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Collaborative Event Planning in the Digital Age

Presented by: David Jacobson, CEO & Co-Founder, ThymeBase


Problem

Planning an event is time-consuming, detail-


oriented, communication intensive, creatively
demanding HARD
Solution

Digital collaboration makes planning EASY.


Gather, organize, and communication
information remotely.
About Me

David Jacobson
CEO & Co-Founder, ThymeBase
MBA, MSA
San Francisco, Chicago

ThymeBase is building the platform where events


get planned.
How’d we get here?

Communication: Organization: Integration:


• Email • File storage • All-in-one platforms
• Instant messaging • File sharing • Outside tools
Who is involved?

Totally separate businesses:

Internal team: External team: Clients:


• Lead planner • Vendors • Main contact
• Day-of staff • Vendor support staff • Support staff
• Managers • Venue • Friends
Scenarios

Booking Catering:

Sourcing: Contract: Details:


• Find caterers • Send contract • Get final head count
• Check availability • Amend contract • Share final head count
• Send RFP • Get contract signed • Get food preferences
• Arrange tasting • Send deposit • Share food preferences
• Get approval from client • Share day-of timeline
• Share venue details with caterer
• Share caterer details with venue
What’s out there?

Planning tools fall into three main categories:

Guest management: Event-specific: Project management:


• RSVP and ticketing • Seating and layouts • Tasks and timelines
• Marketing • Budget tracking • File storage
• Experience • Design • Communication
Project Management Tools

Gather, store, and share information.

Gather: Store: Share:


• Input information • Dependencies • Confirmation tracking
• Forms • Cross-reference • Context
• Email • Organization • Access
Productivity Tools

Focus on affordability and versatility

Pros: Cons: Software:


• Inexpensive • Unstructured • G Drive
• Easy to use • Heavy reliance on • Trello
integration • Dubsado
General Project Management Tools

Focus on organization and task completion

Pros: Cons: Software:


• Granularity • Lacks basic tools • Monday
• Built for optimal • Made for enterprise • Asana
workflows teams • Airtable
Event Planning Tools

Focus on organization, communication, and event-specifics

Pros: Cons: Software:


• Built for events • Bloated • Cvent
• Makes sourcing • Expensive • Aventri
easy • Planning Pod
ThymeBase

Built for event professionals to get work done

Organization: Communication: Collaboration:


• Detailed tasks • Contextual commenting • Assigning tasks
• File storage • Easy sharing • Client portal
• Universal access • Notifications and alerts • Vendor access
Final Thoughts

There’s a product for everyone:

Team: Budget: Flexibility:


• Just me • I like free • Point and click
• I’ve got a team • If it works, I’ll pay • Roll up my sleeves
Contact

David Jacobson
david@thymebase.com

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