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2010 GTA New Home Sales Result Summary

2010 GTA New Home Sales Result Perspective

The slide above demonstrates:

• Third worst year since 2000 for total sales

• Second worst year since 2000 for Low Density

• Second Best year since 2000 for High Density


Total New Home Sales by Product Type

Breakdown of total sales (36,803)

• High Density Housing (Apartment, Loft, Stacked) - 55% of total sales


• Low Density Housing (Detached, Semi Detached, Towns) - 45% of total sales
• Record Market Share for High Density
• Apartments continued to be the leading product type - last year (42%) – this
year 52% (more than one of every two new homes sold was an apartment
condo)

Compare to 10 years ago

NewHome Product Type 2000 2010 Change


Detached 43% 27% -16%
Semi Detached 13% 5% -8%
Townhouse 15% 12% -3%
Link 2% 1% -1%
Apartment 23% 52% 29%
Loft 1% 2% 1%
Stacked Townhouse 1% 2% 1%
Total New Home Sales by Region

The chart above shows area code 416 (yellow), area code 905 (green) and the
percentage of the total represented by 416. In 2010, 45% of the total sales took
place in 416 vs. 55% in 905. This illustrates the total new home growth in 416 –
almost double what it was ten years ago.
GTA Condo Submarkets

SubMarket Projects 2010 Sales Avg. $


Downtown West 69 4,736 $596,682
Downtown Core 17 1,756 $722,806
Sheppard Corridor 17 1,226 $407,724
Bloor - Yorkville 18 861 $1,083,596
North York West 16 860 $331,917
Etobicoke Waterfront 8 839 $464,961
Downtown East 16 831 $479,028
Mississauga City Centre 11 817 $318,006
North Yonge Corridor 10 760 $450,167
Highway7 - Yonge 10 598 $318,726
Toronto West 13 593 $452,584
Thornhill 6 551 $368,441
Scarborough City Centre 6 334 $302,382
Don Mills - York Mills 6 280 $826,860
78% of all condo sales occurred within the 19 defined submarkets in the GTA
Toronto East 11 274 $434,515
The most active condo submarket was the Downtown West accounting for 23% of
North Toronto
the total market sales
6 257 $603,019
Yonge - St. Clair 4 209 $892,316
Central Waterfront 5 109 $584,251
North York East 1 24 $451,851
Not Applicable 106 4,434 $387,372
Grand Total 356 20,349
Top GTA Builders

#1 overall and #1 Low Density – Mattamy homes with 1,809 sales

#1 High Density - Tridel with 1,231 sales

Top 10 builders of each representing 36% of total market activity

LowDensity High Density C

Builder Name 2010Sales Builder Name 2010 Sales B


1 Mattamy Homes 1,809 1 Tridel 1,231 1M
2 Greenpark Homes 702 2 Liberty Development Corporation 944 2M
3 Monarch 612 3 Daniels Corporation 882 3T
4 Fernbrook Homes 503 4 Concord Adex 875 4G
5 CountryWide Homes 440 5 Monarch 791 5D
6 Great Gulf Homes 382 6 Pemberton Group 601 6L
7 Conservatory Group 372 7 Great Gulf Homes 590 7C
8 Tribute Communities 367 8 Menkes 525 8G
9 H & R Developments 357 9 Canderel Stoneridge Equity Group Ltd. 501 9M
10 Royal Pine Homes 332 10 Lanterra Developments 481 10 P
New Home Index Price

Both Index prices broke through psychological ceilings this year:

• High Density crossed the $400k mark in January, closing the year at
$441,663 (with average annual growth of approx 11% )

• Low Density index price broke the $500k ceiling in October – closing the year
at $503,190 (with an average annual growth of approx 8%/yr over the last 7
yrs)

• Price gap between low density and high density has varied from approx $40k
to $104k with an average of $75k. The gap is currently $61k, which reflects
the levels seen in 2004.
Total Active New Home Inventory

Total Active Inventories near record low levels at 22,902


Land Investments

233 Residential Land Transactions greater than $1 million took place in 2010
totaling $1.4B

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