fiona

Oh Hi, I’m

tjhia nine.{oh}.{oh}.four.
seven.three.five.eight.
contact me.

& I like the idea of

branding myself
as a quirky designer.

Objectives
To obtain a level of a higher and a
professional graphic designer
Education
NAFA, Singapore, Diploma in
Visual Communication with Tuition Grant
Loughborough University
BA (Hons) in Graphic Communication
Association Board Royal School of Music
Achievements
Winner, Singapore Star Packaging Award
(2007)
1st winner for L’Oreal competition for
designing limited edition compact
powder cover (2007)
Receive Tan Chin Tuan Merit Award (2007)
Top 10 for A star Trophy Design Competition
(2006)
10 best book design in Prof. Jingren workshop
(2006)

Qualifications
NAFA, Class Representative (2005)
NAFA Student assistant (2006-2007)
NAFA Redcross Vice President (2006-2007)
Working Experience
Internship in Wahana, Indonesia (2007)
responsible to create graphic for brands
like: Nestle, Nescafe, Castrol, Suzuki,
Novartis.
Freelances
Pair work for Singapore event organiser
Logo design, f.Ind
Logo design for a company, CRDC
Logo design for a company, Kitchcraft
Brochure design for a health product,
Manyoo Eel Oil
T-shirt design, Igcarus
Logo design for a pharmacy, Alvin Pharma,
Indonesia
Website Design for Singapore Actor, Qi Yu Wu

Graphic Artist in a Designed Serviced

Office (apbcOffices ,Dec 2009-now):
To conceptualize, create, develop and
Software
Windows or Mac
maintain the standards of branding and best Adobe Photoshop
practices for internal/external marketing Adobe Illustrator
campaigns and collateral for all 13 centres Adobe In design
across Singapore, Malaysia, China. Adobe Dreamweaver (basic)
Adobe Flash (basic)
Adobe Premiere (basic)
Language Macromedia Freehand
Speak Fluent English and Bahasa Indonesia Final cut Pro (basic)
with basic Chinese. Microsoft Office / iWork in Mac
 Media Description

Adobe Illustrator For busy business executives, Christmas is

Adobe Photoshop the time for rest and enjoy holidays, no more
tiring works or packed meeting schedules, it
is about the time to tie all pens, keep it in the
cabinet and celebrate the festive season!

{Seasonal
Email Direct Marketing}
 Media Description

iMovie This is an online invitation for Boogie

Adobe Illustrator Christmas Party. One of the authentic icon
of 60’s style is an afro hair, by playing with
the afro ideas come out with this invitation,
changing the hair into a christmas tree.
From this invitation, not to forget, a
background disco video was made to
complete the night - ‘flashing’ colour trees
altenately changed one by one on the head
with mixed with some well known 60‘s
phrase, this video had light up the X’mas
night celebration.

{Christmas Video and invitation}

Video snaps
 Media Description

Adobe Illustrator Starting from a graphics for easter, a funky

Adobe Photoshop bunny for a modern easter. Second is a
simple email direct marketing greeting for
Mid Autumn festival, time to eat mooncake!
Last isa Hari Raya Greeting for Kuala
Lumpur.

{Seasonal Greetings}
 Media Description

Adobe Illustrator This greetings was created based on the

Adobe Photoshop simplified rabbit shape. Chinese New Year
graphics may not be so traditional. The
rabbit icons combined together to form a
flower, let me wish you a year full of
happiness and blossoms with luck,
prosperity and hop with success.

{Lunar New Year Greetings}

In the year of the Rabbit, apbcOffices wishes (AGENT NAME) a year

that makes you hop with Success and Prosperity!

HAPPY LUNAR NEW YEAR

Singapore | Shanghai | Beijing | Kuala Lumpur | www.apbcOffices.com

 Media Description

Adobe Photoshop - promoting the meeting

Adobe Illustrator spaces.

Right
>Copywritting, Layout.

{Advertisement}
 Media Description

Photography An Online advertisement for New Year

Adobe Photoshop version and Christmas version to promote
Adobe Illustrator Virtual office , a motion graphics and
photography in GIF format.

{Online Advertisement}

New Year Version

Christmas version
 Media Description

Hand drawn A simple graphic concept for a

Adobe Illustrator hand crafted cakes event.

{Events}
 Media Description

Adobe Illustrator Brown- a Beer Tasting event invitation.

Adobe Photoshop
Yellow- a Chilean Wine Tasting invitation,
a wine bottle wearing Chile’s ponchos
standing in front of the famous Chile’s
landscape and create the national flag color.
“Let’s Chile out” which derived from the
word “Let’s Chill out”.

Grey- an afternoon tea party with Mad

Hatter theme.

Beige- “I am proud that I was made of

flour” said the flour figurines. An invitation
for dessert and mould dough event in China.

{Events}
 Media Description

Adobe Illustrator A dessert event- Make the last course more

Adobe Photoshop than just an after thought.

