,000.00
$2,250,000.00
Afer-Tax PW
Afer-Tax PW
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Wastage 50% 10% 0% $ (6,213,135.90) $ 405,710.42 $1,233,066.21 $ 7,446,202.11 55.9%
Profit 10% 65% 100% $ (3,731,068.53) $ 405,710.42 $ 1,853,583.05 $ 5,584,651.58 31.4%
Sales $ 1,776,000.00 $ 2,220,000.00 $ 3,330,000.00 $ (396,824.70) $ 405,710.42 $ 2,412,048.21 $ 2,808,872.91 8.0%
Initial Investments $ 4,000,000.00 $ 2,456,000.00 $2,000,000.00 $ (1,138,289.58) $ 405,710.42 $861,710.42 $ 2,000,000.00 4.0%
Labor(Wages incl bonus) $ 312,000.00 $ 208,000.00 $166,400.00 $ (169,860.88) $ 405,710.42 $635,938.94 $ 805,799.82 0.7%
Salvage Value $ 960,000.00 $ 1,200,000.00 $ 1,800,000.00 $ 371,212.36 $ 405,710.42 $ 491,955.57 $ 120,743.21 0.0%
Electricity $ 36,000.00 $ 24,000.00 $19,200.00 $ 339,298.35 $ 405,710.42 $432,275.25 $ 92,976.90 0.0%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 $ 339,298.35 $ 405,710.42 $432,275.25 $ 92,976.90 0.0%
Phone bills $ 14,400.00 $ 9,600.00 $7,680.00 $ 379,145.59 $ 405,710.42 $416,336.35 $ 37,190.76 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 $ 404,050.12 $ 405,710.42 $406,374.54 $ 2,324.42 0.0%
Purchase $ 1,200,000.00 $ 1,500,000.00 $ 2,250,000.00 $ 405,710.42 $ 405,710.42 $ 405,710.42 $ - 0.0%
22
30.00%
25.00%
20.00%
Wastage
15.00%
Profit
10.00% Sales
After-Tax IRR
Initial Investments
5.00% Labor(Wages incl bonus)
Salvage Value
0.00% Electricity
Fuel
-5.00%
Phone bills
-10.00% Stationaries
Purchase
-15.00%
-20.00%
-25.00%
-100.0% 0.0% 100.0% 200.0% 300.0% 400.0% 500.0% 600.0%
Input Value as % of Base Case
23
After-Tax IRR
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Wastage 50% 10% 0% -16.39% 17.06% 21.91% 38.30% 51.8%
Profit 10% 65% 100% -4.99% 17.06% 25.60% 30.59% 33.1%
Sales $ 1,776,000.00 $ 2,220,000.00 $ 3,330,000.00 12.47% 17.06% 28.96% 16.48% 9.6%
Initial Investments $ 4,000,000.00 $ 2,456,000.00 $2,000,000.00 9.58% 17.06% 21.03% 11.45% 4.6%
Labor(Wages incl bonus) $ 312,000.00 $ 208,000.00 $166,400.00 13.76% 17.06% 18.40% 4.64% 0.8%
Salvage Value $ 3,240,000.00 $ 4,050,000.00 $ 6,075,000.00 16.58% 17.06% 18.12% 1.54% 0.1%
Electricity $ 36,000.00 $ 24,000.00 $19,200.00 16.68% 17.06% 17.22% 0.54% 0.0%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 16.68% 17.06% 17.22% 0.54% 0.0%
Phone bills $ 14,400.00 $ 9,600.00 $7,680.00 16.91% 17.06% 17.12% 0.22% 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 17.05% 17.06% 17.07% 0.01% 0.0%
Purchase $ 1,200,000.00 $ 1,500,000.00 $ 2,250,000.00 17.06% 17.06% 17.06% 0.00% 0.0%
24
Analysis result shows that Wastage, Profit and Sales are significant factors affecting PW of this project. Let us
see the sensitivity and Break-even of these factors in this project.
