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2 | herbalifetoday
contents
14
16
features 5 recognition
To Do
6 Million Pound Mission: Join in the ■ Royalty Achievers
Why Herbalife, Why Now? Mission! Share with us how many 19 Ryan & Stephanie Swanson
This is a great time to turn up your pounds you’ve helped people lose or
recruiting efforts and develop leaders that you’ve lost yourself this year.
■ Diamonds
who can fast-track the Marketing Plan.
10 19 Jeffrey & Charlotte Whitson
8 Future President’s Team Retreat: Learn
Ramp Up Your Recruiting how to break through to the next level! ■ Millionaire Team
Learn from Distributors how their
recruiting efforts are getting results. 11 20 Alejandra Badillo &
Active World Team: Paradise (Island) is Michael Taub
2 16
Success Stories ■ Lifetime Achievers
Letter from the Chairman and CEO
Michael O. Johnson on why Herbalife is Sergio Rodriguez “Herbalife® products 23 Sylvie Charbonneau &
more relevant than ever. provide great benefits to my game Serge S. Boyer
and training.” 23 Dan Delphia
4
What’s New 17 24 Guy & Cathy Hetherington
Find out the latest Herbalife headlines. Brian T. “My energy went up, and 24 Elsie & Rod Lemke
my snacking went down!”
13 24 Bob Sott
Heart to Heart 18
Dr. Lou Ignarro talks about the impact Giving Back
25 World Team Achievers
a healthy weight has on heart health. Read about how HFF has made a
real difference in two young lives.
27
Snapshots
See the new Herbalife Shakemobile
in action. herbalifetoday | 3
what’s | new
A WORLD-CLASS MOVE HONORS ’09 RECAP KICKING OFF YOUR MONTH RIGHT
Herbalife moves its corporate headquarters View all the Herbalife Honors event Herbalife’s “Kickoff Show” has undergone
to the premier sports and entertainment highlights and photographs, and learn an amazing transformation. Now it’s easier
destination in downtown Los Angeles, about featured business methods. Watch to learn business-building tips and more:
L.A. LIVE – site of the Grammy® Awards, the Mark Hughes Bonus Awards Download it to your iPod®, burn it to a
the Emmy® Awards, and “American Idol” ceremony and see the top award DVD, subscribe and email it with just one
finals. Address: 800 W. Olympic Blvd., recipients, including the #1 Distributorship click. Visit the HBN Video Library on
Suite 406, Los Angeles, CA 90015. in 2008! Visit HerbalifeHonors.com. MyHerbalife.com.
our | founder
4 | herbalifetoday
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73
POUNDS LOST
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Why
Herbalife
Why
Now?
6 | herbalifetoday
“We’re at the intersection of health and wealth. We have solutions for the
worldwide obesity epidemic and the faltering world economy – improved
health through weight loss and improved finances through part-time or
full-time income.” Michael O. Johnson, Chairman and CEO
In these uncertain economic of income, which helps a person feel good about
times, there’s one constant – taking charge of their future.”
Herbalife. With the cost of food
on the rise, a healthy meal THE RIGHT MESSAGE, THE RIGHT TIME
shake for under $2 is appealing When people are at a crossroads in their life, they’re
from an economic standpoint. more receptive to trying something new. In fact,
With so many people looking Dennis got his start with Herbalife during a
for a new business opportunity, recession. “I was looking for an opportunity,” he
this is a great time to recruit people with leadership says, “so I went to a meeting and heard Mark
potential to your organization. Hughes talk about making a difference in people’s
lives. That’s when I knew this business was different
The January “Why Herbalife, Why Now?” Tour with and that I wanted to be a part of it. This is the fourth
our Chairman and CEO Michael O. Johnson, drew recession I’ve seen, and business is great,” he says.
over 12,000 people from across the country. As
Michael says, “Herbalife offers people the LEADERSHIP POTENTIAL
opportunity to lose weight, get healthier and Dennis sees times like these as an opportunity to
put money in their pocket.” recruit people who can fast-track in your
organization. He explains that the process of
THE APPEAL OF PART-TIME developing leaders is generally twofold:
In an economic slowdown, there’s a lot
of interest in Herbalife as a part-time ● Developing leadership qualities
opportunity. “People are looking for a ● Educating new Distributors about Herbalife
way to make up for the shortfall in
their earnings,” says President’s “But now we’re recruiting from a quality pool of
Team member Dennis Dowdell. people,” explains Dennis. “These are people
“The fact that this could even turn accustomed to taking charge and responsibility –
into a full-time opportunity is a they’ve already developed leadership qualities – so
huge plus,” he adds, “especially you’ve taken a shortcut to developing leaders in
since formerly stable companies your organization. All you need to do is educate
are letting people go and them about Herbalife. It makes mentoring that
people are realizing that their much easier – a turnkey system.”
