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Humanities and Social Sciences

Department of Management Studies


SML100 Introduction to Entrepreneurial Ventures SML304 Introduction to Marketing Management
4 credits (3-1-0) 4 credits (3-1-0)
Nature, Need, Scope and Characteristics of Entrepreneurship. Indian Pre-requisites: EC 60
Economic and Industrial Heritage and Entrepreneurial Development. Marketing Orientation; Consumer Behaviour; Segmentation; Forecasting
Current economic and Industrial environment with special reference to product life cycle; Product decision; Pricing decision; Promotion;
Entrepreneurial Ventures. Distribution; Sales management; Marketing Information Systems; Market
Planning and Control; Market Research; Cases and Exercises.
Choice of Technology.
SML305 Organization of Engineering Systems and
The need, scope and approaches for Project Formulation, Biography of
Indian Entrepreneurs. Human Resources Management
4 credits (3-1-0)
Elements of Production Process. Production Planning. Leadership. Group Pre-requisites: EC 60
Dynamics. Time Management. Elements of Technical Entrepreneurship. Understanding organization. Concerns of organizing engineering
Understanding Human Behavior. business and systems: Structure, processes, design issues in running
engineering organization, operating organization. Cybernetics, and
Achievement Motivation. Creativity- coping with uncertainties. Attitude socio-technical systems, issues of efficiency and excellence: Man-
towards Wealth and Work. Samll-Medium-Large scale enterprise linkage. machine relationship, concerns of recruitment, selection, skill formation
and redeployment, developing teams and leadership. Understanding
SML101 Management Concepts and Techniques - An
motivation and human resources planning. Indian Industrial law;
Introduction Managing industrial relations.
4 credits (3-1-0)
Introduction to Management Theory; the system approach to SML306 Manufacturing Systems Management
management. Systems methodology. Management style. Managers and 4 credits (3-1-0)
their external environment. Introduction to planning: Nature and scope Pre-requisites: EC 60
of planning, Type of planning, Long and short-term plans. Decision- Overlaps with : MEL421, MEL322
making. Systems approach to decision-making. Essentials of Manufacturing Management, Manufacuring Systems
Organizing: Basic departmentation. Line and staff authority relationships. Classification, Operations Capacity Planning; Facilities Design-Location,
Functions of leadership, Nature of leadership, Control: The system and Layout & materials handling; Assembly line Balancing; Organizing
process of control, Control techniques, Control of overall perfomance. Conversion System; Productivity Improvement Techniques; Scheduling
Production & Service. Systems, Production Planning & Inventory Control,
Introduction to functional areas of management: Operation Material Requirements Planning; Quality Management; Advanced
Management, Financial Management, Marketing Management, Human Manufacturing System-Introduction to FMS, JIT; CIM, WCM;
Resources Management and Organization Management. Maintenance Management, Applications of Operations Research
Techniques to Manufacturing Systems Management. Case Studies.
SML301 Entrepreneurial Operations
4 credits (3-1-0) SML307 Information Systems for Managerial
Pre-requisites : EC 60 Decision-making
Entrepreneurship in India; The Operating cycle; Market Segmentation; 4 credits (3-1-0)
Market Research; Test Marketing; Essentials of Costing & Pricing; Working Pre-requisites : EC 60
Capital Management; Break even Analysis; Product Development; Role of Information in Managerial decision-making; Information Needs
Production Planning and Control; Materials Management; Selection and for various Levels of Managerial Decision makers; Computer Based
Recruitment Group Dynamics; Delegation; Industrial Policy; Project Information Systems-Office Automation Systems; Transaction
Identification; Techno Economic Feasibility Report. Processing Systems; Functional Information Systems, Information
Systems Planning, Design & Implementation; Structured Systems
SML302 Entrepreneurship Management Analysis & Design; Object oriented Design; Evaluation of an Information
4 credits (3-1-0) Systems; Introduction to Decision Support Systems; User Involvement
Pre-requisites : EC 60 & End User Computing. Case Studies.
Self employment need and mode. Structural base of Indian economic life.
SML401 Managerial Accounting and Financial
Industrial sector in the national developmental life. Indices of technical
Management
entrepreneuship. Opportunity identification and opportunity generation
4 credits (3-1-0)
for technical entrepreneurship. Problem solving, decision-making, conflict
Pre-requisites : EC 90
and change in a new industrial enterprise. Systems consideration in an
Overlaps with: SML303, SML770
entrepreneurial venture. Management reporting and information systems
Accounting principles underlying preparation of financial statements,
of a new business enterprise. Preparing for an entrepreneurial career. Managerial uses of financial data. Ratio analysis and interpretation of
Issues in resource management. Managing innovations. financial statements. Cost Concepts. Cost volume-profit relationship
and profit planning. Break even analysis. Incremental analysis and
SML303 Cost Analysis and Control managerial decisions. Budgetary control system and preparation of
4 credits (3-1-0) various types of budgets. Time value of money. Cost of capital and
Pre-requisites: EC 60 capital budgeting. Determinants of working capital and its
Meaning, nature and managerial need of cost analysis. Cost concepts measurements. Cash management. Receivables management.
and cost classification relating to income determination, profit planning, Introduction to International Finance; Risk Management in International
control and decision-making. Operations.
Elements of costs-material, labour and overheads. Allocation, absorption SML402 Industrial Marketing Management
and apportionment of overheads; methods of allocation of overheads. 4 credits (3-1-0)
Cost accounting systems-process and job (contract, unit and operating). Pre-requisites : EC 90
Costing for joint products and by-products. Full costing system. Variable Fundamentals of Industrial Marketing: Industrial Buyer Behaviour
Models: Decision-making Units; Technology and Marketing; System
costing, differential costing and decision-making. Budget and budgetary
Selling; Role of Service; Intangibles in Industrial Marketing, Derived
control; preparation of operating budgets, fixed and flexible budgets, Demand Methodologies; Globalization; Contract Review; Selling;
cash budget. Cost-volume-profit relationship and profit planning. Standard Strategies for Diversification; Market Planning and Direct Restructuring;
costing and variance analysis. Marketing Strategy; Case Studies.

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SML700 Fundamentals of Management of Technology SML703 Management of Technology Transfer and


3 credits (3-0-0) Absorption
Pre-requisites: SML305 and SML401 3 credits (2-0-2)
Module I: Understanding technology: definition, Key concepts, role, Pre-requisites: SML305 and SML401
importance, need. History of technological developments, Today’s Module I: Transfer of technology from R&D to field and at international
challenges. Issues of concern in Management of New Technology. level. Commercialization of new technology and new venture
Technology-Management integration, Life cycle approach to technology management, prototyping, test marketing, pilot plant, project viability,
management. Technology innovation process. Managing and fostering Technology push and market full. Quality management, customer
the Innovation. education and awareness. Assessment, justification and financing of
new technology, source of funds, venture capital financing. New venture
Module II: Technology forecasting and assessment. Technology flow
products and services.
and diffusion. Evaluating technology, technology planning and strategy,
Strategic potential of new technology. Factors promoting technology Module II: Global transfer of technology, Technology transfer models:
acquisition. Flexibility in Technology Management. Technology transfer Active, passive. Multi channel approach: from hardware technical
and absorption, Modes of global technology transfer. Technological services acquisitions to strategic partnering and networking
Entrepreneurship. arrangements. Sourcing technology, technology negotiation, licensing
agreement. Fee for technology transfer, royalty, equity participation.
Module III: Technology implementation. Integrating people and Modes: technological collaboration, joint venture, alliance, acquisition.
technology, human factors in technology operations. Organisation International S&T cooperation: institutional framework, multilateral/
structure and technology. Investing for technological maintenance and bilateral cooperation, pre-emptive R&D cooperation.
growth. Concern of phasing out and upgradation. Market factors in
technology operations, Science and Technology Policy, Technology Module III: Absorbent Strategy: Japanese technology absorption,
support systems. Information networking for technological updatedness. Technology Absorption: product and process technologies, Reverse
engineering. Appropriate technology. Vendor development. Adaptation
SML701 Strategic Technology Management and assimilation of technology.
3 credits (2-0-2)
SML704 Science and Technology Policy
Pre-requisites: SML305 and SML401
Systems
Module I: Emerging technology-strategy relationship in the large
corporation from the perspective of individual firm, and entire industry. 3 credits (3-0-0)
Global technology comparison, technological change, sources of Module I: Role of S&T in economic development, Modern analysis of
technology, Technology Information. Criticality of technology for growth, growth and structural change, international economic relations,
core competencies, R&D productivity, Resource Leverage. World Class liberalisation, globalisation/ regionalisation, industrial/technological
Organisation. partnerships, S&T in Indian Economic Policy. Government policy and
its impacts on technology development. Living with the new technology,
Module II: Corporate technology strategy, Generic competitive social issues. International trends, Technology policy in USA, Japan,
technology strategies. Corporate R&D, Strategic technology European Commission, and other select countries.
management process, relationship between technology strategy and Module II: National technology Policies, Regulatory Policies: Industries
corporate strategy. Strategic shifts and resource commitments, Development and Regulation Act, MRTP, FERA, Intellectual Property
technology vision and goals, technology leadership. SWOT analysis for Rights, Patents act, Environment Protection Act, R&D Cess Rules, Import
technology, Matching Business Portfolio and Technology Portfolio, Export Policy; Development Policies: Industrial Policy Resolution,
Technology- Market matrix. Innovation and entry strategy, Flexibility in Scientific Policy Resolution, Technology Policy Statement, New
Technology strategy. Technology Policy, Policy on Foreign Investments and Technology
Imports. Role of UN and other International Agencies.
Module III: Business/technology alliances and networks. Technology Module III: Support Systems: Technology infrastructure, technology parks,
forecasting and assessment. Technology strategy at business level. Technology development and utilization schemes by government and
Strategic Technology Planning, Investment in Technology, Technology Financial Institutions, Venture capital financing, TIFAC, Technology mission,
Strategy and functional strategy. Implementation and Control of Standards, Support to Small scale sectors. Research laboratories, and
technology strategy, Managing Corporate culture, structure, and institutions. S&T in five year plans, Fiscal incentives. Organization set up
interdepartmental linkages. for Science and Technology. R&D in corporate sector.