{Events}
 Media Description

Adobe Photoshop Some promotions that is done in

Adobe Illustrator the past. A Personal incentives
program, a Year end promotion,
and Sales Referral program.

{Promotions}
 Media Description

Keynote Top- A Directory design based on

Adobe Illustrator nature, the growth of a tree.

Bottom- As an environmentaly

designed based on nature

inspiration, therefore the wall
murals is a forest with animals
magnet as the interaction objects
which clients could play with the
animals during their breaks.

{Graphic
wall and directory}
Digital Directory Design

AETOS SECURITY MANAGEMENT PTE LTD

ARC MEDIA GLOBAL
ASETANIAN MARINE PTE LTD
ASIAN ENERGY SERVICES PTE LTD
ASIA PROJECT CHARTERING PTE LTD
ASPIAL CORPORATION
AURIGIN TECHNOLOGY

BEE CHENG HIANG

BH GLOBAL MARINE LTD
BREADTALK GROUP LIMITED
CAPITALAND LIMITED
CBL DATA RECOVERY
TECHNOLOGIES
CERTIS CISCO SECURITY PTE LTD
CHANGI INTERNATIONAL AIRPORT

CHARTERED SEMICONDUCTOR
CITY DEVELOPMENTS LIMITED
COMFORTDELGRO CORPORATION
COSTRONIC TECHNOLOGIES PTE LTD
CREATIVE TECHNOLOGY
CREATIVE TECHNOLOGY

Wall Mural Design with Magnet

<
 Media Description

A book of paper cutting, carving page by

Illustrator CS2
page, it is good to be able to carve my own
Paper cuts are used to represent how life
life the way i want it but carved up is a total
is like a motion picture and there are
different meaning: to be divided.
many layers forming life.
Carved up is about the process of an
ordinary woman which gradually being
dragged into a polygamy life, contradicting
polygamy by using the metaphor illustration
of the reflections of the woman’s thoughts,
undistinct sounds, and conditions and how
her life has been divided.

{POLYGAMY.
Carved Up}
 Media Description

Illustrator CS2
What you give is what you get.
This is, in my opinion, the core philosophy
in life. By giving something, you are actually
gaining back something else. In this poster,
this is represented by the core organ of every
human: the heart. The blood circulation, in
itself, is the visual parallel of this philosophy.

The poster is connected from the front to

back with the main vein forming the words,
which in retrospect creates
the heart.

{what you give

what you get}
 Media Description

Pencil As a womb, I have a lot of hands, these

Colour pencil invisible hands that I kept a secret to the
Photoshop CS3 outsiders. These are the hands to look after
my friend, a foreign friend that I have been
waiting for all my life. Now, she is yet to
look special, but I will be here no matter
how hard and difficult it is, to watch her
metamorph, and to protect her with all my
heart and strength.

This is an exploitation of my emotional

feelings that is projected of how it would feel
as a womb.

{Womb How does it feels to be?}

Exhibition
 Media Description

ILlustrator CS2 The logo creates a shape of a BJ. At the same

time, a seduction perception of a name BJ
reflects in the logo but not so open. The
tension of the logo is the center. The front of
the letter B is a silhouette of a nipple, it can
be a nipple at the same is actually the light of
BJ.

There are no sharp edges in the logo in

propose of representing human togetherness
in the BJ and in human body there are no
sharp edges. This feather at the back of the
logo is the feather of a bird, which Garuda
bird is the sign of Indonesia, that represent
hierarchy of unity. There are 2 feather of the
logo which fell out, it is to represent the
speed of bajaj in cartoon image.

{Bajaj to BJ
Cultural Branding Project}
“The branding is about freedom and seductiveness.
It’s taken from the physical and the experience in riding this vehicle”

freedom,
fun,
exciting
 Media Description

ILlustrator CS3
This branding of indonesian traditional
vehicle that being changed to higher class
branding with a concept of togetherness,
freedom, seductive. From the name of BAJAJ
change to BJ, which is the short term for be
Jakarta. The name of BJ, it has a seductive
impression behind it, which related to the
experience of being inside the vehicle.

Our vision is to become a unique transpor-

tation that is different with other transporta-
tion company and leads in tourist business.

We are building on our strong culture and

heritage of Jakarta. To introduce more
Indonesia’s tourism to the globa

{...Poster
Cultural Branding Project}

freedom,
fun,
exciting
 Media Description

Illustrator CS2 Singapore’s women are beautiful,

Photoshop CS2 represent in the elegancy of peacock’s
feather. L’oreal true match powder make
women feel and become beautiful,
elegant and confident.

{L’oreal
compact powder cover design}

Competition winner
 Media Description

Photoshop CS2 Digital Imaging.

Combining few pictures to become one new
space, the idea is to make a jail cafe.
Eating in a place with the experience of
being inside a jail .

Experiencing on how creepy it will be to be

jailed.

{Jail Cafe
I am making one}