• Accelerated use of licensing

• Both A and B
• Creation of joint ventures or spin-offs
• None of the above

7. Which of the below is untrue when we speak of a romantic leader

• Wants creativity
• Competitive
• Craves freedom
• The instant expert

6. Growth hacking is a program with one absolute focus. That is

• Hacking
• Planning
• Recruiting
• Growth

5. Franchise as a part of the solution (so) approach elements is

• Both a and b
• An existing business privilege that you purchase
• Part of your strategy to expand business
• None of the above

4. ____ speaks the totality of the brand

• Logo
• Advertisement
• Tagline
• Brand equity

3. Major category to support the eco-system of the entrepreneur are:

• All the above

• Policy
• Intersections
• Human capital

2._____ focus on seed –funded start-ups on the cusp of rapid growth

• Grants
• Banks
• Incubator
• Accelerators

1. A perfectionist leader

• Hates time lines and schedule

• Feels pride in being needed
• Lead by example
• Both a and c
 Assignment-1
1. ______ focus on seed-funded start-ups on the cusp of rapid growth
a) Grants
b) Incubators
c) Banks
d) Accelerators

2. The performer leader

a) Craves freedom
b) Leads by example
c) Loves the spotlight
d) Great critical power

3. In an ecosystem for leadership mentors and universities are

a) Markets
b) Finance
c) Human Capital
d) Policy

4. Customer experience strategy, Customer understanding: Design: Governance, measurement and culture are
six
a) Is a part of research design
b) discipline of customer service
c) Both a) and b)
d) None of the above

5. Which of the below is untrue when we speak of a Romantic leader

a) Craves freedom
b) competitive
c) Wants creativity
d) The instant expert

6. The essentialist entrepreneurs are essentially

a) Need based entrepreneurs where the key is necessity
b) Looks at the largest interest of the society
c) May need extra income for household
d) Necessity & need
7. Values (Val), Symbols (Sym), Balance (Bal) are all

a) Personal culture elements

b) Peripheral culture elements
c) Additive culture elements
d) Core culture elements

8. Solution channels from the Solution (So) Model Elements is

a) Research for target audience

b) Solutions to problems being faced by customers
c) Research to identify a market
d) Most cost- efficient ways to reach out to customers

9. _____all contribute to ever more rapid change

a) Socialist economic influences

b) Agriculture and in-ward looking economic influences
c) Globalization, industrialisation
d) Globalization, technology, and economic influences

10. Which of the characteristics below holds true for an entrepreneur?

 a) Ability to take calculated risk
b) Take a path where others will not tread
c) Prefer to follow a template
d) Ability to take calculated risk andTake a path where others will not tread

11. The Boulder Thesis is defined as follows:

a) Entrepreneurs must lead the start-up community

b) The leaders must have a long-term commonest
c) The start-up community must be inclusive of anyone who wants to participate in it
d) All of the above

12. Bundling can occur with

a) the same product only

b) a company's own products/services, other companies ‘products/services, or a combination of both.
c) Complimentary products only
d) Only a company's own products

13. . ______ speaks to the totality of the brand

a) Advertisement
b) Brand identity
c) Logo
d) Tagline

14. Direct selling commonly occurs through

a) All of the above

b) Home parties
c) One on one consultation
d) Mobile location

15. . Funding that relies on financing from a large pool of backers usually made online through a web platform is

a) Family and friends

b) Crowdfunding
c) Venture capitalist
d) Boot strapping

16. The funding clusters are groups of individuals that help fund a business at various stages of its lifecycle. Funds
raised through friends and family provide

a) Seed capital
b) For the established start-ups
c) Funds for marketing
d) None of the above

17. . Value Proposition (Vap) from the Solution (So) Model Elements is

a) Value of the employees

b) Value of the product
c) Value of the technology
d) Values you deliver to the customer by solving a specific problem they have with a certain product or
service.
18. How can a simple idea be described?

a) An idea that can easily be explained by a child

b) An idea with lots of variables
c) An idea that solves a problem
d) An idea in use

19. A perfectionist leader

a) Hates time lines and schedule
b) Feels pride in being needed
c) Lead by example
d) Both a and c
20. ________________ are the powerful alias that are there for you and provide advice, perspective and guidance
that transform you

a) Advisor
b) Lawyers
c) Mentors
d) Friends

21. Dashboards provide

a) Great for prediction of growth

b) None of the above
c) Gives figures only
d) The visualization of this information in ways that are easy to use and support taking action

22. Design thinking is

a) Combining the utility with refines of the look and feel of the product
b) Combining the need and extra help that a certain product can render
c) None of the above
d) Combining empathy for the context of a problem, creativity in the generation of insights and solutions, and
rationality in analysing and fitting various solutions to the problem context.

23. 23. Growth Hacking is a program with one absolute focus. That is

a) Hacking
b) Growth
c) Planning
d) Recruitment

24. What makes an idea unique?

a) The simplicity of an idea

b) Just one of a kind idea
c) Idea and how you connect the need, the opportunity and eventually the execution will make your version
unique
d) The usage of the idea

25. MIP as an innovation method element provide for

a) Accelerated use of licensing
b) Creation of joint ventures or spin-offs
c) Both A and B
d) None of the above

26. The term "Open Innovation was promoted as

a) Innovation of different products wider same roof

b) None of the above
c) Innovation of similar products
 d) Way of thinking that "assumes firms can and should use external ideas as well as internal ideas, and
internal and external paths to market

27. Feld covers another framework that he created called the

a) Boulder Thesis
b) Feld Thesis
c) Start-up study
d) New Economy Thesis
28. Before a business: the foundation has to be laid: this can be done best an equation function that has the
following primary function

a) Entrepreneur
b) Idea: solution
c) Both a) and b)
d) None of the above

29. Expansion can be partnered with diversification since a company in a scaling model will expand to

a) All of the above

b) New markets
c) Verticals
d) Geographies

30. A landing page is

1. The home page

2. none of the above
3. The entire website
4. a single page on a website dedicated to a specific promotion or deal that the company is offering
Assignment-2

1. The ____________ brings to the table experience and knowledge of industry that another founder lacks.

a) Business developer
b) Designer
c) Developer
d) Domain Expert

Brand identity elements are

• Positioning, tagline
• Logo, Name
• Colour, Tagline
• All of the above

The Solution (So) function of the foundation equation have the following elements

• Business model and the approach element

• Generation and core element
• Business model and generation
• Business model and the core element

Program like Hacking, Partners, Loyalty Programs: Events: PR: Word of Mouth: Sponsorship, and PPC are the
vehicles used to

• Market
• the product
• Make a business plan
• All of the above

The term "Open Innovation was promoted as

a) Innovation of different products wider same roof

b) None of the above
c) Innovation of similar products
d) Way of thinking that "assumes firms can and should use external ideas as well as internal ideas, and
internal and external paths to market

Direct selling commonly occurs through

e) All of the above

f) Home parties
g) One on one consultation
h) Mobile location

Which of the characteristics below holds true for an entrepreneur?

e) Ability to take calculated risk

f) Take a path where others will not tread
g) Prefer to follow a template
h) Ability to take calculated risk andTake a path where others will not tread

8. A landing page is