SML702 Management of Innovation and R&D SML710 Creative Problem Solving


3 credits (3-0-0) 3 credits (2-0-2)
Pre-requisites: SML305 and SML401 Module I: Structure of managerial problems. Open and close ended
Module I: Technological innovation systems and processes. problems, convergent and divergent thinking. The creativity process,
Understanding the process of technological innovation and the factors Individual and group creativity, Idea generation methods: Brain storming,
affecting successful innovation. Management problems from the Nominal Group Technique, Idea Engineering, Check list, Attribute listing,
product/service concept-stage to end-product/service marketing. Morphological analysis, Synectics, Mental Imaging, Critical Questioning.
Creativity and Innovation- Creativity process, Individual and group Total System Intervention, Flexible Systems Methodology.
creativity, Critical functions in the innovation process, Evolving innovative Module II: Idea Structuring: Graphic tools, Programme Planning
culture, teams for innovation. Linkages, Interpretive Structural Modelling, Relationship Analysis,
Flexible Systems Management, SAP-LAP Analysis, Flexibility Influence
Module II: Product and technology life cycle, Management of R&D
Diagrams, Collaboration Digrams. Scenario Building: Harva method,
planning, organising, staffing, scheduling, Controlling, budgeting,
Structural Analysis, Options Field/Profile Methodology.
Selection of R&D projects. Methodologies for evaluating the effectiveness
of R&D, Research Productivity. Protection of Intellectual Property Rights. Module III: Viable Systems Modelling. Fuzzy sets in multicriteria decision
Evolving flexible organisation. making, Analytic Hierarchy Process, Intelligent Management Systems,
Creativity applications in TQM and Business Process Reengineering.
Module III: Issues relating to managing scientists and technologists as
individual, in teams, and in large organisations. Human Resource SML713 Information Systems Management
Management in R&D and Innovation, training, motivation, 3 credits (2-0-2)
communication, group dynamics. Information management for Pre-requisites: SML305
innovation and R&D- strategies, sources, channels, and flows. Module I: Survey of Information systems and technology. Concepts of
Standardisation and Quality management. information; Information as a resource. Types of information systems-

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management information systems, decision support systems, Learning Systems methodologies, Microworld, Continuous Improvement
transaction processing systems, on-line systems, executive support and Reengineering of Management Systems. Organizing to improve
systems, real-time systems, expert systems. systems.
Module II: Information Systems planning, architecture, and SML717 Business Systems Analysis and Design
prioritization, Flexibility in Information systems and MIS success, Quality 3 credits (2-0-2)
and value of Information, User Involvement, MIS life cycle. Evaluation Pre-requisites: SML305 and SML401
of Information Systems. Role of Top Management.
ModuleI:System development methodologies; Requirements analysis
Module III: Organizing for managing information resources; data and determination. Requirements engineering. Structured approaches
administration and information management, Data center to business systems analysis. User driven business analysis. Role of
administration. The application development backlog, Outsourcing, the consultant.
Information system security. Managing technology-driven change. End-
Module II: Requirements specification. Application prototyping. CASE
user computing. Training for IS users and managers.
methodologies and techniques; Systems design; Data-driven
SML714 Organisational Dynamics and approaches (E-R Modelling). Process-driven approaches (Gane and
Environment Sarson and Yourdon techniques). Traditional work flow methods.
3 credits (3-0-0) Module III: Object-oriented analysis and design. Verification and
Pre-requisites: SML305 and SML401 validation of business system design. Limits to analysis and design
Module I: Organisational systems vix. a vis., the environment. The trade offs. IBM’s Business Systems Planning approach. Business Systems
dialectics of agency and structure- extent of environmental and Applications. Enterprise Resource Planning.
organizational control. External control of organization. Organizations
and the new institutionalism. Systems for managing chaos and conflict. SML720 Business Environment and Corporate
Strategy
Module II: Constituent systems for organizational functioning- planning,
3 credits (2-0-2)
learning, organising, communication and control systems. Organizational
systems and mechanisms related to technology. Systems for managing Pre-requisites: SML305
strategy, and structure related to new technology. Module I: An overview of planning in India. Macro economic concepts:
consumption, savings, investment. Objectives of economic policy. Nature
Module III: Systems for managing continuous and radical change for of economic policies, Chronological survey of policy pronouncements and
organizational renewal and transformation. Adaptiveness and flexibility their impact on business: FEMA Completion policy. Industrial policy
in organisational systems. Systems for managing collective action within resolutions etc. Comparative economic systems. Dynamics of development
the organization. Feminism and organizational systems for managing Global business environment. Internal and External analysis.
gender diversity.
Module II: Business and government relations and government
SML715 Quality and Environment influences in income planning, prices and production policies. Impact
Management Systems of tax and inflationary parameters on corporate policy planning, Problem
3 credits (2-0-2) of determining planning horizon. Effect of uncertainties. Liberalization:
Pre-requisites: SML305 and SML401 Industry Policy and Trade Policy Coping strategies by Indian business,
Module I: Concept of Total Quality, Quality Management Systems as a company formation and company Law.
means of achieving total quality. Linkage of Quality and Environment
Management System. Strategic concern for Environment. Need and
Module III: The nature of corporate strategy, Strategic Management in
relevance of documentation and standardization of Management different contexts, Patterns of strategy development, explaining views
Systems. Various tools of documenting and recording the Management on strategy development. Industry and Competitive Analysis, Generic
Systems, Various standards for Management Systems. Flexibility and Competitive Strategies, Offensive strategies, Defensive strategies,
change in Management Systems and documented procedures. Vertical integration strategies, Flexibility in strategy. An overview of
strategy formulation process, vision, mission, objectives.
Module II: Quality Management Systems, IS0 9000, Quality Policy,
Data, Records and Traceability. Documenting the Quality System: Quality SML 723 Telecommunications System Management
Manual, Quality Audit, Design and Change Control, ISO 9000 3 credits (3-0-0)
Registration. Six Sigma. Awards and appreciation. Pre-requisites: SML305 and SML401
Module I : Telecom Technology Systems Evolution: Recent
Module III: Need for proper Environment Management Systems and
Developments in Telecom Industry, Regulation & Liberalization policy.
their economic implications. Environment Management Systems, Green
Products and Strategies, Environment Assessment: Environment Techno-managerial aspects of telecommunication, role of the
Protection Act, ISO 14000. telecommunication managers in a dynamic environment. The business
of telecommunication; telecommunication as a facilitating infrastructure
SML716 Fundamentals of Management for economic development of the country, technical survey of the ways
Systems and means that voice, data and video traffic are moved long distances,
3 credits (3-0-0) data network, the telephone system.
Pre-requisites: SML305 and SML401 Module II : Issues of the monopolization and deregulation of telecom,
Module I: Basics and Variants.The concept of a system, Systems national telecom policy, various institutions/organizations like telecom
Approach to management. Emerging paradigm, customer centred
regulatory authority etc; conveyance. Telecom service costing, economic
management systems, Flexible Management Systems.Management of
evaluation of telecom projects, telecom project financing.
Paradoxes. Management Systems in various countries: Western
Management Systems, Japanese Management Systems, Chinese Module III : Telecom marketing, building brand equity for competitive
Management System,Indian Management Systems. Organisational advantage, Customer care, total service quality management, preparing
Culture and Value System. for the new millennium managing change and people development.
Module II: Management Systems in Operation: Strategic Planning SML726 Telecom Systems Analysis, Planning, and
Systems, Management Control Systems, Financial Information Systems, Design
Marketing Management Systems, Logistics and Distribution Systems, 3 credits (3-0-0)
Systems for Human Resources Planning and Performance Management. Pre-requisites: SML305 and SML401
Module III: Methodologies for Development and Improvement. Module I : An introduction to the basic system analysis tools, the
Methodology for developing Management System. Optimization and procedures for conducting system analysis advanced software principles,

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techniques and processes for designing and implementing complex entrepreneur, his problems and prospects in the Indian environment.
telecommunication systems. Practical aspects of setting up and running of industries including
Module II : Planning and implementation of telecommunications formulation of projects, feasibility study for new projects.
systems from strategic planning through requirements, the initial Module II: Raising resources for new enterprises. Location, design,
analysis, the general feasibility study, structured analysis, detailed product and process. Choice of technique in small business. Survey
analysis, logical design, and implementation. needs for growth of the enterprise. Monitoring to avoid sickness.
Module III : Current system documentation through use of classical Development and diversification.
and structural tools and techniques for describing flows, data flows, Module III: Integration with medium and large sector considerations.
data structures, file designs, input and output designs, and program Informations network for new enterprises. Implication of WTO to SMEs.
specifications. The student would gain practical experience through a Globalisation & Competitiveness of SMEs. Entrepreneurship and
project as part of a term paper. liberalization.

