FORD MOTOR COMPANY
ACHIEVING TOTAL SUPPLY CHAIN
1 SAP® SOFTWARE
“Our global strategic project will
realign all processes in the after-sales
and services area over the next few
years and make them more efficient.
More than 20,000 users – including
our dealers and suppliers – will
eventually use the new software.”
Raymond Damerow,
Director Parts Supply and Logistics,
Ford Customer Service Division – Europe
SAP Customer Success Profile
Automotive
VISIBILITY IN REAL TIME WITH
Ford Motor Company, a global automotive industry leader, needed to
improve control over parts supply and logistics in the United States
and Europe. With SAP® software, the company was able to improve
visibility into global service parts inventory and customer orders,
reduce inventory, and increase part sales.
Quick facts
Company
• Name: Ford Motor Company
• Location: Dearborn, Michigan
• Industry: Automotive
• Products and services: Automobiles
• Employees: Approximately 200,000
• Web site: www.ford.com
• Implementation partners: Deloitte
Consulting LLP and SAP® Consulting
Challenges and Opportunities
• Improve control over parts supply and
logistics
• Link suppliers, dealers, customers, and
Ford in a single solution
• Integrate and synchronize commercial,
service parts planning, and warehouse
management in real time
• Reduce fragmented systems
Objectives
• Realign all processes in the After
Sales and Services area and make
them more efficient
• Reinforce Ford’s established position in
the parts market and enable an ambitious
growth strategy
• Achieve total supply chain visibility in
real time
• Increase dealer and customer service
satisfaction
• Minimize costs, especially ongoing IT costs
SAP Solutions and Services
• SAP Service Parts Planning for Automotive
package
• SAP Supply Network Collaboration
application
• SAP Extended Warehouse Management
application
• SAP Customer Relationship Management
application (future planned)
• SAP BusinessObjects™ business
intelligence solutions (future planned)
Implementation Highlights
• Establishment of support organization early
in the project lifecycle to manage change
• Phased rollout by operations section and
region
• Test concept to verify proper tools,
accurate data, supplier communication,
and inventory network management
Why SAP
• Global capability and focus on
customer needs
• Modular development and state-of-the-art
technology
• Scalable architecture
Benefits
• Increased visibility into global service
parts inventory and customer orders
• Improved and sustained fill of 98%
• Improved collaboration with parts suppliers
• Greater warehouse efficiency achieved
(for example, reuse of common master
data across all warehouses, reducing
labeling and handling effort)
• Better slotting through integration with
demand history and forecasting
www.sap.com /contactsap

Picture Credits
1: Ford Motor Company, Dearborn, Michigan

50 098 185 (10/02)

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