FOR IMMEDIATE RELEASE

Date: February 16, 2011

Location: Dubai, UAE

DDB Worldwide announces the merger of its three units in Dubai

Dubai, UAE, February 16, 2011 -- DDB Worldwide, one of the world’s leading integrated
communication groups, announced that its three former units in Dubai – Brandcom Middle East,
TD&A.DDB and Gulf Promoaction – have merged to form one unit, DDB FZLLC, in which DDB
Worldwide holds a majority stake.

Simultaneously DDB Worldwide announced its acquisition of a minority equity stake in

Promoaction DDB, its long-time affiliate in Saudi Arabia.

In Dubai for the launch of DDB FZLLC, Chuck Brymer, President and CEO of DDB Worldwide
Communications Group, said: “Dubai is an increasingly important place to be in the marketing
communications industry, and it was clearly suboptimal for DDB to be operating through multiple
units. Through this new single unit, in which we, DDB Worldwide, have a majority stake, we send
a clear message to our clients, our staff, and our business partners that we are serious about our
presence, operations, and growth in the Middle East and Africa region. The acquisitions in Dubai
and Saudi Arabia add to our earlier investments in the region, in Egypt and South Africa.”

Patrick Ehringer, DDB’s President, Middle East and Africa, said: “While we had three excellent
units in Dubai before, we needed to build a regional Centre of Excellence to support our clients
and growing business through all communications disciplines. DDB Dubai will be just that, and
will not only continue to produce inspired, innovative work for our clients, but will also mentor and
support our wide network of affiliates across MEA. In this venture, our office here in Dubai will
have full access to and full support from all of DDB’s global resources.”

 
Najam Khawaja, Chairman of both DDB Dubai and Promoaction DDB in Saudi Arabia, said, ”As
the chairman of affiliates of DDB for two decades, I am very pleased that we can look forward to
building DDB’s unique brand, culture and business in both UAE and KSA as equity partners.”

About DDB
DDB Worldwide Communications Group Inc (www.ddb.com) ranks among the top five consolidated
advertising and marketing services global networks, according to Advertising Age. Consistently one of the
most awarded networks globally for creative excellence, DDB was Campaign’s 2009 Global Network of the
Year, the 2010 Spikes Asia Network of the Year, 2010 Eurobest Network of the Year, 2010 Campaign Asia
Pacific Creative Network of the Year, and captured both the Cyber Grand Prix and Film Craft Grand Prix at
the 2010 International Advertising Festival in Cannes. With more than 200 offices in over 90 countries, the
DDB Group helps grow the value and influence of leading brands around the world. DDB Worldwide is part
of Omnicom Group Inc. (OMC).

Contact:
Mélanie Vignon
Director of Communications
DDB Middle East & Africa
+33 1 53 32 61 33
melanie.vignon@ddb.fr

Pat Sloan
Senior Vice President
Corporate Director of Public Affairs
+1 212 415 2109
pat.sloan@ddb.com