UNIVERSITY OF THE CORDILLERAS

College of Information Technology and Computer Science

MODULE in Technopreneurship

COURSE : TECHNO 100

COURSE TITLE : Technopreneurship
COURSE CREDITS : 3 units
CONTACT HOURS/ WEEK : 5 hours/week
PREREQUISITE :

COURSE DESCRIPTION:

This course provides basic concepts on Technopreneurship focusing on the

nature, environment and risks of new venture formation and building startup
businesses. This course will help students understand the process, challenges, risks
and rewards of starting up a new business by equipping them with the tools
required to start their own business to improve their chances of successfully
starting their own business.

COURSE OUTCOMES:

1. Understand the world of Technopreneur & Entrepreneur and experience

the entrepreneurial process from the generation of creative ideas.
2. Develop creative solution to a key problem
3. Create a business plan including the ability to:
Þ analyze market opportunities
Þ develop a business model and strategy
Þ form and work successfully in a team
4. Present the business plan to a panel of investors/judges
UNIT 1
Introduction to Technopreneurship

OBJECTIVES:
At the end of this module students are expected to:
1. Differentiate entrepreneurship and Technopreneurship.
2. Identify technology ventures

MATERIALS:
PowerPoint Presentation
Videos
Case Works

Lesson:
TOPIC 1: Overview of Entrepreneurship and Technopreneurship

What is Entrepreneurship and Technopreneurship?

Entrepreneurship is a term coined in the 1700s and has many interpretations in

the current context as time evolves. Entrepreneurship is considered an act of creating
or building a business or a venture while building and scaling it to generate a profit.
Generally, entrepreneurship follows high-level path from identifying needs, building
products, mitigating risks and taking the products to market. The modern definition of
entrepreneurship is:

“Entrepreneurship transforms the world by solving big problems . It initiates social

change, creates innovative product or presents new life-changing solution.”

Technopreneurship on the other hand, was coined from the words “technology”
and “entrepreneurship”. It was first used in the year 1987 but gained popularity due to
the wide use of the internet during the second millennium.

Technopreneurship can be defined as follows:

• Integration of technology, innovation and entrepreneurship

• “act of turning “something” into a resource of high value by converting good
ideas into business ventures that relies heavily on the application of human
knowledge for practical purposes. “
• “entrepreneurship in the field of technology.”
• “process of engineering the future of an individual, an organization or a nation.”
 • “application of the newest inventions and advancements in coming out with
new and innovative products through the process of dissemination.”
• “manufacturing of hi-tech products or making use of hi technology to deliver
product to consumers.”
• “exhaustive use of technology in making profit.”
Entrepreneur vs. Technopreneur

Entrepreneur

• An entrepreneur is a person who identifies an opportunity, converts it into a

product or service, estimates earnings and profit and builds a successful
business with it.
• Entrepreneurship is an important driver of economic growth and innovation.
• Entrepreneurship is high-risk, but also can be high-reward as it serves to
generate economic wealth, growth, and innovation.

Technopreneur

• A person who introduces new products and services, by creating new forms is
called a Technopreneur.
• A Technopreneur starts out with nothing but an ‘idea’. He defies existing
practices and systems and thinks of doing things differently. He creates a
product or solution that uses the heft and capability of technology to change
the way something was traditionally done.

Examples of successful Entrepreneurs

Many household-name businessmen exemplify entrepreneurial success. Here

are just a few examples:

• Steve Jobs, the late tech leader who started Apple in a garage and grew
it to the dominant tablet, smartphone and computer company it is today.
• Jack Ma, Alibaba Group’s executive chairman.
• Bill Gates, the Microsoft creator and founder who has often been listed as
the world's wealthiest individual and has become a global leader on
pandemics and how to handle them.

Examples of Successful Technopreneur in the Philippines

• Diosdado “Dado” Banatao. Dado was popular for having invented the
two of the foundation technologies in every Personal Computer (PC)
until today, that is, the chip set and the graphics acceleration
 architecture. He also founded technology start-ups during his time.
Mostron, was one of that.
• Joey Durango. He is currently the CEO of Gurango Software, global
provider of Human Capital Management solutions. It is hailed as the
most successful Microsoft Dynamics partner in the Philippines.
• Orlando B. Vea .Orlando B. Vea was appointed Chief Wireless Advisor
of SMART.
• Winston Damarillo. Winston Damarillo is the chief executive officer and
co-founder of Morphlabs.

Additional notes:
Ted Talk: How I become an entrepreneur

https://www.ted.com/talks/paul_tasner_how_i_became_an_entrepreneur_at_
66/up-next

TOPIC 2: Technology Venture

What is Technology Venture?

Emerging business entities during their early development and growth with
exploitation of technologies and transforming such technologies into new
products or services for rapid business growth and development.
Technology Readiness

Technology Readiness Levels (TRLs) are a method for understanding the

maturity of a technology during its acquisition phase. TRLs allow engineers to
have a consistent datum of reference for understanding technology
evolution, regardless of their technical background.
EXAMPLE:
ACTIVITY:
1. Overview of Entrepreneurship and Technopreneurship
Assignment # 1: Getting into the Success Mindset

Objectives:

• To identify successful ventures and there approaches to innovation

• To determine impediments/challenges to successful outcomes.

Cat, Pig and Frog

The CAT
To Start. Be a copycat

Nothing is purely original everything is based on something existing

The PIG
Piggy Back

Build upon existing trends, technologies and even companies!

The FROG
LeapFrog!

Pushing the boundaries of what is known, possible and even allowed.

Þ CAT
o Find a successful venture and a successful copycat
o In what way did the copycat improve on the original venture?
Þ PIG
o Identify a trend (Social, Environmental, Economic) along with a a
venture that is successfully piggybacking on the trend.
2. Technology Ventures
Activity # Know How and Who
(Assessing Technology Readiness Level)

Objectives:
• Given a recently completed or ongoing R&D project, analyze its
technology readiness level, possible industry customer, and the value
proposition for that customer.

Guide questions:
1. Who is the end user for the technology/product?
2. Who is the customer for technology/product?
3. Why would the customer be willing to pay for the technology/product?

BIO-N: MICROBIAL FERTILIZER FROM UPLB BIOTECH

• Organic/microbial inoculant fertilizer for rice and Corn

• Dr. Garcia isolated two strains of bacteria from talahib grass and was able
to transfer the resiliency trait of the grass to rice and corn.
• For more info:http://www.philstar.com/agriculture/83345/effective-
microbial-fertilizer

IAMBLUECECAM:UP DGE,MSI,DOST-PCIEERD

• Assessment of carbon storage, preservation, and sequestration potential

in seagrass
• Ecosystems and mangroves using remotely sensed and field data
• Original customer segment (from student): agriculture, tourism, mining
companies and LGUs

Project Title Who is the Who else Who is most

Primary end- receives likely to pay for
user economic this product?
benefit when
product is used?
1.
2.
REFERENCES:

Sison, Luis G. (2018) Tech To Go: A Student’s Guide to Bringing Technology

to the Market City

http://bit.ly/techtogobook

https://www.ted.com/talks/paul_tasner_how_i_became_an_entrepreneur
_at_66/up-next

https://www.twi-global.com/technical-knowledge/faqs/technology-
readiness-levels

http://www.philstar.com/agriculture/83345/effective-microbial-fertilizer