employment isn’t as secure as
it once was. For a part-timer, “Here’s what I’ll tell a new prospect,” says Dennis.
it’s a way to become less “We have proven products. We have a proven plan.
dependent on a single source I’m just looking for proven people. Are you one?”
WHY HERBALIFE?
FIVE REASONS WHY!
● Science-based products
● Industry-leading compensation plan
● Powerful tools and training
● Start part-time to earn extra cash
● Anyone can do it!
herbalifetoday | 7
The “HOW”
STEVE & DEBBIE COMBS, PRESIDENT’S TEAM JASON CAESAR, MILLIONAIRE TEAM
“Find out a person’s ‘why,’ and tap into it. That’s what “Every customer is potentially a Distributor, once
will speak to them 100 percent of the time.” you do a proper follow-up.”
GET-TOGETHERS
• Host a Business Grand Opening. • Host an Herbalife Opportunity Meeting (HOM) – you
• Make a list of your Circle of Influence. can do this at your home or another location.
• Invite everyone – don’t prejudge. • Create a professional atmosphere.
• Host Business Grand Openings continually as you • Small groups work well so that you can really talk to people (for
expand your Circle of Influence. example, about what motivated them to respond to your ad).
TIPS
• Show the Design Your Life DVD – the testimonials • Talk to your prospects ahead of time to determine
speak to people. how serious they are.
• Share your story, and talk about the rewards of helping others. • Ask if they’d like to reserve a seat beforehand.
• Make a mental note about each person’s life concerns • At the HOM, sample products – once your prospects realize
for follow-up. how great the products taste, they’ll be more interested.
• Sample the products at informal social gatherings, like • Give them an information packet with an Earn
barbecues and holiday parties. What You’re Worth or Design Your Life DVD,
• After talking about the products or opportunity, ask your written material, pencil and a folder.
prospects, "Who wants to get started?" • Have International Business Packs (IBPs) available
• Tell your story everywhere! to sell on the spot.
• Smaller group conference calls are a great way to • Ask for referrals by offering an incentive – a shaker
communicate and build relationships with your team. cup or a free product sample.
FOLLOW-UP
• Within 48 hours, call everyone who didn’t commit. • At the end of the HOM presentation, give each
• Connect with their personal “why” – what they would prospect a form to complete that asks if they are
like to change in their life (e.g., commute, time with interested in more information about:
children, health, hours, income potential, etc.). • The products
• Express your belief in that person’s ability to be successful. • Earning extra income
• Recruit from your customers – once a person experiences • A full-time opportunity
a result, they will feel passionate about sharing the • None of the above
products with others. • Use the form to follow up with prospects and
• After a Business Grand Opening, call those who were focus on their interest.
interested but didn’t purchase for following-day orders. • Use the power of referrals – when you share with someone
• By following up, you’re demonstrating that you care about how much you earned from that person’s referral, it
the people who attended your Grand Opening. demonstrates how simple it is to earn extra cash.
BY THE NUMBERS
• 40: Give 40 presentations a month (1 to 3 a day). • Host HOMs three times a week.
• 10: Sponsor 10 Distributors a month. • At your HOMs or Nutrition Club meetings, make a
• 2: Work toward at least 2 becoming Supervisors. commitment not to leave the room until you get five referrals.
8 | herbalifetoday
CHECKLIST
❑ Did you share your product and business testimonials?
❑ Did you sample products?
❑ Did you ask who wants to get started?
❑ Do you have IBPs available?
❑ Did you follow up by personalizing to each person’s “why”?
❑ Did you present the opportunity to 40 people this month?
❑ Did you ask for referrals?
herbalifetoday | 9
to | do
Establish your goals today and qualify for this event which will help
you step up to the next level. Learn from Herbalife leaders about
the strategies and tools that will help you to accomplish your goals
and become a successful future leader for your organization.
Qualifications
Qualification period: January – August 2009
(Checks paid February - September 2009)
Special Promotion
Qualify for three FREE nights’ lodging
Qualification period: January – August 2009
(Checks paid February - September 2009)
Start qualifying today.