SML728 International Telecommunication SML740 Quantitative Methods in Management


Management 3 credits (2-0-2)
3 credits (3-0-0) Module I: Role of quantitative methods and operations research for
Pre-requisites: SML305 and SML401 managerial decision making and support. Role of mathematical models
Module I: Historical development and evolution of telecom, managerial in problem formulation and solving. Structure of decisions, statistical
issues and structure of industry; evolution and role of international decision theory; decision making under uncertainty, risk, certainty.
institutions; global trends in liberalization and de-regulations, Patterns Decision Trees; Fuzzy Decision Making. Game theoretic applications.
of Transaction in international telecom management; managing the Mathematical Programming models- formulation and applications. Linear
market growth; developing, operating and monitoring regulation issues. Programming- graphical method, Simplex technique; transportation,
Module II: Role of telecommunications in socio-economic development; assignment and transhipment problems. Mixed Integer Programming.
ICT & Social change, new technologies and services for international Module II: Non-Linear Programming, introduction to Quadratic
telecommunications; data services and business applications, Telecom Programming, Geometric Programming and Direct Search techniques.
prospectus of WTO & other international bodies. Multiple Criteria Decision making- Goal programming, TOPSIS and
Module III: Current issues and organisational growth; telecom AHP.
implications for the industry,value added services and market drives; Module III: Sequential decisions using Dynamic Programming. PERT
regional prospectvies on development of telecom; Human Resources
and CPM. Queuing theory- M/M/1 and M/M/n model. Monte Carlo
Planning and Industrial relations in ITSM; skill formation for ITSM and
System Simulation concepts and applications. Brief introduction to Non-
learning renewal, future directions of growth.
traditional optimization. Case Study applications and use of OR software
SML730 Organisation Management packages.
3 credits (3-0-0)
SML745 Operations Management
Pre-requisite: SML401
Module I Scope of organizations: Nature and function of organisations;
3 credits (3-0-0)
individual organization environment interface; longitudinal thinking. Pre-requisites: SML305
Organisation Management: Theory, practice and major schools of Module I: Managing operations; planning and design of production
thought, application potentials and possibility. and operations systems. service characteristics. Facilities planning-
location, layout and movement of materials. Line balancing. Analytical
Module II Organisational architecture: Systems perspective on
tools and techniques for facilities planning and design.
organisations and contingency approach . The socio-technical
systems approach. Theory of organizational structures; Nature and Module II: Production forecasting. Aggregate planning and operations
consequences of structure; organisation process; IT & organisations. scheduling, Production Planning and Control. Purchasing, Materials
Management and Inventory control and JIT Material Requirements
Module III Integrating the elements: Organisational culture; coping
strategies- individual & organisational; Impact of environmental and Planning. MRPII, ERP, Optimization techniques applications.
cultural variables on organizational structure and style; organisation Module III: Work Study, Value Engineering, Total quality & statistical
design; mechanisation, automation and computerisation; process control. Maintenance management and equipment policies.
Organizational interdependence and organizational evaluation. Network planning and control. Line of Balance, World class
manufacturing and factories of the future, Case studies.
SML731 Human Resources Management
3 credits (3-0-0) SML760 Marketing Management
Pre-requisites: SML401; Overlap with: SML305 3 credits (2-0-2)
Module I: Management of human resources- historical evolution of Pre-requisites: SML305
the field. Influences on the approach of management of human
resources. Line and staff components of human resource management. Module I: Introduction to Marketing function; genesis, the marketing
Role of Human Resource management in a competitive business concept. Marketing Management System: objectives, its interfaces with
environment. Interpersonal dynamics. other functions in the organisation. Environment of Marketing-Political
Environment Economic Environment, Market segmentation Consumer buying
Module II: Building a task-person fit. Determining Human Resource behaviour. Socio- cultural environment. Legal Environment. Ethical issues in
requirements. Recruitment and selection process. Training and marketing.
Development. Team Building, Leadership. Appraising employee
performance. Module II: Marketing Strategy- Marketing planning and Marketing programming.
The concept of marketing mix, Product policy; the concept of product life
Module III: Wage and Salary Administration. Collective bargaining and cycle. New product decisions. Test marketing- Pricing, Management of
industrial relations, Quality of worklife. Cost-Benefit analysis of HR distribution: channels of distribution. Advertising and promotions. The concept
functions. Safety, Health and employee assistance programmes. Global of Unique Selling Proposition.
reference points of Human Resources Management.
Module III: Implementation and Control. The marketing organization-
SML734 Management of Small Scale Industrial alternative organization structures; the concept of product management.
Enterprises Administration of the marketing programme: sales forecasting; marketing and
3 credits (3-0-0) sales budgeting; sales management; management of sales force. Evaluation
Pre-requisites: SML305 and SML401 of marketing performance; sales analysis; control of marketing effort; marketing
Module I : Nature 0of entrepreneurial management, the new audit.

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SML770 Managerial Accounting and Financial Management SMN794 Communication Skills


1.5 credits (1-0-1)
3 credits (2-0-2)
Pre-requisites: SML305 and SML401
Pre-requisites: SML305 Overlap with: SML401
Communication effectiveness, Formal and informal communication.
Module I: Accounting principles underlying preparation of Financial Inter-personal skills and rapport. The art of listening. Role expectation/
Statements. Preparation of Financial Statements- a synoptic view. role ambiguity and conflict. Organisational strategies for effective
Managerial uses of financial data. Techniques of financial analysis- Ratio communication, Written communication. Presentations, use of audio
Analysis.Cash-Flow statement. Cases and Problems. visual aids. Managerial report writing.
Module II: Cost concepts. Cost-Volume-Profit (CVP) relationship and SMN795 Systems Thinking
Profit Planning. Budgeting. Full Costing and Variable Costing methods. 1 credit (1-0-0)
Cost analysis for Decision- Making. Standard Costing and Variance Pre-requisites: SML305 and SML401
Analysis. Cases and Problems.
Systems thinking in evolution of Management thought. Hard and Soft
Module III: Long-term Investment Decisions: Developing relevant data, Systems thinking, Open Systems thinking. Socio-technical systems,
Time Value of Money, Cost of Capital, Determination of Working Capital, Flexible Systems thinking,SAP-LAP framework Analytic and synthetic
Techniques of Capital Budgeting decisions, Capital rationing. Cases approaches. Basic systems concepts, principles, and metaphors. General
and Problems. system theory. Principles of cybernetics.
SML780 Managerial Economics SML801 Technology Forecasting and Assessment
3 credits (2-0-2) 3 credits (2-0-2)
Module I: Role of economic analysis in managerial decisions. Basic Module I: Forecasting as an input to technology planning, Futures
concepts; Objectives of business firms and profit policies. Theories of Research, Elements of forecasting process. Types of forecasting
profit; Demand analysis and demand management w.r.t. domestic and methods. Quantitative methods of forecasting: time series models,
world markets. Determinants, estimation and managerial uses of growth curves, Precursor, Envelope curves, Experience curves, technical
elasticities of demand; Demand forecasting; Supply function and market assessment.
equilibrium analysis; Cost concepts; cost function; Break-even Analysis;
Equilibrium analysis of firm in an open economy. Module II: Qualitative methods: Morphological analysis, Relevance trees,
Delphi, Technological gap analysis, Analogy method, Organising for
Module II: Pricing and output under different market situations; Recent Technology Forecasting.
advances in pricing theory and practices. Production analysis and Input
Demand Functions; Project appraisal techniques. Social cost benefit Module III: Technology assessment: Components, problem definition,
analysis; Investment decisions under risk and uncertainty. Social description, Measure, Impact assessment. Strategies for
assessment, Economic impact analysis. Assessment of risk and
Module III: National Income concepts and their interrelationships. uncertainty. Safety and environment considerations.
Inflation analysis; (Indian) Monetary System and banking structure.
Monetary policy analysis and its implications to industry. Issues of SML802 Management of Intellectual Property
economic development and planning. Managerial analysis of Indian Rights
Five Year Plans. Industrial development planning and strategy. 3 credits (3-0-0)
Regulation of industry and business. Industrial sickness. Fiscal policy Module I: Nature of Intellectual Property; Patents, Designs, Trademarks
and its managerial implications. Business cycles and economic and Copyright; Process of patenting and development; technological
stabilisation. Balance of payments and Exchange Rate. research, innovation, patenting, development; International cooperation
SMP783 Management Laboratory on Intellectual Property;International treaties on IPRs; Patenting under
PCT. Procedure for grants of patents.
3 credits (0-0-6)
Pre-requisites: SML305 and SML401 Module II: Scope of Patent Rights;Licensing and transfer of technology;
Module I: Introduction and overview of Management Laboratory- Patent information and databases; Geographical Indications.
Interpretation of managerial process. Case development technology- Module III: Administration of Patent System. New developments in
Game development technology and simulation exercises- Data sources. IPR; IPR of biological systems,plant varieties, computer softwares etc.
Module II: Research methodology in management and system sciences- Traditional knowledge; Case Studies; IPR and IITs.
Management systems instrument development technologies- Case
SML 804 Technical Entrepreneurship
analysis and report writing methodology.
3 credits (3-0-0)
Module III: Development of cases/games/simulation experiments. Module I: Basis and challenges of entrepreneurship Technological
Seminars and group discussion. entrepreneurship, Innovation and entrepreneurship in technology based
SMP791 Computer Laboratory organisations, High tech. entrepreneurship. Entrepreneurial
1 credit (0-0-2) characteristics. Concept of new ventures. Technology absorption,
Appropriate technology. Networking with industries and institutions.
Pre-requisites: SML305 and SML401
Introduction to Computers, DOS, WINDOWS. Working with Word Module II: Starting a new technological venture and developing the
Processing and Graphics Packages. Familiarity with Spread Sheet and business: Business idea, Business plan, Marketing plan, Financial plan,
Data base Packages. Appreciation to special packages for Management Organisational plan. Financing a new Venture: Sources of Capital,
Research (SPSS, Dynamo, OR Packages, Expert Choice). Venture Capital, Going public. Enterprenrurship & liberalization.
SMD792 Minor Project Module III: Managing the new technological venture: Developing
3 credits (3-0-0) systems in new venture, Managing doing early operations, Growth and
expansion, ending the venture. Legal issues, Franchising and acquisition.
SMV793 Statistics for Management Entrepreneurship, globalisation and Entrepreneurship.
1 credit (1-0-0)
Pre-requisites: SML305 and SML401 SML811 Management Control Systems
Nature and role of statistics for management. Introduction to probability 3 credits (3-0-0)
theory; Measures of central tendency and dispersion. Probability Pre-requisites: SML713
distributions; Sampling distributions. Estimation and hypothesis testing; Module I: Nature of Management Control Systems: planning and control
t-tests; ANOVA; Chi-square tests; Non-parametric statistics; Correlation process. Essentials of Management Control System. Behavioural aspects
and regression analysis. Introduction to, and hands-on sessions on, of Management Control-motivation and morale, goal congruency, and
packages for statistical modelling. so on. Management Control Process: Programming, Budgetary Planning

