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Formerly CoCreate ®
Carpigiani Group, Anzola dell’Emilia, Italy Carpigiani Group’s impressive network of sales organiza-
tions (direct network, affiliated companies, subsidiaries, and
The Carpigiani company was established in 1945 by two licensed companies) enables the Group to have a strong
brothers – Bruto and Poerio Carlo Carpigiani – who two years worldwide presence, such that the organization is now a rec-
earlier had invented the first automatic ice cream machine: ognized global leader in the field of homemade ice cream,
the Autogelatiera. From then until today, the company’s slo- soft ice cream, frozen yogurt, shakes, slush, confectionery,
gan has been “Technology for a Sweeter World.” Since 1945, and whipped cream.
the Group has maintained its leadership position thanks to a
continuous commitment to designing and developing increas- The challenge: homogenous and distributed
ingly innovative machines, by constantly ensuring top quality, design structure
and by following the changing tastes of consumers.
• To effectively share design methods, solutions, 3D digital
parts/assemblies and technical information worldwide
• Fueled constant design and production process Their company catalogue now includes machines not only for
improvements across global enterprise the production of homemade ice cream, but also for the pro-
duction of homemade confectionery, soft-serve ice cream and
• Replaced inefficient and inappropriate design software gelato, frozen yogurt, shakes, granita, and whipped cream.
(SolidWorks & Solid Edge)
Over the years, Carpigiani has increasingly focused its de-
• Optimized the design of machines’ myriad, interconnected sign efforts toward improving the performance, automation,
tubular components and flexibility of their machines’ electronic components.
Gelato: between art and design Carpigiani customizes many of its machines with optional
accessories or functions, based on customers’ specific orders,
In 1945, the Carpigiani brothers started manufacturing ma-
or to meet the varying standards of the different nations to
chines for the production of homemade ice cream. When
which it ships its products. This process results in a diverse
they achieved widespread distribution of their machines –
lineup of models and systems – from simpler machines con-
with the authentic “Made in Italy” symbols – they instantly
sisting of hundreds of small components, to structurally com-
gained international recognition.
plex ones made up of several thousand parts.
Through subsequent international growth, the company
transformed itself into Carpigiani Group, a global organi-
zation spread across 12 countries in Europe, North America,
and Asia.
The globally dispersed structure of development, design, and “In this technological picture, with thousands of typologies
maintenance within the Carpigiani Group demands a homo- of machines resulting from personalization brought into the
geneous design approach–one based on the effective sharing base units,” explains engineer Leonardo Piemontese, leader
of methods, instruments, and technical information. and coordinator of design activities, “we require substan-
tial foresight across our international design units. In order
To support this approach, the company adopted PTC’s direct to face this situation, we had to coordinate various units
modeling solution, Creo Elements/Direct Modeling, along through an organizational base. By sharing design methods,
with its complementary PDM (product data management) so- we’ve implemented what we consider to be a distributed and
lution, Creo Elements/Direct Model Manager. These develop- forward-thinking internal engineering department.”
ment tools facilitate not only the creation of new designs, but
also optimal management and component reuse, with clear Continues Mr. Piemontese: “The organization of the develop-
benefits for the entire production process. ment and production process demanded that we fully share
file components, so that every design choice at every site is
consistent with our optimization principles and in compliance
with the specifics demanded by national regulations.”
“The adoption of Creo Elements/Direct Modeling and Model Creo Elements/Direct Modeling and Creo Elements/Direct
Manager coincided with our changing our design method from Model Manager routinely cut design times at Carpigiani
2D to 3D,” said Mr. Piemontese. “We chose Creo Elements/ Group by 40%, compared with previous design methods,
Direct after analyzing the functional potential of a variety of where a bi-dimensional approach limited teams’ design vision
solutions available on the market. Our good decision is con- and prevented quick and efficient customization. Design tools
tinuously confirmed by the efficiency of the direct approach from PTC also help to boost overall design quality across the
of Creo Elements/Direct Modeling, as well as the intelligent board – from team verification to documentation.
and careful management of parts and functions with Creo
Elements/Direct Model Manager,” he stated. Aside from improving the development of standard functional
components, Carpigiani Group can now take full advantage
“Of special importance to us,” Piemontese emphasizes, “is of the power of the direct approach to optimize the design
the simplicity of using Creo Elements/Direct Modeling. It per- of its machines’ myriad interconnected tubular components,
mits our designers to proceed in a rapid and assured manner which they had struggled to efficiently organize in the past.
when composing new designs, without having to resort to bi-
dimensional views – which are difficult to interpret.” With Creo Elements/ Direct Modeling and Model Manager,
Carpigiani Group has slashed development times and signifi-
The ease of using Creo Elements/Direct Modeling not only cantly improved the means by which it organizes and coordi-
helped their 2D designers become familiar with 3D, but also nates data management.
encouraged the introduction of younger designers to the de-
velopment process. Designers with limited experience could use Carpigiani Group’s design partner, EIT Technologies, provid-
the direct approach to contribute to designs and help guar- ed support and customization of Creo Elements/ Direct Model
antee precise results, even with designs of high complexity. Manager, allowing the company to maximize the usefulness
of this data management tool. The company’s remote design
Thanks to the definition of a rich library of 3D parts, which was teams have abandoned SolidWorks and Solid Edge in favor
built during the initial phase of implementing Creo Elements/ of Creo Elements/ Direct Modeling.
Direct Modeling and Creo Elements/Direct Model Manager,
the design of new machines benefits from optimized compo- The uniformity of the Creo Elements/ Direct solutions, along
nent production. with the power and flexibility of the direct approach to 3D
CAD, fuels constant design and production process improve-
ments across the different branches of the company.
© 2010, Parametric Technology Corporation (PTC). All rights reserved. Information con-
cerning the benefits and results obtained by customers using PTC solutions is based upon
the particular user’s experience and testimonial, is furnished for informational use only,
and should not be construed as a guarantee or commitment by PTC. Due to the varying
degree of complexity of our customers’ products and/or their design processes, typical or
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