Open to all Millionaire and Global Expansion Team members who:
Check MyHerbalife.com • Increase their Royalty Points by 4,000 accumulated points
for details. (using prior eight months [May - December 2008] as base)
OR
• Accomplish 7,500 Royalty Points in one month during the
qualification period (January - August 2009)
Bonus!
If you qualify for this SPECIAL PROMOTION, you are invited to attend
the President’s Team Reception and an exclusive Leadership Meeting
with the President’s Team members.
10 | herbalifetoday
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*Alternate destination offered to Distributors unable to travel outside of the United States.
†
Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement of Average Gross
Compensation for U.S. Supervisors at Herbalife.com and MyHerbalife.com. herbalifetoday | 11
‡
1 Volume Point = 1 Vacation Point
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JULY “My Monday was different this week because I attended an event last week.
2009 Because of it, I’ve recruited new Distributors and I have new customers.”
“I picked up a conversation opener used by our trainer that I’ve not only
used successfully, but that I’m telling my downline to use. It works! Those
are the kinds of tips that can change the momentum of your business.”
Start working your 90-Day Plan now – and see you at July’s LDW!*
Carole Baird, Global Expansion Team Visit HerbalifeEvents.com for complete details.
12 | herbalifetoday
Heart
to Heart
WITH DR. LOU IGNARRO
†
Why does obesity lead to heart concerns? You can feel confident that you are supporting
your heart health during weight management each
We know that obesity causes stress and thickening time you take Niteworks®.*
of the heart muscle, specifically in the left ventricle,
the large chamber of the heart that pumps blood to
the body. The thickening of the left ventricle muscle
can eventually lead to heart problems.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.
†
The Framingham Heart Study is a project of the National Heart, Lung and Blood Institute and Boston University. FraminghamHeartStudy.org
‡The Nobel Foundation has no affiliation with Herbalife and does not review, approve or endorse Herbalife products.
**Titles
are for identification purposed only. The University of California does not endorse specific products or services as a matter of policy. herbalifetoday | 13
Approach
Coaching. It’s a simple and proven way to build relationships, Meg knows that accountability is also a key in helping
increase product sales, and retain long-term customers. people reach their goals. “I do lots of one-on-ones and
President’s Team members Meg and Paul Lile have been have an accountability board,” she says. “When they know
Herbalife Distributors for 18 years and have always believed in they have to report their product results to me, they’re
the concept of coaching. “As we moved up the Marketing immediately held accountable.” Meg adds, “People always
Plan, we realized how important coaching is,” says Meg. “It’s seem to work harder when they have to be accountable to
where you’re going to make or break your business.” someone else.”
Meg continues, “Coaches are leaders. And when you help SEEING RESULTS
people develop the skills that are necessary to become President’s Team member Mette Hyldgaard has seen her
leaders too, that’s where the business really starts to grow.” coaching skills rise to another level through Weight Loss
Challenges. “I used to just recommend products to people,”
BUILDING RELATIONSHIPS explains Mette. “Now as a Weight Loss Challenge coach, I’m
“Coaching comes down to relationship building,” says Meg. even more focused and committed because I’m directly
“We’re there to cheer for their success and support them if involved in their performance and results. I’m 1,000 percent
they have a problem. Sometimes all it takes is saying, ‘If you committed to coaching people and helping them achieve their
just stick with it, you’re going to see results.’” goals. I feel like a sports coach!”
Meg also makes sure to follow up with her customers. “If you Mette has also seen an increase in her retailing. “I’ve used a
do a good follow-up, you’ve established trust and credibility lot of retailing methods, but coaching is better than anything
as a coach,” she says. “This is so important for maintaining I’ve ever tried,” she says. “Good coaching is supporting – and
relationships and creating long-term customers.” challenging – others to do better.”
GOAL SETTING But it’s her customers’ success that has Mette the most
One technique Meg uses in coaching is to help customers excited. “My customers have received extraordinary results
set clearly defined goals. “Setting goals is so important like I’ve never seen before,” she says. “It’s unbelievably
because it helps people have a road map to where they want satisfying to go to bed at night knowing you’ve helped
to go,” explains Meg. “I help them determine how much someone achieve their goals and change their life.”
weight they want to lose and set a course to get them there.”