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and Procedures, Fixed and Flexible Budgeting, Zero Base Budgeting. TQM and corporate culture, Total Quality Control; Basic Analytical tools-
Internal Audit and Internal Control. Standard Cost Accounting Systems Check Sheets; Histograms; Pareto charts, Cause and Effect diagrams;
as measures of operating performance. Flow charts.
Module II: Variance Analysis and reporting of financial performance: Module II: Statistical Process Control; Advanced Analytical tools-
Material, Labour and Overhead Cost Variances, Revenue Variances, Statistical Design of Experiments; Taguchi Approach; Cost of Quality;
Profit Variances, Variance Reporting. Reliability and failure analysis. FMECA, Quality Function Deployment,
Benchmarking, Concurrent Engineering.
Module III: Management Control Structure: Responsibility Accounting
System- Concept of Responsibility Centre, Expense Centre, Profit Centre, Module III: Quality Teams, Employee practices in TQM organisations:
Investment Centre. Inter-Divisional Transfer Pricing System, Leadership, delegation; empowerment and motivation; role of
Measurement of Division Performance. communication in Total Quality, Quality Circles; Total Employee
Involvement; Problem Solving in TQM- Brain storming; Nominal
SML812 Flexible Systems Management Group Technique Team process; Kaizen and Inno vation;
3 credits (2-0-2) Measurement and audit for TQM; Quality Information Systems, ISO
Module I: Emerging management paradigms: Total Quality 9000 series of Quali ty Standards; TQM Implementation;
Management, Business Process Reengineering, Learning Organisation, Reengineering and TQM.
World Class Organisation, Flexibility in Management. Concept of systemic
flexibility. Liberalisation, Globalisation and change. New Organisation
SML817 Management of System Waste
forms. 3 credits (2-0-2)
Pre-requisites: SML715 and SML720
Module II: Concept and dimensions of Systemic flexibility. Managing Module I: Introduction to waste and waste management. The concept
paradoxes. Methodology and tools of flexible systems management. of wastivity and its inter-relationship with Productivity Quality and
Underlying values, and guiding principles, Case Analysis using SAP- Flexibility. Systems concept of waste, complementarily of waste and
LAP framework. SAP-LAP models and linkages. resource management. Functional elements of waste management.
Module III: Flexibility in functional systems, Information Systems Waste management and cost reduction. Taxonomy of wastes, JIT, TQM
flexibility, manufacturing flexibility, organisational flexibility, financial and waste.
flexibility, and strategic flexibility. Linkage of flexibility with organisational
Module II: Management of waste in industrial and service sectors.
performance.
Management of manpower waste and unemployment. Management of
SML813 Systems Methodology for Management energy waste in the national economy. Energy recycling, Waste
management and energy conservation. Total energy concept, overall
3 credits (2-0-2)
energy wastivity.
Module I: Introduction to systems methodology, Flexible Systems
Methodology, Need and applicability of Systems methodology for Module III: Interfaces of waste management: environment control,
management. Nature of managerial problems. System Dynamics nature conservation, resource development, Quality and Productivity
Methodology- Philosophy, Foundation, Steps, building blocks, feedback Management, Business Process Reengineering. Role of legislation
structures, principles of systems, learning organisation. and government. Waste management and national planning.

Module II: Validation, Simulation and testing of System Dynamics SML818 Industrial Waste Management
models, Policy analysis, Micro world and Management games, 3 credits (2-0-2)
Managerial applications of Systems methodology. Pre-requisites: SML715 and SML720
Module I: The concept of industrial system. Systems waste and waste
Module III: Management of physical systems. Physical system theory: management. Wastivity and productivity measurement. The categories
fundamental premises and postulates, modelling of basic processes, of industrial systems waste. Stages and causes of waste generation in
application to manufacturing, managerial, and socio-economic systems. industrial systems. Waste reduction measures and systems in industry.
Critical comparison and integration of Physical System Theory and Collection and disposal system of scrap, surplus and obsolete items.
System Dynamics. Flexibility in physical system theory. Recycling and processing of industrial waste. Industrial pollution and
environment control.
SML815 Decision Support and Expert Systems Module II: Value engineering, design waste and cost reduction.
3 credits (2-0-2) Inspection rejects and quality management. Reliability, maintenance,
Pre-requisites: SML713 breakdown and management of waste. Space waste and layout
Module I: The management support framework for computers. planning. Time management, manpower waste in industry,
Fundamentals of decision theory and decision modelling. Humans and absenteeism. Capacity utilization. Waste heat recovery and energy
information processors and information systems as decision systems. waste in industry. Resource conversation/loss prevention in process
Human decision styles. industries. Data and information waste, management of hazardous
waste. Waste treatment. Natural calamities. Accident prevention,
Module II: Models, heuristics, and simulation. Overview of DSS-
industrial safety and waste management.
database, modelbase, user interface. DSS development methodology
and tools. Need for expertise in decision models and expert systems. Module III: Waste management in Indian industries- present practices,
Expert systems fundamentals. Knolwedge engineering, knowledge potentials and perspectives. Management of waste in different industrial
representation and inferencing. Building expert systems. systems- steel, aluminum, power, automobile, transport and other
service industries. Economic analysis and system models of industrial
Module III: Integrating expert systems and DSSs. Strategies for waste management systems. Analytical and Creative techniques to
implementing and maintaining management support systems. Case waste control.
studies, and laboratory and filed projects.
SML819 Business Process Reengineering
SML816 Total Quality Management 3 credits (2-0-2)
3 credits (2-0-2) Pre-requisites: SML720 and SML745
Pre-requisites: SML745 Module I: Nature, significance and rationale of Business Process
Module I: Introduction to TQM; Customer Orientation, Continuous Reengineering, Reengineering scenarios in major countries, Problems
Improvement, Quality, Productivity and Flexibility, Approaches and issues, scope and trends in BPR, Implementing BPR: Methodology and
philosophies of TQM, Quality Awards, Strategic Quality Management, steps, IT enabled reengineering, mediation and collaboration.