$20,000,000.00
$-
$(20,000,000.00)
$(40,000,000.00)
Afer-Tax PW
$(60,000,000.00)
$(80,000,000.00)
$(100,000,000.00)
$(120,000,000.00)
$(140,000,000.00)
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Wastage
$2,000,000.00
$1,000,000.00
Afer-Tax PW
$-
$(1,000,000.00)
$(2,000,000.00)
$(3,000,000.00)
$(4,000,000.00)
10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Profit
25
$5,000,000.00
$4,000,000.00
$3,000,000.00
Afer-Tax PW
$2,000,000.00
$1,000,000.00
$-
$(1,000,000.00)
$(2,000,000.00)
$1,000,000.00 $1,500,000.00 $2,000,000.00 $2,500,000.00 $3,000,000.00 $3,500,000.00 $4,000,000.00
Sales
Wastage 15% 5%
Purchase $3,840,000.00
$7,200,000.00
Afer-Tax PW
27
Afer-Tax PW
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Profit 10% 40% 100% $ (6,843,603.20) $ 468,433.10 $ 8,400,986.25 $ 15,244,589.45 86.2%
Sales $ 4,848,000.00 $ 6,060,000.00 $ 9,090,000.00 $ (926,220.43) $ 468,433.10 $ 3,955,066.93 $ 4,881,287.36 8.8%
Wastage 15% 10% 5% $ (1,094,203.91) $ 468,433.10 $1,866,582.00 $ 2,960,785.91 3.3%
Initial Investments $ 7,000,000.00 $ 6,085,500.00 $5,000,000.00 $ (446,066.90) $ 468,433.10 $1,553,933.10 $ 2,000,000.00 1.5%
Labor(Wages incl bonus) $ 243,750.00 $ 162,500.00 $130,000.00 $ 18,768.03 $ 468,433.10 $648,299.13 $ 629,531.10 0.1%
Salvage Value $ 2,400,000.00 $ 3,000,000.00 $ 4,500,000.00 $ 382,187.95 $ 468,433.10 $ 684,045.97 $ 301,858.02 0.0%
Electricity $ 54,000.00 $ 36,000.00 $28,800.00 $ 368,814.99 $ 468,433.10 $508,280.35 $ 139,465.36 0.0%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 $ 402,021.03 $ 468,433.10 $494,997.93 $ 92,976.90 0.0%
Phone bills $ 1,800.00 $ 1,200.00 $960.00 $ 465,112.50 $ 468,433.10 $469,761.34 $ 4,648.84 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 $ 466,772.80 $ 468,433.10 $469,097.22 $ 2,324.42 0.0%
Purchase $ 3,840,000.00 $ 4,800,000.00 $ 7,200,000.00 $ 468,433.10 $ 468,433.10 $ 468,433.10 $ - 0.0%
35.00%
30.00%
25.00%
Profit
20.00% Sales
Wastage
After-Tax IRR
-10.00%
-15.00%
Wastage 15% 5%
Purchase $3,840,000.00
$7,200,000.00
-15.00% -10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00%
After-Tax IRR
After-Tax IRR
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Profit 10% 40% 100% -9.64% 13.71% 34.54% 44.18% 87.1%
Sales $ 4,848,000.00 $ 6,060,000.00 $ 9,090,000.00 9.77% 13.71% 23.09% 13.32% 7.9%
Wastage 15% 10% 5% 9.28% 13.71% 17.53% 8.25% 3.0%
Initial Investments $ 7,000,000.00 $ 6,085,500.00 $5,000,000.00 11.29% 13.71% 17.51% 6.22% 1.7%
Labor(Wages incl bonus) $ 243,750.00 $ 162,500.00 $130,000.00 12.45% 13.71% 14.21% 1.75% 0.1%
Salvage Value $ 2,400,000.00 $ 3,000,000.00 $ 4,500,000.00 13.49% 13.71% 14.22% 0.73% 0.0%
Electricity $ 54,000.00 $ 36,000.00 $28,800.00 13.43% 13.71% 13.82% 0.39% 0.0%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 13.52% 13.71% 13.78% 0.26% 0.0%
Phone bills $ 1,800.00 $ 1,200.00 $960.00 13.70% 13.71% 13.71% 0.01% 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 13.70% 13.71% 13.71% 0.01% 0.0%
Purchase $ 3,840,000.00 $ 4,800,000.00 $ 7,200,000.00 13.71% 13.71% 13.71% 0.00% 0.0%
Analysis result shows that Profit, Sales and Wastage are significant factors affecting PW of this project. Let us
see the sensitivity and Break-even of these factors in this project.