14 | herbalifetoday
herbalifetoday | 15
success | stories | athlete
When Brian went for his annual physical he ● Use Total Control®
got a ‘wake-up call’ from his physician. for extra help.
“My doctor told me that I was overweight, and
● Stay consistent and
that I needed to improve my health, starting
you’ll see results.
with dropping the extra pounds,” he recalls.
“So I began using Herbalife® products, and
within a few months, I’d lost 45 pounds.” Favorites:
● Formula 1 shake
“After the first day, I could Dutch Chocolate flavor,
feel my energy increase.” Total Control®,
Herbal Tea Concentrate
Brian started using Herbalife products for Lemon flavor.
weight loss and to take better care of ● Before: 240 pounds
himself, but he found a side-benefit of ● After: 195 pounds
increased energy. “I had so much energy
after that first day, it was amazing,” he says.
“Taking Total Control® tablets and drinking
Herbal Tea Concentrate really help keep my
energy up,” he says. “And I love Formula 1
shakes; they taste great and keep me
feeling full. I stopped my continual snacking
throughout the day,” he adds. “When I saw
my doctor for a follow-up visit, he was very
happy with the changes I’d made,” says
Brian. “And now that I’ve lost all this
weight, my attitude about myself is so
much more positive too.”*
Jenny’s young mother was a victim of physical abuse R U D Y was living with his mother and three siblings in
and homelessness who, out of desperation, turned to Bolivia. They shared a one-room shack with brick walls,
prostitution to try to support her two young children. an aluminum roof and no insulation. As a single parent,
But in order to provide JENNY and her brother with a Rudy’s mother worked sporadically, doing laundry or
better upbringing, their mother entrusted their care to cleaning houses in towns near La Paz; however, she
the staff of the Hong Hua Orphanage in Taiwan, home was having difficulty providing the basic necessities for
to a Casa Herbalife program since 2008. As a staff her children. Five years ago, when Rudy was 8 years
member of Hong Hua recalls, “When Jenny was old, he became a member of Casa Betania, the site of
brought here, she was withdrawn, quiet and clearly HFF’s 33rd Casa Herbalife program. This amazing
terrified. Today, Jenny is a pretty, happy girl with a organization provides health care and nutritious meals
beautiful smile and winning personality.” for hundreds of children every day in one of the poorest
neighborhoods in La Paz. Here, Rudy was able to eat
The Casa Herbalife program in Taiwan provides nutritious meals, receive medical attention and get
support to the Hong Hua Orphanage to purchase educational support. Now 13, Rudy has a great
food, kitchen supplies and to provide three nutritious personality and a positive attitude toward school and life.
meals a day. In Taiwan, both Herbalife Independent “When I am learning, I have the hope to follow my goals.”
Distributors and staff strengthen their relationship by
regularly spending time with the children. Jenny While other nonprofit organizations are cutting back,
shares, “Thanks to Herbalife uncles and aunties, we Herbalife Family Foundation is in the unique position of
got a chance to join T-ball Summer Camp. It was a being able to continue and expand its support to Casa
blast! It was the first time I played T-ball, and I hit the Herbalife programs, extending a helping hand to
ball! I hope we can play T-ball with our Herbalife uncles children in need. To learn more about HFF or how to get
and aunties again soon!” Instead of having a life of pain involved, visit: HerbalifeFamilyFoundation.org.
and struggle, Jenny is learning, playing and eating
nutritious meals, and has a promising future.
18 | herbalifetoday
ROYALTY ACHIEVERS
20K
“To us, this achievement means we’re making an even bigger difference in the world – and in turn,
we’re living the life of our dreams!”*
DIAMONDS
*Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement herbalifetoday | 19
of Average Gross Compensation for U.S. Supervisors at www.herbalife.com and www.myherbalife.com.
MILLIONAIRE TEAM
20 | herbalifetoday *Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement of
Average Gross Compensation for U.S. Supervisors at www.herbalife.com and www.myherbalife.com.
MILLIONAIRE TEAM
*Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement herbalifetoday | 21
of Average Gross Compensation for U.S. Supervisors at www.herbalife.com and www.myherbalife.com.