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Module II: The paradigm of Mass customization, managing Strategy Alternatives for Global Market entry and expansion,
organisational change, Transforming/ Reinventing the enterprise, Team International negotiations.
building. Case studies of success as well as failure.
SML823 Strategic Change and Flexibility
Module III: People view, empowering people, reengineering 3 credit (2-0-2)
management. Issues of purpose, culture, process and performance, Pre-requisites: SML720
and people.
Module I: Patterns of Change and Flexibility.
SML820 Global Business Environment
3 credits (3-0-0) Patterns of change, liberalization, globalization and privatization,
changes in Social Political and Economic environment, Technological
Pre-requisites: SML720 and organizational change. Changes in customer requirements. Impact
Module I : Global Scene. of change of business and workforce. Need for flexibility, concept of
Historical and economic background, firms and International Business. Strategic Flexbility: Openness, Adaptiveness, Change, and Resilience.
The global scene and the challenges ahead, challenges to free Understanding the process of strategic change. Managing chaos
strategically. Regenerating strategies.
International Trade Political Risk, Protection, Accounting, Taxation and
Legal practices. The International debt risks. Module II: Revising Strategies Postures.
Module II: Regional Issues. Corporate restructuring, Alliances, joint ventures, acquisitions and
Global Monetary Institutions and Trade Agreements, Regional Trade merges. Recorganising the firm, the impact of mergers and acquisitions
Agreements and Facts. Socio-cultural context of Internatioal Business: on organizational performance. Management of continiuity and change,
European countries, U.S.A. developing of newly industrialized countries Blue Ocean strategy.
and Japan. Management of Multinational firms. Module III: Energising Strategies Change.
Module III: Globalization of Indian Economy.
Reengineering the corporation, identification of key business processes.
Liberalization and globalization of Indian business. India’s Organization of the future. Implementing Strategic Change.
multinationals, Indian laws and policies relating to investment in India Transforming the organizatin. Sustaining change. Consolidating gains
by international firms and outside India by Indian firms. and producing more change. Anchoring new approaches in the culture.
Leading a high-commitment high-performance organization.
SML821 Strategic Management Organization Vitalizations
3 credits (2-0-2) SML824 Policy Dynamics and Learning
Pre-requisites: SML720 Organization
Module I: Strategic Management Process.
3 credit (2-0-2)
The Strategic Management Process, Flexible system view of Strategic Pre-requisites: SML720
Management, Strategic Situation Analysis, The use of scenario, Module I: Learning Organization.
Structural analysis of the competitive environment, Competitive Emergence of learning organization. Strategies for organization learning,
Advantage Profile, Industry foresight. Strategic Capability Analysis- using Feedback, shared vision, team work, personal mastery, mental
Resource audit, value chain analysis, comparative analysis, financial models, systems thinking, role of leader, organizational dynamics. Soft
analysis, SWOT analysis, core competencies, culture and stakeholder Systems Methodology application to policy formulation. Flexibility in
expectations, Global strategy. policy strategy. Strategy formulation in a learning organistion, clarifying
Module II: Strategy Formulation. vision and opportunities for change in a learning organization.

Strategic Intent, Vision, Mission and objectives. Strategic architecture, Module II: Micro World and Policy Dynamcis.
crafting a strategy. Alaternate directions for strategy development.
Systems-linked organization model. Micro world for policy learning.
Alternate methods for strategy development: Portfolio analysis,
System Dynamics modeling applied to policy formulatins, conceptual
screening strategic option; Analysing return risk and feasibility, selection
model. The language of systems thinking links and qualitative system
of strategies. Strategies Alliances and Joint Ventures, Mergers & dynamics, Flexibility Influence Diagram, Collaboration Diagram,
acquisition. Archetypes, leverage points, Integrative simulation models.
Module III: Strategy Implementation.
Module III: Frontiers.
Implementing strategy:Corporate Restructuring, Budgets, Policies, Best Role playing games and case studies to develop principles for successful
practices, Support Systems, Rewards. Culture and Leadership, management of complex strategies in a dynamic world. Strategic
Functional strategies. Management game for policy planning, Interactive Planning. Strategic
issues such as business cycles, market growth and stagnation. And
SML822 International Business diffusion of new technologies. Knowledge management in learning
3 credit (2-0-2) organizations.
Pre-requisites: SML720
Module I: Key Issues in International Business. SML825 Strategies in Functional Management
3 credit (3-0-0)
Socio-cultural, economic and political forces facing business. Pre-requisites: SML720
International sourcing. Understanding the determinants of competitive Module I: Linkage of corporate and Buinsess strategy with various
advantage in international business at the national, industry and firm Functional strategies, Flexibility in Functional Strategies. Marketing
level. Global forces transforming international business. Multinational Strategy, financial Strategy.
Corporation. Problems and Prospects in an International Environment,
competitive and cooperative business strategy. Module II: Manufacturing Strategy, IT Strategy, Human Resources
Module II: International Business Strategy of Indian Industry. Strategy.
Competitive position of key Indian Industries. Entry strategies for Indian Module III: Technology Strategy, Quality and Productivity Strategy,
firms: Joint Ventures, strategic/technical alliances/collaboration. Environmental Strategy.
Strategies employed by Indian firms to develop and sustain international
business.
SML826 Business Ethics
Module III: Globalization Strategy. 3 credits (3-0-0)
Globalisation strategy, strategies of Multinational Corporation, Pre-requisites: SML720
implications for functional strategies: marketing, HR, planning, Module I: Ethics in Business
organisational structure, production, Global Information Systems, Historical perspective, culture and ethics in India, codes and culture.

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Economics and the Environment: green business, Ethics and balance and conflict processes. The process of role and status
Competition. The ethical code, social audit. A framework for analysis development. Influence processes and technological processes.
and action. The sphere of personal ethics: consequences, rights and Capacity development in organizations.
duties, virtu and character. Role of objectiveity, practicability, judgement
and balancing acts. The individual and the corporation. Module III: Interface of structure and processes- structural
functionalism; Allport and Event- Structure theory. Organizational
Module II: Ehtical Responsibilities. Governance- organizations as a subject of political enquiry, Models of
Ethical responsibilities of economic agents: role obligations, obligation organizational governance. Making and breaking patterns.
to sharesholder, rights and, obligations to customers, obligations to
pay taxes. Environmental protection. Corporate accountability, Ethical
conflicts, concern for the locality, Attitude to labour.Ethics and SML831 Management of Change
Government policies and laws. 3 credits (2-0-2)
Pre-requisites: SML730 and SML731
Module III : Ehtics in Functions. Module I: Process of change and organization theory and practice.
Ethical responsibilities of organizations leader: power, leadership. Elements of change. Achieving Systematic change. Domains of
Obstacles to ethical conduct. Pressures for conformity. Evaluation and systematic change-strategy, technology, structure and people. Planning
rewards. Job pressures and issues. Organizational change. Ethics in for change.
use of Informatrion technology. Intellectural Property Rights. Ethics in
Marketing. Ethics of advertising and sponsorship. Freedom Vs State Module II: Change and the use of power. Nature and sources of power.
Control. Acquisitons and Mergers, Multinational decision making: Leadership and change- Transactional vs. Transformational change.
Reconciling International norms. Change cycle including participative and coerced change.
Module III: Change through behaviour modification. Positive and
SML827 International Competitiveness
negative reinforcement. Training for change. Managing conflict.
3 credits (3-0-0)
Implementing change. Adjustment to change and organising for growth.
Module I: Introduction to Competitiveness
Prerequisites and consequence of change. The change Dynamics.
Background, Need, Basics, Myths; Global Perspectives, Context,
Definitions, Benchmarking & Key Issues; Related concepts: Excellence,
Value Creation; Competitiveness at Different Levels. SML832 Managing Innovation for Organisational
Effectiveness
Module II: Evaluating & Planning for Competitiveness 3 credits (3-0-0)
Frameworks of Competitiveness & Strategy, Evaluating Competitiveness,
Pre-requisites: SML730 and SML731
Enhancing Competitiveness, Competitiveness Processes & Initiatives, Module I: Elements of creativity person, creative organization, nature
Leadership Dimension, Cases. of innovation. Assessing creativity. Tools and techniques for enhancing
Module III: Practitioners Perspectives creativity. Innovation and risk.
Business Models for Competitiveness, Functional (e.g. HR, Operational, Module II: Managing social equity and organisation efficiency paradox,
Financial, Technological) Linkages, Partnerships/Cooperation for blocks to creativity, methods to overcome the blocks. Introducing
Competitiveness, Emerging Issues/ Practices. creativity in organisation. Structure and creativity. Work culture and
innovation.
SML828 Global Strategic Management Module III: Practices of creativity and intervention strategies- organization
3 credits (2-0-2) excellence: Creteria and practice-innovation and quality, Innovation and
Pre-requisites: SML720 BPR/appraisal system- interventions. Innovation and competitiveness.
Module I: The Process of Globalization and Global Strategy.
Globalization of markets and competition, globalization and localization, SML833 Organisation Development
Diagnosing Global Industry Potential, Designing a global strategy, 3 credits (3-0-0)
Making Global strategies work, Global strategic alliances, M&A. Pre-requisites: SML730 and SML731
Module I: Organisation Development- nature and scope. The generic
Module II: Regional Strategy and Entry Strategy. and contextual element of developing organisation. Introduction to
Regional Strategy, Emerging Markets Assessing Country Attractiveness, process change. Theories, strategies and techniques of organizational
Entry Strategies: Subsidiaries, acquisitions, joint ventures, Licensing, diagnosis for improving organisation’s problem solving and renewal
Franchising, Agents and Distributors. process, legacy factors and organizational growth.
Module III: Managing Globally and Future Challenges. Module II: Coping with environmental change. Socio-cultural dimensions
Designing a global organization, Global Marketing and Operations, Cross of work and behaviour, Environmental analysis and impact. Diagnosis
Cultural Management, Leadership and Global manager, Globalization of the ongoing process from symptoms to causes. Organistion
and the Internet. development and intervention strategies.
SML829 Current and Emerging Issues in Strategic Module III: Personal change. Laboratory learning techniques. Managerial
Management Grid. Sensitivity training. Transactional analysis. Inter-group and team
3 credits (3-0-0) building interventions. Management by objectives. Total system
Pre-requisites: SML720 interventions-stabilising change.
(Relevant current and Emerging Issues)
SML835 Labour Legislation and Industrial Relations
SML830 Organisational Structure and Processes 3 credits (2-0-2)
3 credits (3-0-0) Pre-requisites: SML730 and SML731
Pre-requisites: SML730 and SML731 Module I: Introduction of industrial relation and a systematic view of
Module I: Organisational structure- classical and neoclassical theories. personnel. Labour Relations. Introduction to Indian Trade Unionism.
Strategy and structure. Modern Organizational theory- systems view Industrial relations and conflict in industries. Introduction of Labour
of organisation and integration. Micro, intermediate, macro Regulation Act, Factories Act, Trade Union Act, and Safety Act.
environment. Participative structures.
Module II: Role of Industrial Legislation. Introduction of Industrial
Module II: Work culture and organization processes. Decision processes, Dispute Act. Different jurisdiction of Labour Court. Issues in recognition
of unions. Tribunal and national tribunal. Strategies for resolving