29
$8,000,000.00
$6,000,000.00
$4,000,000.00
$2,000,000.00
Afer-Tax PW
$-
$(2,000,000.00)
$(4,000,000.00)
$(6,000,000.00)
$(8,000,000.00)
$(10,000,000.00)
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Profit
$6,000,000.00
$4,000,000.00
Afer-Tax PW
$2,000,000.00
$-
$(2,000,000.00)
$(4,000,000.00)
Sales
30
$1,000,000.00
$-
$(1,000,000.00)
Afer-Tax PW
$(2,000,000.00)
$(3,000,000.00)
$(4,000,000.00)
$(5,000,000.00)
4% 9% 14% 19% 24%
Wastage
2500
2000
Frequency
1500
1000
500
Afer-Tax PW
Mean $ (280,193.60)
St. Dev. $ 2,460,749.14
Mean St. Error $ 13,756.01
Minimum $ (8,699,999.69)
First Quartile $ (1,995,678.79)
Median $ (338,968.36)
Third Quartile $ 1,349,048.97
Maximum $ 11,844,908.50
Skewness 0.1555
32
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
Afer-Tax PW
Percent Percentile
0% $ (8,699,999.69)
5% $ (4,192,195.79)
10% $ (3,384,774.10)
15% $ (2,834,662.78)
20% $ (2,371,883.20)
25% $ (1,995,678.79)
30% $ (1,631,918.10)
35% $ (1,283,745.60)
40% $ (961,602.57)
45% $ (643,803.82)
50% $ (338,968.36)
55% $ (26,553.71)
60% $ 300,127.25
65% $ 621,637.79
70% $ 965,943.74
75% $ 1,349,048.97
80% $ 1,764,892.48
85% $ 2,270,135.43
90% $ 2,893,681.50
95% $ 3,875,461.31
100% $ 11,844,908.50
33
5000
4000
Frequency
3000
2000
1000
0
-10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00%
After-Tax IRR
Mean 12.18%
St. Dev. 5.98%
Mean St. Error 0.03%
Minimum -7.06%
First Quartile 8.00%
Median 11.65%
Third Quartile 15.84%
Maximum 42.71%
Skewness 0.5065
34
0.9
0.8
Cumulative Probability
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
-10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00%
After-Tax IRR
Percent Percentile
0% -7.06%
5% 3.26%
10% 5.00%
15% 6.18%
20% 7.16%
25% 8.00%
30% 8.77%
35% 9.51%
40% 10.24%
45% 10.93%
50% 11.65%
55% 12.40%
60% 13.17%
65% 13.99%
70% 14.87%
75% 15.84%
80% 16.92%
85% 18.27%
90% 20.05%
95% 22.74%
100% 42.71%
35
6000
5000
Frequency
4000
3000
2000
1000
Afer-Tax PW
Mean $ (111,672.21)
St. Dev. $ 1,686,809.27
Mean St. Error $ 10,668.32
Minimum $ (13,782,045.41)
First Quartile $ (1,080,892.94)
Median $ 15,523.10
Third Quartile $ 1,023,029.27
Maximum $ 5,780,026.86
Skewness -0.6730
36
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
Afer-Tax PW
Percent Percentile
0% $ (13,782,045.41)
5% $ (3,046,754.84)
10% $ (2,223,809.82)
15% $ (1,739,120.80)
20% $ (1,370,742.22)
25% $ (1,080,892.94)
30% $ (819,991.26)
35% $ (588,814.06)
40% $ (371,919.01)
45% $ (170,270.05)
50% $ 15,523.10
55% $ 206,414.53
60% $ 409,630.92
65% $ 607,667.74
70% $ 806,199.30
75% $ 1,023,029.27
80% $ 1,268,357.07
85% $ 1,533,888.44
90% $ 1,865,790.09
95% $ 2,363,932.50
100% $ 5,780,026.86
37
12000
10000
Frequency
8000
6000
4000
2000
Afer-Tax PW
Mean $ (212,512.83)
St. Dev. $ 5,102,515.50
Mean St. Error $ 28,523.93
Minimum $ (51,512,295.20)
First Quartile $ (2,945,961.22)
Median $ 281,427.87
Third Quartile $ 3,161,496.71
Maximum $ 16,987,256.00
Skewness -0.9760
38
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
Afer-Tax PW
Percent Percentile
0% $ (51,512,295.20)
5% $ (9,127,625.45)
10% $ (6,439,789.63)
15% $ (4,936,809.23)
20% $ (3,844,411.76)
25% $ (2,945,961.22)
30% $ (2,217,771.96)
35% $ (1,509,964.52)
40% $ (891,826.18)
45% $ (272,137.78)
50% $ 281,427.87
55% $ 845,094.80
60% $ 1,403,031.08
65% $ 1,981,454.67
70% $ 2,566,148.14
75% $ 3,161,496.71
80% $ 3,834,441.56
85% $ 4,616,270.00
90% $ 5,575,477.43
95% $ 6,998,267.94
100% $ 16,987,256.00
39
6000
5000
Frequency
4000
3000
2000
1000
0
0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00%
After-Tax IRR
Mean 29.00%
St. Dev. 7.77%
Mean St. Error 0.05%
Minimum 5.85%
First Quartile 23.41%
Median 28.35%
Third Quartile 33.99%
Maximum 66.38%
Skewness 0.4216
0.9
0.8
Cumulative Probability
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00%
After-Tax IRR
40
Percent Percentile
0% 5.85%
5% 17.29%
10% 19.39%
15% 20.92%
20% 22.25%
25% 23.41%
30% 24.46%
35% 25.44%
40% 26.45%
45% 27.36%
50% 28.35%
55% 29.40%
60% 30.42%
65% 31.52%
70% 32.70%
75% 33.99%
80% 35.47%
85% 37.23%
90% 39.40%
95% 42.80%
100% 66.38%
What-If Analysis
Mr. X wants to minimize the risk by controlling the quality in 6 sigma level and with high class marketing
techniques, he wants to maintain the higher profit margins. Since he has considerable experience in Quality
assurance & Marketing of Food and Beverages, he believes that he could be able to control the quality and can
market the product much efficiently with no additional costs.