GLOBAL EXPANSION TEAM
QUALIFIED:
JANUARY
2009
Nicole Alio Angela Brown Gerard Constant Bill & Lynnett Evans Mark & Leif &
Lucinda Griffith Fanny Kjeldsen
QUALIFIED:
DECEMBER
2008
April Ruggles Shannon & Jeanne & Edward Harris Nancy Jabeck
Jarod Castaneda John Frappier
QUALIFIED:
NOVEMBER
2008
Michelle Y. Schooley Linda M. Yeazel Chien Wen Huang Corinna Joss & Andrea & Scott Kell
Ferdinand “DJ” Gozum
Gabriella & Mark & Jody Lynch Linda Sacchetti Theresa &
Jacek Kozdroj Robert Strong
22 | herbalifetoday
GLOBAL EXPANSION TEAM
LIFETIME ACHIEVERS
“This Lifetime Achievement Award represents “I’m extremely honored to receive this award.
consistency and success in our business. It’s I’ve been fortunate to have a great organization,
very rewarding to be able to make a positive make great friends throughout my career, and
difference in people’s lives. I still work as a be a part of Mark Hughes’ creation – this
health inspector, so this achievement also wonderful opportunity called Herbalife.”
shows the kind of success you can have
working the business part-time.”
Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement of herbalifetoday | 23
Average Gross Compensation for U.S. Supervisors at www.herbalife.com and www.myherbalife.com.
LIFETIME ACHIEVERS
Guy &
Cathy Hetherington Elsie & Rod Lemke
“There’s nothing I love more than sharing the “Initially, our goal was to lose weight and get
products and making a difference; the overall healthy. As we shared our success with others,
health of our own family and friends is we realized the potential for a better life. With
phenomenal. This achievement represents our the help of our downline, we were able to
commitment to helping others make positive reach this amazing achievement.”
changes in their lives.”
Bob Sott
THE
CLIMB
STEPS to
SUCCESS
24 | herbalifetoday Incomes applicable to the individuals (or examples) depicted and not average. For average financial performance data, see the Statement of
Average Gross Compensation for U.S. Supervisors at www.herbalife.com and www.myherbalife.com.
WORLD TEAM ACHIEVERS
QUALIFIED: Conboy, Britnee Long, Nicole Patterson, Teri Tateishi, Gary CANADA
Cooper, Tara Longenecker, Renee Pauta, Manuel Tomlin, Kevin
JANUARY 2009 Antonio, Sharry
Dai, Linette Maloney, Angela Pecchia, Fedora Urrea, Elsa
Davis, Roger Man, Yan Perez, Antonia Vazquez, Arnold Colin, Anotte
UNITED STATES Frache, Jesse
De Stael, Judy Mauer, Dawn Petrich, Lisa Vieira, Armando
Engle, Dawn McNamee, John Plasencia, Jorge Waldrop, Danny Gravel, Roland
Akins, Gary
Escobar, Gladys Meikle, Ryan Ponciano, Shannon Welsh, Cynthia Pierre, Jeanrilus
Alexander, Kathy
Ferguson, Christine Messer, Shauntel Powell, Nicholas Westberg, Veronica Romero, Miriam
Bahena, Roselia
Gaspar, Mario Luis Minaya, Cristina Rosebrock, Gloria Wilkins, Ramona Schulz, Donnel
Barahona, Maria
Gonzalez, Edgar Morgan, Bridget Rux, Gary Wong, Namrata Vachon, Carole
Bennett, Charles
Bingo, Joanne Gonzalez, Melissa Nanette, Edmondson Sanchez, Pamela Yang, Xiu
Breedlove, Kristy Guerra, Maximina Neff, Gary Schlosser, Ed Zhao, Jin liang
Brion, Linda Hans, Michelle Nerem, Penny Schon, Ken
Campos, Oscar Jason, Candice Neves, Joaquin Sedam, Jaqueline
Cannariato, John Kapuria, Kajal Orgain II, Benjamin Smith, Vicky
Castillo, Brenda Kieta, Stanislawa Ortega, Linda Smith-Thomas,
Castle, Kimberly Kline, Terri Pahmeyer, Barbara Andrea
Champigny, Linda Lay, William Palker, Patricia Spencer, Joseph
Cheng, Kwan Lee, Do-Eun Parkhurst, Gretchen Strickland, Kimberly
Conaway, Keith Lindsey, Troy Patterson, Cheryl Szczesny, Bogumila
26 | herbalifetoday
snap | shots
herbalifetoday | 27
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*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.
©2009 Herbalife International of America, Inc. All rights reserved. Printed in the USA. #5922-US-143 04/09
©2009 Herbalife International of America, Inc. All rights reserved. Printed in the USA. #5922-US-143 04/09
Making the world healthier.