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Industrial Conflict, Collective bargaining. Works committee and joint Module II: Maintenance Planning and Control.
consultative committee, Negotiation process. Maintenance management objectives and functions. Classification of
Maintenance system. Maintenance Planning and Scheduling. Issues of
Module III: Influence of Government regulations. Third party
Relplacement versus reconditioning and imperfect repair maintenance
intervention in industrial disputes. Rules of grievances. Discipline in
models. Spare parts Inventory Planning and Control for single and
Industry. Contribution of tripartite bodies. Labour Welfare Participative
multi-echelon systems. Diagnostic tools of failure analysis: Failure Mode
Management. Workman’s Compensation Act. Productivity in Industry.
Effect and Criticality Analysis, Fault Tree Analysis.
Healthy industrial relations and economic development.
Module III: Information System for Reliability, Safety and Maintenance
SML839 Current and Emerging Issues in Organisation Management.
Management Organizational aspects and a computer aided management information
3 credits (3-0-0) system for reliability, safety and maintenance. Life cycle costing and
Pre-requisites: SML730 and SML731 cost management for maintenance. Human factors in maintenance,
(Relevant current and Emerging Issues) Maintenance Manpower Planning. Case Studies.

SML845 Total Project Systems Management


SML840 Manufacturing Strategy
3 credits (2-0-2)
3 credits (3-0-0) Module I: Project Systems Management: a life cycle approach, project
Pre- requisites: SML745 characteristics; project life cycle phases: conception, definition, planning
Module I: Manufacturing and operations strategy-relevance and and organising, implementation and project clean up. Project feasibility
concepts. Strategic issues in manufacturing & operations, Capacity analysis. The project manager: role and responsibilities, Team Building
planning, International innovations in manufacturing. Choice of and Conflict Management. Tools and techniques for project management.
technology and manufacturing process in the prevailing environment. Environmental impact analysis of a project.
Module II: Technology-manufacturing process interfaces with marketing, Module II: Network techniques for project management-PERT, CPM and
engineering, quality, purchasing, finance and accounting. Inter- GERT. Accounting for risk, uncertainty and fuzziness. Time cost tradeoffs
relationship among manufacturing manager and their suppliers, and crashing procedures. Multi project planning and scheduling with
customers, competitors, superiors and production workers. limited resources. Multi objective, fuzzy and stochastic based formulations
in a project environment.
Module III: Strategic implications of Experience Curve. Focused
manufacturing-green, lean and mean. Strategic issues in project Module III: Funds planning, performance budgeting and control. Project
management and implementation of manufacturing policies. materials management. Pricing, estimating, and Contract Administration
Perspectives of Manufacturing Strategy. Case Studies. and Management, Building and Bid evaluation and analysis. Project
implementation and monitoring, Project management information and
SML843 Supply Chain Logistics Management control systems. Project systems management performance indices.
Software Packages application for Project Systems Management. Case
3 credits (3-0-0)
studies.
Pre-requisites: SML745
Module I: Perspective of Supply Chain Logistics Management. SML846 Total Productivity Management
Logistics concept, role and scope; Logistics Environment- Integrating 3 credits (3-0-0)
Logistics of Supply, Logistics of Production and Logistics of Distribution. Pre-requisites: SML745
Internal and external factors for logistics strategy, Operational Module I: Total Productivity overview; meaning, relevance and scope for
Resources of logistics (personnel, warehouse means of transport, productivity and effectiveness. Productivity conceptualisation. Productivity
warehouse transport aids, organizeational aids, material stocks, and mission, objectives, policies and strategies. Productivity environment.
area/spare) Effective supply chain management, customer networking Corporate culture, management styles, employees participation, trade
and manufacturing, Risk Pooling, Postponement, cross docking in unions and role of governmental agencies. Productivity measurement,
supply chain. monitoring and management both at micro and macro levels. Corporate
and annual productivity plans.
Module II: Logistics Activity Mix.
JIT and Logistics, Synchronised manufacturing. Purchasing and Module II: Benchmarking: Management issues, modelling, tools and
Materials Management. Distributional logistical systems and facilities- techniques; indicators for evaluation of manufacturing, business or
single stage or multistage, warehouse(s), their number, location and services organizational performance and its measurement.
allocation, Automated Warehousing, Materials Handling and Packaging.
Module III: Productivity Improvement Techniques: modifying
Simulation aided planning of conveyor and warehousing systems.
organizational characteristics and work characteristics. Work study, Value
Module III: Supply Chain Logistics Mix Management. Engineering, Waste Management. Human resource development
Logistical Connnectivity: Transportation modes, rate structure, legal strategies to increase productivity. Managing technological change.
aspects; maintenance, spares and repairs; test and support equipment, Interfaces of Productivity with Quality, Reliability and Safety. Management
Routing of freight flows. Management and Organization of the Logistics commitment and involvement for higher productivity. Case Studies.
Systems; Organization, Information and cost control; Logistical SML849 Current and Emerging Issues in
information Systems, Computer aided logistics management. Case
Manufacturing Management
Studies.
3 credits (3-0-0)
SML844 Systems Reliability, Safety and Maintenance Pre-requisites: SML745
Management (Relevant current and Emerging Issues)
3 credits (3-0-0)
SML850 Management of Information Technology
Pre-requisites: SML745
Module I: Reliability, Safety, Risk Assessment Perspective.
3 credits (3-0-0)
Introduction to reliability, availability and safety engineering and Pre-requisites: SML713
management. Select statistical concepts and probability distributions. Module I The Strategic Framework for IT Management.
Optimization techniques for systems reliability, availability and safety. Emerging information technologies: IT for competitive advantage; IT
Reliability, availability, safety and maintainability. Risk assessment and for internal effectiveness; IT for inter- organizational linkage;Module II
management for reliability and safety. Strategy Development and Planning Techniques.

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Module II: IT Planning (CSFs, Scenario analysis, Linkage analysis, Module II: Technology of e-commerce: Technology Basics: all the nets
Enterprise modeling); Strategy formulation techniques; Nolan’s stage (internet, intranets & extranets), telecommunication infrastructure of
model and revised models for Nolan’s stages; IT investment decisions; internet, protocols & convergence.
methods for evaluating IT effectiveness; IT enabled business process
redesign. Business technologies for WWW: database integration, web databases
and software developments.
Module III : Strategic Issues Related to IT Management.
Security technologies: encryption, cryptography, public key solutions,
Relating IT to organizational leadership, culture, structure, policy and key distribution and certification, Electronic payment methods:
strategy; programmer productivity; Managing legacy systems; technologies (EDI, EFT, EFTPOS etc.), secure transaction models,
evaluating centralization- issues; IT-forecasting. Protocols for the public and private information (Secure sockets layer
(SSL) and Secure electronic transaction (SET)].
SML851 Database Design and Data Management
3 credits (2-0-2) Electronic Payment Systems : First virtual internet payment system,
cyber cash.
Pre-requisites: SML713
Module I: Introduction to Database Systems. Digital Currencies : Basics, eCash, Smart cards.
Evaluation of database technology; Limitations of file systems; Databae Re-intermediation at work, intelligent agents, datamining tools.
systems- hierarchical models (IMS architecture- DBD, PSB), network
models (DBTG DDL and DBTG DML), and relational models Module III: Setting up a e-business (Legal Commercial Framework).
normalization and relational calculus);
Strategy for setting up a web site, creating commercial web site,
Module II: Database Design. shopping agents.

Database systems- hardware software, data people; database systems Taxation implication of i-commerce : Income tax, sales tax, tax reforms
and their organizational development; Database development lifecycle; and trade policy, Action and gambling on Internet. Ethics and legal
Logical database design; implementation design. issues : cyber laws. NP Future trends : Convergence of technologies,
Virtual concepts, Government internet commerce.
Module III: Strategic Issues Related to IT Management.
Database implementation; Knowledge base systems and natural SML856 Business Intelligence
languages; Database administration and control; Distributed database
3 credits (3-0-0)
systems. Data mining , data warehousing.
Pre-requisites: SML713
Module I: Data Warehousing.
SML852 Network System: Applications and
Management Problems of modern databases & the nature of BI Warehousing,
3 credits (3-0-0) Multidimensional Modeling, Online Analytical Processing (OLAP) Systems
Pre-requisites: SML713 Interface of BI with organization capability Paperless office & Virtual
Module I: Networking fundamentals. Organization.