* As FMCG product pricing and Marketing are controlled by FMCG companies themselves, distributor has no
role in regulating them, hence considered only Fast Food & Cold Storage.
11.00%
10.00%
9.00%
Sales
8.00%
Profit
Initial Investments
After-Tax IRR
7.00%
Labor(Wages incl bonus)
Salvage Value
6.00% Wastage
Electricity
5.00% Fuel
Phone bills
4.00% Stationaries
Purchase
3.00%
2.00%
1.00%
Sales$1,600,000.00 $3,000,000.00
Wastage 10% 5%
Purchase $3,840,000.00
$7,200,000.00
1.00% 2.00% 3.00% 4.00% 5.00% 6.00% 7.00% 8.00% 9.00% 10.00% 11.00% 12.00%
After-Tax IRR
After-Tax IRR
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Sales $1,600,000.00 $2,000,000.00 $3,000,000.00 2.17% 4.54% 10.19% 8.02% 51.6%
Profit 50% 65% 100% 2.29% 4.54% 8.34% 6.05% 29.3%
Initial Investments $ 7,000,000.00 $ 6,085,500.00 $5,000,000.00 2.97% 4.54% 6.93% 3.96% 12.6%
Labor(Wages incl bonus) $ 243,750.00 $ 162,500.00 $130,000.00 3.15% 4.54% 5.09% 1.94% 3.0%
Salvage Value $ 2,400,000.00 $ 3,000,000.00 $ 4,500,000.00 4.04% 4.54% 5.66% 1.62% 2.1%
Wastage 10% 8% 5% 3.93% 4.54% 5.13% 1.20% 1.2%
Electricity $ 54,000.00 $ 36,000.00 $28,800.00 4.24% 4.54% 4.67% 0.43% 0.1%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 4.34% 4.54% 4.63% 0.28% 0.1%
Phone bills $ 1,800.00 $ 1,200.00 $960.00 4.53% 4.54% 4.55% 0.01% 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 4.54% 4.54% 4.55% 0.01% 0.0%
Purchase $ 3,840,000.00 $ 4,800,000.00 $ 7,200,000.00 4.54% 4.54% 4.54% 0.00% 0.0%
43
8000
7000
6000
Frequency
5000
4000
3000
2000
1000
0
-10.00% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00%
After-Tax IRR
0.9
0.8
0.7
Cumulative Probability
0.6
0.5
0.4
0.3
0.2
0.1
0.0
-10.00% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00%
After-Tax IRR
44
Mean 26.24%
St. Dev. 7.65%
Mean St. Error 0.04%
Minimum -8.16%
First Quartile 20.90%
Median 25.88%
Third Quartile 31.15%
Maximum 58.20%
Skewness 0.2624
Percent Percentile
0% -8.16%
5% 14.34%
10% 16.76%
15% 18.45%
20% 19.72%
25% 20.90%
30% 21.97%
35% 23.02%
40% 24.00%
45% 24.96%
50% 25.88%
55% 26.85%
60% 27.84%
65% 28.88%
70% 29.95%
75% 31.15%
80% 32.51%
85% 34.16%
90% 36.23%
95% 39.47%
100% 58.20%
45
$3,500,000.00
$3,000,000.00
Sales
$2,500,000.00
Profit
$2,000,000.00
Initial Investments
Afer-Tax PW
$- Fuel
Phone bills
$(500,000.00)
Stationaries
$(1,000,000.00) Purchase
$(1,500,000.00)
Purchase $1,200,000.00
$2,250,000.00
Afer-Tax PW
46
Afer-Tax PW
Corresponding Input Value Output Value Percent
Input Variable Low Output Base Case High Output Low Base High Swing Swing^2
Sales $1,776,000.00 $2,220,000.00 $3,330,000.00 $ 191,727.50 $ 1,038,984.55 $ 3,157,127.17 $ 2,965,399.67 47.0%
Profit 50.00% 65.00% 100.00% $ 233,989.73 $ 1,038,984.55 $ 2,447,725.49 $ 2,213,735.76 26.2%
Initial Investments $ 4,000,000.00 $ 2,456,000.00 $2,000,000.00 $ (505,015.45) $ 1,038,984.55 $1,494,984.55 $ 2,000,000.00 21.4%