Communication fundamentals (transmission and transmission media; Module II: Data Mining.
communication techniques; transmission efficiency) Wide area Knowledge Discovery, Data Mining tools, Market Basket Analysis,
networks, local area networks, ISDNs; OSI architecture, IBM’s SNA, Management Applications Customer Relations Management (CRM) Data
Digitals DNA, Internetworking; network applications- EDI, Email, file
Visualization and Multidimensionality Geographical Information Systems
transfer, conferencing, Enterprise networking.
(GIS) and Business applications.
Module II: Networking technologies and applications.
Module III: Other Decision Supporting Technologies.
Design and development of enterprise network; Web-based application
Executive Support Systems, Knowledge Management Characteristics
development, Desing of large-scale intranets, Network and systems
management issues, Remote access to computer resources, Network and Capabilities of DSS Collaborative Computing Technologies: Group
and system security. Support Systems Intelligent Support Systems (Expert Systems, ANN,
Genetic Algorithm etc.) and their Managerial Applications.
Module III: Managing networks.
Preparing for doing business on the internet; Choosing and costing SML857 Database Management Information Systems
networks and network services; network management requirements; 3 credits (3-0-0)
network performance indicators; performance monitoring. Pre-requisites: SML713
Module I: Introduction to database.
SML855 Electronic Commerce
Role of information in an organization: Need for a data architecture,
3 credits (2-0-2)
Need for Information Resource Management, Data concepts and data
Pre-requisites: SML713 modeling, Entity- Relationship modeling, Relational Modeling including
Module I: Business Opportunities with or without Internet : Business normalization, Maping Entity- Relationship Model to Relational Model.
revolution and e-commerce: issues of competitive advantage, physical
distribution system and supply chain improvements, value chain analysis. Module II: Database Information Systems.
Networks and commercial transactions, The Internet environment, on- Structured Query Language, Data storage and file organization,
line commerce solutions. Technology of DBMS, Concurrency control, Recovery management. Use
of database and application development tools. Database security.
Types of e-commerce: web store, auctions, discounting, advertising
and promotions (case studies) etc., risks in internet commerce, jobs in Module III: Emerging data management techniques.
cyberspace.
Distributed database systems and object databases. Data warehousing
Business Models for e-commerce, on-line commerce options: customer and data mining; Executive information systems and decision support
choices and merchant choices, Advertising and marketing on internet. systems.
Consumer-oriented commerce. Network infrastructure for EC. Business
of Internet commercialization.

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SML859 Current and Emerging Issues in Information Public Relations Activities, Public relations and mass media. Media
Technology Management planning and budgeting control.
3 credits (3-0-0)
Pre-requisites: SML713 SML865 Sales Management
(Relevant current and Emerging Issues) 3 credits (2-0-2)
Pre-requisites: SML760
SML861 Market Research Module I : Organisational framework of the field sales force. Types and
3 credits (2-0-2) methods of field sales organisations-Career in Field Sales Management.
Pre-requisites: SML760; SML793 Field Sales Manager- coordinating and controlling the Marketing mix,
Module I: Research concepts; exploratory, descriptive and conclusive Tasks and responsibilities, team relations with Salesman and interaction
research. The market decision-making process and the need of different and reporting relationship with Top Management. Operating
types of research. Types of marketing problems and type of marketing environment for Field Sales Managers. Sales forecasting.
research activity. Sources of data; use and appraisal of existing
Module II: Sales Information and Planning, The qualities and role of a
information.
Field Sales Manager- Hierarchy of objectives and goals, concept of
Module II: Information from respondents, sampling design, scaling sales strategies and tactics; types of Planning. Marketing Intelligence
techniques and questionnaire design, interviewing, mail surveys. and Sales Management. Relationship and contribution of Marketing
Information from experiment, experimental design for marketing, Research to the sales development as decision making process.
Movtivational research, Advertising research, Analysis and reporting. Designing and planning of sales territories, procedure for designing
sales territories. Determining sales manpower requirements to establish
Module III: Marketing information systems, Structure and design, its
sales territories- Recruiting salesman- selection process and system.
role in planning and control; the place of marketing research.
Distribution and chamel selection & Management.

SML862 Product Management Module III: Operational Management, Staffing: Its advantages,
3 credits (3-0-0) responsibility for staffing, tools and methods of selection. Sales training:
Pre-requisites: SML760 Its objectives, programme content, Methods of training, concepts of
Module I : The product in corporate life, Corporate and product territorial management for field sales force. Measurement and control:
objective, product management role, responsibility, scope and functions, General considerations governing evaluation and sales performance
product strategy and policy, optimum product pattern/line range. and control. Sales audit, Sales budgeting, Key account management,
Route Planning and control. Sales Promotion Customer relationship
Module II : New product development and launching. Challenge management.
of change-opportunity and risk-product innovation, modification,
addition and elimination product proposals-sources, generation,
SML866 International Marketing
processing and selection. Establishing techno-economic feasibility
product testing and test marketing. Developing the strategy and
3 credits (3-0-0)
the plan. Implementing the plan, coordination and control. Brand
Pre-requisites: SML760
Module I : International marketing-its scope and tasks- world economy
identity, Image, Equity, Brand Plan and Management, New Product
prospects and Challenges; India’s external trade. Analysis of export
Development Process. Brand and Product launch plan.
performance. Why all organisations cannot go global Shipping terms
Module III : Organization for Product Management, Marketing manager- and international trade terms. Information needs of exports.Costing
product manager-brand manager concept, approaches and and pricing in international trade. Advantages and disadvantages of
organizational role, product manager-functions and tasks-tools and globalisation.
techniques. Brand extensions, acquisitions, Brand value, Consumer
Module II : Strategic export planning. Handling an export transaction.
insight. Strategies brand management.
Export marketing Checklist; Selection of Markets: Choosing Markets;
Export pricing; Management of export logistics. Documentation for
SML863 Advertising and Sales Promotion export; processing of an export trade. Sales forcasting in international
Management trade, Identifying geographical territories for expansion. Cultural factors
3 credits (3-0-0) affecting business in global market.
Pre-requisites: SML760
Module III : Export credit system preshipment and post- shipment,
Module I : Mass communication theory and practices, marketing and
finance, medium and long term credit financing; ECGC; Transportation
promotion mix- interrelationship and interdependence advertising. Sales
and shipment of cargo; Marine insurance of cargo; procedure for
Promotion, Publicity and Public Relations- Scope, Objectives, activities
claiming rebate of excise duty. Import replenishment licensing
and creative role. Advertising, objectives tasks and process, market procedures. Generalized scheme of preferences. Sourcing and Transfer
segmentation and target audience- Message and copy development. pricing mechanism. WTO related issues and IPR related issues impacting
Mass media, selection, planning, budgeting and scheduling. Integrated global trade.
programme and budget planning. Implementing the programme,
coordination and control. Advertising Agencies in India, their services
SML867 Industrial Marketing Management
and terms, advertisement campaign development, Agency selection
and appointment; Agency Organization and operation, Getting the best
3 credits (3-0-0)
of the agency services. Analysis of effectiveness of advertisement and Pre-requisites: SML760
promotional compaign. Module I: Industrial marketing and Environment. Application of industrial
buyer behaviour theories. Marketing plan to implement the marketing
Module II : Why and when sales promotion support, Sales promotion concept.
activities; Consumer Oriented-Sales channel Oriented-Sales staff
oriented, Planning, budgeting, implementing and controlling campaigns. Module II: The new product development process. Personal selling
Advertisement development brief. (negotiations, systems selling, targets setting, fact finding, training);
sales communications.
Module III : Valuation and measurement of advertising and sales
promotion effectiveness, Company organization for advertising: sales Module III: Marketing Research for industrial product Marketing control
manager, Sales Promotion Manager, Market Development Manager- (variance analysis audit). Industrial purchase behaviour and processes,
Role of Tasks, advertising ethics, economics and social relevance. The new product launch. Forecasting methods.