Labor(Wages incl bonus) $ 312,000.00 $ 208,000.00 $166,400.00 $ 463,413.25 $ 1,038,984.55 $1,269,213.07 $ 805,799.82 3.5%
Wastage 10.00% 7.50% 5.00% $ 815,374.87 $ 1,038,984.55 $1,250,825.29 $ 435,450.42 1.0%
Salvage Value $ 3,240,000.00 $ 4,050,000.00 $ 6,075,000.00 $ 922,553.60 $ 1,038,984.55 $ 1,330,061.92 $ 407,508.32 0.9%
Electricity $ 36,000.00 $ 24,000.00 $19,200.00 $ 972,572.47 $ 1,038,984.55 $1,065,549.38 $ 92,976.91 0.0%
Fuel $ 36,000.00 $ 24,000.00 $19,200.00 $ 972,572.47 $ 1,038,984.55 $1,065,549.38 $ 92,976.91 0.0%
Phone bills $ 14,400.00 $ 9,600.00 $7,680.00 $ 1,012,419.72 $ 1,038,984.55 $1,049,610.48 $ 37,190.76 0.0%
Stationaries $ 900.00 $ 600.00 $480.00 $ 1,037,324.25 $ 1,038,984.55 $1,039,648.67 $ 2,324.42 0.0%
Purchase $ 1,200,000.00 $ 1,500,000.00 $ 2,250,000.00 $ 1,038,984.55 $ 1,038,984.55 $ 1,038,984.55 $ - 0.0%
5000
4000
Frequency
3000
2000
1000
Afer-Tax PW
Mean $ 44,844.34
St. Dev. $ 1,153,969.99
Mean St. Error $ 6,450.89
Minimum $ (3,943,844.47)
First Quartile $ (751,472.84)
Median $ 26,303.12
Third Quartile $ 815,111.88
Maximum $ 5,183,214.68
Skewness 0.1009
47
0.9
0.8
Cumulative Probability
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0.0
Afer-Tax PW
Percent Percentile
0% $ (3,943,844.47)
5% $ (1,829,865.49)
10% $ (1,434,424.82)
15% $ (1,159,503.34)
20% $ (939,897.82)
25% $ (751,472.84)
30% $ (578,909.63)
35% $ (418,207.35)
40% $ (267,822.12)
45% $ (116,482.09)
50% $ 26,303.12
55% $ 173,067.70
60% $ 322,052.64
65% $ 480,969.01
70% $ 647,760.74
75% $ 815,111.88
80% $ 1,015,626.66
85% $ 1,245,762.89
90% $ 1,534,579.88
95% $ 1,974,531.39
100% $ 5,183,214.68
48
4500
4000
3500
3000
Frequency
2500
2000
1500
1000
500
0
-15.00% -10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% 50.00%
After-Tax IRR
Mean 13.03%
St. Dev. 7.10%
Mean St. Error 0.04%
Minimum -14.49%
First Quartile 8.08%
Median 12.48%
Third Quartile 17.40%
Maximum 49.35%
Skewness 0.4140
49
0.9
0.8
0.7
Cumulative Probability
0.6
0.5
0.4
0.3
0.2
0.1
0.0
-15.00% -10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00% 50.00%
After-Tax IRR
Percent Percentile
0% -14.49%
5% 2.29%
10% 4.43%
15% 5.90%
20% 7.04%
25% 8.08%
30% 9.06%
35% 9.93%
40% 10.79%
45% 11.62%
50% 12.48%
55% 13.35%
60% 14.26%
65% 15.23%
70% 16.27%
75% 17.40%
80% 18.78%
85% 20.34%
90% 22.39%
95% 25.57%
100% 49.35%
50
Cold Storage Project seems to be more profitable among three but with risk involved. If Mr X is Risk
seeking personality, he can opt for Cold Storage Project as is, provided he could be able to achieve
the break-even atleast to avoid loss of capital.
If Mr. X could be able control the Quality at 6-Sigma level and could Market the product better way,
Cold Storage product is the one with Less Risk and High PW value. Hence ha can opt for Cold Storage
Project under this condition.