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Management Studies

SML869 Current and Emerging Issues in Marketing Operating Cycle, Ratio Analysis, Funds-flow Analysis and Cash -Flow
3 credits (3-0-0) Statement as tools of Working Capital Management. Recent changes
Pre-requisites: SML720 and SML760 and new developments. Practical Problems.
(Relevant current and Emerging Issues)
SML873 Security Analysis and Portfolio Management
SML870 Advanced Financial Management 3 credit (3-0-0)
3 credits (2-0-2) Pre-requisites: SML770
Pre-requisites: SML770 Module I: Investment Environment.
Module I: Aims and objectives of Financial Decisions. Integrated
approach to Corporate Financial Decisions. Effect of Taxes on Financial Saving and Financial flows, Financial Intermediation, Investment in
Decisions. Capital Budgeting Decisions under conditions of Risk and Corporate Securities and other Investment Outlets, New Issue market
Uncertainty. Unequal expected lives and investment outlays. Capital and Secondary Markets. Sources of investment information. Theoretical
Asset Pricing Model: meaning, Systematic and Unsystematic risk, framework for investment Decision. Regulatory Framework of Securities
calculation of Beta, CAPM and Cost of Equity Capital. Business Valuation Markets in India.
Cases and Problems.
Module II: Valuation of Securities.
Module II: Capital Structure Decisions: Operating and Financial
Leverage, Optimum Capital Structure and Capital Structure Theories, Valuation of Variable Income Securities (Equity Shares): Theory of
EBIT/EPS Analysis, Designing Capital Structure in practice. Cases and Valuation-Earnings and Dividend Model. Fundamental
Problems. Analysis,Aggregate Economic Analysis, Industry Analysis, Company
Analysis, Technical Analysis, Growth Shares, Under and Overvalued
Module III: Divided Decisions: Dividend and Valuation- Walter’s Model, Shares. Analysis of Fixed Income Securities like Preference Shares,
Gordon’s Model, Theory of Irrelevance of Dividends (MM Approach). Debentures/Bonds and other Financial Instruments. Interest Rate
Types and Determinants of Dividend Policy. Internal Financing and structure and yield to Maturity Curve. Convertible Bonds: Warrants
Dividend Policy. Stock Dividend (Bonus Shares) and Stock (Share) Splits. and Options.
Lease Decisions: Fundamentals of Leasing, Types of Leases, Financial
framework for evaluating Lease Versus Buy/Borrowing alternative. Module III: Portfolio Management. General principles. Measures
Mergers Acquisition and corporate restructuring Cases and Problems. of Risk and Return, Required Rate of Return and CAPM,
Markkowitz Portfolio Theory. Efficient Capital Market Theory.
SML871 Accounting for Decision Making Alternative Efficient Market Hypotheses. Constructing the
3 credits (2-0-2) Optimum Portfolio.
Pre-requisites: SML770
Module I: Accounting Framework for Preparation of Corporate Financial SML874 Indian Financial System
Statements and Reports: Accounting Cycle and Statements of Financial 3 credits (3-0-0)
Information. Accounting Standards. Corporate Financial Statements Pre-requisites: SML770
and Reports. Module I: Overview of Indian Financial System.
Module II: Conceptutal Framework for Decision Making and Pricing Role of Financial Markets in capital formation and economic
Decisions development; Indian Financial system- An overview. Commercial Banks
Concept of cost relevancy. Full-Cost Fallacy and Loss Minimization and Industrial Finance- evolving role. Reserve Bank of India as a
criteria, Differential Costs versus Variable Costs, Opportunity Loss. Regulator of Banking System and its other functions. Basel -I and Basel-
Concept. Developing relevant data for decision-making. Techniques of II norms.
decision-making Differential Costing and Incremental Analysis. Pricing
Module II: Financial Markets.
Decisions: Full-Cost versus , Selling at below normal price, pricing special Money Market Organization in India-nature, constituents and
orders. Case and Problems. instruments. Industries Securities Market in India: New Issue Market
Module III: Product Decisions. and Stock Exchange. Differences and similarities, functions, methods
of New Issues, Regulatory Framework and SEBI.
Make or Buy, Sell Now or Process Further, Operate or Shut-Down,
Addition/Discontinuation of Product Lines/Divisions/Departments: Module III: Mutual Funds, Insurance and others.
Investment Policy and performance appraisal of Unit Trust of India,
Product Mix Decisions with Input Constraints(s), with and without
Insurance, IRDA. New Developments such as financial instruments,
samples Constraints. Decisions Relating to Disposal of Inventories.
Private foreign investments, case studies and problems.
Cases and Problems.
SML875 International Finacial Management
SML872 Working Capital Management 3 credits (3-0-0)
3 credits (3-0-0) Pre-requisites: SML770
Pre-requisites: SML770 Module I: Foreign Exchange Market and Risk Management: Environment
Module I: Nature and Financial of Working Capital. of International Financial Management: Balance of Payments. Means of
International Payments, Foreign Exchange Market, Currency Futures and
Nature of Working Capita, Trade-off between Profitability and Risk, Options Markets, Foreign Exchange Risk Management, Political Risk,
Determinants of Working Capital. Factoring as a Sources Finance. Interest Rate Risk.
Forecasting Working Capital requirements. Sources of financing Working
Capital. Factoring as a source of finance. Bank credit and working Module II: Financing of International Operations : Determination of
capital Finance. Approaches to determine Financing Mix. Working Capital Exchange Rate, Exchange Market and Arbitrage, Exchange Rate Control,
Leverage. Cases and Practical Problems. Financing of Exports and International Investments, International Monetary
Systems, European Monetary System, International monetary and Financial
Module II: Current Assets Management. Institutions.

Cash Management, Inventory Management, Receivables Management. Module III: Financial Management of MNCs: Capital Budgeting Decisions
Cases and Practical Problems. for Multinational Corporation, Financing Decisions- Cost of Capital and
Financial Structure, Working Capital Management and Control, International
Module III: Analysis aTools and New Development. Banking, International Transfer Pricing.

207
Management Studies

SML879 Current and Emerging Issues in Finance SMN895 Management Research Methodology
3 credits (3-0-0) 1 credit (1-0-0)
Pre-requisites: SML720 Pre-requisites: SML760
(Relevant current and Emerging Issues) Problem conceptualization and definition. Hypothesis formulation. Selection
of Research Methods, Flexible Systems Methodology for preparing research
SML881 Management of Public Sector Enterprises in design, Scaling, sampling methods, Managing oral evidence, Questionnaire
India design, validation and pretesting. Interview design, Case study, Field
3 credits (3-0-0) experiments, Quasi experiments. Qualitative research methods. Statistical
Pre-requisites: SML780 techniques and implementation of research plan using statistical packages.
Module I: Public enterprises, their status and role in developing societies.
Central and State level PSUs. The role of public enterprise in the
SMN896 Human Values in Management
economic and industrial development of India. Structure and goals of 1 credit (1-0-0)
public enterprise. Public enterprises. Government relationship. Issues Pre-requisites: SML731
of autonomy and accountability. Values-driven management, Value conceptual ization and
construction. A strategy and vision of value, creating a shared vision
Module II: Political economy of public enterprises. Traditional economics of value. Ingraining practical ideals. Human technology. Fundamental
Vs. Political economy. The nature of contending social forces. Planning human pursuits. Importance of action and the technique of right
and decision-making in public enterprises. Role of technology in public action. Values for effective managers. Specific problem areas: stress,
enterprises. Public enterprise-financial problems and issues of motivation, quality, and leadership, Quality of life. Enlightened and
divestment and pricing in public enterprise. liberated organisation.
Module III : Project management, monitoring and evaluation in public SML897 Consultancy Process and Skills
enterprises. Performance evaluation in public enterprises. Performance
3 credits (3-0-0)
indices. Strategies for performance improvement. Concern of
Pre-requisites: SML305 and SML401
liberalisation and public sector undertakings.
Module I : Introduction to Consultancy-its evolution, growth & status,
Types of Consulting Services, firms and role of consultants, client-
SML887 Business Law consultant relationship. Marketing of Consultancy Services.
3 credits (2-0-2)
Module II:The Consulting Process-Entry, Diagnosis, Action Planning,
Pre-requisites: SML305
Implementation and Termination/Closing;
Module I: Nature of Business law, Sources of Business law and their
classification. Mercantile law, Statue I Case law, Customs and Usage. Module III :Methods of selection of consultants, Costs and fee
Agreement and their legal obligations. Essential elements of a valid calculation, Preparation of Consultancy proposals and Agreements,
contract, Types of contact,Void and voidable contract. Unenforceable Technical Report Writing and Presentation.
and illegal agreements. Offer and acceptance over the telephone.
SML898 Consultancy Professional Practice
Law of Arbitration-Definition of Arbitration, Effect of an arbitration. Arbitration 3 credits (3-0-0)
without Intervention of Court. Powers and duties of Arbitrators. Pre-requisites: SML305 and SML401
Module II: Sale of Goods Act. Definition and essentials of a contract of Module I : Negotiation Skills, Professional Ethics and Code of Conduct. Managing
sale, Distinction between sale and agreement to sell, sale and hire purchase, a Consultancy firm-fundamentals of consulting firm management, consulting
sale distinguished from contract for work and labour. Kinds of goods, firms and IT in consulting firms, management of consulting assignments.
perishable goods. Document to the title of goods. Rules regarding transfer Module II : Consulting in variou areas of Management-Consulting in general
of property, Transfer of Title on sale. Rules regarding delivery of goods. and strategic management, consulting in financial management, consulting
Buyers rights against seller, and unpaid seller’s rights. Consumer protection in marketing and distribution management, consulting in production and
act. Consumers rights, consumer’s disputes redressal agencies, consumer operation management, consulting in HRM, consulting in IT.
protection council.
Module III : R&D-Consultancy relation-ship, Careers and Compensation
Module III: Negotiable Instrumentd act. Definition and characteristic in Consulting, Training and development of Consultants, Future
of Negotiable instrument. Liabilities of Parties to Negotiable Instruments. Challenges and Opportunities in Consultancy.
Brief exposure to Company law including incorporation of a company - SML899 Current and Emerging Issues in Consultancy
objects, registration, article of association, raising capital from public, company Management
management and reconstruction, amalgamation and winding up.
3 credits (3-0-0)
SML 889 Current and Emerging Issues in Public Pre-requisites: SML305 and SML401
Sector Management
3 credits (3-0-0)
Pre-requisites: SML881
(Relevant current and Emerging Issues)

208

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